Developing Business Strategies
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Developing Business Strategies
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Author : David A. Aaker
language : en
Publisher:
Release Date : 1998-08-20
Developing Business Strategies written by David A. Aaker and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-08-20 with Business & Economics categories.
Unless you know where your company is going, chances are it won't get very far in today's global marketplace. That's why every business needs the strong vision and keen sense of direction that come from the development, evaluation, and implementation of business strategies-and why every business owner or manager should have Developing Business Strategies, David A. Aaker's classic and comprehensive guide to strategic planning, now in its fifth edition. Using vivid case studies, Developing Business Strategies helps you to move beyond reactive problem solving toward the development and realization of sound strategic objectives for your company. Providing both the framework and the tools necessary to make strategy development and strategy review efforts effective, this book shows you how to: * Conduct a structured external and internal analysis of a business with confidence * Develop sustainable competitive advantages by creating assets, competencies, and strategies * Make strategic investment decisions to generate growth * Organize to support strategies * Compete strategically in hostile, growth, and global contexts. As compact and easy to use as ever, this new Fifth Edition offers new or revised sections on current topics such as strategic uncertainty, buyer hot buttons, shifting customer priorities, strategy as options, paradigm shifts, organizational stubbornness, and brand equity. You'll also find up-to-date research and fresh examples on economic value analysis, competitor image, total quality management, reengineering, the virtual corporation, and more-plus a set of useful sample planning forms to help guide you through the strategy development process. Whether you're a business owner, manager, or planning executive, the key to your company's success is in Developing Business Strategies. Praise for the Fourth Edition of Developing Business Strategies "A delight to read-sound strategic advice that is also very well illustrated with helpful, practical examples. The book helped our management team to thoroughly understand our business environment and chart new growth directions." -Daniel G. Simpson Director of Strategy and Planning The Clorox Company. "An excellent work. Unlike other books that are either too theoretical or are merely recompilations of existing planning principles, this book finds fruitful ground with fundamental planning principles, credible examples, and superb references, all enhanced by a flowing narrative." -P. Timothy Carroll Manager, Strategy and Innovation Xerox Corporation. "Unquestionably the most comprehensive treatment available on the subject. I found the book unique in its capacity to benefit executives, planning staff, and students of strategy alike." -Robert L. Joss. Managing Director and CEO Westpac Banking Corporation. "An exceptional tool for the challenges facing today's corporate planner. It should be read by every manager involved in planning and strategy." -Robert L. Lindberg Vice President and Treasurer Transamerica Corporation. "David Aaker provides a clearly written how-to guide to help managers identify, select, and implement strategies. He does this without pedantry, encouraging flexibility and creativity in approaching decisions." -Sandra L. Kurtzig Founder and former CEO The ASK Companies.
Plan To Win
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Author : Peter von Braun
language : en
Publisher: Trafford Publishing
Release Date : 2014-07-21
Plan To Win written by Peter von Braun and has been published by Trafford Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-21 with Business & Economics categories.
Plan To Win: LEADER'S GUIDE TO CREATING BREAKTHROUGH BUSINESS STRATEGY. Someone very wise once said, "the world is not short on strategy, it's short on execution." And the evidence bears this out, as most business plans, whether for a start-up or a mature business, end up stacked on office bookshelves or buried in file drawers. Using his vast experience of guiding companies of all sizes throughout the world, Peter von Braun knows that the key to developing a truly winning business strategy is to follows a disciplined and scientific process that quickly cuts to the important issues and includes the managers who are critical to executing the plan. Planning and execution are interdependent, which is why planners and implementers need to work together from the beginning of plan development. Plan To Win outlines a clear, step-by-step process using the four market-tested principles of successful strategies and helps the reader avoid the most common mistakes of strategic business planning. As a serious student of military strategy, von Braun draws upon the great Prussian strategic thinker, Karl von Clausewitz, to provide the first three principles: 1) concentrate on the most important goal, 2) commit sufficient resources up front to ENSURE success; and 3) continue to focus on the goal until success is achieved. To these three, the author, Peter von Braun adds the fourth imperative, bring your key people together in the process of creating a business plan that will be understand, committed to and most importantly acted upon. That's not to say the strategy should be a big "group-think" exercise. The key is to follow a disciplined and scientific process that can cut through the unimportant information and focus on the meat of the opportunity. The author guides the reader through the step-by-step process of identifying the core issues and developing THE winning strategy using the first round strategic framework created during a real world case study. Creating a strategic plan is hard work, but by following the principles put forth in this book effectively and thoroughly, success is far more likely. This is a terrific book for business owners and executives, division managers, strategic planners, young executives interested in finding tools to further their careers, students and those interested in strategy.
Creating Valuable Business Strategies
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Author : Shiv Sahai Mathur
language : en
Publisher: Routledge
Release Date : 2008
Creating Valuable Business Strategies written by Shiv Sahai Mathur and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
Creating Valuable Business Strategies will change existing mindsets about strategy. Here is an answer for the strategist who asks, 'What should I do differently next Monday morning?'. The object of strategy is to create financial value and the offering-centred approach of Creating Valuable Business Strategies provides a novel and pragmatic framework for setting strategic direction: choosing which markets to contest and how. This book: * Identifies the individual offering as the fundamental unit of strategy--the choices that customers make regarding individual offerings are at the root of a company's financial success. * Provides an innovative and comprehensive approach to profitable business strategy--designing each offering and also the collection as a whole. * Explains that strategy is a task for all businesses with offerings, even the smallest, not just the giants. The book first sets the scene and makes the case that each value-adding offering needs a competitive strategy: it must have a winning competitive position and use one or more winning resources. It provides the reader with a rich classification of how an offering can be competitively positioned vis-à-vis rival offerings and customers. Winning resources and why offerings need them is discussed next. Corporate strategy, i.e. the managing of the company's whole collection of offerings is then examined. This is followed by a discussion of the implications for organizing and structuring for an offering-centred approach to strategy. Finally all the aspects of this new framework that may meet with resistance are explored. Creating Valuable Business Strategies is essential reading for anyone who is involved in designing tomorrow's offerings: from the backroom specialist to the CEO. It has a clear logical presentation with a focus on practical implementation.
