Decoding Women S Magazines
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Decoding Women S Magazines
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Author : Ellen McCracken
language : en
Publisher: Springer
Release Date : 1992-10-27
Decoding Women S Magazines written by Ellen McCracken and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-10-27 with Language Arts & Disciplines categories.
A study of the more than fifty US and International glossy publications for women. This analysis focuses on the strategies by which the commercial structure shapes the cultural content, the magazines' repetitive attempts to secure a consensus about the feminine that is grounded in consumerism, and the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features.
Decoding Women S Magazines
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Author : Ellen McCracken
language : en
Publisher: Palgrave Macmillan
Release Date : 1993
Decoding Women S Magazines written by Ellen McCracken and has been published by Palgrave Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Business & Economics categories.
Comprising the largest of magazine categories in the United States, nearly fifty glossy publications addressed to women appear monthly on news-stands. They are a multi-million-dollar business and essential to the marketing of commodities in the consumer society. At the same time, they present to readers a master narrative about the world, an ostensibly women-centred account of reality that links the utopian to the everyday. The multiple mini-narratives that begin on the front covers and extend to the ads and features inside combine to offer a highly pleasurable, appealing consensus about the feminine. Decoding Women's Magazines studies the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features in such genres as the beauty and fashion magazines, the service and home titles, those aimed at minority audiences, new female workers, and women with special interests and spending power. Whether addressing readers as Mademoiselle or Ms., contemporary women's magazines employ similar textual strategies to conflate commodities and desire, and thereby attain immense circulations and profits.
Decoding Women S Magazines From Mademoiselle To Ms
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Author : Ellen Marie McCracken
language : en
Publisher: Palgrave Macmillan
Release Date : 1993-01-01
Decoding Women S Magazines From Mademoiselle To Ms written by Ellen Marie McCracken and has been published by Palgrave Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-01-01 with Advertising categories.
"Comprising the largest of magazine categories in the United States, nearly fifty glossy publications addressed to women appear monthly on news-stands. They are a multi-million-dollar business and essential to the marketing of commodities in the consumer society. At the same time, they present to readers a master narrative about the world, an ostensibly women-centred account of reality that links the utopian to the everyday. The multiple mini-narratives that begin on the front covers and extend to the ads and features inside combine to offer a highly pleasurable, appealing consensus about the feminine. Decoding Women's Magazines studies the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features in such genres as the beauty and fashion magazines, the service and home titles, those aimed at minority audiences, new female workers, and women with special interests and spending power."--Publisher's description.
Representation Of Romance
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Author : Susannah E. David
language : en
Publisher:
Release Date : 2000
Representation Of Romance written by Susannah E. David and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Feminist theory categories.
Women In Magazines
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Author : Rachel Ritchie
language : en
Publisher: Routledge
Release Date : 2016-02-19
Women In Magazines written by Rachel Ritchie and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-19 with History categories.
Women have been important contributors to and readers of magazines since the development of the periodical press in the nineteenth century. By the mid-twentieth century, millions of women read the weeklies and monthlies that focused on supposedly "feminine concerns" of the home, family and appearance. In the decades that followed, feminist scholars criticized such publications as at best conservative and at worst regressive in their treatment of gender norms and ideals. However, this perspective obscures the heterogeneity of the magazine industry itself and women’s experiences of it, both as readers and as journalists. This collection explores such diversity, highlighting the differing and at times contradictory images and understandings of women in a range of magazines and women’s contributions to magazines in a number of contexts from late nineteenth century publications to twenty-first century titles in Britain, North America, continental Europe and Australia.
Victorian Women S Magazines
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Author : Margaret Beetham
language : en
Publisher: Manchester University Press
Release Date : 2001
Victorian Women S Magazines written by Margaret Beetham and has been published by Manchester University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Antiques & Collectibles categories.
Focusing on the historical development of the British women's magazine, this book begins with descriptions of different kinds of magazines. This is followed by an exploration of elements that made up the mix of ingredients and a comprehensive listing.
Women S Magazines 1940 1960
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Author : NA NA
language : en
Publisher: Springer
Release Date : 2016-04-30
Women S Magazines 1940 1960 written by NA NA and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-30 with Science categories.
Women S Magazines In Print And New Media
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Author : Noliwe Rooks
language : en
Publisher: Taylor & Francis
Release Date : 2016-10-14
Women S Magazines In Print And New Media written by Noliwe Rooks and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-10-14 with Social Science categories.
This book contributes to our collective understanding of the significance of representations of women and gender in magazines in both their print and online forms. The essays are authored by scholars, writers and cultural producers in fields such as art, film and visual studies, literature, critical race studies, communications, broadcast and print journalism, history, and women and gender studies. Taken as a whole, the volume offers historical breadth and perspectives that are transnational and cross-racial on women in magazines and digital media in a variety of ways. It examines how women are represented, how women have created and produced magazines and how women make meaning of themselves and their world using magazines as key sources of information.
Understanding Women S Magazines
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Author : Anna Gough-Yates
language : en
Publisher: Routledge
Release Date : 2003-08-29
Understanding Women S Magazines written by Anna Gough-Yates and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-08-29 with Language Arts & Disciplines categories.
Understanding Women's Magazines investigates the changing landscape of women's magazines. Anna Gough-Yates focuses on the successes, failures and shifting fortunes of a number of magazines including Elle, Marie Claire, Cosmopolitan, Frank, New Woman and Red and considers the dramatic developments that have taken place in women's magazine publishing in the last two decades. Understanding Women's Magazines examines the transformation in the production, advertising and marketing practices of women's magazines. Arguing that these changes were driven by political and economic shifts, commercial cultures and the need to get closer to the reader, the book shows how this has led to an increased focus on consumer lifestyles and attempts by publishers to identify and target a 'new woman'.
Modernism And Modernity In British Women S Magazines
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Author : Alice Wood
language : en
Publisher: Routledge
Release Date : 2020-05-12
Modernism And Modernity In British Women S Magazines written by Alice Wood and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-12 with Literary Criticism categories.
This book explores responses to the strangeness and pleasures of modernism and modernity in four commercial British women’s magazines of the interwar period. Through extensive study of interwar Vogue (UK), Eve, Good Housekeeping (UK), and Harper’s Bazaar (UK), Wood uncovers how modernism was received and disseminated by these fashion and domestic periodicals and recovers experimental journalism and fiction within them by an array of canonical and marginalized writers, including Storm Jameson, Rose Macaulay, Gertrude Stein, and Virginia Woolf. The book’s analysis is attentive to text and image and to interactions between editorial, feature, and advertising material. Its detailed survey of these largely neglected magazines reveals how they situated radical aesthetics in relation to modernity’s broader new challenges, diversions, and opportunities for women, and how they approached high modernist art and literature through discourses of fashion and celebrity. Modernism and Modernity in British Women’s Magazines extends recent research into modernism’s circulation through diverse markets and publication outlets and adds to the substantial body of scholarship concerned with the relationship between modernism and popular culture. It demonstrates that commercial women’s magazines subversively disrupted and sustained contemporary hierarchies of high and low culture as well as actively participating in the construction of modernism’s public profile.