Design By Concept
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Concept Design 2
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Author : Neville Page
language : en
Publisher: Titan
Release Date : 2006-05
Concept Design 2 written by Neville Page and has been published by Titan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-05 with Commercial art categories.
Contains over 470 works, from finished pieces to support sketches and roughs, with each piece accompanied by text detailing the design ideas and illustration techniques used. This book takes readers on a journey into the minds of talented and successful concept design professionals.
Concept Research In Food Product Design And Development
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Author : Howard R. Moskowitz
language : en
Publisher: John Wiley & Sons
Release Date : 2008-02-28
Concept Research In Food Product Design And Development written by Howard R. Moskowitz and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-02-28 with Technology & Engineering categories.
Concepts are critical for the development and marketing of products and services. They constitute the blueprint for these products and services, albeit at the level of consumers rather than at the technical level. A good product concept can help make the product a success by guiding developers and advertising in the right direction. Yet, there is a dearth of both practical and scientific information about how to create and evaluate concepts. There has been little or no focus on establishing knowledge bases for concepts. Concept development is too often relegated to the so-called “fuzzy front end.” Concept Research in Food Product Design and Development remedies this inattention to product concepts by providing a unique treatment of concepts for the business professional as well as for research scientists. The book begins with simple principles of concepts, moves forward to methods for testing concepts, and then on to more substantive areas such as establishing validity, testing internationally and with children, creating databases, and selling in new methods for concept testing. The book combines a “how to” business book with a detailed treatment of the different facets of concept research. As such, the book represents a unique contribution to business applications in food, and consumer research methods. The book is positioned specifically for foods, to maintain a focus on a coherent set of topics. Concept Research in Food Product Design and Development appeals to a wide variety of audiences: R&D, marketing, sensory analysts, and universities alike. Corporate R&D professionals will learn how to create strong concepts. Marketers will recognize how concepts are at the heart of their business. Sensory analysts will find the book a natural extension of their interest in product features. University students will understand how concept research is a critical part of the “consumer-connection.” Concept Research in Food Product Design and Development is the definitive, innovative text in describing how to create, analyze, and capitalize upon new product concepts.
The Advertising Concept Book
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Author : Pete S. Barry
language : en
Publisher:
Release Date : 2012
The Advertising Concept Book written by Pete S. Barry and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Advertising categories.
"Why not be the mastermind behind the next memorable ad? The Advertising Concept Book is your guide to great thinking."--Dynamic Graphics + Create
Concept Generation For Design Creativity
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Author : Toshiharu Taura
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-07-26
Concept Generation For Design Creativity written by Toshiharu Taura and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-26 with Technology & Engineering categories.
The concept generation process seems like an intuitional thought: difficult to capture and perform, although everyone is capable of it. It is not an analytical process but a synthetic process which has yet to be clarified. Furthermore, new research methods for investigating the concept generation process—a very difficult task since the concept generation process is driven by inner feelings deeply etched in the mind—are necessary to establish its theory and methodology. Concept Generation for Design Creativity – A Systematized Theory and Methodology presents the concept generation process both theoretically and methodologically. Theoretically, the concept generation process is discussed by comparing metaphor, abduction, and General Design Theory from the notions of similarities and dissimilarities. Analogy, blending, and integration by thematic relation have been explained methodologically. So far, these theories and methods have been discussed independently, and the relations among them have not been clarified. Two newly developed research methods to investigate the concept generation process are clearly explained: the explanation-based protocol analysis and constructive simulation. By reading Concept Generation for Design Creativity – A Systematized Theory and Methodology, students, researchers and lecturers in design disciplines (including engineering design, industrial design, software design, CHI, design education, and cognitive science ) can obtain a clear picture of the advanced research findings and the outline of the theories and methods for concept generation. Furthermore, readers are expected to achieve the competence to generate new concepts.
