Digital Selling
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Digital Selling
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Author : Grant Leboff
language : en
Publisher: Kogan Page Publishers
Release Date : 2016-09-03
Digital Selling written by Grant Leboff and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-03 with Business & Economics categories.
Adapt your sales strategy to embrace the opportunities that digital channels can bring, with this ultimate guide to selling in the digital environment from engaging customers and generating leads to building an online network, with advice from leading sales and marketing expert Grant Leboff. Sales and marketing functions are increasingly converging, with lead generation frequently arising from digital promotional campaigns and opportunities for traditional sales techniques diminishing due to scarce customer attention and availability, not to mention the plethora of readily accessible product information online. Salespeople now need to understand and interact with customers via multiple channels, participating in social media, in collaboration with marketing, to influence purchasing decisions and convert contacts to sales. Digital Selling makes sense of the new paradigms in which a salesperson now operates, outlining the new strategies required to take advantage of the opportunities that exist, and provides the practical advice salespeople need to generate leads and sell more. Packed with great advice for engaging with customers online and via social media, this book explains: -Why embracing the social web is vital -How the sales role changes in a digital environment -The lead generation model in a digital world -How to build your online network This straightforward and practical book from one of today's thought leaders on digital sales and marketing, is essential reading for any sales professional.
The Digital Selling Handbook Grow Your Sales By Engaging Prospecting And Converting Customers The Way They Buy Today
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Author : Bill Stinnett
language : en
Publisher: McGraw Hill Professional
Release Date : 2022-10-18
The Digital Selling Handbook Grow Your Sales By Engaging Prospecting And Converting Customers The Way They Buy Today written by Bill Stinnett and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-18 with Business & Economics categories.
Actionable advice for sales professionals and business owners for growing sales in today’s increasingly virtual marketplace Rapid changes in where and how people live, work, and do business in recent years, have triggered major shifts in how customers shop for and buy virtually everything! Sales and marketing professionals are faced with the harsh reality of rethinking their entire approach to engaging clients in today’s virtual marketplace—or risk quickly becoming irrelevant. They need to rethink their entire sales approach—and Digital Selling Handbook shows them how to do it. This comprehensive guide builds readers’ understanding of customer psychology and buying behavior in the new digital-first world. It provides best practices for engaging customers using a variety of methods. Digital selling expert and founder of Sales Excellence, Inc., Bill Stinnett covers the entire sales and marketing process, showing how to: Create a magnetic personal brand that attracts prospective customers Engage customers earlier in the buying process Develop an evergreen lead machine using strategies of world-class organizations Write articles, emails, and social media posts that trigger customer action Find and create new opportunities through outbound prospecting Turn customer conversations into sales opportunities and revenue Finding and attracting new business will always be one of the most vital aspects of business success. In today’s transformed world of selling, those with the smartest, more forward-looking strategies will be the ones to come out on top. The Digital Selling Handbook provides everything you need keep ahead of the curve and in front of the competition.
Digital Profits A Beginner S Guide To Selling Online
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Author : MD Mahmuduzzaman
language : en
Publisher: Shovon Ahmed
Release Date : 2023-11-25
Digital Profits A Beginner S Guide To Selling Online written by MD Mahmuduzzaman and has been published by Shovon Ahmed this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-25 with Business & Economics categories.
Unlock the secrets of successful digital entrepreneurship with "Digital Profits." This beginner-friendly guide takes you through the essentials of setting up your digital store, crafting compelling products, and building a strong online presence. Learn practical strategies for pricing, marketing, and customer engagement, all distilled into actionable steps. Whether you're starting fresh or aiming to elevate your online business, "Digital Profits" is your go-to resource for turning digital dreams into profitable realities. Get ready to thrive in the competitive world of online selling!
The Ultimate Linkedin Sales Guide
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Author : Daniel Disney
language : en
Publisher: John Wiley & Sons
Release Date : 2021-03-02
The Ultimate Linkedin Sales Guide written by Daniel Disney and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-02 with Business & Economics categories.
