Corporate Portraits
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The Business Of Portrait Photography
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Author : Tom McDonald
language : en
Publisher:
Release Date : 2002
The Business Of Portrait Photography written by Tom McDonald and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
This manual on taking portrait photographs aims to provide all the tools,echniques and tactics to open a successful portrait studio or make a currenttudio all the more profitable. Professional portrait photographer TomcDonald discusses the business strategies and provides photographic tips forurviving and thriving in this competitive field. There is advice on:electing equipment; constructing a camera room; planning a promotionampaign; taking bridal and children's portraits; designing a price list;erving clients; creating vignettes; and more.;This edition is revised andpdated to include information on digital photography and its impact on theortrait business. It also contains the photographs and real-life caseistories of 30 well-known portrait photographers.
The Corporate Eye
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Author : Elspeth H. Brown
language : en
Publisher: JHU Press
Release Date : 2008-03
The Corporate Eye written by Elspeth H. Brown and has been published by JHU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-03 with Art categories.
Winner, Association of American Publishers' Professional and Scholarly Publishing Award in Business, Management and Accounting In the late nineteenth century, corporate managers began to rely on photography for everything from motion studies to employee selection to advertising. This practice gave rise to many features of modern industry familiar to us today: consulting, "scientific" approaches to business practice, illustrated advertising, and the use of applied psychology. In this imaginative study, Elspeth H. Brown examines the intersection of photography as a mass technology with corporate concerns about efficiency in the Progressive period. Discussing, among others, the work of Frederick W. Taylor, Eadweard Muybridge, Frank Gilbreth, and Lewis Hine, Brown explores this intersection through a variety of examples, including racial discrimination in hiring, the problem of photographic realism, and the gendered assumptions at work in the origins of modern marketing. She concludes that the goal uniting the various forms and applications of photographic production in that era was the increased rationalization of the modern economy through a set of interlocking managerial innovations, technologies that sought to redesign not only industrial production but the modern subject as well.
The Headshot
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Author : Peter Hurley
language : en
Publisher: New Riders
Release Date : 2015-07-15
The Headshot written by Peter Hurley and has been published by New Riders this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-15 with Photography categories.
It used to be that the only people that needed professional-looking headshots were actors and models, but now thanks to Facebook, Twitter, LinkedIn, and social media in general, headshots are hot! They've never been more in demand than they are today, and Peter Hurley's unique headshot style and trademark look have made him the most sought-after headshot photographer in the world today. Here's your chance to learn exactly how to create "the look" that everybody's after. This is bankable stuff! If you're not adding headshots to what you offer as a photographer, you're leaving a lot of money on the table. Peter knows first-hand the secrets to not only lighting your headshots like a pro (there's a whole chapter on that alone), but in this book he reveals, in the very same fashion that made him a famous name with photographers everywhere, how he gets authentic expressions and incredibly flattering positioning that will make your clients look better than they ever have in any photo—period! It's all here: he shows you his positioning techniques, his secrets for getting genuine smiles and images that look so natural you won't believe they're posed (but of course, they are), and you'll learn the very same techniques that Peter uses to create amazing headshots for everyone from execs at top Fortune 500 companies, to Silicon Valley startups, to actors and public figures who know all too well how important a great-looking headshot really is. Peter doesn't hold anything back. He reveals all his tricks of the trade, from his trademark lighting look, to how to create good-looking backgrounds on location, to positioning tricks you won't hear anywhere else, and it's all written in Peter's fun, quirky, inspiring style that lets you know, right from the beginning, you can do this, and you can do this big! These are the techniques that Peter has crafted from years in front of the lens, as a model for top brands like Abercrombie & Fitch and Guess, and years behind the lens, giving him an insight few photographers will ever possess, and he's willing to share every bit of it—every trick, every technique, and every nuance—in this book that will pay for itself at your very next shoot. Yes, it's that good.
Photographing Headshots
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Author :
language : en
Publisher: Amherst Media
Release Date : 2016-09-19
Photographing Headshots written by and has been published by Amherst Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-19 with Photography categories.
