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Creating Powerful Radio


Creating Powerful Radio
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Creating Powerful Radio


Creating Powerful Radio
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Author : Valerie Geller
language : en
Publisher: Taylor & Francis
Release Date : 2009-10-15

Creating Powerful Radio written by Valerie Geller and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-15 with Language Arts & Disciplines categories.


First Published in 2007. Routledge is an imprint of Taylor & Francis, an informa company.



Beyond Powerful Radio


Beyond Powerful Radio
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Author : Valerie Geller
language : en
Publisher: Taylor & Francis
Release Date : 2012-07-26

Beyond Powerful Radio written by Valerie Geller and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-26 with Language Arts & Disciplines categories.


Beyond Powerful Radio is a complete guide to becoming a powerful broadcast communicator on radio or internet! This how-to cookbook is for broadcasters who want to learn the craft and improve. This practical and easy-to-read book, filled with bullet lists, offers techniques to learn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 top experts across all broadcast fields, Beyond Powerful Radio offers techniques, advice and lessons to build original programming, for news, programming, talk shows, producers, citizen journalism, copy writing, sales, commercials, promotions, production, research, fundraising, and more. Plus: Tips to assemble a winning team; to develop, build, and market your brand; get your next job in broadcasting, effectively promote your product; increase sales; write and produce commercials; raise money with your station; deal with creative burnout and manage high ego talent; and to research and grow your audience. Never be boring! Get, keep, and grow audiences through powerful personality, storytelling, and focus across any format. Tried-and-true broadcast techniques apply to the myriad forms of audio broadcast available today, including Web radio and podcasting. While the technology and delivery systems change, the one constant is content! Listeners, viewers, and surfers want to be entertained, informed, inspired, persuaded, and connected with powerful personalities, and storytellers. A full Instructor Manual is available with complete lesson plans for broadcast instructors - course includes Audio Production/Radio Programming/Management/Broadcast Journalism. The Instructor Manual is available for download here: http://cw.routledge.com/textbooks/9780240522241/



Creating Powerful Radio


Creating Powerful Radio
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Author : Valerie Geller
language : en
Publisher:
Release Date : 1996

Creating Powerful Radio written by Valerie Geller and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Performing Arts categories.


A handbook of sound byte advice on making talk radio a success written by Rush Limbaugh's consultant--a dubious distinction depending on one's point of view. As Geller points out in her preface, this is her "STUFF," and she regales the reader with often repetitive and unoriginal advice on "how to handle the talent," avoid burnout, interviews, news programming, and promotion. The scanty text is beefed up with vignettes on popular radio personalities from the reputable Mervin Block (former CBS news writer) to the more disreputable Danny Bonaduce (of Partridge Family fame). Not surprisingly, lacks a bibliography although there's a recommended reading list which includes Men are from Mars, Women are from Venus for effective communication strategies. Annotation copyright by Book News, Inc., Portland, OR



Beyond Powerful Radio


Beyond Powerful Radio
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Author : VALERIE. GELLER
language : en
Publisher:
Release Date : 2024

Beyond Powerful Radio written by VALERIE. GELLER and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024 with categories.




Instructor S Manual For Creating Powerful Radio


Instructor S Manual For Creating Powerful Radio
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Author : Valerie Geller
language : en
Publisher:
Release Date : 2007

Instructor S Manual For Creating Powerful Radio written by Valerie Geller and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Broadcast journalism categories.




The Radio Producer S Handbook


The Radio Producer S Handbook
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Author : Rick Kaempfer
language : en
Publisher: Skyhorse Publishing Inc.
Release Date : 2004-10

The Radio Producer S Handbook written by Rick Kaempfer and has been published by Skyhorse Publishing Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-10 with Business & Economics categories.


