Directory Of Media Sources
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Directory Of Print Media Advertising Resources
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Author : Richard Lee Ehler
language : en
Publisher:
Release Date : 1992-01-01
Directory Of Print Media Advertising Resources written by Richard Lee Ehler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-01-01 with Advertising categories.
Bowker News Media Directory
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Author : ProQuest LLC Staff
language : en
Publisher:
Release Date : 2007-11
Bowker News Media Directory written by ProQuest LLC Staff and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-11 with categories.
Formerly Working Press of the Nation, Bowker's News Media Directory¿ is the complete source for all information regarding news outlets in the United States. The set is broken down into three media specific volumes.Volume 1: Newspaper DirectoryThis volume contains 14 detailed sections to help you find the publication you are looking for quickly and easily. The sections include an alphabetical index and then newspapers categorized into: Daily, Weekly, Special Interest, Religious, Ethnic, Foreign Language, National, Newswire and Photo Services, Feature Syndicates, ADI Index, Editorial Personnel by Subject, Syndicates by Subject, and Newspaper-Distributed Magazines sections.Entries features full contact information, year established, frequency, size, rates, printing process, freelance pay scale, newswire services, circulation size, bureau names, personnel (editors), deadlines, materials accepted, and supplement information.Volume 2: Magazine and Newsletter DirectoryThe Magazine & Newsletter index contains 7,500 entries. Six sections are divided into easy-to-use indexes including Alphabetical; Subject; Service, Trade, Professional, Industrial; Farm & Agricultural Magazines; Consumer; and Newsletters.The listings in the second volume contain the same comprehensive details found in the Newspaper Volume.Volume 3: TV and Radio DirectoryComplete television and radio information is included featuring listings by market, subject, public and educational stations, networks, call letters, and more.
Directory Of Media Sources
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Author :
language : en
Publisher:
Release Date : 1981
Directory Of Media Sources written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Audio-visual library service categories.
Marketing Information
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Author : Michael R. Oppenheim
language : en
Publisher: Routledge
Release Date : 2013-10-31
Marketing Information written by Michael R. Oppenheim and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-31 with Business & Economics categories.
Help your patrons create effective marketing research plans with this sourcebook! Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary published sources of information for typical marketing questions and research projects. Experts in the field offer a guided tour of the signposts and landmarks in the world of marketing information—highlighting the most important features. This extensive guide serves as a strategic bibliography, covering over 200 printed books and serials, subscription databases, and free Web sites. Marketing Information contains several useful features, including: basic bibliographic descriptions with publisher location, frequency, format, price, and URL contact information for each source listed special text boxes with practical tips, techniques, and short cuts an alphabetical listing of all source titles an index to subjects and sources Unlike some research guides that recommend only esoteric and expensive resources, this book offers a well-balanced mix of the 'readily available' and the costly and/or not widely available, so that researchers who lack immediate access to a large university business research collection still has a core of accessible materials that can be found in a public library or on the Web. This book will help you provide top-notch service to clients such as: marketing instructors in developing assignments and other curricula which incorporate a business information literacy component students whose assignments require library or other research to identify and use key marketing information tools entrepreneurs and self-employed business people writing marketing plans, business plans, loan applications, and feasibility plans marketers who wish to consult and/or incorporate standard secondary sources in their marketing plans or research projects experienced market researchers who need relevant secondary sources as a preliminary step to surveys, questionnaires, and focus groups reference librarians who advise these groups in academic, public, or corporate library settings collection development librarians selecting material for public, academic, and special libraries Marketing Information is a practical tool for marketers and for those studying to be marketers. The authors are seasoned academic business librarians who have helped doctoral candidates, faculty researchers, MBA and undergraduate students, marketing professionals, entrepreneurs, and business managers all find the right information. Now, in this resource, they come together to help you!
Hudson S Washington News Media Contacts Directory 2017
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Author : Laura Mars
language : en
Publisher:
Release Date : 2017-02
Hudson S Washington News Media Contacts Directory 2017 written by Laura Mars and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02 with Reference categories.
Hudson's Washington News Media Contacts Directory provides immediate access to over 4,000 need-to-know contacts within Washington's newspapers, syndicates, radio contacts, magazines, and newsletters, and is the most detailed, comprehensive, and current reference source available for media contacts in the D.C. Metro Area. Within the last few years, the newspaper industry has been hard hit, with many newspapers downsizing, changing ownership, and going out of business. At the same time, publications are reducing their Washington correspondent staffing levels. With its up-to-date and comprehensive coverage of D.C. news media, this edition of Hudson's Washington News Media Contacts Directory reflects the most current changes to the market place and staffing reassignments. This 2017 edition covers over 3,000 news organizations and their holdings (defined mostly as publications or media stations owned or managed by the parent listing), as well as over 4,000 key media contacts, many with personnel contact information. Users will find seven major chapters and 20 subcategories: News Services: This chapter is divided into sections for General News, Specialized News, Photo Services, and City Wires. Newspapers with D.C. Bureaus: This chapter includes newspapers that are headquartered elsewhere, but have news bureaus in D.C. These listings are divided into sections for General News and Specialized News. Newspapers Headquartered in the D.C. Metro Area: Divided into sections for General News and Specialized News, these listings are headquartered in D.C. proper or nearby in Maryland or Virginia. Foreign News: This chapter includes sections for both News Services and Newspapers and lists each entry's country/city of origin. All listings in this chapter are based in other countries but maintain a news bureau in the D.C. Metro Area. Syndicates & Columnists: This chapter lists major syndicates whose columnists operate primarily in the D.C. Metro Area. Radio & TV Stations: This chapter is divided into sections for Guest Programs, Stations Headquartered in the D.C. Metro Area, Stations Headquartered Elsewhere with Bureaus in D.C., and Foreign Stations with Bureaus in D.C. Magazines & Periodicals: This chapter lists major magazine and periodical publications whose columnists operate primarily in the D.C. Metro Area. A detailed Table of Contents and a User's Guide help users navigate the 20 sub-categories included in the directory. Additionally, five indexes assist users in locating the exact place or person they are looking for: Entry Name Index: An alphabetical listing of all media listings. Geographic Index/Foreign Media: A country/city guide to all foreign media sources with a presence in D.C. Personnel Index: An alphabetical listing of all key media contacts. Magazine Subject Index: Includes 75 categories from Advertising to Urban Affairs. Assignment Locator Index: An alphabetical list of nearly 100 topics, from Abortion to World Bank, as well as the reference correspondents who write about them. Hudson's Washington News Media Contacts Directory is now available on Grey House's Online Database, G.O.L.D. With a subscription to G.O.L.D., users can search by keyword, geographic area, organization type, key contact name, and so much more. Visit http://gold.greyhouse.com or call (800) 562-2139 to set up a free trial. Whether you are seeking outlets for your own news items or industry experts with in-depth knowledge on current news topics, you will find what you need right here. With so much information in one directory, Hudson's Washington News Media Contacts Directory is an indispensable resource for government press offices, public relations and marketing professionals, journalists in all media, and association officials in and around our nation's capital.
