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The Elements Of Graphic Design


The Elements Of Graphic Design
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The Elements Of Graphic Design


The Elements Of Graphic Design
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Author : Alex W. White
language : en
Publisher: Simon and Schuster
Release Date : 2011-03-15

The Elements Of Graphic Design written by Alex W. White and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-15 with Design categories.


This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.



Design Elements


Design Elements
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Author : Timothy Samara
language : en
Publisher: Rockport Publishers
Release Date : 2007-04-01

Design Elements written by Timothy Samara and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-04-01 with Design categories.


The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.



Design Elements Using Images To Create Graphic Impact


Design Elements Using Images To Create Graphic Impact
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Author : Aaris Sherin
language : en
Publisher: Design Elements
Release Date : 2013

Design Elements Using Images To Create Graphic Impact written by Aaris Sherin and has been published by Design Elements this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Art categories.


With real-world projects, this authoritative book shows how successful sourcing, creation, and use of imagery can be applied to professional graphic design.



Exploring The Elements Of Design


Exploring The Elements Of Design
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Author : Poppy Evans
language : en
Publisher: Cengage Learning
Release Date : 2012-03-12

Exploring The Elements Of Design written by Poppy Evans and has been published by Cengage Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-12 with Computers categories.


Designed to prepare students for success in graphic design, the third edition of EXPLORING THE ELEMENTS OF DESIGN has been completely updated to reflect the very latest in graphic design concepts and contemporary design work. With its straightforward approach and dynamic examples, this richly illustrated full-color text offers clear explanations of the fundamental principles, award-winning examples of professional work, and diagrams that clearly show how these principles operate in successful design solutions. Offering a practical and visual introduction to the world of graphic design, this text provides students with detailed coverage of design concepts, including color, imagery, creative thinking, and visual-problem solving, as well as an overview of the field of graphic design and related career options. In addition, the third edition includes all-new material on digital media, interactive design, and typography to ensure that students have all the information needed to work in the ever-changing world of graphic design. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



1000 More Graphic Elements


1000 More Graphic Elements
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Author : Grant Design Collaborative
language : en
Publisher: Rockport Publishers
Release Date : 2009-10-01

1000 More Graphic Elements written by Grant Design Collaborative and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-01 with Design categories.


1000 More Graphic Elements is the follow-up to the extremely successful 1000 Graphic Elements, published in 2004. This edition features 1000 new unique graphic embellishments across all kinds of projects, from books to brochures, invitations to calendars to annual reports. It is often the smallest detail that can turn a project from ordinary to spectacular. Inspiration will be at your fingertips with examples of specialty processes such as diecutting and embossing, unique materials, fasteners, specialty inks, binders and more.



The Fundamentals Of Creative Design


The Fundamentals Of Creative Design
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Author : Gavin Ambrose
language : en
Publisher: A&C Black
Release Date : 2011-08-31

The Fundamentals Of Creative Design written by Gavin Ambrose and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-08-31 with Design categories.


Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.



The Graphic Design Idea Book


The Graphic Design Idea Book
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Author : Gail Anderson
language : en
Publisher: Hachette UK
Release Date : 2016-04-13

The Graphic Design Idea Book written by Gail Anderson and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-13 with Design categories.


This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.



Type And Image


Type And Image
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Author : Philip B. Meggs
language : en
Publisher: John Wiley & Sons
Release Date : 1992-03-15

Type And Image written by Philip B. Meggs and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-03-15 with Architecture categories.


Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design— sings, symbols, words, pictures, and supporting forms—are analyzed and explained. Graphic design’s ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America’s outstanding graphic designers, and keen insights in Type and Image.



Universal Principles Of Design Revised And Updated


Universal Principles Of Design Revised And Updated
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Author : William Lidwell
language : en
Publisher: Rockport Pub
Release Date : 2010

Universal Principles Of Design Revised And Updated written by William Lidwell and has been published by Rockport Pub this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Art categories.


Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design.



The Designer S Graphic Stew


The Designer S Graphic Stew
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Author : Timothy Samara
language : en
Publisher: Rockport Publishers
Release Date : 2010-02-01

The Designer S Graphic Stew written by Timothy Samara and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-02-01 with Design categories.


Under the witty and metaphorical guise of a high-end cookbook, the author provides visual “ingredients,” such as grid structures, folios, border devices, type treatments, abstract graphic elements, categorized stylistically and functionally. These ingredients are shown in use through a “recipe” format to accomplish strategies such as movement, rhythm, organization, contrast, metaphor, etc. Ingredients are coded and cross-referenced among categories for mix and matching purposes as well as demonstrating varied alternate combinations to achieving different approaches to strategies.