Design Elements
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Design Elements
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Author : Timothy Samara
language : en
Publisher: Rockport Publishers
Release Date : 2007-04-01
Design Elements written by Timothy Samara and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-04-01 with Design categories.
The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
The Elements Of Graphic Design
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Author : Alex W. White
language : en
Publisher: Skyhorse Publishing, Inc.
Release Date : 2011-03-15
The Elements Of Graphic Design written by Alex W. White and has been published by Skyhorse Publishing, Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-15 with Design categories.
This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design.
Design Elements Third Edition
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Author : Timothy Samara
language : en
Publisher: Rockport Publishers
Release Date : 2020-09-07
Design Elements Third Edition written by Timothy Samara and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-07 with Design categories.
This updated version of Rockport's best-selling Design Elements covers all the design fundamentals, from working with grids, color application, typography, and imagery to finally how to put it all together.
Design Elements Form Space
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Author : Dennis Puhalla
language : en
Publisher: Rockport Publishers
Release Date : 2011-07-01
Design Elements Form Space written by Dennis Puhalla and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-07-01 with Design categories.
Design principles never change. They serve as the foundation of the designer's thought process and are the essential tools that define a visual language. With hundreds of fundamental principles for creating successful design compositions, Design Elements: Form & Space establishes a basis for visual organization strategies and serves as a comprehensive manual for graphic designers. Understanding how elements interact in a layout is a critical step in stimulating visual thinking and compositional decision-making, and this book illustrates these principles in numerous diagrams, drawings, and practical examples of application. You'll also learn how conventional color harmonies effect form and space and how to apply elements to images and type to create balanced layouts. Gain a deeper aesthetic understanding of form in the context of ordering space with Design Elements: Form & Space.
Design Elements
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Author : Richard Hora
language : en
Publisher:
Release Date : 1981
Design Elements written by Richard Hora and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Art categories.
Design Elements 2nd Edition
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Author : Timothy Samara
language : en
Publisher: Adams Media
Release Date : 2014-04
Design Elements 2nd Edition written by Timothy Samara and has been published by Adams Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04 with Design categories.
DIVThis book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Now updated and expanded! /div
Principles Of Element Design
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Author : Peter Rich
language : en
Publisher: Routledge
Release Date : 2012-10-02
Principles Of Element Design written by Peter Rich and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-02 with Architecture categories.
The construction of buildings is learnt through experience and the inheritance of a tradition in forming buildings over several thousand years. Successful construction learns from this experience which becomes embodied in principles of application. Though materials and techniques change, various elements have to perform the same function. 'Principles of Element Design' identifies all the relevant elements and then breaks these elements down into all their basic constituents, making it possible for students to fully understand the given theory and principles behind each part. As all building projects are subject to guidance through the Building Regulations and British Standards, this book gives an immediate reference back to relevant information to help practitioners and contractors identify key documents needed. Yvonne Dean B.A. (Hons) B.A (Open) RIBA, an architect, energy consultant and materials technologist. She also has 15 years experience as a lecturer, travels widely and is a guest lecturer at many universities. She pioneered an access course for Women into Architecture and Building, which has been used as a template by others, and has been instrumental in helping to change the teaching of technology for architects and designers. Peter Rich AA Dipl. (Hons) Architect, started his career with 14 years experience as a qualified architectural technician. He then joined the AA School of Architecture, working with Bill Allen and John Bickerdike after his graduation, later becoming a partner of Bickerdike Allen Rich and Partners. He also taught building construction at the Bartlett School of Architecture, University College London, and architectural design at the Polytechnic of North London. He now acts as a Consultant.
Elements And Principles Of Design
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Author : Verlene Wamboldt
language : en
Publisher:
Release Date : 2021-07-30
Elements And Principles Of Design written by Verlene Wamboldt and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-30 with categories.
It is easier than it sounds. As someone who works in the communications field, sometimes it has been my job to create brochures, ads, and other creative pieces that required me to come up with designs for clients. In the beginning, I sucked! But it's because I lacked the proper guidance. A book is a great tool for those of you wanting to learn about design or looking to reinforce your knowledge. The breakdown of each chapter and guidelines offered will leave you creating beautiful and professional designs in no time. I learned more with this module than with the design course I took at my university. I highly recommend it.
Design Elements Color Fundamentals
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Author : Aaris Sherin
language : en
Publisher: Rockport Publishers
Release Date : 2012-01-01
Design Elements Color Fundamentals written by Aaris Sherin and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-01 with Design categories.
Color is an integral part of any design solution. Design Elements, Color Fundamentals is an essential resource for designers who want to create memorable design and successfully communicate with their audience. It is the second book in Rockport's Design Elements series, which focuses on the core elements of design. With this book, designers will: —Learn how to effectively communicate with color and integrate color with type and image to affect meaning and create order —See how known pairings and selection methods can be used in real-world projects —Explore hundreds of visual examples, illustrating how effective color combinations can be applied to any project, across media, and in diverse, cultural, and geographic situations —Realize the basic tenets of color theory as it is broken down into clear and actionable directives —Uncover tips and techniques for using color in client-based design work Discover the basic rules for working with color as well as when it's OK to break the rules with Design Elements, Color Fundamentals!
Design Elements
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Author : Dennis Puhalla
language : en
Publisher: Cognella Academic Publishing
Release Date : 2020-12-18
Design Elements written by Dennis Puhalla and has been published by Cognella Academic Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-18 with categories.
Design Elements: Form and Space provides students with an aesthetic understanding of form in the context of ordering space. The book employs a highly academic approach in providing readers with objective criteria to effectively evaluate the strengths and weaknesses of a composition. Students learn the principles of spatial forces, visual aesthetics, color structure, spatial structure, and ordering strategy. The text presents spatial organization as a visual language in which the graphic elements of point, line, plane, and volume, along with their visual attributes, form its structure. Through this lens, the book discusses the logic of placement, grouping, alignment, visual flow, and divisions of space, as well as color harmonies. Students are provided with progressive visual demonstrations of these concepts from basic concept layouts to attractive, complex compositions. The second edition features new images and illustrations, as well as updated content to ensure the text is timely and relevant. Serving as a practical example of the very concepts and principles it teaches, Design Elements is an exceptional resource for students of graphic design and an enduring reference book for professionals in the discipline.