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Epica Book 18 Europe S Best Advertising


Epica Book 18 Europe S Best Advertising
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Epica Book 18 Europe S Best Advertising


Epica Book 18 Europe S Best Advertising
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Author : Epica Awards
language : en
Publisher: AVA Publishing
Release Date : 2005-09-01

Epica Book 18 Europe S Best Advertising written by Epica Awards and has been published by AVA Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-09-01 with Design categories.


The 18th annual edition of the Epica Book contains more than 900 print ads, television commercials, publications, direct marketing operations, packaging design projects and interactive entries honoured in the 2004/05 Epica awards, Europe's premier creative awards show. Judged by journalists from 32 leading European advertising magazines, the Epica awards have become the reference for creative achievement in Europe. The Epica Book is a lasting record of the awards and a unique source of information for all those interested in contemporary European creative trends. The page layout has evolved in 2005 to accommodate more work than ever before, while at the same time creating a cleaner look that remains consistent with previous editions. The striking cover design by Getty Images is also expected to enhance the appeal of the new book. The Epica Book is aimed primarily at creative people working in the advertising industry, but is also relevant to advertisers.



Epica Book 24 Europe S Best Advertising


Epica Book 24 Europe S Best Advertising
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Author : Epica Awards
language : en
Publisher: Bloomsbury Publishing
Release Date : 2011-08-30

Epica Book 24 Europe S Best Advertising written by Epica Awards and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-08-30 with Design categories.


Epica 24: Europes Best Advertising is an essential text for those working in the advertising industry. It is the only reference annual on European advertising that covers all types of media, from commercials and print publications to internet sites and integrated marketing campaigns. Epica Book 24 includes articles by Lewis Blackwell and Mark Tungate, author of Media Monoliths (Kogan Page, 2004) and Adland (Kogan Page, 2007), as well as an introduction by Filip Nilsson, creative director of Forsman & Bodenfors, Gothenburg.



Epica Book 23 Europe S Best Advertising


Epica Book 23 Europe S Best Advertising
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Author : Epica Awards
language : en
Publisher: Bloomsbury Publishing
Release Date : 2010-08-23

Epica Book 23 Europe S Best Advertising written by Epica Awards and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-23 with Design categories.


This book is a unique source of information for all those interested in contemporary European creative trends and is conveniently arranged by product category with creative credits and brief translations where necessary. Epica Book 23: Europe's Best Advertising includes articles by Lewis Blackwell and Mark Tungate, author of Media Monoliths and Adland (Kolan Page), who also contributed the creative synopses.



Epica Book 23 Europe S Best Advertising


Epica Book 23 Europe S Best Advertising
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Author : Richard Hogqvist
language : en
Publisher: A&C Black
Release Date : 2010-08-28

Epica Book 23 Europe S Best Advertising written by Richard Hogqvist and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-28 with Design categories.


All the gold, silver, and bronze winners are in the Epica Book, together witha good selection of other high-scoring entries. This volume includes articlesby Lewis Blackwell and Mark Tungate, author of "Adland," who also contributesthe creative synopses.



Epica Book


Epica Book
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Author :
language : en
Publisher: Rotovision
Release Date : 1998

Epica Book written by and has been published by Rotovision this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Advertising campaigns categories.




Encyclopedia Of World Poverty


Encyclopedia Of World Poverty
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Author : Mehmet Odekon
language : en
Publisher: SAGE Publications
Release Date : 2006-05-16

Encyclopedia Of World Poverty written by Mehmet Odekon and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-05-16 with Social Science categories.


Poverty is more than just lack of income, it is deprivation from basic capabilities, rights, and freedoms that provide individuals the necessary choices and opportunities they need to lead a life they value. The Encyclopedia of World Poverty provides extensive and current information, as well as insight into the contemporary debate on poverty. The three volumes of this state-of-the-art Encyclopedia contain over 800 original articles written by more than 125 renowned scholars. The entries contributing to this work explore poverty in various regions of the world, and examine the difficulties associated with the definition and measurement of poverty, along with its causes and effects. Key Features Examines the geographic, political, social, cultural, and other economic characteristics of 191 countries and provides current vital statistics on poverty such as the mortality, disease, literacy, and illiteracy rate for each country Addresses the various definitions and measurement techniques of poverty and includes each country′s ranking according to the Human Development Index and the Human Poverty Index, whenever available Looks at potential causes of poverty, ranging from discrimination to climate factors such as drought and famine, as well as the potential effects of poverty including vulnerability, insecurity, powerlessness, social exclusion and disqualification, and stigmatization Acknowledges the importance of various associations combating poverty such as Civil Society Organizations, Secular Charities, Religious Charities, and Non-Governmental Organizations The Encyclopedia of World Poverty is an authoritative and rigorous source on poverty and related issues, making it a must-have reference for all academic libraries.



Epica Book 29


Epica Book 29
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Author : Epica Awards
language : en
Publisher: Bloomsbury Publishing
Release Date : 2016-09-22

Epica Book 29 written by Epica Awards and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-22 with Design categories.


Beautifully illustrated with over 1000 colour images, the 29th edition of the Epica Book showcases more than 850 creative projects honoured in the 2015 Epica Awards - including fascinating background stories on all the latest Epica d'Or winners. Featuring work from communication agencies, film production companies, media consultancies, photographers and design studios, the Epica Book is a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends.



New Serial Titles


New Serial Titles
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Author :
language : en
Publisher:
Release Date : 1996

New Serial Titles written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Periodicals categories.


A union list of serials commencing publication after Dec. 31, 1949.



Graphis


Graphis
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Author :
language : en
Publisher:
Release Date : 1997

Graphis written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Art categories.




Adland


Adland
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Author : Mark Tungate
language : en
Publisher: Kogan Page Publishers
Release Date : 2007

Adland written by Mark Tungate and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.


Adland is a ground-breaking examination of modern advertising, from its early origins, to the evolution of the current advertising landscape. Bestselling author and journalist Mark Tungate examines key developments in advertising, from copy adverts, radio and television, to the opportunities afforded by the explosion of digital media - podcasting, text messaging and interactive campaigns. Adland focuses on key players in the industry and features exclusive interviews with leading names in advertising today, including Jean-Marie Dru, Sir Alan Parker, John Hegarty and Sir Martin Sorrell, as well as industry luminaries from the 20th Century such as Phil Dusenberry and George Lois. Exploring the roots of the advertising industry in New York and London, and going on to cover the emerging markets of Eastern Europe, Asia and Latin America, Adland offers a comprehensive examination of a global industry and suggests ways in which it is likely to develop in the future.