Cultural Metaphors
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Cultural Metaphors
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Author : Martin J. Gannon
language : en
Publisher: SAGE
Release Date : 2001
Cultural Metaphors written by Martin J. Gannon and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
The often-overlooked views of political scientists and journalists who conceive of the world in terms of zero-sum games are explored, as are the issues of the symbolism associated with cultural metaphors. The book concludes with a description of specific uses of cultural metaphors or metaphorical applications."--BOOK JACKET.
Metaphor In Culture
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Author : Zoltán Kövecses
language : en
Publisher: Cambridge University Press
Release Date : 2005-02-07
Metaphor In Culture written by Zoltán Kövecses and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-02-07 with Psychology categories.
To what extent and in what ways is metaphorical thought relevant to an understanding of culture and society? More specifically: can the cognitive linguistic view of metaphor simultaneously explain both universality and diversity in metaphorical thought? Cognitive linguists have done important work on universal aspects of metaphor, but they have paid much less attention to why metaphors vary both interculturally and intraculturally as extensively as they do. In this book, Zoltán Kövecses proposes a new theory of metaphor variation. First, he identifies the major dimension of metaphor variation, that is, those social and cultural boundaries that signal discontinuities in human experience. Second, he describes which components, or aspects of conceptual metaphor are involved in metaphor variation, and how they are involved. Third, he isolates the main causes of metaphor variation. Fourth Professor Kövecses addresses the issue to the degree of cultural coherence in the interplay among conceptual metaphors, embodiment, and causes of metaphor variation.
Metaphor And Culture
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Author : Katharina Eder
language : en
Publisher: GRIN Verlag
Release Date : 2011-05-16
Metaphor And Culture written by Katharina Eder and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-16 with Literary Collections categories.
Seminar paper from the year 2009 in the subject English Language and Literature Studies - Linguistics, grade: 1, University of Vienna, language: English, abstract: The first question that arises is in the context of „Metaphor and Culture“ is what metaphor actually has to do with culture. This question can be answered in the way that metaphor and culture are related in many ways. Metaphor can be viewed as the ornamental use of language, and a lot about metaphor and culture arises from what we have heard or learned in school about it, such as for instance creative writers or poets who use metaphors. Since literature is a significant part of our culture, metaphor can be regarded as intimately linked to our socio-cultural field. So a possible way of relation between metaphor and culture would be literature, an exemplary manifestation of culture. However, there are in fact much more fundamental relations between metaphor and culture, which become clear when we look at some currrent thinking in anthropology, which leads us to the fact that we can view culture as a set of shared understandings that characterize smaller or larger groups of people (cf. Shore 1996, Strauss & Quinn 1997). It has to be noted that this is obviously not an exhaustive view or definition of culture, considering the fact that it leaves out real artifacts, real objects, practices, institutions, actions and so on, which people participate in and use in various cultures. However, it integrates a large part of it, namely the shared understanding that human beings have in connection with all of these „things“.
Metaphors For Learning
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Author : Erich A. Berendt
language : en
Publisher: John Benjamins Publishing
Release Date : 2008-03-13
Metaphors For Learning written by Erich A. Berendt and has been published by John Benjamins Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-03-13 with Language Arts & Disciplines categories.
In Contemporary Metaphor Theory (CMT) research has predominantly focused on the English language with few studies of others and even less systematic comparative work. This volume focuses on the discourse domain of LEARNING (formal, technical and informal aspects) and brings together a variety of language perspectives, some specifically comparative, on aspects of learning from historical transformations in metaphoric language use through contemporary social values and classroom discourse to planning for the future in educational policy to see how conceptual metaphoric patterns and conventional metaphors with related figurative language impact on social values and culturally conditioned perspectives in learning. Most papers reflect Lakoffian conceptual metaphoric research including critical evaluation of analytical issues. Languages included are Arabic, Chinese, English, Hungarian, Japanese, Malay, Polish, Russian and the South African language area. Most papers utilize extensive data including such genre as technical writing, essays, conversational interaction, newspaper corpus and proverbs.
Understanding Global Cultures Metaphorical Journeys Through 31 Nations Clusters Of Nations Continents And Diversity
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Author : Martin J. Gannon
language : en
Publisher: SAGE
Release Date : 2013
Understanding Global Cultures Metaphorical Journeys Through 31 Nations Clusters Of Nations Continents And Diversity written by Martin J. Gannon and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Business & Economics categories.
In Understanding Global Cultures, Fifth Edition, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor—any activity, phenomenon, or institution with which the members of a given culture identify emotionally or cognitively—as a method for understanding the cultural mindsets of individual nations, clusters of nations, and even continents. The book shows how metaphors are guidelines to help outsiders quickly understand what members of a culture consider important. The fully updated Fifth Edition includes 31 nation-specific chapters, including a new Part XI on popular music as cultural metaphors, two completely new chapters on Vietnam and Argentina, revisions to all retained chapters, and a more explicit linkage between each cultural metaphor and current economic and business developments in each nation.
Understanding Global Cultures
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Author : Martin J. Gannon
language : en
Publisher: SAGE
Release Date : 2004
Understanding Global Cultures written by Martin J. Gannon and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.
