Handbook Of Partial Least Squares

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Handbook Of Partial Least Squares

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Author : Vincenzo Esposito Vinzi
language : en
Publisher: Springer Science & Business Media
Release Date : 2010-03-10

Handbook Of Partial Least Squares written by Vincenzo Esposito Vinzi and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-03-10 with Mathematics categories.

This handbook provides a comprehensive overview of Partial Least Squares (PLS) methods with specific reference to their use in marketing and with a discussion of the directions of current research and perspectives. It covers the broad area of PLS methods, from regression to structural equation modeling applications, software and interpretation of results. The handbook serves both as an introduction for those without prior knowledge of PLS and as a comprehensive reference for researchers and practitioners interested in the most recent advances in PLS methodology.

Handbook Of Partial Least Squares

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Author : Vincenzo Esposito Vinzi
language : en
Publisher: Springer
Release Date : 2010-11-20

Handbook Of Partial Least Squares written by Vincenzo Esposito Vinzi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-20 with categories.

This handbook provides a comprehensive overview of Partial Least Squares (PLS) methods with specific reference to their use in marketing and with a discussion of the directions of current research and perspectives. It covers the broad area of PLS methods, from regression to structural equation modeling applications, software and interpretation of results. The handbook serves both as an introduction for those without prior knowledge of PLS and as a comprehensive reference for researchers and practitioners interested in the most recent advances in PLS methodology.

Mastering Partial Least Squares Structural Equation Modeling Pls Sem With Smartpls In 38 Hours

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Author : Ken Kwong-Kay Wong
language : en
Publisher:
Release Date : 2019-02-22

Mastering Partial Least Squares Structural Equation Modeling Pls Sem With Smartpls In 38 Hours written by Ken Kwong-Kay Wong and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-22 with Reference categories.

Partial least squares is a new approach in structural equation modeling that can pay dividends when theory is scarce, correct model specifications are uncertain, and predictive accuracy is paramount. Marketers can use PLS to build models that measure latent variables such as socioeconomic status, perceived quality, satisfaction, brand attitude, buying intention, and customer loyalty. When applied correctly, PLS can be a great alternative to existing covariance-based SEM approaches. Dr. Ken Kwong-Kay Wong wrote this reference guide with graduate students and marketing practitioners in mind. Coupled with business examples and downloadable datasets for practice, the guide includes step-by-step guidelines for advanced PLS-SEM procedures in SmartPLS, including: CTA-PLS, FIMIX-PLS, GoF (SRMR, dULS, and dG), HCM, HTMT, IPMA, MICOM, PLS-MGA, PLS-POS, PLSc, and QEM. Filled with useful illustrations to facilitate understanding, you'll find this guide a go-to tool when conducting marketing research. "This book provides all the essentials in comprehending, assimilating, applying and explicitly presenting sophisticated structured models in the most simplistic manner for a plethora of Business and Non-Business disciplines." - Professor Siva Muthaly, Dean of Faculty of Business and Management at APU.

A Primer On Partial Least Squares Structural Equation Modeling Pls Sem

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Author : Joseph F. Hair, Jr.
language : en
Publisher: SAGE Publications
Release Date : 2016-02-29

A Primer On Partial Least Squares Structural Equation Modeling Pls Sem written by Joseph F. Hair, Jr. and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-29 with Social Science categories.

A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) by Joseph F. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt is a practical guide that provides concise instructions on how to use partial least squares structural equation modeling (PLS-SEM), an evolving statistical technique, to conduct research and obtain solutions. Featuring the latest research, new examples using the SmartPLS software, and expanded discussions throughout, the Second Edition is designed to be easily understood by those with limited statistical and mathematical training who want to pursue research opportunities in new ways.

Latent Variable Path Modeling With Partial Least Squares

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Author : Jan-Bernd Lohmöller
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-11-11

Latent Variable Path Modeling With Partial Least Squares written by Jan-Bernd Lohmöller and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-11 with Business & Economics categories.

