Effective Video Marketing
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Effective Video Marketing
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Author : Erika MacDonald
language : en
Publisher: Engaging New Media
Release Date : 2020-05-25
Effective Video Marketing written by Erika MacDonald and has been published by Engaging New Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-25 with Business & Economics categories.
“Why use video marketing?” you ask. Video marketing is a useful tool for businesses to drive website traffic, increase conversions, and refine brand awareness. Thanks to the rise of social media platforms and growing consumer demand, many customers rely on ‘videos’ before making purchases. “Effective Video Marketing: How to make videos that sell. Tips and strategies” examines the struggles of business owners in harnessing the power of an effective video marketing campaign. With an in-depth look at the strength of videos to add “the human element” to your online business, earning a huge ROI on marketing campaigns is easier than ever. The book explores video marketing in theory and practice by trying to merge the effect of videos on humans and how to make videos that truly deliver. You will also get quick tips, advice, and strategies for incorporating your videos into your marketing plan. Video marketing tools, as seen in this book, are diverse and varied; your choice will depend on your type of business. Written by a seasoned video marketer with valuable experience, “Effective Video Marketing: How to make videos that sell. Tips and strategies” gives online businesses the boost they need to create useful and engaging content. You will also find case studies from social media platforms such as Facebook, Instagram, Pinterest, and Twitter and the magic formula that many marketers across different industries use to execute their strategies.
Video Marketing Strategy
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Author : Jon Mowat
language : en
Publisher: Kogan Page Publishers
Release Date : 2018-03-03
Video Marketing Strategy written by Jon Mowat and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-03 with Business & Economics categories.
Harness the power of video and create effective video marketing campaigns that will raise brand awareness, increase sales, drive website traffic and deliver ROI on marketing budgets, with this invaluable guide to creating engaging content. Written by the experienced and award-winning video marketer, Jon Mowat. Video is the single most effective tool that marketers can use to cut through the noise and deliver measurable results. Driven by consumer demand and with the backing of the largest social media platforms, our world is becoming 'video first'. Video Marketing Strategy allows marketers to harness the power of video, with an in-depth look at the world's most powerful medium and how it can radically magnify a brand's voice by creating a level of emotional engagement that can't be achieved any other way. Exploring both theory (why are humans so affected by video on mobile devices?) and practice (what's the key to making videos that deliver results?), this book looks at how multiple videos can form wider campaigns, while exploring content hubs, activation strategies and testing. Filled with invaluable advice, tips and strategies for incorporating video into a wider content marketing plan, plus insights from prominent industry practitioners and case studies from around the world, across sectors and industries, this book offers readers the magic formula for using video campaigns successfully.
Video Marketing
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Author : Jon Mowat
language : en
Publisher: Kogan Page
Release Date : 2021-08-03
Video Marketing written by Jon Mowat and has been published by Kogan Page this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-08-03 with Business & Economics categories.
Create effective video marketing to stand out from a sea of content, connect with your audiences and boost brand awareness and sales.
Modern Video Marketing
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Author : Farouk Ajakaiye
language : en
Publisher:
Release Date : 2022-01-17
Modern Video Marketing written by Farouk Ajakaiye and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-17 with categories.
You can do this.Videographers. Production Studios. Video Producers. These guys get big bucks for pumping out videos for businesses like yours. But now, you can create your own business video-consistent, creative, effective video that gets you results. You can write video scripts that get people to take action. You can go from not using video marketing, to reaping the many benefits it comes with. You're already aware of the need for video, but where do you start? How do you create an effective action plan for your videos? Video marketing for business can feel overwhelming. Between shooting, editing, writing scripts, social media trends & all of the new technology available, it's easy to see why most business owners are aware of video marketing but don't use it to its full potential. You've seen other businesses use video marketing in unique ways. Modern Video Marketing will plow down all the roadblocks stopping you. You can wield the awesome power of well-developed, well-executed video marketing, too. You'll break through some of the common barriers to video marketing by learning things like: - How to come up with endless ideas for video content - What the "old video mindset" is, why it's dangerous, and how to get rid of it - How to write video scripts that sell even if you're not a great writer - How to save thousands of dollars by shooting, editing, and scripting videos yourself This book is for you if: - You have no clue where to start when it comes to video marketing, but the topic interests you - You think video marketing could be for you, but you're not 100% sure - You know video marketing is for you, but you want a smarter approach to itWhether you have an e-commerce business, restaurant, brick-and-mortar shop, or you want to sell your services, this book is for you. Even if you are a first-time videographer, this book is for you. If you're looking for a meaningful way to use video marketing in your business, look no further. Modern Video Marketing has your answer.
