Glocalization Thinking Global Acting Local
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Glocalization Thinking Global Acting Local
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Author : P. S. Gopalakrishnan
language : en
Publisher:
Release Date : 2008-10-31
Glocalization Thinking Global Acting Local written by P. S. Gopalakrishnan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-10-31 with Globalization categories.
Glocalization is a term derived from the words Globalization and Localization. It brings about a balance between the global and the local, i.e., localizing the global (to meet the local cultural, linguistic and ethnic preferences and tastes) or globalizin
Glocal Marketing
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Author : Svante Andersson
language : en
Publisher: Studentlitteratur AB
Release Date : 2009
Glocal Marketing written by Svante Andersson and has been published by Studentlitteratur AB this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Entreprenörskap / 2000-talet / sao categories.
This book encapsulates a multinational group of scholars' combined expertise and perspectives on domestic/local and international/global marketing arenas. With its 'glocal' perspective, the book presents a wide range of subjects important to business in times of crisis. The theme, 'thinking globally and acting locally', focuses on a range of topics, such as marketing strategy, early internationalisation and born globals, traditions and cultures, the internationalisation of business and services, relationships, alliances, entrepreneurs and purchasing, marketing ethics and ethical conventions, macromarketing, and the effects of terrorism and climate change. Although written primarily for students, scholars and practitioners, the book also forms an important resource for anyone with an interest in domestic/local and international/global marketing arenas. In short, it provides a solid foundation for an enriched scholarly and professional understanding of thinking globally and acting locally (ie: 'glocal' marketing).
Health Promotion In Action
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Author : R. Labonté
language : en
Publisher: Springer
Release Date : 2008-09-30
Health Promotion In Action written by R. Labonté and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-30 with Social Science categories.
Globalization is reshaping the field of health promotion practice. In this innovative study, the authors outline health promotion's traditional concerns and argue that 'a policy of glocalization' (thinking globally, acting locally) can succeed in establishing health equality and achieving empowerment individually, locally, nationally and globally. Drawing on international examples across Africa, Asia, Europe and North America, this study analyses economic policies and their link to health, particularly in relation to the developing world. Globalization affects health in varied ways and this book examines the competing ways in which 'global health' has been framed in public policy, concluding by revealing how health promoters can respond to globalization's new challenges.
Developments In Design Research And Practice
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Author : Emilia Duarte
language : en
Publisher: Springer Nature
Release Date : 2022-01-13
Developments In Design Research And Practice written by Emilia Duarte and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-13 with Architecture categories.
This book reports on innovative research and practices in contemporary design, showing how to integrate different concepts and discussing the emerging role of design in different field, its meaning for humans and citizens, at both local and global level. Gathering the best papers from Senses & Sensibility, held in 2019 in Lisbon, Portugal, it highlights the role of design in fostering education, physical and social wellbeing, industrial innovation and cultural preservation, as well as inclusivity, sustainability and communication in a global, digital world.
Think Lobal Act Glocal
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Author : Steve Guengerich
language : en
Publisher: Lulu.com
Release Date : 2010-08-16
Think Lobal Act Glocal written by Steve Guengerich and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-16 with categories.
"Think Lobal, Act Glocal" is a decision-making guide to help you: select the strategic community issues you should support; make an impact on your target initiatives; and, get the most from investments of your organization’s time and money.
Spaces Of Globalization
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Author : Kevin R. Cox
language : en
Publisher: Guilford Press
Release Date : 1997-03-29
Spaces Of Globalization written by Kevin R. Cox and has been published by Guilford Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-03-29 with Business & Economics categories.
Discusses the economics and politics of globalization, examining the relationship between the global and the local
Glocalization
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Author : Victor Roudometof
language : en
Publisher: Routledge
Release Date : 2016-06-10
Glocalization written by Victor Roudometof and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-10 with Political Science categories.
This book seeks to provide a critical introduction to the under-theorized concept of Glocalization. While the term has been slowly diffused into social-scientific vocabulary, to date, there is no book in circulation that specifically discusses this concept. Historically theorists have intertwined the concepts of the ‘global’ and the ‘glocal’ or have subsumed the ‘glocal’ under other concepts – such as cosmopolitanization. Moreover, theorists have failed to give ‘local’ due attention in their theorizing. The book argues that the terms ‘global’, the ‘local’ and the ‘glocal’ are in need of unambiguous and theoretically and methodologically sound definitions. This is a prerequisite for their effective operationalization and application into social research. Glocalization is structured in two parts: Part I introduces the term, seeking to provide a history and critical assessment of theorists' past use of glocalization and offering an alternative perspective and a clear, effective and applicable definition of the term, explaining the limitations of the term globalization and the value of defining glocalization. Part II then moves on to illustrate how the concept of glocalization can be used to broaden our understanding and analysis of a wide range of issues in world politics including the 21st century culture of consumption, transnationalism & cosmopolitanism, nationalism, and religious traditions. Utilizing a wide range of historical, ethnographic and real-life examples from various domains this work will be essential reading for students and scholars of Globalization and will be of great interest to those in the field of Global, Transnational and Cosmopolitan Studies.
Being Global
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Author : Ángel Cabrera
language : en
Publisher: Harvard Business Press
Release Date : 2012-03-27
Being Global written by Ángel Cabrera and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-27 with Business & Economics categories.
What does it take to lead a global business? What makes being a global business leader today such a complex task? It’s more than mastering your knowledge of various geographies and cultures, though that is essential. But to succeed, you must also master the complex mind-set and competencies needed to lead in today’s fully globalized world. Not an easy assignment. Enter Ángel Cabrera and Gregory Unruh. In Being Global, they pull from their extensive experience as well as research they conducted at the Thunderbird School of Global Management, which has been cited by the Financial Times, U.S. News and World Report, and The Economist for its authority on global business. In Being Global, Cabrera and Unruh define a new context for global leadership, vividly illustrating both the challenges and the opportunities facing today’s executives. How can you be effective? What new skills must you learn in order to be successful? What do international teams do to stay connected while still producing results on a regional scale? Being Global is written for leaders at all levels of their careers—whether in big business or small, private sector or government—who aspire to think and act globally and who need some help getting there. Being a global citizen is just the starting point. Cabrera and Unruh provide the tools and guidance to help you develop even deeper leadership skills, to benefit both you and your organization.
Thinking Globally And Acting Locally
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Author : Nancy Zaretsky
language : en
Publisher:
Release Date : 1998
Thinking Globally And Acting Locally written by Nancy Zaretsky and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with categories.
Globalization And Education
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Author : Nelly P. Stromquist
language : en
Publisher: Rowman & Littlefield
Release Date : 2000
Globalization And Education written by Nelly P. Stromquist and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Education categories.
With increased opportunites for interaction and learning, education around the world is becoming transformed. These essays strive to provide a thorough examination of the impact these changes are having on how education is defined, whom it serves, and how it is assessed around the world. Topics incl: -- Conceptual issues: Globalization and internationalism; educational reform; curriculum inquiry. -- Globalization impact in educational sectors: European & South African Universities; community colleges; labor markets, gender, schooling & work; Adult education. -- Case Studies of Globalization Impacts: Commonwealth Caribbean; Japan; Lesoto; Mexico; South Africa; Malaysia; Australia.