Grow From Within Mastering Corporate Entrepreneurship And Innovation
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Grow From Within Mastering Corporate Entrepreneurship And Innovation
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Author : Robert Wolcott
language : en
Publisher: Mcgraw-hill
Release Date : 2009-09-22
Grow From Within Mastering Corporate Entrepreneurship And Innovation written by Robert Wolcott and has been published by Mcgraw-hill this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-09-22 with Business & Economics categories.
Create Business and Generate Profits in New Markets through Innovation! “The best account I have read about how companies can enable and support internal entrepreneurs to achieve innovation-led growth.” Philip Kotler, S.C. Johnson & Son Professor of International Marketing, Kellogg School of Management “An essential resource for both private and public sector leaders seeking to align new business creation with an organization’s mission and strategy . . . and achieve results.” William J. Perry, former U.S. Secretary of Defense “Wolcott and Lippitz are not only insightful, they are spot on. This is exactly the book corporate leaders—from CEOs and functional executives to corporate entrepreneurial teams—need to help them navigate the exceptional challenges of organic growth and innovation.” Betsy Holden, Senior Advisor, McKinsey & Company, and former Co-CEO, Kraft Foods, Inc. About the Book: IBM reports $15 billion of annual new revenues from 22 Emerging Business Opportunities. In 2008, $4 billion in revenues from companywide innovation efforts allowed Whirlpool to maintain its top line, despite global recession and the steep drop in housing markets. A DuPont business group leader, Ellen Kullman, backed an ambitious new business creation program and later became DuPont’s CEO. Each of these companies has learned how to create new businesses on a repeatable basis. In Grow from Within, two leading scholars from the Kellogg School of Management explain how your company can discover the right approach to corporate entrepreneurship and make it profitable. Taking innovation to the next level, corporate entrepreneurship is the process of building new businesses within an established organization— new businesses that are distinct from the core company but that leverage some of its most powerful assets. Grow from Within examines: The fundamentals of designing a new business The four dominant models of corporate entrepreneurship Ways to align your innovation program with your strategy Leadership requirements for developing new businesses Innovation is critical to business success and growth, but it’s only the first step. Without strategically driven processes to turn insights into growing businesses, even the best ideas can fail. Creativity is often serendipitous; innovation management should not be. Grow from Within provides the knowledge you need to conceive and design valuable new businesses that breathe life into ideas and dramatically improve your top and bottom lines.
Grow From Within Mastering Corporate Entrepreneurship And Innovation
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Author : Robert Wolcott
language : en
Publisher: McGraw Hill Professional
Release Date : 2008-12-01
Grow From Within Mastering Corporate Entrepreneurship And Innovation written by Robert Wolcott and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-12-01 with Business & Economics categories.
Create Business and Generate Profits in New Markets through Innovation! “The best account I have read about how companies can enable and support internal entrepreneurs to achieve innovation-led growth.” Philip Kotler, S.C. Johnson & Son Professor of International Marketing, Kellogg School of Management “An essential resource for both private and public sector leaders seeking to align new business creation with an organization’s mission and strategy . . . and achieve results.” William J. Perry, former U.S. Secretary of Defense “Wolcott and Lippitz are not only insightful, they are spot on. This is exactly the book corporate leaders—from CEOs and functional executives to corporate entrepreneurial teams—need to help them navigate the exceptional challenges of organic growth and innovation.” Betsy Holden, Senior Advisor, McKinsey & Company, and former Co-CEO, Kraft Foods, Inc. About the Book: IBM reports $15 billion of annual new revenues from 22 Emerging Business Opportunities. In 2008, $4 billion in revenues from companywide innovation efforts allowed Whirlpool to maintain its top line, despite global recession and the steep drop in housing markets. A DuPont business group leader, Ellen Kullman, backed an ambitious new business creation program and later became DuPont’s CEO. Each of these companies has learned how to create new businesses on a repeatable basis. In Grow from Within, two leading scholars from the Kellogg School of Management explain how your company can discover the right approach to corporate entrepreneurship and make it profitable. Taking innovation to the next level, corporate entrepreneurship is the process of building new businesses within an established organization— new businesses that are distinct from the core company but that leverage some of its most powerful assets. Grow from Within examines: The fundamentals of designing a new business The four dominant models of corporate entrepreneurship Ways to align your innovation program with your strategy Leadership requirements for developing new businesses Innovation is critical to business success and growth, but it’s only the first step. Without strategically driven processes to turn insights into growing businesses, even the best ideas can fail. Creativity is often serendipitous; innovation management should not be. Grow from Within provides the knowledge you need to conceive and design valuable new businesses that breathe life into ideas and dramatically improve your top and bottom lines.
