Going Negative
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Going Negative
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Author : Shanto Iyengar
language : en
Publisher: Simon and Schuster
Release Date : 2010-05-11
Going Negative written by Shanto Iyengar and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-11 with Political Science categories.
Political advertising has been called the worst cancer in American society. Ads cost millions, and yet the entire campaign season is now filled with nasty and personal attacks. In this landmark six-year study, two of the nation's leading political scientists show exactly how cancerous the ad spot has become. 16 illustrations.
Going Negative
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Author : Shanto Iyengar
language : en
Publisher: Free Press
Release Date : 1997-08-01
Going Negative written by Shanto Iyengar and has been published by Free Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-08-01 with Political Science categories.
Citing the dangers associated with negative political advertising, a detailed study identifies its link to low voter turnout and discrimination
Navy Electricity And Electronics Training Series
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Author :
language : en
Publisher:
Release Date : 1979
Navy Electricity And Electronics Training Series written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1979 with categories.
Modelling And Applications In Mathematics Education
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Author : Peter L. Galbraith
language : en
Publisher: Springer Science & Business Media
Release Date : 2007-12-05
Modelling And Applications In Mathematics Education written by Peter L. Galbraith and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-12-05 with Education categories.
Among the themes that have been central to mathematics education dur ing the last 30 years are those of mathematical modelling and applications of mathematics to extra-mathematical fields. More generally we refer to these as relations between mathematics and the extra-mathematical world (some times also called the "real world") or preferably, according to Henry PoUak, the "rest of the world". That applications and modelling have been important themes in mathematics education can be inferred from the wealth of litera ture on these topics, including material generated from a multitude of na tional and international conferences. In particular let us mention firstly the ICMEs (the International Congresses on Mathematical Education), with their regular working or topic groups and lectures on applications and modelling; and secondly the series of ICTMAs (the International Conferences on the Teaching of Mathematical Modelling and Applications) which have been held biennially since 1983. Their Proceedings and Survey Lectures, have addressed the state-of-the-art at the relevant time, and contain many exam ples, studies, conceptual contributions and resources involving relations between the real world and mathematics, for all levels of the educational system. In curricula and textbooks we find today many more references to real world phenomena and problems than, say, twenty years ago.
Campaigns And Elections American Style
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Author : Candice J. Nelson
language : en
Publisher: Routledge
Release Date : 2018-09-03
Campaigns And Elections American Style written by Candice J. Nelson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-03 with Political Science categories.
Following one of the most contentious and surprising elections in US history, the new edition of this classic text demonstrates unequivocally: Campaigns matter. With new and revised chapters throughout, Campaigns and Elections American Style provides a real education in contemporary campaign politics. In the fifth edition, academics and campaign professionals explain how Trump won the presidency, comparing his sometimes novel tactics with tried and true strategies including how campaign themes and strategies are developed and communicated, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing diversity of the role of media in elections. Offering a unique and careful mix of Democrat and Republican, academic and practitioner, and male and female campaign perspectives, this volume scrutinizes national and local-level campaigns with a special focus on the 2016 presidential and congressional elections and what those elections might tell us about 2018 and 2020. Students, citizens, candidates, and campaign managers will learn not only how to win elections but also why it is imperative to do so in an ethical way. Perfect for a variety of courses in American government, this book is essential reading for political junkies of any stripe and serious students of campaigns and elections. Highlights of the Fifth Edition Covers the 2016 elections with an eye to 2018 and 2020. Explains how Trump won the presidency, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing diversity of the role of media. Includes a new part structure and the addition of part introductions to help students contextualize the major issues and trends in campaigns and elections.
Lights Camera Campaign
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Author : David Andrew Schultz
language : en
Publisher: Peter Lang
Release Date : 2004
Lights Camera Campaign written by David Andrew Schultz and has been published by Peter Lang this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Computers categories.