Information Sources For The Press And Broadcast Media
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Author : Selwyn Eagle
language : en
Publisher:
Release Date : 1991
Information Sources For The Press And Broadcast Media written by Selwyn Eagle and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Reference categories.
This volume provides a comprehensive listing of sources essential to those who produce newspapers & news-oriented magazines & radio & television programs.
International Business Information
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Author : Michael Halperin
language : en
Publisher: Taylor & Francis
Release Date : 2024-02-02
International Business Information written by Michael Halperin and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-02 with Reference categories.
This newly updated and expanded edition of a reference bestseller is the only work available that guides business researchers and librarians to the most valuable sources for information on international business--and shows how to interpret and use that data. The authors discuss the best available resources and how to use them to find answers to a wide range of questions about international business. They also describe business practices in various regions and countries, the basics of international trade and finance, international business organizations, and relevant political departments and agencies. Many exhibits and tables are included, and the book's appendices include glossaries, checklists for evaluating sources, and sample disclosure documents.
The Routledge Handbook Of Developments In Digital Journalism Studies
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Author : Scott Eldridge II
language : en
Publisher: Routledge
Release Date : 2018-09-03
The Routledge Handbook Of Developments In Digital Journalism Studies written by Scott Eldridge II and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-03 with Social Science categories.
The Routledge Handbook of Developments in Digital Journalism Studies offers a unique and authoritative collection of essays that report on and address the significant issues and focal debates shaping the innovative field of digital journalism studies. In the short time this field has grown, aspects of journalism have moved from the digital niche to the digital mainstay, and digital innovations have been ‘normalized’ into everyday journalistic practice. These cycles of disruption and normalization support this book’s central claim that we are witnessing the emergence of digital journalism studies as a discrete academic field. Essays bring together the research and reflections of internationally distinguished academics, journalists, teachers, and researchers to help make sense of a reconceptualized journalism and its effects on journalism’s products, processes, resources, and the relationship between journalists and their audiences. The handbook also discusses the complexities and challenges in studying digital journalism and shines light on previously unexplored areas of inquiry such as aspects of digital resistance, protest, and minority voices. The Routledge Handbook of Developments in Digital Journalism Studies is a carefully curated overview of the range of diverse but interrelated original research that is helping to define this emerging discipline. It will be of particular interest to undergraduate and postgraduate students studying digital, online, computational, and multimedia journalism.
Television Research
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Author : Ronald L. Jacobson
language : en
Publisher: McFarland
Release Date : 1995
Television Research written by Ronald L. Jacobson and has been published by McFarland this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Performing Arts categories.
This directory consists of an alphabetical ordering of television-related categories. For each category, a brief conceptual overview is presented, followed by a list of relevant research or lecture topic suggestions and a bibliography of selected print sources (mostly books). Users should appreciate the directory as a reference tool intended solely as as guide to studying television and not as an end in itself. As such, the categories herein are not necessarily mutually exclusive; nor are the overviews, topic suggestions, and bibliographies meant to be comprehensive. Instead, this publication is intended to inform broadly, to stimulate critical thinking, and to serve as a catalyst for further inquiry. An Additional Sources section is included at the end of the directory. General reference books, relevant indexes and databases, scholarly journals, popular magazines, newspapers, and trade publications are listed. Libraries and museums containing special television-related collections are also noted. There always seems to be new print publications and electronic databases that provide access to television-related content. Please consider this directory as but one entry point to television research. Users are encouraged to solicit the expertise of a professional librarian in order to access the most relevant sources available on topics of interest.
International Trade Sources
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Author : Mae N. Schreiber
language : en
Publisher: Taylor & Francis
Release Date : 1997
International Trade Sources written by Mae N. Schreiber and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business information services categories.
A research guide locating reliable sources on industry, markets, countries, products, and regulations for doing business internationally. The reference volume includes primary, secondary, and reference sources, periodicals, indexes, government documents and computerized sources available through February 1996. The 800 sources are annotated and provide, when appropriate, locator numbers for government documents and order numbers for book purchases. The guide does not list journal articles or dissertations. Annotation copyrighted by Book News, Inc., Portland, OR