Handbook Of Research On Digital Transformation Management And Tools
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Handbook Of Research On Digital Transformation Management And Tools
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Author : Richard Pettinger
language : en
Publisher: Business Science Reference
Release Date : 2022
Handbook Of Research On Digital Transformation Management And Tools written by Richard Pettinger and has been published by Business Science Reference this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with Information technology categories.
"The objective is to contribute to management theory and assist practitioners and researchers in addressing and managing digital transformation"--
Handbook Of Research On Smart Management For Digital Transformation
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Author : Barbosa, Belem
language : en
Publisher: IGI Global
Release Date : 2022-03-11
Handbook Of Research On Smart Management For Digital Transformation written by Barbosa, Belem and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-11 with Business & Economics categories.
In a global and digital society, businesses are constantly being challenged by innovative and disruptive management strategies. The dramatic changes that took place in all corners of the world during the COVID-19 pandemic confirmed that companies need to update their resources and anticipate trends. The current changes introduced by digitalization offer endless innovation scenarios and strategic opportunities to companies but also demand an accurate and structured analysis of drivers, motivations, and determinants for success in this transformation. The Handbook of Research on Smart Management for Digital Transformation analyzes the drivers of digital transformation in businesses and assesses digital transformation success factors in the short, medium, and long run. This critical reference source is comprised of theoretical and empirical chapters as well as case studies on digital adoption by companies in different business sectors. Covering topics such as brand messaging, digital media platforms, and success determinants, this book is an essential resource for managers, researchers, educators of higher education, business students, digital strategists, business associations, communication and marketing agencies, entrepreneurs, and academicians.
Handbook Of Research On Management And Strategies For Digital Enterprise Transformation
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Author : Sandhu, Kamaljeet
language : en
Publisher: IGI Global
Release Date : 2021-04-02
Handbook Of Research On Management And Strategies For Digital Enterprise Transformation written by Sandhu, Kamaljeet and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-02 with Business & Economics categories.
From traditional brick and mortar to new start-ups, businesses are harnessing the power of digital enterprise as a cost-effective model to deliver goods and services online. Digital enterprise strategy is adopted for transforming business, streamlining processes, and making the best use of online technologies to enhance interaction with customers and employees and deliver excellent customer experience in real time. Digital enterprises increasingly need digital workers to establish greater digital skills to bear on every activity and to drive management, strategy, and innovation, which are key for digital enterprise transformation. The Handbook of Research on Management and Strategies for Digital Enterprise Transformation is a crucial reference source that discusses leveraging technology for the customers’, employees’, and suppliers’ benefit, as well as integrating complex processes to management, marketing, production, manufacturing, and financial systems. Combining management, strategy, technology, and digital enterprise topics into one book provides the reader with a holistic understanding of the new developments in these emerging fields. This study will also include key topics of interest on how to address structural changes underway in the local and global business environment for digital enterprise transformation. Featuring research on topics such as e-commerce, organizational learning, and agile management, this book is ideally designed for business professionals, policymakers, researchers, students, and managers.
Handbook Of Research On Digital Transformation Industry Use Cases And The Impact Of Disruptive Technologies
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Author : Wynn, Martin George
language : en
Publisher: IGI Global
Release Date : 2021-10-15
Handbook Of Research On Digital Transformation Industry Use Cases And The Impact Of Disruptive Technologies written by Wynn, Martin George and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-15 with Business & Economics categories.
Companies from various sectors of the economy are confronted with the new phenomenon of digital transformation and are faced with the challenge of formulating and implementing a company-wide strategy to incorporate what are often viewed as “disruptive” technologies. These technologies are sometimes associated with significant and extremely rapid change, in some cases with even the replacement of established business models. Many of these technologies have been deployed in unison by leading-edge companies acting as the catalyst for significant process change and people skills enhancement. The Handbook of Research on Digital Transformation, Industry Use Cases, and the Impact of Disruptive Technologies examines the phenomenon of digital transformation and the impact of disruptive technologies through the lens of industry case studies where different combinations of these new technologies have been deployed and incorporated into enterprise IT and business strategies. Covering topics including chatbot implementation, multinational companies, cloud computing, internet of things, artificial intelligence, big data and analytics, immersive technologies, and social media, this book is essential for senior management, IT managers, technologists, computer scientists, cybersecurity analysts, academicians, researchers, IT consultancies, professors, and students.
Handbook Of Research On Digital Transformation Management And Tools
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Author : Pettinger, Richard
language : en
Publisher: IGI Global
Release Date : 2022-06-30
Handbook Of Research On Digital Transformation Management And Tools written by Pettinger, Richard and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-30 with Business & Economics categories.
Advances in digital technologies continue to impact all areas of life, including the business sector. Digital transformation is ascertained to usher in the digitalized economy and involves new concepts and management tools that must be considered in the context of management science and practice. For business leaders to ensure their companies remain competitive and relevant, it is essential for them to utilize these innovative technologies and strategies. The Handbook of Research on Digital Transformation Management and Tools highlights new digital concepts within management, such as digitalization and digital disruption, and addresses the paradigm shift in management science incurred by the digital transformation towards the digitalized economy. Covering a range of important topics such as cultural economy, online consumer behavior, sustainability, and social media, this major reference work is crucial for managers, business owners, researchers, scholars, academicians, practitioners, instructors, and students.
Managing Digital Transformation
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Author : Andreas Hinterhuber
language : en
Publisher: Routledge
Release Date : 2021-05-26
Managing Digital Transformation written by Andreas Hinterhuber and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-26 with Business & Economics categories.