Become a LinkedIn power user and harness the potential of social selling With the impact of COVID, remote working has become big, and so has the use of digital/virtual sales tools. More sales teams want and need to understand how to use social media platforms like LinkedIn to sell, and most do not use it properly. The Ultimate LinkedIn Sales Guide is the go-to book and guide for utilizing LinkedIn to sell. It covers all aspects of social and digital selling, including building the ultimate LinkedIn profile, using the searching functions to find customers, sending effective LinkedIn messages (written, audio & video), creating great content that generates sales, and all the latest tips and tricks, strategies and tools. With the right LinkedIn knowledge, you can attract customers and generate leads, improving your sales numbers from the comfort and safety of your computer. No matter what you are selling, LinkedIn can connect you to buyers. If you’re savvy, you can stay in touch with clients and generate more repeat sales, build trust, and create engaging content that will spread by word-of-mouth—the most powerful sales strategy around. This book will teach you how to do all that and more. In The Ultimate LinkedIn Sales Guide you will learn how to: Use the proven 4 Pillars of Social Selling Success to improve your existing LinkedIn activities or get started on a firm footing Create the Ultimate LinkedIn Profile, complete with a strong personal brand that could catapult you to industry leader status Generate leads using LinkedIn, then build and manage relationships with connected accounts to turn those leads into customers Utilize little-known LinkedIn “power tools” to grow your network, send effective messages, and write successful LinkedIn articles And so much more! The Ultimate LinkedIn Sales Guide is a must read for anyone wishing to utilise LinkedIn to improve sales.
Social Selling Mastery
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Author : Jamie Shanks
language : en
Publisher: John Wiley & Sons
Release Date : 2016-09-06
Social Selling Mastery written by Jamie Shanks and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-06 with Business & Economics categories.
A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Author Jamie Shanks has personally built Social Selling solutions in nearly every industry, and in this book, he shows you how to capture the mindshare of business leadership and turn relationships into sales. The key is to reach the buyer where they're conducting due diligence—online. The challenge is then to strike the right balance, and be seen as a helpful resource that can guide the buyer toward their ideal solution. This book presents a concrete Social Selling curriculum that teaches you everything you need to know in order to leverage the new business environment into top sales figures. Beginning with the big picture and gradually honing the focus, you'll learn the techniques that will change your entire approach to the buyer. Social Selling is not social media marketing. It's a different approach, more one-to-one rather than one-to-many. It's these personal relationships that build revenue, and this book helps you master the methods today's business demands. Reach and engage customers online Provide value and insight into the buying process Learn more effective Social Selling tactics Develop the relationships that lead to sales Today's buyers are engaging sales professionals much later in the buying process, but 74 percent of deals go to the sales professional who was first to engage the buyer and provide helpful insight. The sales community has realized the need for change—top performers have already leveraged Social Selling as a means of engagement, but many more are stuck doing "random acts of social," unsure of how to proceed. Social Selling Mastery provides a bridge across the skills gap, with essential guidance on selling to the modern buyer.
Media Selling
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Author : Charles Warner
language : en
Publisher: John Wiley & Sons
Release Date : 2020-07-16
Media Selling written by Charles Warner and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-07-16 with Social Science categories.
The must-have resource for media selling in today’s technology-driven environment The revised and updated fifth edition of Media Selling is an essential guide to our technology-driven, programmatic, micro-targeted, mobile, multi-channel media ecosystem. Today, digital advertising has surpassed television as the number-one ad investment platform, and Google and Facebook dominate the digital advertising marketplace. The authors highlight the new sales processes and approaches that will give media salespeople a leg up on the competition in our post-Internet media era. The book explores the automated programmatic buying and selling of digital ad inventory that is disrupting both media buyers and media salespeople. In addition to information on disruptive technologies in media sales, the book explores sales ethics, communication theory and listening, emotional intelligence, creating value, the principles of persuasion, sales stage management guides, and sample in-person, phone, and email sales scripts. Media Selling offers media sellers a customer-first and problem-solving sales approach. The updated fifth edition: Contains insight from digital experts into how 82.5% of digital ad inventory is bought and sold programmatically Reveals how to conduct research on Google Analytics Identifies how media salespeople can offer cross-platform and multi-channel solutions to prospects’ advertising and marketing challenge Includes insights into selling and distribution of podcasts Includes links to downloadable case studies, presentations, and planners on the Media Selling website Includes an extensive Glossary of Digital Advertising terms Written for students in communications, radio-TV, and mass communication, Media Selling is the classic work in the field. The updated edition provides an indispensable tool for learning, training, and mastering sales techniques for digital media.