Two award-winning major market producers present the definitive how-to guide for producing a radio show, explaining every duty a radio producer is expected to perform. With refreshing honesty and the humorous flair of professional radio comedy writers, the authors reveal how to get one's professional foot in the radio door, book celebrity guests, craft great interviews, come up with ideas, create great phone segments, write and pitch material, and cope with the pressure that accompanies producing a show in progress. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.



Cutting Edge Radio


Cutting Edge Radio
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Author : Jim Aitchison
language : en
Publisher:
Release Date : 2003

Cutting Edge Radio written by Jim Aitchison and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Advertising categories.




How To Make Great Radio


How To Make Great Radio
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Author : David Lloyd
language : en
Publisher: Biteback Publishing
Release Date : 2015-05-19

How To Make Great Radio written by David Lloyd and has been published by Biteback Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-19 with Performing Arts categories.


There is no such thing as perfect radio - and therein lies its delicious unpredictability. In fact, so charming is this quality that 90 per cent of UK adults tune into the medium every week. Like many things, radio done well sounds effortless. It is not. Producing great radio is partly down to instinct and partly down to learning then mastering the basics. Drawing upon his thirty years spent working with some of the finest talents in British radio, David Lloyd shares a plethora of valuable tips and tricks of the trade in this unique and authoritative guide to broadcasting success. Covering speech and music formats, local and national stations, technical and artistic skills, content and style considerations, and much, much more, this how-to is essential and accessible reading for all - whether you are taking your tentative first steps in radio or refreshing your existing industry knowledge. Lloyd's hugely entertaining selection of anecdotes, examples, research, insight and pointers sets out to bottle the very essence of memorable radio, determining the factors that differentiate a truly great broadcaster from a distinctly average one, and helping budding hopefuls achieve their radio goals.



Radio Master


Radio Master
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Author : John Lewis
language : en
Publisher: Publish Green
Release Date : 2011-11-22

Radio Master written by John Lewis and has been published by Publish Green this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-11-22 with Biography & Autobiography categories.


STREET SURVIVOR BOLD INNOVATOR RADIO STAR NIGHT OWL JEALOUS LOVER BATTLER OF CANCER INSPIRATION TO ANYONE WHO EVER HEARD THE SOUND OF HIS VOICE! This is the story of the most controversial, provocative and influential sports announcer the industry has ever known. Ted Husing was called the Master for good reason. But the man was much more than just another talking head. Yes, Husings life was about much more than sports. It was how he played the game!



Hello Everybody


Hello Everybody
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Author : Anthony Rudel
language : en
Publisher: HMH
Release Date : 2008-04-01

Hello Everybody written by Anthony Rudel and has been published by HMH this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-04-01 with Performing Arts categories.


“A lively overview” of this pre-internet mass-communication tool and “the entrepreneurs and evangelists, hucksters and opportunists” who flocked to it (Publishers Weekly). Long before the Internet, another young technology was transforming the way we connect with the world. At the dawn of the twentieth century, radio grew from an obscure hobby into a mass medium with the power to reach millions of people. When amateur enthusiasts began sending fuzzy signals from their garages and rooftops, radio broadcasting was born. Sensing the medium’s potential, snake-oil salesmen and preachers took to the air, innovating styles of mass communication and entertainment while making bedlam of the airwaves. Into this wild new frontier stepped a young secretary of commerce, Herbert Hoover, whose passion for organization transformed radio into an even more powerful political, cultural and economic force. When a charismatic bandleader named Rudy Vallée created the first on-air variety show and America elected Franklin Delano Roosevelt, who communicated with the public through his famous fireside chats, radio had arrived. With extensive knowledge, humor, and an eye for outsized characters forgotten by history, Anthony Rudel tells the story of the boisterous years when radio took its place in the nation’s living room. “Entertaining and informative.” —The Denver Post “Rudel, with extensive professional radio experience, revels in the enterprising personalities who set up shop on this technological frontier. . . .[And] vividly re-creates the anything-goes atmosphere of the ether’s early days.” —Booklist