This book provides practising executives and academics with the theories and best practices to plan and implement the digital transformation successfully. Key benefits: an overview on how leading companies plan and implement digital transformation interviews with chief executive officers and chief digital officers of leading companies – Bulgari, Deutsche Bahn, Henkel, Lanxess, L’Oréal, Unilever, Thales and others – explore lessons learnt and roadmaps to successful implementation research and case studies on the digitalization of small and medium-sized companies cutting-edge academic research on business models, organizational capabilities and performance implications of the digital transformation tools and insights into how to overcome internal resistance, build digital capabilities, align the organization, develop the ecosystem and create customer value to implement digital strategies that increase profits Managing Digital Transformation is unique in its approach, combining rigorous academic theory with practical insights and contributions from companies that are, according to leading academic thinkers, at the forefront of global best practice in the digital transformation. It is a recommended reading both for practitioners looking to implement digital strategies within their own organisations, as well as for academics and postgraduate students studying digital transformation, strategy and marketing.
Handbook Of Research On Digital Citizenship And Management During Crises
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Author : Öngün, Erdem
language : en
Publisher: IGI Global
Release Date : 2021-11-12
Handbook Of Research On Digital Citizenship And Management During Crises written by Öngün, Erdem and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-12 with Language Arts & Disciplines categories.
Today, individuals and societies of the digital age are no longer constrained by conventional contexts, narratives, settings, and status; they are surrounded and guided by digital tools and applications leading to a digital revolution. That digital revolution changed the individual along with living styles and cultural and social relations among people. Moreover, these revolutionary changes and the increasing capabilities of smart devices have brought today's people a new kind of public sphere with questionable freedoms but also restraints in its digital dimensions. Now, it is possible to talk about the digital dimension and equivalence of all the concepts that are both individually and socially constructed in a new digital world. The Handbook of Research on Digital Citizenship and Management During Crises covers many different components engaged with digital world responsibilities. The authors assess the position, status, and reactions of the new citizen against future catastrophes. Covering topics such as epistemic divide, internet addiction, and new media technologies, this text serves as a cutting-edge resource for researchers, scholars, lawmakers, trainers, instructional designers, university libraries, professors, students, and academicians.
Handbook Of Research On Digitalization Solutions For Social And Economic Needs
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Author : Pettinger, Richard
language : en
Publisher: IGI Global
Release Date : 2023-02-27
Handbook Of Research On Digitalization Solutions For Social And Economic Needs written by Pettinger, Richard and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-27 with Computers categories.
Digital solutions are sufficiently versatile and agile to shape business processes and enterprise architecture, answer the COVID-19 crisis, solve climate change, temper political conflict, generate new employment operating models, and solve health issues. These solutions benefit businesses as an integral part of the economy and society and therefore must be studied further to ensure they are utilized appropriately. The Handbook of Research on Digitalization Solutions for Social and Economic Needs introduces the agile operating model that has triggered digital transformation and the plethora of ways it has become of practical use recently. The book also argues the business rationale of digitalization. Covering key topics such as innovation, sustainability, and business transformation, this major reference work is ideal for business owners, managers, computer scientists, industry professionals, researchers, scholars, academicians, librarians, policymakers, practitioners, educators, and students.
Handbook Of Research On Strategic Innovation Management For Improved Competitive Advantage
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Author : Jamil, George Leal
language : en
Publisher: IGI Global
Release Date : 2018-04-13
Handbook Of Research On Strategic Innovation Management For Improved Competitive Advantage written by Jamil, George Leal and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-13 with Business & Economics categories.
Innovation is a vital process for any business to remain competitive in this age. This progress must be coherently and optimally managed, allowing for successful improvement and future growth. The Handbook of Research on Strategic Innovation Management for Improved Competitive Advantage provides emerging research on the use of information and knowledge to promote development in various business agencies. While covering topics such as design thinking, financial analysis, and policy planning, this publication explores the wide and complex relationships that constitute strategic innovation management principals and processes. This publication is an important resource for students, professors, researchers, managers, and entrepreneurs seeking current research on the methods and tools regarding information and knowledge management for business advancement.
Handbook Of Research On Iot Digital Transformation And The Future Of Global Marketing
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Author : El-Gohary, Hatem
language : en
Publisher: IGI Global
Release Date : 2021-06-25
Handbook Of Research On Iot Digital Transformation And The Future Of Global Marketing written by El-Gohary, Hatem and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-25 with Business & Economics categories.
The business world today is changing enormously due to many factors that affect every element of the business cycle worldwide. From globalization to recession, in addition to other environmental forces, companies today face numerous challenges that have a great impact on business. Among the factors that are affecting the current way business is conducted are the emergence of marketing tools including the internet, internet of things (IoT), virtual reality, mobile applications, social media, electronic word of mouth (eWoM), artificial intelligence, digital marketing, and more that have a great impact not only on customers but also on companies. It is imperative for businesses to embrace the utilization of these tools in order to expand their customer base and provide unique, successful consumer experiences. The Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing provides comprehensive coverage of current global marketing trends related to the use of technology. The book links the industry with academia by providing useful insights on how to improve businesses’ ability to create and customize customer value and loyalty. Covering topics including e-commerce, mobile marketing, website development, and phygital customer experiences, this book is essential for marketers, brand managers, advertisers, IT consultants and specialists, customer relations officers, managers, practitioners, business owners, marketing and business associations, students, researchers, and academicians interested in incorporating the latest technologies and marketing strategies into their businesses and studies.