Video Marketing Excellence
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Author : David Brock
language : en
Publisher: Scribl
Release Date : 2021-10-06
Video Marketing Excellence written by David Brock and has been published by Scribl this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-06 with Business & Economics categories.
If your business or blog isn't using video marketing, then you are missing out on one of the most engaging, influential and potentially profitable forms of marketing of them all. Video marketing has the ability to grab attention and to help you establish authority in ways that no other form of marketing can approach; so it's absolutely vital that you start leveraging this type of marketing in your strategy as soon as possible. In fact, video marketing is so powerful that it could very well be all that you need in order to get word out about your business. If you are already using video marketing though, then just as important is ensuring that you are doing so in the most highly effective way possible. Video marketing when done well is incredibly powerful but if your videos don't have the professional sheen that your viewers expect then they could actually harm your business. It is thus essential that you are not just incorporating video into your marketing but that you are also doing so in the best way possible. By downloading this e-book, you have taken the first step towards doing just that and throughout the course of the following chapters we will be looking in depth at how to create and share fantastic, high-quality videos that will accelerate sales and catapult your business into the stratosphere. Below are the information that you are about to learn: * What is Video Marketing and Why Should You Care? * What is video marketing and what makes it so successful? * Advantages of Video Marketing * Video Marketing Statistics * Creating Highly Effective and Professional Videos on a Budget * Types of Marketing Videos * Where to Distribute Your Videos for Maximum Views * A Quick Guide to YouTube Marketing * SEO for YouTube * Working With Other Publishers * How to Make Sure Your Videos Make Conversions * Measuring Results and Honing Your Strategy ORDER NOW.
Video Marketing Pro
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Author : Chris King
language : en
Publisher: CreateSpace
Release Date : 2015-02-27
Video Marketing Pro written by Chris King and has been published by CreateSpace this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-27 with Business & Economics categories.
Discover How To Use Video Marketing In Your Business To Attract More Prospects & Sales! Online video has burst onto the scene as arguably the best promotion strategy for both large and small business alike! Whatever your business is, video gives you more opportunities to expand your brand and share you message with the world at a very affordable cost. Establishing a good video marketing strategy is a “must have” strategy if you want to build a business online in today's day in age! Here is just a sample of what you will learn: Best Places to Use Video Marketing 4 Steps to Creating a Great Video Marketing Campaign Creating Videos Video Equipment (For All Types of Videos) 6 Types of Viral Videos More Great Ideas to Make Videos About How to Make Your Video Stand Out From Your Competitors Top 7 Video Marketing Distribution Sites 3 Keys to Success with Video Marketing Video Marketing Metrics (What You Should Be Tracking) BONUS: YouTube SEO for #1 Google Rankings (Checklist) You literally cannot get these video marketing strategies anywhere unless you are willing to pay $1,500-$10,000 or more! So grab your copy of video marketing pro today before the price goes up!
Cashing In With The Power Of Social Live Video Marketing Workbook Journal
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Author : Laura Maya
language : en
Publisher: Estalontech
Release Date : 2021-08-12
Cashing In With The Power Of Social Live Video Marketing Workbook Journal written by Laura Maya and has been published by Estalontech this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-08-12 with Computers categories.
