Effective Use Of Negative Space In Graphic Design
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Effective Use Of Negative Space In Graphic Design
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Author : Dong Hyun Lee
language : en
Publisher:
Release Date : 2007
Effective Use Of Negative Space In Graphic Design written by Dong Hyun Lee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Graphic arts categories.
"This thesis will investigate the potential use of effective negative space to improve the readability of text typography in graphic design. Negative space in two-dimensional design is also referred to as 'white space' -- which is void of text or graphics. Negative space is more than just the background of a design. This thesis will demonstrate negative space as an element of design itself and develop a systematic approach to address negative space as it occurs in the following: margins, background, space for the eye to rest, signal that there is a break or end in the communication, variation in space -- passive vs. dynamic, implied space"--Goals and objectives.
Elements Of Design
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Author : Gail Freet Hannah
language : en
Publisher: Princeton Architectural Press
Release Date : 2013-07-02
Elements Of Design written by Gail Freet Hannah and has been published by Princeton Architectural Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-02 with Design categories.
A hands-on book design students and designers alike will welcome. Elements of Design is a tribute to an exceptional teacher and a study of the abstract visual relationships that were her lifelong pursuit. Rowena Reed Kiostellow taught industrial design at Pratt Institute for more than fifty years and the designers she trained-and the designers they're training today-have changed the face of American design. This succinct, instructive, invaluable book reconstructs the series of exercises that led Kostellow's students from the manipulation of simple forms to the creation of complex solutions to difficult design problems. It includes her exercises and commentary along with selected student solutions, and concludes with examples of work from former students who became leaders in the field, including such well-known figures as Tucker Viemeister, Ralph Applebaum, Ted Muehling, and many others.
White Space Is Not Your Enemy
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Author : Kim Golombisky
language : en
Publisher: CRC Press
Release Date : 2017-02-17
White Space Is Not Your Enemy written by Kim Golombisky and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-17 with Computers categories.
White Space Is Not Your Enemy is a practical graphic design and layout guide that introduces concepts and practices necessary for producing effective visual communication across a variety of formats—from web to print. Sections on Gestalt theory, color theory, and WET layout are expanded to offer more in-depth content on those topics. This new edition features new covering current trends in web design—Mobile-first, UI/UX design, and web typography—and how they affect a designer’s approach to a project. The entire book will receive an update using new examples and images that show a more diverse set of graphics that go beyond print and web and focus on tablet, mobile and advertising designs.
Negative Space
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Author : Noma Bar
language : en
Publisher: Mark Batty Publisher
Release Date : 2009
Negative Space written by Noma Bar and has been published by Mark Batty Publisher this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Graphic arts categories.
Includes works commissioned by The New York Times, Esquire UK, The Guardian and Time Out London, as well as never-before-seen illustrations, Noma Bar plays with negative space, focusing on subject matter ranging from sex, global warming and nuclear warfare to religion.
The Elements Of Graphic Design
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Author : Alex W. White
language : en
Publisher: Simon and Schuster
Release Date : 2011-03-15
The Elements Of Graphic Design written by Alex W. White and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-15 with Design categories.
This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Perception And Imaging
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Author : Richard D. Zakia
language : en
Publisher: Taylor & Francis
Release Date : 2017-10-23
Perception And Imaging written by Richard D. Zakia and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-23 with Photography categories.
When you look at an image, what do you see and feel? What do you want your audience to see and feel when they view your work? For over thirty years, Dr. Richard Zakia helped thousands of photographers hone in on their creative vision through the inspirational, informative text and images included in his classic book, Perception and Imaging. More than a step-by-step photography instruction manual, Perception and Imaging explores the fundamental act of photography – seeing – through a uniquely comprehensive combination of technique, history, visual perception, philosophy and psychology. No matter your level of technical skill, you can learn to think more clearly about what you wish to convey in your images. Fully revised to account for the unique influences and consequences of the digital revolution and online photosharing, John Suler newly addresses digital impermanence, sensory and cognitive overload, and the selfie, and their effects on perception. Additional coverage also includes microexpressions, Rorschach inkblots and subliminal reactions, transference, and synectics.
Introduction To Graphic Design
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Author : Aaris Sherin
language : en
Publisher: Bloomsbury Publishing
Release Date : 2023-02-23
Introduction To Graphic Design written by Aaris Sherin and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-23 with Design categories.
From your first day learning the basic terms of design, through to bringing together your final portfolio, Introduction to Graphic Design 2nd edition is the perfect companion for your learning journey. Written by experienced educator and designer Aaris Sherin, this popular textbook is designed for visual learners and explains all the key topics introductory graphic design classes will contain. Concepts covered include layout, narrative, semiotics, colour, typography, production and context, and examples range from packaging design and advertising, through to apps and motion graphics. - Boxes of "Do's and Don'ts", tips and discussion points - Practical exercises throughout the book - Design In Action case studies - Broad variety of inspirational work from international designers - Includes advice on design development, research, presenting and critiquing work This new edition brings together an even more diverse range of featured designers, more coverage of cultural differences and sensitivity considerations, more digital-first design and more critical analysis of trends in graphic design.
An Inquiry Into The Use Of White Negative Space In Layout Design
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Author : Mothusi Dennis Leotlela
language : en
Publisher:
Release Date : 2007
An Inquiry Into The Use Of White Negative Space In Layout Design written by Mothusi Dennis Leotlela and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Design categories.
The thesis looks at the importance of white space within layout design. The different categories of white space are highlighted to bring insight into the notion of white space being a blueprint for successful layout.
Best Practices For Graphic Designers Grids And Page Layouts
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Author : Amy Graver
language : en
Publisher:
Release Date : 2012-07
Best Practices For Graphic Designers Grids And Page Layouts written by Amy Graver and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07 with Design categories.
This unique, go-to guide for designers fully details the essential layout and design skills needed to succeed in this competitive industry. With fun and practical application, it offers valuable insight into strategy and business when working in the real world with real clients, starting with basic information on layout principles before delving more deeply into theory and application on a project-by-project basis. Illustrated with real-world assignments and case studies, this guide offers a behind-the-scenes take on the entire process and steps necessary to go from concept to final outcome, including how to overcome challenges presented along the way.
Negative Space
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Author : Richard Stevko
language : en
Publisher: Lulu.com
Release Date : 2018-06
Negative Space written by Richard Stevko and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06 with categories.
Negative Space, in art, is that part of the image that is not the topic, per se, of the picture. This concept has evolved from prehistoric art (positive space plus blank background) through abstract art (no recognizable features). Photography and Contemporary Figurative Art have raised ontological issues, that are introduced and confronted, initially, in this volume.