Grow From Within Pb
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Author : Robert C. Wolcott
language : en
Publisher: McGraw-Hill Companies
Release Date : 2023-05-20
Grow From Within Pb written by Robert C. Wolcott and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-20 with Business & Economics categories.
Create Business and Generate Profits in New Markets through Innovation! "The best account I have read about how companies can enable and support internal entrepreneurs to achieve innovation-led growth." Philip Kotler, S.C. Johnson & Son Professor of International Marketing, Kellogg School of Management "An essential resource for both private and public sector leaders seeking to align new business creation with an organization's mission and strategy . . . and achieve results." William J. Perry, former U.S. Secretary of Defense "Wolcott and Lippitz are not only insightful, they are spot on. This is exactly the book corporate leaders--from CEOs and functional executives to corporate entrepreneurial teams--need to help them navigate the exceptional challenges of organic growth and innovation." Betsy Holden, Senior Advisor, McKinsey & Company, and former Co-CEO, Kraft Foods, Inc. About the Book: IBM reports $15 billion of annual new revenues from 22 Emerging Business Opportunities. In 2008, $4 billion in revenues from companywide innovation efforts allowed Whirlpool to maintain its top line, despite global recession and the steep drop in housing markets. A DuPont business group leader, Ellen Kullman, backed an ambitious new business creation program and later became DuPont's CEO. Each of these companies has learned how to create new businesses on a repeatable basis. In Grow from Within, two leading scholars from the Kellogg School of Management explain how your company can discover the right approach to corporate entrepreneurship and make it profitable. Taking innovation to the next level, corporate entrepreneurship is the process of building new businesses within an established organization-- new businesses that are distinct from the core company but that leverage some of its most powerful assets. Grow from Within examines: The fundamentals of designing a new business The four dominant models of corporate entrepreneurship Ways to align your innovation program with your strategy Leadership requirements for developing new businesses Innovation is critical to business success and growth, but it's only the first step. Without strategically driven processes to turn insights into growing businesses, even the best ideas can fail. Creativity is often serendipitous; innovation management should not be. Grow from Within provides the knowledge you need to conceive and design valuable new businesses that breathe life into ideas and dramatically improve your top and bottom lines.
Corporate Entrepreneurship And Innovation
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Author : Paul Burns
language : en
Publisher: Bloomsbury Publishing
Release Date : 2020-02-15
Corporate Entrepreneurship And Innovation written by Paul Burns and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-15 with Business & Economics categories.
Written by a highly regarded expert on entrepreneurship, this bestselling textbook provides an engaging and comprehensive overview of corporate entrepreneurship. Now in its fourth edition and fully revised throughout, this accessible text is structured in four key parts that cover everything a student needs to know about the topic. After an initial consideration of what constitutes corporate entrepreneurship and innovation, the author then guides students through the four pillars of entrepreneurial architecture: culture, structure, leadership and strategy. The third section focusses on the entrepreneurial mind-set, including how to encourage creativity, business ideas and developing concepts. Finally, the book draws attention to corporate venturing, examining venture teams, intrapreneurs, market development and the role of shareholder value. It is no longer sufficient for businesses to grow simply by cutting costs and taking over competitors. To achieve true success, organisations must avoid an ageing product or service portfolio to bring new, innovative ideas to market. Corporate entrepreneurship is inherently risky and therefore requires a fresh approach to strategy. The approach Paul Burns offers will successfully overcome barriers to launching new ideas, internal challenges of managing creativity and show how to foster an entrepreneurial culture. This is the go-to textbook for all students studying Corporate Entrepreneurship, Intrapreneurship or Corporate Venturing at undergraduate, postgraduate or MBA level. The book is also essential reading for courses on Strategic Entrepreneurship and Innovation. New to this Edition: - Fully revised and updated content throughout with new four-part structure - Brand new case studies in every chapter, featuring some of the world's highest profile companies from across the globe - A greater focus on innovation, including a new chapter on this topic at the start of the book - New chapters on 'Developing a Business Model', 'Managing Change' and 'Managing Risk' - New on-page glossary with key terms highlighted in the text and defined in the margins - New Activities and Group Discussion topics at the end of each chapter Accompanying online resources for this title can be found at bloomsburyonlineresources.com/corporate-entrepreneurship-and-innovation-4e. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
The Challenges Of Corporate Entrepreneurship In The Disruptive Age
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Author : Donald F. Kuratko
language : en
Publisher: Emerald Group Publishing
Release Date : 2018-11-22
The Challenges Of Corporate Entrepreneurship In The Disruptive Age written by Donald F. Kuratko and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-22 with Business & Economics categories.
Today's age of disruptive technology is a strategic game changer for most organizations. Unpredictable market conditions create unprecedented challenges for simple organizational survival, let alone avenues for innovation and growth. This volume explores this dynamic environment in which corporate entrepreneurship strategies are pursued.