How To Create Sell Digital Products
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Author : P. Teague
language : en
Publisher: P. Teague
Release Date : 2020-05-01
How To Create Sell Digital Products written by P. Teague and has been published by P. Teague this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-01 with Business & Economics categories.
Want to learn how to create digital products on your home laptop or computer and sell them for profit? Digital product creation is one of the best ways to generate a fast online income. Not only are they easy to make and simple to sell, they offer a number of big advantages over physical products: - 100% profit, with the only cost the time taken to create them - Can be sold all over the world 24/7 even while you're asleep in bed - Endless inventory with no shop and no stock holding required Paul Teague has been making digital products for over a decade and has several 6-figure launches to his name. He's sold thousands of online training products and e-books in that time and is passionate about the power of online sales as one of the best ways to do business in the 21st Century. He's now condensed a decade of experience into one book. Topics covered in How To Create & Sell Digital Products include: - Why Create & Sell Digital Products? - Digital Formats & Types of Product - Essential Tools For Digital Product Creation - Digital Product Creations Tips & Techniques - Product Delivery Tools - Going It Alone With Product Delivery - Digital Sales Platforms - Taking Payments Directly - Promotional Strategies To Boost Digital Product Sales - Product Support Options - Digital Product Creation Next Steps - How to re-purpose existing content for profit If you want to know how to create digital products which sell using only free and low-cost tools, you need to start reading How To Create & Sell Digital Products today.
Create And Sell Digital Products Online
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Author : David a Osei
language : en
Publisher:
Release Date : 2019-11-25
Create And Sell Digital Products Online written by David a Osei and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-25 with categories.
There's some great news... which is you don't have to be super- creative to produce your own unique product. You may always do what so many others do, and that's to upgrade something that exists; or make it greater and better it. You may produce a product mash-up and produce something over your own. Example, you've some particular issue or subject, and you have 3 or 4 ebooks on that issue.You may simply take ideas from all these ebooks and produce your own. You don't copy but instead learning from them and making a product of your own that lets in your own ideas, analysis and data.The thing here is that you're handling these research products as a commencing point to get ideas, so that it becomes simple for you to work with your own product. There's an unbelievable amount of ideas simply sitting all over the place, so do keep an awareness. If you're going to build a product, then it's in your best interest to make a high quality product holding useful info.Your first product, regardless what you do, will always take the longest and feel like the hardest. Given here are hints that will help you in that field.There are a lot of advantages to writing ebooks, but the experience is priceless. Authoring something so involved is truly worth the time and effort, not simply for apportioning your knowledge, but for the feedback you get from those who read it.All the same, when most individuals begin to think about composing an entire eBook, they make the error of believing it will be complicated. The key component for success with any eBook is authoring it and presenting it the right way to your intended audience.
Selling In The Digital Age
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Author : Bruce May
language : en
Publisher: Lulu.com
Release Date :
Selling In The Digital Age written by Bruce May and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
How To Sell Digital Products On Ebay
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Author : Paul D. Kings
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2017-06-18
How To Sell Digital Products On Ebay written by Paul D. Kings and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-18 with categories.
Did you know you can sell digital goods on eBay? You can sell items like photographs, MP3 files, eBooks (PDF and other formats), and more. This book will show you how to sell digital products on eBay. When selling eBooks you will need to follow the new eBay rules, which are discussed in detail in this book. This book covers the following: Changes to the eBay Stores Casual eBay Sellers Opening an eBay Store Benefits of running an eBay Store How do you open an eBay Store? How to place an ad on eBay Best times to list eBay items for sale How long should you list your products for sale How should you sell your eBooks for on eBay How much does "print on demand" companies charge Your eBay Digital Product Ad disclaimers Negative Feedback Sales Funnels for eBay sales This book will help you make money by selling digital products, such as eBooks, on eBay.