How To Illustrate And Design Concept Cars
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Author : Adrian Dewey
language : en
Publisher: Veloce Publishing
Release Date : 2017-08-15
How To Illustrate And Design Concept Cars written by Adrian Dewey and has been published by Veloce Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-15 with Design categories.
Automobiles capture the imagination as much as ever, and now is your chance to learn to design your own! Using simple, step-by-step instructions, this book guides you from pencil sketch to marker rendering; from doodle to computer generated artwork. Adrian Dewey has worked on designs as diverse as small sports cars to double decker buses, modified motors to concept Formula 1 cars, and is an expert in a variety techniques and styles of design. In this book, he uses his knowledge of the different styles to guide the reader in creating great artwork and designs of their own. You will learn in detail how to use different materials, and how to get the most out of each one, whether it be a pencil sketch or a photo realistic vector illustration.
Design Based Concept Learning In Science And Technology Education
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Author : Ineke Henze
language : en
Publisher: International Technology Educa
Release Date : 2021
Design Based Concept Learning In Science And Technology Education written by Ineke Henze and has been published by International Technology Educa this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with Education categories.
"Learning concepts is a real challenge for learners because of the abstract nature of concepts. This holds particularly true for concepts in science and technology education where learning concepts by doing design activities is potentially a powerful way to overcome that learning barrier. Much depends, however, on the role of the teacher. Design-Based Concept Learning in Science and Technology Education brings together contributions from researchers that have investigated what conditions need to be fulfilled to make design-based education work. The chapters contain studies from a variety of topics and concepts in science and technology education. So far, studies on design-based learning have been published in a variety of journals, but never before were the outcomes of those studies brought together in one volume. Now an overview of insights about design-based concept learning is presented with expectations about future directions and trends"--
Design Thinking Business Analysis
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Author : Thomas Frisendal
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-09-27
Design Thinking Business Analysis written by Thomas Frisendal and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-27 with Business & Economics categories.
This book undertakes to marry the concepts of "Concept Mapping" with a "Design Thinking" approach in the context of business analysis. While in the past a lot of attention has been paid to the business process side, this book now focusses information quality and valuation, master data and hierarchy management, business rules automation and business semantics as examples for business innovation opportunities. The book shows how to take "Business Concept Maps" further as information models for new IT paradigms. In a way this books redefines and extends business analysis towards solutions that can be described as business synthesis or business development. Business modellers, analysts and controllers, as well as enterprise information architects, will benefit from the intuitive modelling and designing approach presented in this book. The pragmatic and agile methods presented can be directly applied to improve the way organizations manage their business concepts and their relationships. "This book is a great contribution to the information management community. It combines a theoretical foundation with practical methods for dealing with important problems. This is rare and very useful. Conceptual models that communicate business reality effectively require some degree of creative imagination. As such, they combine the results of business analysis with communication design, as is extensively covered in this book." Dr. Malcolm Chisholm, President at AskGet.com Inc. “Truly understanding business requirements has always been a major stumbling block in business intelligence (BI) projects. In this book, Thomas Frisendal introduces a powerful technique—business concept mapping—that creates a virtual mind-meld between business users and business analysts. Frisendal does a wonderful explaining and demonstrating how this tool can improve the outcome of BI and other development projects ." Wayne Eckerson, executive director, BI Leadership Forum
Concept Car Design
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Author : Jonathan Bell
language : en
Publisher:
Release Date : 2003
Concept Car Design written by Jonathan Bell and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Automobiles categories.
Interaction Design
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Author : Jamie Steane
language : en
Publisher:
Release Date : 2018
Interaction Design written by Jamie Steane and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Computer interfaces categories.
How To Design
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Author : Scott Robertson
language : en
Publisher:
Release Date : 2015-11-15
How To Design written by Scott Robertson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-15 with categories.
How to DESIGN, a unique educational book explains the concept design process used when designing everything from characters to cars to buildings. Introduces and explains a "path of learning" to master the concept design process. Features stunning visual examples by Scott Robertson and other Design Studio Press authors to demonstrate how professionals approach the design of characters, vehicles, props and environments.