Understanding Global Cultures, Third Edition presents the cultural metaphor as a method for understanding the cultural mindsets of a nation, a cluster of nations, and even of a continent. This method involves identifying some phenomenon, activity or institution of a culture that all or most of its members consider important and with which they identify closely. Metaphors are not stereotypes; rather, they rely upon the features of one critical phenomenon of a culture to describe the entire culture. The characteristics of the metaphor then become the basis for describing and understanding the essential features of the culture. For example, the Italians invented the opera and love it passionately. Five key characteristics of the opera are the overture, spectacle and pageantry, voice, externalization, and the interaction between the lead singers and the chorus. These features are used to describe Italy and its cultural mindset. Thus the metaphor is a guide or map that helps such outsiders as students, travelers, and managers on short-term and long-term assignments understand quickly what members of a culture consider important.
Metaphors Of Identity
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Author : Thomas K. Fitzgerald
language : en
Publisher: State University of New York Press
Release Date : 1993-09-06
Metaphors Of Identity written by Thomas K. Fitzgerald and has been published by State University of New York Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-09-06 with Social Science categories.
Placing identity within its cultural context, Fitzgerald offers ethnographic case material to examine the meaning and changing metaphors of ethnicity, male and female identity, and aging and identity. He opens up an exciting multidisciplinary dialogue for improving interpersonal and cross-cultural communication. The book provides a clear synthesis of the interrelated meanings of culture, identity, and communication, examining self-concept and its role in the communication process, and exploring cultural and biological research on self, individuality, personality, and mind-body questions.
Metaphorical Conceptualizations
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Author : Ulrike Schröder
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2022-03-07
Metaphorical Conceptualizations written by Ulrike Schröder and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-07 with Language Arts & Disciplines categories.
The book deals with the important shift that has been heralded in cognitive linguistics from mere universal matters to cultural and situational variation. The discussions examine cognitive and cultural linguistics’ theories in relation to the following areas of research: (i) metaphorical conceptualization; (ii) the influence of culture on metaphor, metonymy and conceptual blends; (iii) the impact of culture and cognition on metaphorical lexis; (iv) the interface of pragmatics and cognition when metaphor is studied in situ, that is, in face-to-face as well as in virtual multimodal interaction; (v) the application of insights from metaphorical conceptualizations to language teaching, and (vi) recent methods for revealing (inter)cultural metaphorical conceptualizations (corpus-based approaches, gesture studies, etc.). The book brings together cognitive, functional, and (inter)cultural approaches.
Metaphor In Language And Culture Across World Englishes
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Author : Marcus Callies
language : en
Publisher: Bloomsbury Publishing
Release Date : 2021-06-17
Metaphor In Language And Culture Across World Englishes written by Marcus Callies and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-17 with Language Arts & Disciplines categories.
This book advances and broadens the scope of research on conceptual metaphor at the nexus of language and culture by exploring metaphor and figurative language as a characteristic of the many Englishes that have developed in a wide range of geographic, socio-historical and cultural settings around the world. In line with the interdisciplinary breadth of this endeavour, the contributions are grounded in Cognitive (Socio)Linguistics, Conceptual Metaphor Theory, and Cultural Linguistics. Drawing on different research methodologies, including corpus linguistics, elicitation techniques, and interviews, chapters analyse a variety of naturalistic data and text types, such as online language, narratives, political speeches and literary works. Examining both the cultural conceptualisations underlying the use of figurative language and the linguistic-cultural specificity of metaphor and its variation, the studies are presented in contexts of both language contact and second language usage. Adding to the debate on the interplay of universal and culture-specific grounding of conceptual metaphor, Metaphor in Language and Culture across World Englishes advances research in a previously neglected sphere of study in the field of World Englishes.
Nature Metaphor Culture
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Author : Judit Baranyiné Kóczy
language : en
Publisher: Springer
Release Date : 2017-11-03
Nature Metaphor Culture written by Judit Baranyiné Kóczy and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-03 with Language Arts & Disciplines categories.
This book analyses the emotional message of Hungarian folksongs from a Cultural Linguistic perspective, employing a wide range of empirical devices. It combines theoretical notions with analytical devices and has a multidisciplinary essence: it relies on the latest Cultural Linguistic findings, employing spatial semantics, cognitive linguistics, cognitive psychology and ethnography. The book addresses key questions including: How is nature conceptualized by a folk cultural group? How are emotions and other mental states expressed via nature imagery with respect to metaphors and construal schemas? The author argues that folksongs reflect the Hungarian peasant communities’ specific treatment of emotions, captured in an underlying cultural schema ‘reservedness.’ This schema is grounded in principals of morality and tradition, and governs the various levels of representation. The main topics discussed are related to two core issues: cultural metaphors and cultural schemas of construal in folksongs. It provides a detailed example, based on over 1000 folksongs, of how a cultural group’s cognition can be analyzed and better understood through a representative corpus-based linguistic approach. The research is also pioneering in constructing a comprehensive analysis framework adapted to folk poetry, and offers an example of how cultural conceptualizations can be investigated in various discourse types. Last but not least, the book offers insights into the work of Hungarian linguists and folklorists concerning cultural conceptualizations, which have largely been unavailable in English.