Digital Marketers Sound Off
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Digital Marketers Sound Off
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Author : Matt Chiera
language : en
Publisher:
Release Date : 2018-05-31
Digital Marketers Sound Off written by Matt Chiera and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-31 with categories.
Digital Marketers Sound Off is a compilation of first-hand insights from 101 digital marketing specialists who are "in the trenches" executing campaigns.
Digital Marketing Fundamentals
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Author : Greg Jarboe
language : en
Publisher: John Wiley & Sons
Release Date : 2023-03-01
Digital Marketing Fundamentals written by Greg Jarboe and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-01 with Business & Economics categories.
Prepare for the OMCP certification exam and expand your digital marketing skillset Courses relying on the OMCP Digital Marketing Certification standards attract over 70,000 students at 900 universities around the world each year. This challenging curriculum requires strong command of content marketing, conversion rate optimization, and other digital marketing competencies in high market demand. In Digital Marketing Fundamentals, veteran digital media and marketing experts Greg Jarboe, Michael Stebbins, and Matt Bailey deliver an essential and accessible roadmap to completing the highly sought-after OMCP Digital Marketing Certification. You’ll explore topics like digital analytics, social media marketing, and search engine optimization with the help of industry-leading authors and members of the OMCP Standards Committee. In the book, you’ll also find: Full discussions of paid search marketing, email marketing, and marketing to mobile device users Exacting and focused instruction on all the competencies tested by the OMCP exam Accessible content suitable for experienced digital marketers looking for a new certification to boost their career, as well as novice practitioners trying to expand their skillset Perfect for aspiring and practicing digital marketers, Digital Marketing Fundamentals also belongs in the libraries of entrepreneurs, solopreneurs, and other small- and medium-sized business leaders looking for a starting point into the critical world of digital marketing.
Commonsense Direct And Digital Marketing
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Author : Drayton Bird
language : en
Publisher: Kogan Page Publishers
Release Date : 2007-06-03
Commonsense Direct And Digital Marketing written by Drayton Bird and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-06-03 with Business & Economics categories.
Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct marketing execution, but is also widely appreciated for its engaging, no-nonsense style. The latest edition takes the book into new territory - the field of digital marketing. It gives the marketer the tools, techniques and structure needed to produce effective and profitable marketing across the direct marketing spectrum -from simple letter to focused web-based campaigns. For anyone involved in direct marketing, from junior marketer to senior manager, this book provides not just the structure for success but also an energising insight into the techniques behind some of the world's most successful direct marketing campaigns.
Get Scrappy
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Author : Nick Westergaard
language : en
Publisher: Amacom
Release Date : 2016
Get Scrappy written by Nick Westergaard and has been published by Amacom this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Business & Economics categories.
Shattering the myth that only big brands can do big things, this book features frameworks, hacks, tips, and idea starters to demystify digital marketing, do more with less, find inspiration in unexpected places, create relevant and engaging content and promote it via social media platforms, and more. --
Digital Marketing English Edition
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Author : Dr. Vishnu Shankar
language : en
Publisher: Thakur Publication Private Limited
Release Date : 2023-03-14
Digital Marketing English Edition written by Dr. Vishnu Shankar and has been published by Thakur Publication Private Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-14 with Education categories.
Buy E-Book of Digital Marketing (English Edition) Book For B.Com 4th Semester of U.P. State Universities
Mastering Digital Marketing For Starters
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Author : Alvin Aw
language : en
Publisher: Partridge Publishing Singapore
Release Date : 2019-07-29
Mastering Digital Marketing For Starters written by Alvin Aw and has been published by Partridge Publishing Singapore this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-29 with Business & Economics categories.
Digital marketing, also called internet marketing, is simply marketing through the internet. It involves using the web to promote a product or service. It mainly uses electronic devices—such as desktop computers, laptops, phones, and tablets—to promote the message through online connectivity. All this can be done through many ways, such as search engine optimization, pay-per-click marketing, content marketing, social media marketing, and email marketing. These methods have been discussed in detail in the book.
Z E R O
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Author : Joseph Jaffe
language : en
Publisher: John Wiley & Sons
Release Date : 2013-10-07
Z E R O written by Joseph Jaffe and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-07 with Business & Economics categories.
