El Arte De Explicar C Mo Presentar Y Vender Con Xito Tus Ideas Productos Y Servicios
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El Arte De Explicar C Mo Presentar Y Vender Con Xito Tus Ideas Productos Y Servicios
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Author : Lee Lefever
language : es
Publisher: ANAYA MULTIMEDIA
Release Date : 2014-01-08
El Arte De Explicar C Mo Presentar Y Vender Con Xito Tus Ideas Productos Y Servicios written by Lee Lefever and has been published by ANAYA MULTIMEDIA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-08 with Social Science categories.
¡Disponer de un producto atractivo y de calidad o prestar un servicio excelente no es suficiente para triunfar! ¡Es imprescindible saber explicarlo! Una buena explicación abre todas las puertas, porque dirige la opinión de los demás. Dirigido a empresarios, docentes y profesionales que quieren mejorar sus habilidades de comunicación, este libro ofrece al lector las más potentes herramientas, técnicas y tácticas desarrolladas para influir en el público y conseguir que se enamore de sus ideas, productos o servicios.
The Art Of Explanation
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Author : Lee LeFever
language : en
Publisher: John Wiley & Sons
Release Date : 2012-11-08
The Art Of Explanation written by Lee LeFever and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-08 with Business & Economics categories.
Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems. Author Lee LeFever is the founder of Common Craft, a company known around the world for making complex ideas easy to understand through short animated videos. He is your guide to helping audiences fall in love with your ideas, products or services through better explanations in any medium. You will learn to: Plan: Learn explanation basics, what causes them to fail and how to diagnose explanation problems. Package: Using simple elements, create an explanation strategy that builds confidence and motivates your audience. Present: Produce remarkable explanations with visuals and media. The Art of Explanation is your invitation to become an explanation specialist and see why explanation is now a fundamental skill for professionals.
The Arts And The Creation Of Mind
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Author : Elliot W. Eisner
language : en
Publisher: Yale University Press
Release Date : 2002-01-01
The Arts And The Creation Of Mind written by Elliot W. Eisner and has been published by Yale University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-01-01 with Art categories.
Learning in and through the visual arts can develop complex and subtle aspects of the mind. Reviews in: Journal of aesthetic education. 38(2004)4(Winter. 71-98), available M05-194.
The New Positioning The Latest On The World S 1 Business Strategy
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Author : Jack Trout
language : en
Publisher: McGraw Hill Professional
Release Date : 1997-05-22
The New Positioning The Latest On The World S 1 Business Strategy written by Jack Trout and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-05-22 with Business & Economics categories.
In the same right-to-the-point, no-nonsense style that was a hallmark of Positioning, this sequel squares off against critical marketing challenges such as how to make sure your message gets through in an era of information overload.
The Magic Of Thinking Big
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Author : David J Schwartz
language : en
Publisher: Random House
Release Date : 2016-02-04
The Magic Of Thinking Big written by David J Schwartz and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-04 with Self-Help categories.
More than 6 million readers around the world have improved their lives by reading The Magic of Thinking Big. First published in 1959, David J Schwartz's classic teachings are as powerful today as they were then. Practical, empowering and hugely engaging, this book will not only inspire you, it will give you the tools to change your life for the better - starting from now. His step-by-step approach will show you how to: - Defeat disbelief and the negative power it creates - Make your mind produce positive thoughts - Plan a concrete success-building programme - Do more and do it better by turning on your creative power - Capitalise on the power of NOW Updated for the 21st century, this is your go-to guide to a better life, starting with the way you think.
The Lean Startup
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Author : Eric Ries
language : en
Publisher: Crown Currency
Release Date : 2011-09-13
The Lean Startup written by Eric Ries and has been published by Crown Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09-13 with Business & Economics categories.
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
The Art Of The Start
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Author : Guy Kawasaki
language : en
Publisher: Penguin
Release Date : 2004
The Art Of The Start written by Guy Kawasaki and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.
A new product, a new service, a new company, a new division, a new anything - where there's a will, Kawasaki shows the way with his essential steps to launching one's dreams.
The Four Steps To The Epiphany
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Author : Steve Blank
language : en
Publisher: John Wiley & Sons
Release Date : 2020-03-17
The Four Steps To The Epiphany written by Steve Blank and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-17 with Business & Economics categories.
The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new. The Four Steps to the Epiphany was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.
Enchantment
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Author : Guy Kawasaki
language : en
Publisher: Penguin UK
Release Date : 2011-03-03
Enchantment written by Guy Kawasaki and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-03 with Business & Economics categories.
'Read this book to create a company as enchanting as Apple' Steve Wozniak 'The power of a really good idea to transform the marketplace and individual customer experiences is huge. Enchantment offers a wealth of insights to help businesses and entrepreneurs tap into that potential' Sir Richard Branson How to Win Friends and Influence People for the digital age ---------------------------------------------------------- Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people, but rather about creating a voluntary, enduring and delightful change in other people. In his bestselling business classic, he shows you how enlisting people's own goals and desires, being likable and trustworthy and framing a cause that others can embrace, will empower you to change hearts, minds and actions. ---------------------------------------------------------- 'An informative and concise guide from one of the world's most influential and, yes, enchanting entrepreneurs' Kirkus
Ways Of Seeing
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Author : John Berger
language : en
Publisher: Penguin UK
Release Date : 2008-09-25
Ways Of Seeing written by John Berger and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-25 with Art categories.
How do we see the world around us? The Penguin on Design series includes the works of creative thinkers whose writings on art, design and the media have changed our vision forever. "Seeing comes before words. The child looks and recognizes before it can speak." "But there is also another sense in which seeing comes before words. It is seeing which establishes our place in the surrounding world; we explain that world with words, but word can never undo the fact that we are surrounded by it. The relation between what we see and what we know is never settled." John Berger's Ways of Seeing is one of the most stimulating and influential books on art in any language. First published in 1972, it was based on the BBC television series about which the (London) Sunday Times critic commented: "This is an eye-opener in more ways than one: by concentrating on how we look at paintings . . . he will almost certainly change the way you look at pictures." By now he has.