Education And Research For Marketing And Quality Management In Libraries La Formation Et La Recherche Sur Le Marketing Et La Gestion De La Qualit En Biblioth Que
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Education And Research For Marketing And Quality Management In Libraries La Formation Et La Recherche Sur Le Marketing Et La Gestion De La Qualit En Biblioth Que
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Author : Réjean Savard
language : en
Publisher: Walter de Gruyter
Release Date : 2013-02-07
Education And Research For Marketing And Quality Management In Libraries La Formation Et La Recherche Sur Le Marketing Et La Gestion De La Qualit En Biblioth Que written by Réjean Savard and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-07 with Language Arts & Disciplines categories.
The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.
Biblioth Que S
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Author :
language : fr
Publisher:
Release Date : 2002
Biblioth Que S written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Libraries categories.
Documentaliste
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Author :
language : fr
Publisher:
Release Date : 2002
Documentaliste written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Information science categories.
Bibliographie Du Qu Bec
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Author :
language : fr
Publisher:
Release Date : 2002
Bibliographie Du Qu Bec written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Québec (Province) categories.
Liste des publications québécoises ou relatives au Québec établie par la Bibliothèque nationale du Québec.
Bibliopucp
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Author :
language : es
Publisher:
Release Date : 2002
Bibliopucp written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Academic libraries categories.
Adapting Marketing To Libraries In A Changing And World Wide Environment Le Marketing Des Biblioth Ques L Heure Du Changement Et De La Mondialisation
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Author : Réjean Savard
language : en
Publisher: Walter de Gruyter
Release Date : 2013-02-18
Adapting Marketing To Libraries In A Changing And World Wide Environment Le Marketing Des Biblioth Ques L Heure Du Changement Et De La Mondialisation written by Réjean Savard and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-18 with Language Arts & Disciplines categories.
The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.
Le Marketing
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Author : Eric N. Berkowitz
language : fr
Publisher: Montréal : Chenelière/McGraw-Hill
Release Date : 2003
Le Marketing written by Eric N. Berkowitz and has been published by Montréal : Chenelière/McGraw-Hill this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Marketing categories.
Le marketing et l'interet accorde aux relations avec la clientele et la valeur-client Le marketing et les strategies d'entreprise L'environnement dynamique du marketing La responsabilite ethique et sociale du marketing Le marketing et le commerce a l'internationale Le comportement du consommateur Le comportement des acheteurs et des marches organisationnels Marketing interactif et commerce electronique De l'information a l'action! Segmentation de marche, ciblage et positionnement Le developpement de nouveaux produits et services Gestion de produits et de marques La commercialisation des services Le prix Circuits de distribution et commerce en gros La gestion integree production-distribution et la gestion logistique Le commerce de detail Plan de communication integre et marketing direct Publicite, promotion des ventes et relations publiques Les ventes personnelles et la gestion des ventes Le processus de marketing strategique.
Marketing
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Author : Ulrike Mayrhofer
language : fr
Publisher:
Release Date : 2015-06-08
Marketing written by Ulrike Mayrhofer and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-08 with categories.
"Cet ouvrage fournit une synthèse des principaux concepts et techniques utilisés dans le domaine du marketing. Il présente de manière détaillée les composantes de l'analyse de marché, de la stratégie marketing et du marketing-mix. Cette cinquième édition est structurée en 54 fiches et intègre les évolutions récentes du marketing. Les outils examinés sont illustrés à l'aide de nombreux exemples pratiques. L'ouvrage s'adresse principalement aux étudiants en BTS, DUT ainsi qu'à ceux en école de commerce ou à l'université (licence, master). Il aidera également les personnes en formation continue et tous ceux qui souhaitent maîtriser les aspects fondamentaux du marketing." [4e de couv.]
Management Marketing And Promotion Of Library Services Based On Statistics Analyses And Evaluation
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Author : Trine Kolderup Flaten
language : en
Publisher: Walter de Gruyter
Release Date : 2006
Management Marketing And Promotion Of Library Services Based On Statistics Analyses And Evaluation written by Trine Kolderup Flaten and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
Rapid developments in information technology and media have resulted in increasingly diverse strategies for information retrieval by readers and users. The duty to cope with this phenomenon and to master the situation forms one of the biggest challenges facing libraries. In order to strengthen the awareness of the potential of tools for management and strategic planning, a two-day meeting was held under the auspices of IFLA's Management & Marketing Section in Bergen, Norway in August 2005. Managers of different types of libraries, researchers and educators from five continents shared their experiences with research methods, data collection, evaluation, performance measurement, best practice strategies and policies. This book contains their presentations in the form of full length articles.
Cover Crops In West Africa
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Author : International Development Research Centre (Canada)
language : en
Publisher: IDRC
Release Date : 1998
Cover Crops In West Africa written by International Development Research Centre (Canada) and has been published by IDRC this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Cover crops categories.
Cover Crops in West Africa Contributing to Sustainable Agriculture