Strategic Planning
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Author : Robert G. Wittmann
language : en
Publisher: Kogan Page Publishers
Release Date : 2008
Strategic Planning written by Robert G. Wittmann and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
This comprehensive new book offers practical information on how to develop and implement successful, revenue-generating strategies within a business.
The Financial Times Essential Guide To Developing A Business Strategy
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Author :
language : en
Publisher:
Release Date : 2013
The Financial Times Essential Guide To Developing A Business Strategy written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with categories.
Developing A Turnaround Business Plan
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Author : Norton Paley
language : en
Publisher: CRC Press
Release Date : 2015-06-22
Developing A Turnaround Business Plan written by Norton Paley and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-22 with Business & Economics categories.
Developing a Turnaround Business Plan is an ideal resource for managers currently facing a competitive crisis as well as those who wish to avert one and must set a turnaround plan in motion before the situation results in irreversible losses.Whereas the book helps readers develop a sound turnaround plan, the focus of the book is on the actual proce
Global Business Strategies In Crisis
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Author : Ümit Hacioğlu
language : en
Publisher: Springer
Release Date : 2016-12-07
Global Business Strategies In Crisis written by Ümit Hacioğlu and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-07 with Business & Economics categories.
As the world is currently in the midst of financial and economic crises, this collection of expert contributions focuses on strategy formation and implementation at various organizational levels to address the challenges ahead. The latest economic turmoil and its ongoing impact on business performance are compelling top managers to develop effective business strategies and redefine the boundaries of their operational and strategic activities. On one hand, tremendous challenges in the competitive business environment have become a source of global threats for many small entrepreneurs. On the other, investors faced with today’s volatile economic conditions demand more gains on their capital investments to counter-balance the growing risk of global threats. This book explores the question as to whether it is possible to efficiently and effectively address these threats and obstacles. Are managers capable of planning and implementing strategic actions? What should the major managerial strategy be in order to overcome fluctuations in a market-oriented society? The strategies and practices recommended here are aimed to design continuous development competencies and contribute to the stability, recovery and sustainability of global business operations under volatile economic conditions. This refreshingly novel book seeks to establish managerial strategies and practices for effectively responding to challenges in the competitive business environment, as global volatility and fluctuations continue to worsen.
Creating Value Successful Business Strategies
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Author : Shiv Sahai Mathur
language : en
Publisher: Routledge
Release Date : 2012-05-04
Creating Value Successful Business Strategies written by Shiv Sahai Mathur and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-04 with Business & Economics categories.
'Creating Value through Business Strategy' is the new edition of 'Creating Value: Shaping Tomorrow's Business', winner of the MCA price for best management in 1997. This new edition provides constructive guidelines to readers to open their minds to the challenges of creating value. It extends and updates the reasons for the choice of the individual offering as the strategy unit and intensifies and extends the challenges to standard approaches and conventional thinking. Updates to all the material from the first edition are included and new examples have been added throughout.
The Financial Times Essential Guide To Developing A Business Strategy
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Author : Vaughan Evans
language : en
Publisher: Pearson UK
Release Date : 2013-11-07
The Financial Times Essential Guide To Developing A Business Strategy written by Vaughan Evans and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-07 with Business & Economics categories.
Want to take your company to the next level? You need a roadmap, a strategy. Preferably one that is simple, workable and saleable. This book provides you with just that. It sets out a straightforward strategy development process, the ‘Strategy Pyramid’, and guides you through it. It uses a lively central case study throughout, as well as drawing on examples of how real businesses have developed winning strategies. Whether you are intent on growing your business, or setting out on your start-up, this book offers an uncomplicated, practical and readable guide on how to get the strategy you need for your business to succeed. It offers sound advice on the following areas: Setting goals and objectives Forecasting market demands Gauging industry competition Tracking competitive advantage Targeting the strategic gap Bridging the gap with business strategy Bridging the gap with corporate strategy Addressing risk and opportunity The FT Essential Guide to Developing a Business Strategy will help businesses of all sizes to chart and realise their growth ambitions.
Developing International Strategies
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Author : Rudolf Grünig
language : en
Publisher: Springer
Release Date : 2016-09-09
Developing International Strategies written by Rudolf Grünig and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-09 with Business & Economics categories.
This book focuses on the development of strategies for the successful internationalization of large and medium-sized companies. Becoming international offers important opportunities for companies of all sizes, but in an increasingly complex environment, the strategic planning involved is also a challenge. The book addresses this, putting forward suggestions that allow large and medium-sized companies to profit from internationalization. After a comprehensive introduction to internationalization and strategic planning, the authors make clear recommendations, suggesting detailed processes for developing international strategies. The book distinguishes between going global for new markets and internationalizing production and sourcing. For both, the book proposes procedures for performing meaningful strategic analyses and for developing successful international strategies. Lastly, it highlights the challenges faced by international companies and discusses useful decision processes. The book offers valuable insights for company executives, participants in Executive MBA programs, and master’s students.