Fitnessprogramm F R Kmu Und Familienunternehmen
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Fitnessprogramm F R Kmu Und Familienunternehmen
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Author : Thomas Schlüter
language : de
Publisher: diplom.de
Release Date : 2008-08-13
Fitnessprogramm F R Kmu Und Familienunternehmen written by Thomas Schlüter and has been published by diplom.de this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-08-13 with Business & Economics categories.
Inhaltsangabe:Einleitung: Fitness heißt gute Kondition, Beweglichkeit, schnelle Reaktionsfähigkeit, optimales Zusammenspiel aller Zellen und Muskeln im Körper und kein überflüssiges Fettgewebe. Fitness ist eine Geisteshaltung, für sie muss man etwas tun, sie ist Ausdruck von Dynamik und vitalem Veränderungswillen und Vorstellungskraft. Fitness kommt nicht von selbst, sie muss aktiviert, mobilisiert und entwickelt werden. Fitness hilft die Dynamik des Lebens zu beherrschen, unvorhergesehene Ereignisse, außergewöhnliche Belastungen oder auch gefährliche Situationen zu bewältigen; vor allem aber im normalen Lebensablauf und sogar bei mancher Widrigkeit die gestellten Aufgaben mit Leichtigkeit und Überlegenheit zu meistern. Sie ist eine Art Vorsorge für belastende und schwierige Situationen und dient dem Aufbau und der Erweiterung von Potenzialen körperlicher und geistiger Art. Fitness bedeutet eine qualitative Verbesserung des Lebens. Auch Unternehmen benötigen Fitness. Das Umfeld von Unternehmen hat sich in den letzten Jahren mit zunehmender Geschwindigkeit verändert. Wesentliche Ursachen sind die Turbulenz und Dynamik auf den Märkten, die Ausschöpfung von Innovationspotenzialen der IuK-Technologie und der damit einhergehende Wertewandel in der Arbeitswelt und Gesellschaft. Man kann von einer Wiederholung der angespannten Situation von Unternehmen in den Neunzigerjahren sprechen. Auch damals kam es aufgrund konjunktureller und struktureller Probleme zu Ergebniseinbrüchen bei Unternehmen vieler Branchen. Interne Versäumnisse und Schwächen aus Zeiten der Hochkonjunktur konnten nicht länger verdeckt werden. Während einige Unternehmen den Weg aus der Krise fanden, schieden andere aus dem Wettbewerb aus. Geht man davon aus, dass diese Herausforderungen nicht nur konjunkturelle Ursachen haben, kann man ein permanentes Selektionsprinzip im Sinne einer evolutionären Marktentwicklung unterstellen. Jedes Unternehmen muss in diesem dynamischen Umfeld flexibel agieren und ständig an die veränderten Rahmenbedingungen angepasst und kontinuierlich verbessert werden, um langfristig im Wettbewerb zu bestehen. Insbesondere in der derzeitigen schwierigen wirtschaftlichen Lage ist es für Unternehmen unverzichtbar, Verbesserungspotenziale in allen Bereichen des Unternehmens zu ergründen und geeignete Maßnahmen einzuführen, um die Potenziale weitgehend auszuschöpfen. Somit entsteht die nachhaltige Notwendigkeit der dauerhaften Fitness von [...]
Family Entrepreneurship
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Author : Matt R. Allen
language : en
Publisher: Springer Nature
Release Date : 2021-04-05
Family Entrepreneurship written by Matt R. Allen and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-05 with Business & Economics categories.
This book provides recent ideas, insights, facts, evidence, frameworks, and perspectives on how and why entrepreneurial families are successful over generations. The book focuses on how families successfully implement entrepreneurship across generations. That success, it argues, requires entrepreneurship at the level of the family, not only in the businesses the family owns and manages. Written by noted academics and consultants who are authorities on family entrepreneurship, the chapters provide a comprehensive exploration of the characteristics of successful entrepreneurial families, their motivations, how they behave over time, and, suggestions for how business families can encourage and sustain entrepreneurship. This comprehensive look at family entrepreneurship will serve as a fundamental reference text for family business consultants, owners, and scholars.
Marketing And Smart Technologies
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Author : Álvaro Rocha
language : en
Publisher: Springer Nature
Release Date : 2019-11-28
Marketing And Smart Technologies written by Álvaro Rocha and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-28 with Technology & Engineering categories.
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2019), held at Maieutica Academic Campus (University Institute of Maia & Polytechnic Institute of Maia) in Maia, Portugal, from 27 to 29 November 2019. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Marketing And Smart Technologies
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Author : Álvaro Rocha
language : en
Publisher: Springer Nature
Release Date : 2021-03-09
Marketing And Smart Technologies written by Álvaro Rocha and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-09 with Technology & Engineering categories.
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Transformative Learning Meets Bildung
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Author : Anna Laros
language : en
Publisher: Springer
Release Date : 2017-01-28
Transformative Learning Meets Bildung written by Anna Laros and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-28 with Education categories.