Over the years, the amount of video content has grown exponentially, leading to a flood of video content on live broadcasting platforms such as Facebook, YouTube, Instagram, and others. As you know, four out of five people are likely to watch a video . That's why live streaming is so popular these days. With a live video streaming strategy, companies of all sizes can engage with their consumers and potential consumers and create important relationships through video integration. Live video marketing therefore offers the opportunity to do just that. It is easy to build authority, commitment and authenticity, and for most , it is affordable and has a proven record of effectiveness It's therefore very justifiable to all marketers - why live Video Marketing should be an important part of your marketing plan. The question is whether it should be part of your next campaign. Live Video marketing isn't going anywhere anytime soon. Live streaming is a natural extension of the live video marketing and will remain an online marketing niche for the foreseeable future. It opens up a new world of interactivity, and you should take advantage of it. As live streaming becomes more popular, it is not as expensive as older l video marketing method . All you need for a live video stream is a solid and stable internet connection, a good camera and HD quality recordings. Another advantage of live video streaming that you will feel like you're in the room with the customer. For example, you can show them a demo version of your latest product and in parallel , engage with customer on real time interactively Or sometime you can show them the office and introduce them to your employees in real time. With the help of social media platforms like Instagram and facebook, companies lift the curtain to show what they are made of to their customers - and live streaming makes it easy to do so. When used correctly, live streaming can help create community. In fact, platforms like Periscope allow people to comment simultaneously with the livestream so that your audience can interact with each other. This can help to forge a community. When people connect in this way, it will improve the user experience. Consider adding live videos to your marketing plan. It is quickly becoming one of the best strategies to implement and with this guidebook Cashing In With The Power Of Social Live Video Marketing Workbook Journal This workbook will provide a clear guidance through a Social Live Video marketing action plan with well formatted layout for social media engagement on various platforms for daily-weekly and monthly work monitor , workflow , tracking and measuring on progress and so much more. It includes over 65 worksheets to help you get your action plan in order and keep everything within your checklist progress to a total Social Live Video Marketing program
Video Marketing For Dummies
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Author : Kevin Daum
language : en
Publisher: John Wiley & Sons
Release Date : 2012-04-11
Video Marketing For Dummies written by Kevin Daum and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-11 with Business & Economics categories.
Savvy advice for adding video to your marketing plan Video marketing is rapidly gaining popularity in online marketing and this fun-but-practical guide presents you with all aspects of video marketing from planning to production to distribution. You'll learn how to create a video strategy, produce an effective video, put it online, and get your video to the right consumers so you can help your business succeed. The author team has vast experience in video creation and marketing and explores ten video campaigns so you can learn from their successes and challenges. Offers an overview of the video marketing process, how to build it into an existing marketing plan, and create a video outline Covers the necessary steps for creating the video, from scripting to shooting to editing Walks you through the process of sharing video on a company site, social site, or other hosts and then draw the right audience Details the new frontiers of video marketing including mobile video and measuring results Featuring invaluable advice for creating an effective video marketing campaign, Video Marketing For Dummies is essential reading on this marketing trend.
Instant Profits Guide To Video Stories Marketing Success
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Author : Hillary Scholl
language : en
Publisher: Estalontech
Release Date : 2018-08-18
Instant Profits Guide To Video Stories Marketing Success written by Hillary Scholl and has been published by Estalontech this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-18 with Computers categories.
You Can Drive Brand Awareness, Grow Traffic & Increase Sales with Video Stories Marketing Image and video marketing has never been more important. Video marketing is known to increase revenue by 49%. Imagine if you started getting 50% more sales in your business. What would you do with that increase? Would you expand your business even more? If you think about video marketing and instantly feel overwhelmed, it’s understandable. Videos can be a more complex form of advertising. But the good news is that videos can be created quickly and easily once you know what to do. Developing Your Image and Video Marketing Strategy Focusing on image and video marketing in your business shouldn’t be done lightly. Like all business endeavors, it helps to have a plan. Follow new online trending application you’ll feel more confident and find it easier to create videos. This book will offer the technique and solution to create your video , and how to incorporate them into your strategy Storytelling has always been popular, particularly when it comes to marketing. However, stories have emerged as an amazing strategy to use in conjunction with social media marketing. If you want to attract more business with social media stories, incorporate more visuals, interact with your target market, and meet your business goals you’re about to learn how. However, this doesn’t mean you’ll have to put in a lot of extra time and effort to achieve your goals. In fact, this is an opportune time to make the needed changes. I say this because now is your chance to implement a very beneficial marketing method, social media stories. These highly visual content forms, appeal to wide range of target markets, from young adults to the over-30 crowd. But, the best part is that with a little planning, social media stories can help you meet goals in every area of your business from website traffic to repeat sales. Social media stories are still new, in the big scheme of things. By adding these very visual stories now, you can still get early-adoption benefits, which include being one of the people in your niche, who is on the ball with the latest marketing methods. If creating visual content makes you want to run for the hills, you're not alone. Producing videos can be scary and creating images may seem out of your league, but they're not! I'll show you how to quickly attract more business with social media stories, incorporate more visuals, interact with your target market, and meet your business goals. It’s a lot easier than you think and I’ll tell you a little secret, I am not particularly creative when it comes to images and videos. I don’t have that natural “vision” that designers have. BUT…I do know my audience and what they want, which is very important to attracting and motivating them. Why audiences love social media stories: Whole stories can be consumed in seconds. Stories with hashtags are easy to find and access. Relevant stories make audiences feel more involved and important. Audiences like seeing the “real” you in “real life” situations. It’s more personal. Stories address their impulse wants, as well as here-and-now needs. Visual stories excite, intrigue, and empower the viewer with choices. Stories can provide many, highly-visual forms of info within one story.
