Election Campaign Handbook
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The Political Campaign Handbook
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Author : Arnold Steinberg
language : en
Publisher: Free Press
Release Date : 1976
The Political Campaign Handbook written by Arnold Steinberg and has been published by Free Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Political Science categories.
Election Campaign Handbook
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Author : Daniel M. Gaby
language : en
Publisher: Englewood Cliffs, N.J. : Prentice-Hall
Release Date : 1976
Election Campaign Handbook written by Daniel M. Gaby and has been published by Englewood Cliffs, N.J. : Prentice-Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Political Science categories.
Routledge Handbook Of Political Advertising
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Author : Christina Holtz-Bacha
language : en
Publisher: Routledge
Release Date : 2017-02-24
Routledge Handbook Of Political Advertising written by Christina Holtz-Bacha and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-24 with Political Science categories.
This Handbook provides the most comprehensive overview of the role of electoral advertising on television and new forms of advertising in countries from all parts of the world currently available. Thematic chapters address advertising effects, negative ads, the perspective of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and prospects for the future. The Handbook confirms that candidates spend the major part of their campaign budget on television advertising. The US enjoys a special situation with almost no restrictions on electoral advertising whereas other countries have regulation for the time, amount and sometimes even the content of electoral advertising or they do not allow television advertising at all. The role that television advertising plays in elections is dependent on the political, the electoral and the media context and can generally be regarded as a reflection of the political culture of a country. The Internet is relatively unregulated and is the channel of the future for political advertising in many countries
Campaign And Election Reform
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Author : Glenn H. Utter
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2008-06-10
Campaign And Election Reform written by Glenn H. Utter and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-06-10 with Political Science categories.
This handbook provides a sweeping overview of U.S. campaign and election reform efforts, past and present, from the introduction of the secret ballot to touch-screen voting. Emphasizing the major electoral reforms since 2000, this second edition of Campaign and Election Reform investigates the development of the American electoral system from colonial times to the present. It chronicles efforts to expand suffrage, reform campaign financing, and prevent vote fraud, and traces the development of election technology from the paper ballot to the lever voting machine, from the punch-card ballot to the optical-scan and touch-screen systems. The book also explores alternative voting systems, such as preference voting and proportional representation, and compares the U.S. electoral process with the voting systems of selected European democracies. Campaign and Election Reform, Second Edition is essential reading for any citizen who wants to understand the U.S. electoral system, what's wrong with it, and how it might be fixed.
Praeger Handbook Of Political Campaigning In The United States
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Author : William L. Benoit
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2016-02-22
Praeger Handbook Of Political Campaigning In The United States written by William L. Benoit and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-22 with Political Science categories.
This work peels back the curtain on how political campaigns influence America, covering everything from social media to getting to the Oval Office. This comprehensive handbook reveals essentially everything the American public wants to know about political campaigns. The two-volume set begins with a historical overview, then goes on to investigate campaigns from a variety of perspectives that shed light on how they work and why. Readers will discover how campaigns are run, how they're covered by the media, how they influence government, and how various interest groups and demographics play a part in the system. The contributors—who include academics, elected officials, journalists, and campaign professionals—offer new data, interviews, and analysis in a style that will prove fresh, accessible, and engaging for everyone from college students to political junkies. They offer the inside scoop on types of campaign media—for example, TV spots, debates, and social media—and on message variables such as language, humor, and evidence. Groups of voters like women and youth are examined, and the work also discusses theories of campaigning such as agenda-setting, issue ownership, the Elaboration Likelihood Model, and the Theory of Reasoned Action. Scandal in American political campaigns, always a subject of interest, is addressed as well.
Funding Of Political Parties And Election Campaigns
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Author : Julie Ballington
language : en
Publisher:
Release Date : 2003
Funding Of Political Parties And Election Campaigns written by Julie Ballington and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Campaign funds categories.
This handbook provides a general description of the different models of political finance regulations and analyses the relationship between party funding and effective democracy. The most important part of the book is an extensive matrix on political finance laws and regulations for about 100 countries. Public funding regulations, ceilings on campaign expenditure, bans on foreign donations and enforcing an agency are some of the issues covered in the study. Includes regional studies and discusses how political funding can affect women and men differently, and the delicate issue of monitoring, control and enforcement of political finance laws.
Routledge Handbook Of Political Management
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Author : Dennis W. Johnson
language : en
Publisher: Routledge
Release Date : 2010-03-17
Routledge Handbook Of Political Management written by Dennis W. Johnson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-03-17 with Language Arts & Disciplines categories.
A comprehensive overview of the field of applied politics, encompassing political consulting, campaigns and elections, lobbying and advocacy, grass roots politics, fundraising, media and political communications, the role of the parties, political leadership, and the ethical dimensions of public life.
The Handbook Of Election News Coverage Around The World
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Author : Jesper Strömbäck
language : en
Publisher: Routledge
Release Date : 2008-06-18
The Handbook Of Election News Coverage Around The World written by Jesper Strömbäck and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-06-18 with Language Arts & Disciplines categories.
The Handbook of Election Coverage Around the World focuses on the news coverage of national elections in democracies around the globe. It brings together and compares election news coverage within a single framework, offering a systematic consideration of various factors. Considering the prominence and power of the press in the election process, this volume will offer unique breadth in its global consideration of the topic. The volume will appeal to scholars in political communication, political science, mass media and society, and others studying elections and media coverage around the world.
The Campaign Manual
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Author : S. J. Guzzetta
language : en
Publisher: Political Publications
Release Date : 2006-12
The Campaign Manual written by S. J. Guzzetta and has been published by Political Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-12 with Campaign management categories.
For 25 years this has been the How To manual in the industry. Learn the process of how to run a political campaign from developing strategy, the game plan, and how to finance it.Written in an easy to understand style. Updated every 4 years, with current techniques.
Media And Elections
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Author : Yasha Lange
language : en
Publisher: Council of Europe
Release Date : 1999
Media And Elections written by Yasha Lange and has been published by Council of Europe this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Law categories.
2. The broadcast media