This edited volume sets the groundwork for a dialogue between transformative learning and continental theories of Bildung in adulthood. Both theoretical frameworks bring meaning to the complex learning process of individuals as they develop a more critical worldview. In this volume, a variety of authors from different countries and theoretical backgrounds offer new understandings about Bildung and transformative learning through discussion of theoretical analyses, educational practices, and empirical research. As a result, readers gain greater insight into these theories and related implications for teaching for change. From the various chapters an exciting relationship between both theories begins to emerge and provides impetus for greater discussion and further research about two important theories of change in the field of adult education. /div
The Bank Of The European Union
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Author : Eric Bussière
language : en
Publisher:
Release Date : 2008
The Bank Of The European Union written by Eric Bussière and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Banks and banking categories.
Family Business And Regional Development
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Author : Rodrigo Basco
language : en
Publisher: Routledge
Release Date : 2021-04-07
Family Business And Regional Development written by Rodrigo Basco and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-07 with Business & Economics categories.
This book explores the relationship between families, firms, and regions and the extent to which these relationships contribute to regional economic and social development. Although family business participation in economic activities has been a common phenomenon since pre-industrial societies, and its importance has evolved throughout time and across spatial contexts, the book suggests that these factors have often been neglected in family business and regional studies. Taking this research gap into account, the book aims to deepen our understanding of the role family firms play in the regional economy. In particular, it explores two seldom studied questions. Firstly, what role do family firms play in regional development? Secondly, how do different spatial regional contexts shape family firm operations and performance? Family Business and Regional Development presents a model of "spatial familiness" and uses themes such as productivity, networks and competitiveness to shed new light on family businesses. Moreover, it approaches the juxtaposition between family business and regional studies to encourage the cross-fertilisation of ideas, theories, and research methods between the two fields. Bringing together leading experts in entrepreneurship, regional economics, and economic geography, this book will be a valuable reading for advanced students, researchers and policymakers interested in family firms, regional studies and economic geography.
Women S Entrepreneurship In Europe
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Author : Stephanie Birkner
language : en
Publisher: Springer
Release Date : 2018-09-21
Women S Entrepreneurship In Europe written by Stephanie Birkner and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-21 with Business & Economics categories.
This volume addresses the current challenges for and future prospects of women’s entrepreneurship research, bringing together a wealth of diverse insights with implications for research, education and practice alike. Presenting theoretical and empirical research papers and case studies, the book not only offers a topical reference guide for entrepreneurship researchers and educators, but also provides essential reading material for students interested in questions addressing diverse aspects of the challenges to and future academic and practical prospects of women’s entrepreneurship.
Marketing Metaphoria
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Author : Gerald Zaltman
language : en
Publisher: Harvard Business Press
Release Date : 2008
Marketing Metaphoria written by Gerald Zaltman and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
"Marketing Metaphoria undresses the mind of the consumer to reveal the powerful, unconscious viewing lenses that shape what people think, hear, say, and do. These lenses are called "deep metaphors" and they populate the unconscious mind. Understanding how people use deep metaphors will help you develop new products, launch innovations, enhance purchase and consumption experiences, create engaging communications, and much more." "Drawing on thousands of interview, the authors identify seven primary deep metaphors. Knowing how they influence your consumers can have a huge effect on your sales and profits. Marketing Metaphoria describes how some of the world's most famous companies as well as small firms, not-for-profits, and social enterprises have successfully leveraged deep metaphors to solve their marketing problems."--Jacket.
Design And Operation Of Production Networks For Mass Personalization In The Era Of Cloud Technology
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Author : Dimitris Mourtzis
language : en
Publisher: Elsevier
Release Date : 2021-11-10
Design And Operation Of Production Networks For Mass Personalization In The Era Of Cloud Technology written by Dimitris Mourtzis and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-10 with Technology & Engineering categories.
Design and Operation of Production Networks for Mass Personalization in the Era of Cloud Technology draws on the latest industry advances to provide everything needed for the effective implementation of this powerful tool. Shorter product lifecycles have increased pressure on manufacturers through the increasing variety and complexity of production, challenging their workforce to remain competitive and profitable. This has led to innovation in production network methodologies, which together with opportunities provided by new digital technologies has fed a rapid evolution of production engineering that has opened new solutions to the challenges of mass personalization and market uncertainty. In addition to the latest developments in cloud technology, reference is made to key enabling technologies, including artificial intelligence, the digital twin, big data analytics, and the internet of things (IoT) to help users integrate the cloud approach with a fully digitalized production system. Presents diverse cases that show how cloud-based technologies can be used in different ways as part of the standard operation of global production networks Provides detailed reviews of new technologies like the digital twin, big data analytics, and blockchain to provide context on the role of cloud technologies in a fully digitalized system Explores future trends for cloud technology and production engineering