E Book Gratuito 5 Passos Para Montar Seu Neg Cio Online
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E Book Gratuito 5 Passos Para Montar Seu Neg Cio Online
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Author : Bruno Ribeiro
language : pt-BR
Publisher: Bruno Ribeiro/Próxima Ideia
Release Date : 2020-04-15
E Book Gratuito 5 Passos Para Montar Seu Neg Cio Online written by Bruno Ribeiro and has been published by Bruno Ribeiro/Próxima Ideia this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-15 with Antiques & Collectibles categories.
Este livro digital é o ponto de partida para quem está começando na internet. Nele você aprende o que funciona hoje para ter seu negócio online, mesmo que você seja iniciante e não tenha conhecimento nenhum.
Think Simple
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Author : Gustavo Caetano
language : en
Publisher: Editora Gente Liv e Edit Ltd
Release Date : 2018-11-29
Think Simple written by Gustavo Caetano and has been published by Editora Gente Liv e Edit Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-29 with Business & Economics categories.
If you want something that does not exist it's probably because it has demand and a market! Today we have thousands of businessmen who dream of doing one thing: INNOVATE! Innovation is the sacred chalice of business of success. However, how can we start? Do you know what to do or which direction you have to take to do something that will touch people's lives and change your market? Gustavo Caetano learned to see small problems that needed immediate solution and how to change the course of your business to keep growing. What he wants the most is to see the reader innovate too. Whoever reads this book will find that, contrary to what one thinks and says, innovating is SIMPLE. In this book, you will learn: • How failure can shape the mentality for success? • What makes the innovative DNA? • What is the logic of simplicity to encourage innovation? • The importance of being agile and keep yourself with high innovative potential. • How not to believe the phrase "it has always been this way" Learn the simple business method with Gustavo Caetano, who started in this field with one idea when he was only 19 years old. He built one of the most innovative companies from Brazil. Gustavo Caetano is one of the brazilians most influential people on the internet, according to LinkedIn and GQ magazine. He studied innovation and creativity at MIT (Boston), Stanford (Palo Alto), university of Disney (Orlando) and Syngularity (NASA / California). His company, Samba Tech, is reference and was awarded in several countries. Caetano has already talked for companies like Algar, Oracle, IBM, Microsoft, SAP, Adobe, Bosch, Philips, TV Globo, Stafanini, Estácio, Fiat, Iveco, Visa, Shops Renner, Votorantim, Sicredi and Unimed, as well as international events on Nasdaq, MIT and SXSW in Texas.
Hacking Sales
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Author : Max Altschuler
language : en
Publisher: John Wiley & Sons
Release Date : 2016-05-31
Hacking Sales written by Max Altschuler and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-31 with Business & Economics categories.
Stay ahead of the sales evolution with a more efficient approach to everything Hacking Sales helps you transform your sales process using the next generation of tools, tactics and strategies. Author Max Altschuler has dedicated his business to helping companies build modern, efficient, high tech sales processes that generate more revenue while using fewer resources. In this book, he shows you the most effective changes you can make, starting today, to evolve your sales and continually raise the bar. You’ll walk through the entire sales process from start to finish, learning critical hacks every step of the way. Find and capture your lowest-hanging fruit at the top of the funnel, build massive lead lists using ICP and TAM, utilize multiple prospecting strategies, perfect your follow-ups, nurture leads, outsource where advantageous, and much more. Build, refine, and enhance your pipeline over time, close deals faster, and use the right tools for the job—this book is your roadmap to fast and efficient revenue growth. Without a reliable process, you’re disjointed, disorganized, and ultimately, underperforming. Whether you’re building a sales process from scratch or looking to become your company’s rock star, this book shows you how to make it happen. Identify your Ideal Customer and your Total Addressable Market Build massive lead lists and properly target your campaigns Learn effective hacks for messaging and social media outreach Overcome customer objections before they happen The economy is evolving, the customer is evolving, and sales itself is evolving. Forty percent of the Fortune 500 from the year 2000 were absent from the Fortune 500 in the year 2015, precisely because they failed to evolve. Today’s sales environment is very much a “keep up or get left behind” paradigm, but you need to do better to excel. Hacking Sales shows you how to get ahead of everyone else with focused effort and the most effective approach to modern sales.
Positioning The Battle For Your Mind
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Author : Al Ries
language : en
Publisher: McGraw Hill Professional
Release Date : 2001-01-03
Positioning The Battle For Your Mind written by Al Ries and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-01-03 with Business & Economics categories.