Handbook Of Research On Corporate Entrepreneurship
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Author : Shaker A. Zahra
language : en
Publisher: Edward Elgar Publishing
Release Date : 2016-12-30
Handbook Of Research On Corporate Entrepreneurship written by Shaker A. Zahra and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-30 with Business & Economics categories.
Corporate entrepreneurship is about remaking organizations; it affects organizational cultures and systems, which, in turn, influence the magnitude, direction and content of corporate entrepreneurship activities. This Handbook hopes to synthesize what we know and clarify what we need to know about key issues such as strategic renewal, innovation and venturing activities within established companies, giving direction to future research.
Corporate Entrepreneurship
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Author : Michael H. Morris
language : en
Publisher: South Western Educational Publishing
Release Date : 2002
Corporate Entrepreneurship written by Michael H. Morris and has been published by South Western Educational Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Creative ability in business categories.
Emphasizing that the lessons presented are intended for established corporations, this textbook discusses what makes entrepreneurship an important corporate strategy, how corporate entrepreneurship differs from the traditional concept, and how to motivate entrepreneurial behavior within an organization. Topics include measuring entrepreneurial inte.
Grow From Within
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Author : Gilbreath
language : en
Publisher: Tata McGraw-Hill Education
Release Date : 2009-12
Grow From Within written by Gilbreath and has been published by Tata McGraw-Hill Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12 with categories.
A hands-on guide to driving new growth through corporate entrepreneurshipIt is a well-known fact among corporate managers and executives that the way to combat commoditization or disruption of core markets is to create new businesses. Grow from Within explains how to use innovation and corporate entrepreneurship to form new businesses on a regular basis.The authors provide in-depth coverage of the history, development, creation, implementation, and future considerations of successful, sustainable corporate entrepreneurship. Readers will come away with the knowledge on how to build and run new businesses within corporations, effectively engage senior management in the corporate entrepreneurship process, and exploit open innovation for new business creation.
Corporate Entrepreneurship How To Create A Thriving Entrepreneurial Spirit Throughout Your Company
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Author : Robert Hisrich
language : en
Publisher: McGraw Hill Professional
Release Date : 2011-09-16
Corporate Entrepreneurship How To Create A Thriving Entrepreneurial Spirit Throughout Your Company written by Robert Hisrich and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09-16 with Business & Economics categories.
Beat the competition with INTERNAL INNOVATION If 3M’s corporate leadership hadn’t given researcher Art Fry a creative outlet, the world would never have seen the Post-it Note . . . Corporate entrepreneurs, intrapreneurs, mavericks. No matter what name they go by, these innovators are the pioneering forces within an organization who spark new enterprises, products, services, and processes to combat increased global competition. Corporate Entrepreneurship shows you how to develop and grow your organization by designing the culture, structure, strategies, and policies that encourage and support internal entrepreneurial ventures. Bestselling author and world-renowned entrepreneur Robert Hisrich teams up with global management expert Claudine Kearney to provide action plans, techniques, and insights for establishing an organizational culture that allows intrapreneurs to develop the entrepreneurial ventures that will secure value and generate new growth in your company. Every day, globalization and technological advancements continue to put more of your competitors within reach of your customers. In order for your company to stay attractive and thrive, you need the proven tools and tactics in this book to: Identify, evaluate, and fund venture opportunities Recognize bright corporate entrepreneurs and create their compensation plans Create business plans that avoid failure, optimize success, and develop and sustain corporate venturing Manage the internal politics of venturing Effectively implement corporate venturing into your organization Hisrich uses illustrative examples from his experience consulting for such global companies as 3M, Alcoa, Westinghouse, Citi, and many others. Through informative, well-researched case studies, he demonstrates how his concepts help companies prosper over the long run, gain market share, and stay on the cutting edge of their potential. If your employees aren’t innovating, your company is losing its competitive edge. Use Corporate Entrepreneurship to give your mavericks what they need to keep your company on top—all over the world.
Entrepreneurs Inside
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Author : Susan Foley
language : en
Publisher: Xlibris
Release Date : 2007-06
Entrepreneurs Inside written by Susan Foley and has been published by Xlibris this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-06 with categories.
Entrepreneurs Inside: Accelerating Business Growth with Corporate Entrepreneurs was inspired by an extraordinary group of individuals who stepped up to the challenge of building new growth businesses in their organizations. Building a new business inside an existing organization is a daunting task. It takes a unique combination of competencies to lead these initiatives. The book describes the competencies of successful corporate entrepreneurs and entrepreneurial leaders. It also reveals the obstacles and hidden barriers these executives encountered as they created the entrepreneurial culture necessary for success. Most valuably, the book offers a practical look at corporate entrepreneurship, innovation, and execution.