Coordinating Internet Sales With Other Channels

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Coordinating Internet Sales With Other Channels

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Author : Andreas Pinterits
language : en
Publisher: Springer Science & Business Media
Release Date : 2009-02-24

Coordinating Internet Sales With Other Channels written by Andreas Pinterits and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-02-24 with Business & Economics categories.

Andreas Pinterits develops a performance measurement system to cope with the different requirements of offline and online sales channels. The author discusses different methods for measuring customer channel switching behaviour during the purchasing process and demonstrates the practical use of the model by a showcase implementation.

Coordinating Internet Sales With Other Channels

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Author : Andreas Pinterits
language : en
Publisher: Gabler Verlag
Release Date : 2009-01-15

Coordinating Internet Sales With Other Channels written by Andreas Pinterits and has been published by Gabler Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-15 with Business & Economics categories.

Andreas Pinterits develops a performance measurement system to cope with the different requirements of offline and online sales channels. The author discusses different methods for measuring customer channel switching behaviour during the purchasing process and demonstrates the practical use of the model by a showcase implementation.

Enterprise Architecture Patterns

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Author : Thierry Perroud
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-07-19

Enterprise Architecture Patterns written by Thierry Perroud and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-19 with Computers categories.

Every enterprise architect faces similar problems when designing and governing the enterprise architecture of a medium to large enterprise. Design patterns are a well-established concept in software engineering, used to define universally applicable solution schemes. By applying this approach to enterprise architectures, recurring problems in the design and implementation of enterprise architectures can be solved over all layers, from the business layer to the application and data layer down to the technology layer. Inversini and Perroud describe patterns at the level of enterprise architecture, which they refer to as Enterprise Architecture Patterns. These patterns are motivated by recurring problems originating from both the business and the underlying application, or from data and technology architectures of an enterprise such as identity and access management or integration needs. The Enterprise Architecture Patterns help in planning the technological and organizational landscape of an enterprise and its information technology, and are easily embedded into frameworks such as TOGAF, Zachman or FEA. This book is aimed at enterprise architects, software architects, project leaders, business consultants and everyone concerned with questions of IT and enterprise architecture and provides them with a comprehensive catalogue of ready-to-use patterns as well as an extensive theoretical framework to define their own new patterns.

The Channel Advantage

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Author : Tim Furey
language : en
Publisher: Routledge
Release Date : 2012-05-23

The Channel Advantage written by Tim Furey and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-23 with Business & Economics categories.

Channel innovation is separating market winners from market losers, and not just in leading-edge technology industries. In a business world where industry players are selling practically the same products at essentially the same prices at about the same cost, the only real source of sustainable competitive advantage is the sales channel: how you sell, not what you sell. Selling becomes a question of how to connect products with customers via the best mix of sales channels: the sales force, value-added partners, distributors, retail stores, telemarketing, and the Internet. In short, how companies sell has become as important as what they sell. 'The Channel Advantage' explains how leading companies develop strategies that integrate e-commerce, telemarketing, sales forces, and distributors to achieve superior sales performance and sustainable competitive advantage. Timothy R. Furey is chairman, CEO and co-founder of Oxford Associates, a privately held consulting firm specializing in sales and market strategy, e-commerce channel integration and market research, based in Bethesda, Maryland. Oxford has achieved an annual growth of more than forty percent since its creation in 1991 and was named one of America's 500 fastest growing private companies by Inc. Magazine in 1997. Furey, a pioneer in the use of hybrid sales and marketing strategies for blue chip companies, works extensively with senior management leadership teams to develop and implement go-to-market growth strategies. His clients include IBM, American Express, Marriott, Xerox, Fidelity Investments, Bristol-Myers Squibb, and Johnson & Johnson. Under his leadership, Oxford Associates has developed leading-edge strategies, business processes and systems for deploying and integrating multi-channel sales and marketing systems. They work to align products with the right customers via an appropriate mix of the Internet, telesales, distributors, value-added partners, and traditional sales force channels. Mr. Furey is the co-author of THE CHANNEL ADVANTAGE (Butterworth-Heinemann, August 31, 1999), which is endorsed by the CEOs of America Online, Lotus Development, Ocean Spray, and Xerox. Mr. Furey also serves on the Board of Directors of Alpha Industries (Nasdaq:AHAA), a leading semiconductor manufacturer for wireless telephone applications. Previously, Mr. Furey worked with Boston Consulting Group, Strategic Planning Associates, Kaiser Associates and the Marketing Science Institute. He earned a BA in Economics, cum laude, from Harvard University and an MBA from the Harvard Business School. Lawrence G. Friedman is an internationally recognized channel strategy consultant whose clients have included companies such as Lotus, AT&T, Canon, Compaq Digital Equipment, Microsoft and Bell Atlantic. He also held executive level positions at Andersen Consulting and Huthwaite, Inc., the sales research firm that developed the SPIN Selling Model. In 1996, Friedman, with Neil Rackham and Richard Ruff, co-authored the best-seller, GETTING PARTNERING RIGHT (McGraw-Hill). He is on the review board of the Journal of Selling and Major Account Management, which published his article, Multiple Channel Sales Strategy, in the April, 1999 issue. His firm, The Sales Strategy Institute, works with clients to identify and evaluate new go-to-market opportunities and conducts in-depth channel strategy workshops and seminars. Mr. Friedman is a frequent guest speaker and lecturer on sales and channel strategy throughout the United States, Europe and Asia. Mr. Friedman earned an MA from the University of Chicago.

