Export Marketing Spanish
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Export Marketing Spanish
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Author : M. G. Thomas
language : en
Publisher:
Release Date : 1978-01-01
Export Marketing Spanish written by M. G. Thomas and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1978-01-01 with Export marketing categories.
Export Behaviour International Marketing Strategy And Export Performance In Spanish Small And Medium Sized Enterprises
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Author : Maria-Cristina Stoian
language : en
Publisher:
Release Date : 2010
Export Behaviour International Marketing Strategy And Export Performance In Spanish Small And Medium Sized Enterprises written by Maria-Cristina Stoian and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.
The Importance Of Market Intelligence In Spanish Firms Exporting Activity
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Author : Antonio Navarro-García
language : en
Publisher:
Release Date : 2014
The Importance Of Market Intelligence In Spanish Firms Exporting Activity written by Antonio Navarro-García and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with categories.
This research aims to respond to a research gap in the literature concerning the role of market intelligence in export activity. In particular, we examine the effects of market intelligence on the interrelationships between market distances (domestic vs. foreign) perceived by export managers, strategic marketing mix decisions (standardisation vs. adaptation) and export performance (growth in foreign sales and satisfaction). The results of an empirical study using data from a sample of 212 Spanish exporters reveal that: (a) strategic decisions aimed at adapting the marketing mix to foreign markets have a positive effect on export performance, (b) market distances associated with economic, legal, social, and cultural differences between Spain and overseas markets encourage conservative decision making, embodied in a standardised international marketing mix (similar to that used in Spain), (c) however, when export managers have relevant foreign market information and analyses, market intelligence processes reduce perceived market distances and encourage more proactive strategic behaviour (adaptation of the marketing mix), resulting in improved export performance.
Drivers Of Spain S Export Performance And The Role Of The Labor Market Reforms
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Author : Jorge Salas
language : en
Publisher: International Monetary Fund
Release Date : 2018-12-13
Drivers Of Spain S Export Performance And The Role Of The Labor Market Reforms written by Jorge Salas and has been published by International Monetary Fund this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-13 with Business & Economics categories.
Spain’s export performance strengthened after the global financial crisis, and exports now represent more than a third of GDP. This paper argues that several factors contributed to that achievement: external demand, supported by greater diversification of destination markets; enhanced export orientation of Spanish firms, partly as a response to lower domestic demand after the crisis; and competitiveness gains, reflecting in part changes in the labor market following structural reforms adopted in 2010 and 2012. Based on cross-country panel regressions linking real export growth to employment protection indicators, those labor market reforms are estimated to account for nearly one-tenth to above one-quarter of Spain’s total export growth rate from 2010 to 2013.
Internationalisation And International Marketing
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Author : Maria-Cristina Stoian
language : en
Publisher:
Release Date : 2010
Internationalisation And International Marketing written by Maria-Cristina Stoian and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.
Marketing In Spain
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Author : Ken Nichols
language : en
Publisher:
Release Date : 1981
Marketing In Spain written by Ken Nichols and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Marketing categories.
International Marketing Latin American Profile Spanish English English Spanish Dictionary
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Author : Hermes Martinez
language : en
Publisher: Mississauga, Ont. : Urupan Management Canada Limited
Release Date : 1995
International Marketing Latin American Profile Spanish English English Spanish Dictionary written by Hermes Martinez and has been published by Mississauga, Ont. : Urupan Management Canada Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with English language categories.
A Constant Market Share Analysis Of Spanish Goods Exports
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Author : Alberto Gonzalez Pandiella
language : en
Publisher:
Release Date : 2015
A Constant Market Share Analysis Of Spanish Goods Exports written by Alberto Gonzalez Pandiella and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with categories.
The Emergence Of A National Market In Spain 1650 1800
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Author : Guillermo Perez Sarrion
language : en
Publisher: Bloomsbury Publishing
Release Date : 2016-06-16
The Emergence Of A National Market In Spain 1650 1800 written by Guillermo Perez Sarrion and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-16 with History categories.
Awarded the Jaume Vicens Vives Prize by the Spanish Association of Economic History, this study analyses the development of the Spanish domestic market from 1650 to 1800, which transformed the country from a pseudocolonial territory, politically and economically dependent on its European neighbours, to a significant European power. The Emergence of a National Market in Spain, 1650-1800 places Spain firmly in a European context, arguing that the origins of a sophisticated economy must be understood through the complex diplomacy of the period, namely the competition between Britain and France for dominance in the Iberian peninsula. It was in response to this rivalry that the Spanish state actively promoted the conditions for economic development in the 18th century, aided by autonomous commercial networks of Catalan merchants, Navarrese tradesmen and migrant French businessmen. This original interpretation by one of Spain's leading economic historians, available in English for the first time, is indispensable reading for students and scholars of Spanish history.
Constant Market Share Analysis Of Spanish Goods Exports
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Author :
language : en
Publisher:
Release Date : 2015
Constant Market Share Analysis Of Spanish Goods Exports written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with categories.