Partial Least Squares (PLS) is an estimation method and an algorithm for latent variable path (LVP) models. PLS is a component technique and estimates the latent variables as weighted aggregates. The implications of this choice are considered and compared to covariance structure techniques like LISREL, COSAN and EQS. The properties of special cases of PLS (regression, factor scores, structural equations, principal components, canonical correlation, hierarchical components, correspondence analysis, three-mode path and component analysis) are examined step by step and contribute to the understanding of the general PLS technique. The proof of the convergence of the PLS algorithm is extended beyond two-block models. Some 10 computer programs and 100 applications of PLS are referenced. The book gives the statistical underpinning for the computer programs PLS 1.8, which is in use in some 100 university computer centers, and for PLS/PC. It is intended to be the background reference for the users of PLS 1.8, not as textbook or program manual.

Handbook Of Market Research

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Author : Christian Homburg
language : en
Publisher: Springer
Release Date : 2021-12-04

Handbook Of Market Research written by Christian Homburg and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-04 with Business & Economics categories.

In this handbook, internationally renowned scholars outline the current state-of-the-art of quantitative and qualitative market research. They discuss focal approaches to market research and guide students and practitioners in their real-life applications. Aspects covered include topics on data-related issues, methods, and applications. Data-related topics comprise chapters on experimental design, survey research methods, international market research, panel data fusion, and endogeneity. Method-oriented chapters look at a wide variety of data analysis methods relevant for market research, including chapters on regression, structural equation modeling (SEM), conjoint analysis, and text analysis. Application chapters focus on specific topics relevant for market research such as customer satisfaction, customer retention modeling, return on marketing, and return on price promotions. Each chapter is written by an expert in the field. The presentation of the material seeks to improve the intuitive and technical understanding of the methods covered.

Advanced Issues In Partial Least Squares Structural Equation Modeling

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Author : Joseph F. Hair, Jr.
language : en
Publisher: SAGE Publications
Release Date : 2023-08-21

Advanced Issues In Partial Least Squares Structural Equation Modeling written by Joseph F. Hair, Jr. and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-08-21 with Business & Economics categories.

The Second Edition of Advanced Issues in Partial Least Squares Structural Equation Modeling offers a straightforward and practical guide to PLS-SEM for users ready to go further than the basics of A Primer on Partial Least Squares Structural Equation Modeling, Third Edition. Even in this advanced guide, the authors have limited the emphasis on equations, formulas, and Greek symbols, and instead rely on detailed explanations of the fundamentals of PLS-SEM and provide general guidelines for understanding and evaluating the results of applying the method. A single study on corporate reputation features as an example throughout the book, along with a single software package (SmartPLS 4.0) to provide a seamless learning experience. The approach of this book is based on the authors’ many years of conducting research and teaching methodology courses, including developing the SmartPLS software. The preparation of the book, especially this new edition, is based on the authors’ desire to communicate the PLS-SEM method to a much broader audience from management and marketing to engineering, geography, medicine, political and environmental sciences, psychology, and beyond. The Second Edition includes a new chapter on the necessary condition analysis (NCA) and covers the most recent developments in PLS-SEM, with detailed guidelines for estimating and validating higher-order constructs and nonlinear effects as well as more insights on multigroup and latent class analyses using FIMIX-PLS and PLS-POS. The book is aimed at researchers and practitioners who seek to gain comprehensive knowledge of more advanced PLS-SEM methods.

Subspace Latent Structure And Feature Selection

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Author : Craig Saunders
language : en
Publisher: Springer
Release Date : 2006-05-24

Subspace Latent Structure And Feature Selection written by Craig Saunders and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-05-24 with Computers categories.

This book constitutes the thoroughly refereed post-proceedings of the PASCAL (pattern analysis, statistical modelling and computational learning) Statistical and Optimization Perspectives Workshop on Subspace, Latent Structure and Feature Selection techniques, SLSFS 2005. The 9 revised full papers presented together with 5 invited papers reflect the key approaches that have been developed for subspace identification and feature selection using dimension reduction techniques, subspace methods, random projection methods, among others.

Applying Partial Least Squares In Tourism And Hospitality Research

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Author : Faizan Ali
language : en
Publisher: Emerald Group Publishing
Release Date : 2018-12-14

Applying Partial Least Squares In Tourism And Hospitality Research written by Faizan Ali and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-14 with Business & Economics categories.

Ten chapters discuss key aspects of advanced PLS analysis and its practical applications, covering new guidelines and improvements in the use of PLS-PM as well as various individual topics.