The world has changed. Everyone keeps reminding marketers and advertisers about the never ending and accelerating forces of technology disruption, consumer changes, and innovation evolution in the marketing world today. Sounds exciting except for the fact that we’re doing absolutely nothing about it. Zero. Simply put, under current operating conditions, the advertising industry will not be able to sustain itself and without taking action, is likely to result in severe to catastrophic outcomes- from financial underperformance to job loss to even a collapse of the current media ecosystem. The solution? The Marketing Model can be fixed by slashing your ad budget, and investing in the Z.E.R.O. framework: Zealots Entrepreneurship Retention Owned Assets
Everything S Perfect
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Author : Nicole Kennedy
language : en
Publisher: Bloomsbury Publishing
Release Date : 2021-06-10
Everything S Perfect written by Nicole Kennedy and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-10 with Fiction categories.
'Funny, timely and absolutely pitch perfect. I loved this unfiltered look at the world of influencers.' Clare Mackintosh Get ready for an Insta-Perfect Christmas! Cassie Holliday is at the top of her game. A glamorous wife and mother with 1.3 million Instagram followers, she posts images of her gorgeous husband and cute twins online every day. But it's not easy living the perfect life, and never more so than at Christmas. There aren't enough hand-stitched stocking advent calendars in the world that can gloss over the reality: Cassie's marriage is at breaking point, her finances are precarious and, for the first time in years, no brands want to sponsor her insta-perfect Christmas decor. When she befriends Beth, a quiet new mum who doesn't follow social media, Cassie can finally be herself. Beth only knows the real her: the tired mum who wants to snuggle in her pyjamas and drink wine by the fire. But then Cassie discovers Beth has a secret social media account, and offline friendship tips into online rivalry... Join Cassie, Beth and the rest of the flawed but lovable gang of Insta-Parents as they navigate the festive season... come December, who will be top of the (Christmas) tree? Praise for Everything's Perfect: 'Thought provoking, fluid, vivid... and a reminder to us all that our inside lives rarely reflect what we show on the outside. I loved it.' Lia Louis, author of Eight Perfect Hours 'I couldn't put it down... Nicole Kennedy writes so brilliantly about the weird world we live in.' Lucy Vine, author of Bad Choices 'A witty, no-filter glance at the reality of becoming – and remaining – a social media influencer.' Louise Hare, author of This Lovely City 'A fresh, eye-opening look into the fascinating world of "insta mums".' Katy Colins, author of The Best is Yet to Come 'A smart and thought-provoking read about friendship, parenting and the pressure to appear perfect... Witty and relatable.' Holly Miller 'If you have any interest at all in the strange world of "influencers", this book is The One... I felt like I'd been spied on. Thought provoking and laugh out loud funny. A perfect summer read.' Sarah Turner
Digital Marketing Like A Pro
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Author : Clo Willaerts
language : en
Publisher: Lannoo Meulenhoff - Belgium
Release Date : 2023-01-31
Digital Marketing Like A Pro written by Clo Willaerts and has been published by Lannoo Meulenhoff - Belgium this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-01-31 with Business & Economics categories.
How do you translate your business objectives into a digital marketing strategy? What are today's best practices for content marketing, email marketing, social media and online advertising? What is the practical use for new technologies like Augmented and Virtual Reality, the Internet of Things, Artificial Intelligence and chatbots? Digital Marketing like a PRO is an easy to follow, step-by-step marketing guide that helps you maximize all digital channels. Packed with models, information and examples to help you succeed, it is free of fluff and noise so you can get to work quickly. Whether you're new to marketing or a long-time professional seeking to boost your skills, this digital marketing handbook will help you save time, energy and resources as you learn from tested industry models and best practices.
Podcast Marketing Reaching And Engaging With Audio Content
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Author : Mayfair Digital Agency
language : en
Publisher: Mayfair Digital Agency
Release Date : 2022-10-01
Podcast Marketing Reaching And Engaging With Audio Content written by Mayfair Digital Agency and has been published by Mayfair Digital Agency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-01 with Juvenile Nonfiction categories.
"Podcast Marketing: Reaching and Engaging with Audio Content" is an indispensable guide for modern marketers seeking to harness the power of audio in their promotional strategies. This comprehensive book delves into the booming world of podcasts, highlighting the immense potential they hold as a medium to reach and connect with audiences. From exploring the rise of podcasts in the digital landscape to understanding their unique advantages over other marketing channels, the book equips readers with valuable insights and practical tips. Through expertly curated case studies, readers discover successful podcast marketing campaigns employed by businesses, brands, and individuals. The book emphasizes the importance of identifying and understanding target audiences to create compelling content that resonates with listeners. It also delves into various methods of promoting podcasts across platforms, maximizing visibility, and generating a loyal following. "Packed with actionable strategies and best practices, "Podcast Marketing" empowers marketers to leverage the captivating nature of audio content and build meaningful relationships with consumers. Whether one is a marketing novice or a seasoned professional, this book is a must-read for anyone seeking to unlock the full potential of podcasts in their marketing endeavors."