Headshots—images that include the subject’s head and shoulders—are big business for photographers. These types of images are needed by individuals from all walks of life—from business tycoons to actors and models. While most clients who book portrait sessions want images that document a moment in time, special event, or aspect of their personality (and file them away or share them with family or friends), headshots are very public. They grace annual reports, appear on business cards and websites, and take up prime real estate in the portfolios of those who seek to appear in fashion magazines, product ads, on stage, and on the screen. In short, clients need tailored images that speak of a business proficiency, appear pleasant, and simply communicate their core characteristics to viewers. In this book, Hughes provides solid lighting and posing techniques that will yield repeatable, polished portrait results that please subjects and get them noticed.
The Art And Business Of Photography
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Author : Susan Carr
language : en
Publisher: Simon and Schuster
Release Date : 2011-02-15
The Art And Business Of Photography written by Susan Carr and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02-15 with Performing Arts categories.
Photographers now have the ideal resource to build a solid foundation for success. The Art and Business of Photography takes an honest approach to the photography profession and is a guide to the artistic and business skills that are the foundation of a career in photography. Professional photographer and former ASMP president, Susan Carr, discusses the realities of the photography industry along with the struggles of expressing creativity and producing quality photography. Topics in this distinctive guide include the balance of being an artist and a business person, the basics of copyright, pricing skills, how to find future prospects, and the importance of craft and creativity. Firsthand experiences and sample photographs by top photographers--pursuing various photography subjects and different types of clients--serve to enhance the unique combination of art and business included in this book. This volume also covers the history of the profession and the current state of the industry. Anyone with a love for a photography and the creative process will benefit from this realistic yet inspiring approach to the photography industry. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Corporate Portraits
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Author : Bryan Williams
language : en
Publisher: Independently Published
Release Date : 2022-04-07
Corporate Portraits written by Bryan Williams and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-07 with categories.
CORPORATE PORTRAITS The Bible is a picture book. (After all, it originated in the Near East!) Think of the dramatic word pictures in Psalms, Job, and the historical and prophetic books. Then there is the treasure trove of the unforgettable parables of Jesus, the adventures recorded in Acts and the Epistles, and the climactic panorama of the Book of Revelation. In the latter, we find the incomparable throne room scene of chapters 4 and 5 and the vivid descriptions of the New Jerusalem in chapters 21 and 22! Based squarely on the Scriptures, CORPORATE PORTRAITS is a picture book, too. The main part of it, VIEW, consists of pictures of the Church from a variety of perspectives. PREVIEW and GOSPEL VIEW are self-explanatory. The pattern of my earlier book, GLIMPSES OF GRACE, is that of a "painting", mostly based on an allegory. That book consists of a hundred "brushstrokes", each conveying an aspect of the character of a Christian. CORPORATE PORTRAITS follows on from that. I am using the adjective "corporate" in our title generally in the sense of all true people of God. FOCUS: My object in writing CORPORATE PORTRAITS is to inform and challenge both the non-Christian and the Christian, and to encourage the Christian. Please read thoughtfully, looking up the texts given, and reflecting on them. The Bible clearly states that the Holy Spirit was the Primary Author of the whole of Scripture (2 Peter 1:21; 2 Timothy 3:16-17). He used the personalities, the histories, and the circumstances of the human writers in a creative way so that what they wrote, they wrote, but what HE wanted written was written. This book will encourage and inspire you.
Image Worlds
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Author : David E. Nye
language : en
Publisher: MIT Press
Release Date : 1985
Image Worlds written by David E. Nye and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Business & Economics categories.