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors. Writing in their trademark witty, fast-paced style, advertising gurus Ries and Trout explain how to: • Make and position an industry leader so that its name and message wheedles its way into the collective subconscious of your market-and stays there • Position a follower so that it can occupy a niche not claimed by the leader • Avoid letting a second product ride on the coattails of an established one. Positioning also shows you how to: • Use leading ad agency techniques to capture the biggest market share and become a household name • Build your strategy around your competition's weaknesses • Reposition a strong competitor and create a weak spot • Use your present position to its best advantage • Choose the best name for your product • Determine when-and why-less is more • Analyze recent trends that affect your positioning. Ries and Trout provide many valuable case histories and penetrating analyses of some of the most phenomenal successes and failures in advertising history. Revised to reflect significant developments in the five years since its original publication, Positioning is required reading for anyone in business today.
Marketing 4 0
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Author : Philip Kotler
language : en
Publisher: John Wiley & Sons
Release Date : 2016-11-17
Marketing 4 0 written by Philip Kotler and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-17 with Business & Economics categories.
Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention to devote to your brand—and they are surrounded by alternatives every step of the way. You need to stand up, get their attention, and deliver the message they want to hear. This book examines the marketplace's shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow's consumer; this foundation shows why Marketing 4.0 is becoming imperative for productivity, and this book shows you how to apply it to your brand today. Marketing 4.0 takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen. Discover the new rules of marketing Stand out and create WOW moments Build a loyal and vocal customer base Learn who will shape the future of customer choice Every few years brings a "new" marketing movement, but experienced marketers know that this time its different; it's not just the rules that have changed, it's the customers themselves. Marketing 4.0 provides a solid framework based on a real-world vision of the consumer as they are today, and as they will be tomorrow. Marketing 4.0 gives you the edge you need to reach them more effectively than ever before.
My Sweet Orange Tree
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Author : José Mauro de Vasconcelos
language : en
Publisher: Pushkin Press
Release Date : 2018-01-04
My Sweet Orange Tree written by José Mauro de Vasconcelos and has been published by Pushkin Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-04 with Juvenile Fiction categories.
A worldwide classic of children's literature - a moving, life-affirming childhood story, finally available in English again Meet Zezé - Brazil's naughtiest and most loveable boy, his talent for mischief matched only by his great kindness. When he grows up he wants to be a 'poet with a bow-tie' but for now he entertains himself playing pranks on the residents of his family's poor Rio de Janeiro neighbourhood and inventing friends to play with. That is, until he meets a real friend, and his life begins to change... My Sweet Orange Tree is a worldwide classic of children's literature – never out of print in Brazil since it was first published in 1968, it has also been translated into an astonishing number of languages and won the hearts of millions of young readers from Korea to turkey, Poland to Thailand and in many other countries too. José Mauro de Vasconcelos (1920-84) was a Brazilian writer who worked as a sparring partner for boxers, a labourer on a banana farm, and a fisherman before he started writing at the age of 22. He is most famous for his autobiographical novel My Sweet Orange Tree, which tells the story of his own childhood in Rio de Janeiro.
Spin Selling
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Author : Neil Rackham
language : en
Publisher: Taylor & Francis
Release Date : 2020-04-28
Spin Selling written by Neil Rackham and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-28 with Business & Economics categories.
True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.
Business Model Generation
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Author : Alexander Osterwalder
language : en
Publisher: John Wiley & Sons
Release Date : 2013-02-01
Business Model Generation written by Alexander Osterwalder and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-01 with Business & Economics categories.
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"
The Startup Owner S Manual
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Author : Steve Blank
language : en
Publisher: John Wiley & Sons
Release Date : 2020-03-17
The Startup Owner S Manual written by Steve Blank and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-17 with Business & Economics categories.
More than 100,000 entrepreneurs rely on this book. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you: Avoid the 9 deadly sins that destroy startups' chances for success Use the Customer Development method to bring your business idea to life Incorporate the Business Model Canvas as the organizing principle for startup hypotheses Identify your customers and determine how to "get, keep and grow" customers profitably Compute how you'll drive your startup to repeatable, scalable profits. The Startup Owners Manual was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.
Sapiens
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Author : Yuval Noah Harari
language : en
Publisher: Random House
Release Date : 2014-09-04
Sapiens written by Yuval Noah Harari and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-04 with History categories.
'Interesting and provocative... It gives you a sense of how briefly we've been on this Earth' Barack Obama What makes us brilliant? What makes us deadly? What makes us Sapiens? One of the world's preeminent historians and thinkers, Yuval Noah Harari challenges everything we know about being human. Earth is 4.5 billion years old. In just a fraction of that time, one species among countless others has conquered it: us. In this bold and provocative book, Yuval Noah Harari explores who we are, how we got here and where we're going. **ONE OF THE GUARDIAN'S 100 BEST BOOKS OF THE 21st CENTURY** PRAISE FOR SAPIENS: 'Jaw-dropping from the first word to the last... It may be the best book I've ever read' Chris Evans 'Startling... It changes the way you look at the world' Simon Mayo 'I would recommend Sapiens to anyone who's interested in the history and future of our species' Bill Gates