The Internet Encyclopedia Volume 1 A F

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Author :
language : en
Publisher: John Wiley & Sons
Release Date : 2004-11-11

The Internet Encyclopedia Volume 1 A F written by and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-11-11 with Business & Economics categories.

The Internet Encyclopedia in a 3-volume reference work on the internet as a business tool, IT platform, and communications and commerce medium.

Cio

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Author :
language : en
Publisher:
Release Date : 2002-01-15

Cio written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-01-15 with categories.

Handbook Of Information Security Key Concepts Infrastructure Standards And Protocols

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Author : Hossein Bidgoli
language : en
Publisher: John Wiley and Sons
Release Date : 2006-03-20

Handbook Of Information Security Key Concepts Infrastructure Standards And Protocols written by Hossein Bidgoli and has been published by John Wiley and Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-03-20 with Business & Economics categories.

The Handbook of Information Security is a definitive 3-volume handbook that offers coverage of both established and cutting-edge theories and developments on information and computer security. The text contains 180 articles from over 200 leading experts, providing the benchmark resource for information security, network security, information privacy, and information warfare.

Review Of Marketing Research

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Author : Naresh K. Malhotra
language : en
Publisher: Emerald Group Publishing
Release Date : 2010-12-02

Review Of Marketing Research written by Naresh K. Malhotra and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-02 with Business & Economics categories.

This volume provides case studies, analysis and frameworks, reviews key studies and techniques, offers theoretical explanations, identifies unanswered questions and research opportunities, and discusses significant managerial and policy implications as well as incorporating insights from multidisciplinary literatures in an integrative manner.

Proceedings Of The Thirteenth International Conference On Management Science And Engineering Management

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Author : Jiuping Xu
language : en
Publisher: Springer
Release Date : 2019-06-19

Proceedings Of The Thirteenth International Conference On Management Science And Engineering Management written by Jiuping Xu and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-19 with Computers categories.

This book gathers the proceedings of the 13th International Conference on Management Science and Engineering Management (ICMSEM 2019), which was held at Brock University, Ontario, Canada on August 5–8, 2019. Exploring the latest ideas and pioneering research achievements in management science and engineering management, the respective contributions highlight both theoretical and practical studies on management science and computing methodologies, and present advanced management concepts and computing technologies for decision-making problems involving large, uncertain and unstructured data. Accordingly, the proceedings offer researchers and practitioners in related fields an essential update, as well as a source of new research directions.

Cio

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Author :
language : en
Publisher:
Release Date : 1999-05-01

Cio written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-05-01 with categories.