Creating A Sustainable Competitive Position
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Creating A Sustainable Competitive Position
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Author : Pervez N. Ghauri
language : en
Publisher: Emerald Group Publishing
Release Date : 2023-10-02
Creating A Sustainable Competitive Position written by Pervez N. Ghauri and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-02 with Business & Economics categories.
The ebook edition of this title is Open Access and freely available to read online. This volume includes research-based cases highlighting different sustainability challenges and theory-based discussions around how firms can manage a multi-stakeholder perspective in relation to performance.
Strategic Human Capital
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Author : Andrea Lanza
language : en
Publisher: Edward Elgar Publishing
Release Date : 2020-05-29
Strategic Human Capital written by Andrea Lanza and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-29 with Business & Economics categories.
This timely and insightful book bridges the gap between Strategy and Organization disciplines in the study of human capital. Andrea Lanza and Giuseppina Simone offer an innovative, unifying conceptual framework for managing this crucial asset. Based on original empirical evidence, the authors put forward a fresh perspective not on human capital strategy, dramatically advancing the field of strategic human capital with respect to both academic knowledge and managerial applications.
Small Business Management
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Author : Timothy S. Hatten
language : en
Publisher: SAGE Publications
Release Date : 2023-11-03
Small Business Management written by Timothy S. Hatten and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-03 with Business & Economics categories.
Small Business Management, Eighth Edition equips students with the tools to navigate important financial, legal, marketing, and managerial decisions when creating and growing a sustainable small business. Author Timothy S. Hatten provides new cases, real-world examples, and illuminating features that spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world. This title is accompanied by a complete teaching and learning package. Contact your Sage representative to request a demo. Learning Platform / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It′s a learning platform you, and your students, will actually love. Learn more. Assignable Video with Assessment Assignable video (available in Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Strategic Marketing
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Author : M J Xavier
language : en
Publisher: SAGE Publications Pvt. Limited
Release Date : 1999
Strategic Marketing written by M J Xavier and has been published by SAGE Publications Pvt. Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Business & Economics categories.
Strategic Marketing: A Guide for Developing Sustainable Competitive Advantage provides a systematic approach for marketing directors and other managers to formulate strategies that can give their organizations the desired competitive edge, as well as help them to forecast and plan for future challenges. Professor Xavier covers the various aspects of strategic marketing including basic concepts, new developments and strategies to cope with the changing business environment. Extensive use is made of case studies.
The End Of Competitive Advantage
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Author : Rita Gunther McGrath
language : en
Publisher: Harvard Business Press
Release Date : 2013-05-14
The End Of Competitive Advantage written by Rita Gunther McGrath and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-14 with Business & Economics categories.
Are you at risk of being trapped in an uncompetitive business? Chances are the strategies that worked well for you even a few years ago no longer deliver the results you need. Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and the way the real world works now. In short, strategy is stuck. Most leaders are using frameworks that were designed for a different era of business and based on a single dominant idea—that the purpose of strategy is to achieve a sustainable competitive advantage. Once the premise on which all strategies were built, this idea is increasingly irrelevant. Now, Columbia Business School professor and globally recognized strategy expert Rita Gunther McGrath argues that it’s time to go beyond the very concept of sustainable competitive advantage. Instead, organizations need to forge a new path to winning: capturing opportunities fast, exploiting them decisively, and moving on even before they are exhausted. She shows how to do this with a new set of practices based on the notion of transient competitive advantage. This book serves as a new playbook for strategy, one based on updated assumptions about how the world works, and shows how some of the world’s most successful companies use this method to compete and win today. Filled with compelling examples from “growth outlier” firms such as Fujifilm, Cognizant Technology Solutions, Infosys, Yahoo! Japan, and Atmos Energy, The End of Competitive Advantage is your guide to renewed success and profitable growth in an economy increasingly defined by transient advantage.
Building Sustainable Competitive Advantage
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Author : Dhirendra Kumar
language : en
Publisher: Routledge
Release Date : 2016-03-03
Building Sustainable Competitive Advantage written by Dhirendra Kumar and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-03 with Business & Economics categories.
In Building Sustainable Competitive Advantage Dhirendra Kumar shows how the Enterprise Excellence (EE) philosophy is a holistic approach for leading an enterprise to total excellence. It does this by focussing on achieving sustainable significant growth in revenue and profitability, reducing the business cycle time, strategically managing the enterprise risk and focusing on the needs of the customer. There may be various organizations within an enterprise but they must all focus on meeting or exceeding customer needs. Therefore, EE is an integrated approach affecting every employee, every functional area and strategy within the organization. Enterprise risk must be identified, assessed and prioritized; developing a growth strategy proposal which leadership has to execute in order to achieve goals. As business leaders spearhead the efforts, they must minimize, monitor and control the probability and/or impact of unfortunate events and maximize the realization of opportunities. The achievements in Enterprise Excellence can range from greater cost efficiencies, improved market perceptions, fundamental changes to markets, to new product and service offerings. There may also be significant upgrades in skills, technology, and business strategies. The scope of Enterprise Excellence can also range from operations activities, to business functions, to overall organization and to the enterprise as a whole. Building Sustainable Competitive Advantage is a comprehensive reference book for practising professionals, teaching faculty, and students alike.
Advanced Introduction To Sustainable Competitive Advantage In Sales
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Author : Lawrence B. Chonko
language : en
Publisher: Edward Elgar Publishing
Release Date : 2021-05-28
Advanced Introduction To Sustainable Competitive Advantage In Sales written by Lawrence B. Chonko and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-28 with Business & Economics categories.
This unique Advanced Introduction offers an insight into how sales leaders seek and maintain a sustainable competitive advantage for both organizations and customers. Lawrence B. Chonko explores how sales leaders take professional selling to the next level by focusing on serving the customer. Discussing the key skills of sales leaders - technological proficiency, managing change, and harnessing and using knowledge - Chonko analyzes how sales leaders are distinguished from other sales professionals.
Innovation And Product Development In Tourism
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Author : Bibiana Walder
language : en
Publisher: Erich Schmidt Verlag GmbH & Co KG
Release Date : 2006
Innovation And Product Development In Tourism written by Bibiana Walder and has been published by Erich Schmidt Verlag GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with New products categories.
Strategic Marketing
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Author : Douglas West
language : en
Publisher: Oxford University Press, USA
Release Date : 2010-03-25
Strategic Marketing written by Douglas West and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-03-25 with Business & Economics categories.
This text discusses how companies create competitive advantage through strategic marketing. Using established frameworks and concepts, it examines aspects of marketing strategy and thinking. It provides examples to facilitate the understanding of theoretical concepts.
Marketing Strategies Used By Intel To Create A Sustainable Market Position
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Author : Christopher Ulph
language : en
Publisher: GRIN Verlag
Release Date : 2011-02
Marketing Strategies Used By Intel To Create A Sustainable Market Position written by Christopher Ulph and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02 with categories.
Project Report from the year 2010 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 75, University of Hertfordshire (Business School), course: MA Marketing, language: English, abstract: An investigation to analyse the marketing strategies used by Intel by examining strategic marketing issues and also the options facing the organisation in building a sustainable competitive market position.