Youtube My Business
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Author : Laura Maya
language : en
Publisher: Estalontech
Release Date : 2019-02-18
Youtube My Business written by Laura Maya and has been published by Estalontech this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-18 with Computers categories.
Would you like to position your offline or online business for a whole new level of success while dominating the ultimate social media giant - “Youtube” that has taken the whole niche by the storm? Here is an excellent opportunity to leverage the power of YouTube and drive tons of revenue for your business. When it comes to Video, YouTube is the King! It is no doubt the world’s largest video platform with billions of active users and new videos being uploaded every minute and your best channel for video marketing. The online video giant is available in 76 different languages and 88 countries. Hence, the exposure potential for your video content on YouTube continually provides one of the most effective marketing tools available – on a 24/7 basis each day. A YouTube video strategy is a must have, especially if you're marketing to global audiences. You can enjoy boosts in SEO, build your traffic and brand awareness, expand your social reach, market to audiences overseas, improve your ROI, and diversify your video marketing strategy with multiple channels. Whether your business is completely new to YouTube, or it is looking to maximize existing video campaigns, we have the tips & tricks to perfect your video marketing strategy and get the most out of using YouTube to market your business. So, here we are with our Awesome YouTube My Business course which covers: What are the Major YouTube Trends and Algorithm Changes to look out for the Future . How to Make Money on YouTube How to create a Robust YouTube Ad Strategy for this year How does Video Advertising work on YouTube Some latest tips on how to Get More Views on your YouTube channel The process of how to get your channel verified on YouTube this year Best YouTube Marketing Tips To Go Viral With Your Channel And much more! YouTube can change your marketing game. It might take your brand off the ground. YouTube is not only the second largest search engine besides Google, but it’s rivalling Facebook as the largest social media platform ever – making advertising on YouTube more appealing than ever before. Hence, it is important that you understand how the platform is evolving this year as well as the video marketing strategies. From a business perspective, it's hard to deny the effectiveness of video marketing. Businesses of all sizes can adopt a video marketing strategy as part of their inbound marketing strategy. It's no wonder why 81% of businesses use video as a marketing tool, which is up from 63% the year prior, according to last year’s Wyzowl's State of Video Marketing survey. If you think that was impressive, wait until you hear this: It’s ranked first over Netflix, Facebook, and Hulu, which got 29%, 10%, and 7% of votes, respectively. YouTube isn’t just the favourite; it’s more popular than the other three networks combined YouTube has more than 50 million content creators churning out videos regularly. 180 million hours of video content is consumed there every day. There’s no denying that YouTube has a massive potential audience with every video that goes live on this platform. And with this year just beginning to unfold, it’s probably the best opportunity for you to go viral with your channel. Well, We have put together all the resources you need to tap into this incredible marketing potential. This guide is your go-to resource where you’re going to learn how to make money from YouTube, video advertising, designing a robust YouTube marketing strategy, the latest YouTube SEO tactics, and so many other things that will set you up as a successful YouTuber.