Political scientists investigate the impact that political advertisements have on political campaigns and elections. They use case studies, interviews, and analysis of specific campaigns and ads--mostly in the US but also in Canada--to explain how ads are constructed, why some work and some fail, and the factors about political ads that allow them
Gendered News
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Author : Elizabeth Goodyear-Grant
language : en
Publisher: UBC Press
Release Date : 2013-09-06
Gendered News written by Elizabeth Goodyear-Grant and has been published by UBC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-06 with Political Science categories.
In the last fifty years, many of the institutional and societal barriers keeping Canadian women from public office have disappeared. Yet today, women hold only a quarter of the seats in the House of Commons � a proportion that rose by just seven percentage points between 1993 and 2011. In this illuminating study, Elizabeth Goodyear-Grant examines a significant obstacle still facing women in political life: gendered media coverage. Based on interviews with MPs and party leaders, and on an analysis of print and television media in the 2000 and 2006 federal elections, Gendered News reveals an unsettling climate that affects the success of women in office, and that could deter them from running at all.
House Of Cards
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Author : William D. Cohan
language : en
Publisher: Penguin UK
Release Date : 2009-05-07
House Of Cards written by William D. Cohan and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-07 with Business & Economics categories.
On the evening of March 16, 2008, Bear Stearns, a swashbuckling eighty-five-year-old institution in the financial world, sold itself for an outrageously low price to the $2 trillion global behemoth JP Morgan Chase. Bear Stearns no longer existed, and the calamitous financial meltdown of 2008 had begun. What went wrong? In House of Cards bestselling author and former investment banker William Cohan gives the reader a front-row seat at Wall Street's catastrophic unravelling at the seams, and the end of the Second Gilded Age on Wall Street. Through the prism of Bear Stearns, he shows how a combination of risky bets, corporate political infighting, lax government regulations and truly bad decision-making have wrought havoc on the world financial system. Cohan's minute-by-minute account of those ten days in March makes for breathless reading, as the bankers at Bear Stearns struggled to contain the cascading series of events that would doom the firm, as the US government and federal bank began to realize the dire consequences for the world economy should the company go bankrupt. But HOUSE OF CARDS does more than recount the incredible panic of the first stages of the financial meltdown. William D. Cohan beautifully demonstrates why the seemingly invincible Wall Street money machine came crashing down. He chronicles the swashbuckling corporate culture of Bear Stearns, the strangely crucial role competitive bridge played in the company's fortunes, the brutal internecine battles for power, and the deadly combination of greed and inattention that helps to explain why the company's leaders ignored the danger lurking in Bear's huge positions in mortgage-backed securities. Full of insider knowledge and larger-than-life characters, such as Ace Greenberg, Bear Stearns' miserly, take-no-prisoners chairman and his profane, colorful rival Jimmy Cayne, whose world-champion-level bridge skills were a lever in his corporate rise and the firm's demise; and Jamie Dimon, the blunt-talking CEO of JPMorgan Chase, who won in the end, House of Cards is a shocking tale of greed, arrogance and stupidity in the financial world, and the consequences for all of us.
Step To Functional Eng Grammar 7
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Author :
language : en
Publisher: Scholar Publishing House
Release Date :
Step To Functional Eng Grammar 7 written by and has been published by Scholar Publishing House this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Consciousness Towards Abundance
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Author : Dr Sin Mong Wong
language : en
Publisher: Xlibris Corporation
Release Date : 2016-11-15
Consciousness Towards Abundance written by Dr Sin Mong Wong and has been published by Xlibris Corporation this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-15 with Business & Economics categories.
The book is about learning the languages of various fields, beginning with mastering the three basicsthinking, speaking, and writing. Mastering the three basics will lay the foundation for a life of abundance. A new definition of abundance embraces financial freedom, well-being, happiness, good relationships, and being fit and healthy. Learning the languages of various fields includes money, mind, health, and spirituality. In this book are strategies for creating financial freedom through asset investments, stocks, direct marketing, digital publishing, and business. All experiences and strategies recommended for implementation are shared. All the discussions and examples are easy to implement for the purpose of living a life of abundance.