By viewing the corporation as a communicator, Image Worlds links the histories of labor, business, consumption, engineering, and photography, providing a new perspective on one of the largest and most representative corporations. General Electric was one of the first modern industrial corporations to use photographs and other media resources to create images of itself; and the GE archives, comprising well over a million images, form one of the largest privately held collections in the world. To produce this venturesome book, David Nye has used these vast archives to develop a new approach to corporate ideology through corporate iconography.Image Worlds embraces symbols, intentional signs, and photographs on the one hand and the history of institutional and technological development on the other. It views photography as a developing technology with a history of its own, and presents the corporation as a communicator as well as a producer and employer.Illustrated with nearly 60 photographs from the archives, the book identifies five "image markets" that GE sought to organize and address. Company engineers, workers, and managers received publications designed to appeal to their presumed interests. Some of these grew into public journals with a scientific-educational mission; others were restricted in circulation even within the company. At the same time, illustrated mass-media advertising was created to reach potential consumers of GE products. Advertising that presented an image of GE as a place where "progress was the most important product." While GE was promoting this enlightened image, the company was also using its resources to reach the voting public, hoping to gain their support for private electrification in the national debate over municipal power.David E. Nye is Associate Professor of American History at Odense University in Denmark.
The Photographer S Mba
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Author : Sal Cincotta
language : en
Publisher: Peachpit Press
Release Date : 2012-11-20
The Photographer S Mba written by Sal Cincotta and has been published by Peachpit Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-20 with Photography categories.
If you have finally taken the leap with your photography and gone into business–or if you are considering it– The Photographer’s MBA will prove a helpful guide in navigating the often confusing and occasionally frustrating territories of business, marketing, pricing, and contracts. Photographer Sal Cincotta, who runs a highly successful portrait, senior, and wedding photography business, deftly leads you through “the other 90%” of the job of a photographer. In this book, you will: Consider what kind of business entity is best suited for you, such as a sole proprietorship, S-Corp, or LLC Learn about the critical importance of both business plans and marketing plans, and how they will help you reach your short-term and long-term goals Understand branding’s elements and how to define your own brand so that you stand out from the crowd Assess your social media strategy to optimize your presence online, and learn about search engine optimization (SEO) to increase your findability Tackle costs, pricing, and contracts (including copyright and model releases) At the end of each chapter, Sal offers a Next Steps section, containing exercises that challenge you to actively implement the overall lessons in the book. By helping you create a solid plan, a strategy you can implement, and a vision for your business, The Photographer’s MBA gets you well on your way to creating and sustaining a photography business that will grow and succeed for years to come.
Advancing Your Photography
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Author : Marc Silber
language : en
Publisher: Mango Media Inc.
Release Date : 2017-05-02
Advancing Your Photography written by Marc Silber and has been published by Mango Media Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-02 with Photography categories.
The author of Create presents “an all-in-one, easily accessible handbook . . . [that] will show you how the pros do it. Study this and take your best shot” (Chase Jarvis, award-winning photographer). In Advancing Your Photography, Marc Silber provides the definitive handbook that will take you through the entire process of becoming an accomplished photographer. From teaching you the basics to exploring the stages of the full “cycle of photography,” Silber makes it easy for you to master the art form and create stunning pictures. From thousands of hours of interviews with professional photography masters, you will learn valuable insights and tips on beginner, amateur, landscape, wedding, lifestyle, sports, animal, portrait, still life, and iPhone photography. Advancing Your Photography features: · Top tips for making outstanding photographs from iconic photographers and many other leading professional photography masters of today · Numerous step-by-step examples · Guidance on training your eye to see composition with emotional impact · Tips on mastering the key points of operating your camera like a pro · Secrets to processing your images to professional standards Photography and the technology associated with it are constantly evolving, but the fundamentals remain the same. Advancing Your Photography will help to bring you the joy and satisfaction of a lifetime of pursuing the art of photography.
Portraits Of Success
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Author : James Olan Hutcheson
language : en
Publisher:
Release Date : 2002
Portraits Of Success written by James Olan Hutcheson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Self-Help categories.
Closely-held businesses are fragile - more than two-thirds fail to survive the founder's involvement. Portraits of Success offers solutions to the most common problems faced by closely held firms as they strive to create value that can and will be sustained by future generations of management. For the first time ever, business expert and consultant James Olan Hutcheson, the grandson of Olan Mills Portrait Studios patriach, Olan Mills, shares with readers how closely held firms can prosper well into the future. In practical and inspiring terms, he presents proven management tools in tandem with illustrative examples from his clients' companies and his own family's business.