Handbook Of Research On Web 2 0 3 0 And X 0 Technologies Business And Social Applications
DOWNLOAD
Download Handbook Of Research On Web 2 0 3 0 And X 0 Technologies Business And Social Applications PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Handbook Of Research On Web 2 0 3 0 And X 0 Technologies Business And Social Applications book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Handbook Of Research On Web 2 0 3 0 And X 0 Technologies Business And Social Applications
DOWNLOAD
Author : Murugesan, San
language : en
Publisher: IGI Global
Release Date : 2009-11-30
Handbook Of Research On Web 2 0 3 0 And X 0 Technologies Business And Social Applications written by Murugesan, San and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11-30 with Computers categories.
"This book provides a comprehensive reference source on next generation Web technologies and their applications"--Provided by publisher.
Internet And Surveillance
DOWNLOAD
Author : Christian Fuchs
language : en
Publisher: Routledge
Release Date : 2013-06-17
Internet And Surveillance written by Christian Fuchs and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-17 with Computers categories.
The Internet has been transformed in the past years from a system primarily oriented on information provision into a medium for communication and community-building. The notion of “Web 2.0”, social software, and social networking sites such as Facebook, Twitter and MySpace have emerged in this context. With such platforms comes the massive provision and storage of personal data that are systematically evaluated, marketed, and used for targeting users with advertising. In a world of global economic competition, economic crisis, and fear of terrorism after 9/11, both corporations and state institutions have a growing interest in accessing this personal data. Here, contributors explore this changing landscape by addressing topics such as commercial data collection by advertising, consumer sites and interactive media; self-disclosure in the social web; surveillance of file-sharers; privacy in the age of the internet; civil watch-surveillance on social networking sites; and networked interactive surveillance in transnational space. This book is a result of a research action launched by the intergovernmental network COST (European Cooperation in Science and Technology).
Critical Theory And Social Media
DOWNLOAD
Author : Thomas Allmer
language : en
Publisher: Routledge
Release Date : 2015-04-10
Critical Theory And Social Media written by Thomas Allmer and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-10 with Social Science categories.
Social media platforms such as Facebook, YouTube, and Twitter are enormously popular: they are continuously ranked among the most frequently accessed websites worldwide. However there are as yet few studies which combine critical theoretical and empirical research in the context of digital and social media. The aim of this book is to study the constraints and emancipatory potentials of new media and to assess to what extent digital and social media can contribute to strengthen the idea of the communication and network commons, and a commons-based information society. Based on a critical theory and political economy approach, this book explores: the foundational concepts of a critical theory of media, technology, and society users’ knowledge, attitudes, and practices towards the antagonistic character and the potentials and risks of social media whether technological and/or social changes are required in order to bring about real social media and human liberation. Critical Theory and Social Media examines both academic discourse on, and users’ responses to, new media, making it a valuable tool for international scholars and students of sociology, media and communication studies, social theory, new media, and information society studies. Its clear and interesting insights into corporate practices of the global new media sector will mean that it appeals to critical social media users around the world.
E Marketing Concepts Methodologies Tools And Applications
DOWNLOAD
Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2012-05-31
E Marketing Concepts Methodologies Tools And Applications written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-31 with Business & Economics categories.
The popularity of e-marketing has helped both small and large businesses to get their products and services message to an unbounded number of potential clients. Keeping in contact with your customers no longer require an extended period of time but rather mere seconds.E-Marketing: Concepts, Methodologies, Tools, and Applications presents a vital compendium of research detailing the latest case studies, architectures, frameworks, methodologies, and research on e-marketing. With contributions from authors around the world, this three-volume collection presents the most sophisticated research and developments from the field, relevant to researchers, academics, and practitioners alike. In order to stay abreast of the latest research, this book affords a vital look into electronic marketing research.
The Palgrave Handbook Of Interactive Marketing
DOWNLOAD
Author : Cheng Lu Wang
language : en
Publisher: Springer Nature
Release Date : 2023-01-25
The Palgrave Handbook Of Interactive Marketing written by Cheng Lu Wang and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-01-25 with Business & Economics categories.
Interactive marketing, as one of the fastest growing academic fields in contemporary business world, is the multi-directional value creation and mutual-influence marketing process through active customer connection, engagement, participation and interaction. Contemporary interactive marketing has moved beyond the scope of direct marketing or digital marketing, as the market is becoming a forum for conversations and interactions among connected actors or participants in platform ecosystems. The advancement of mobile technology with interactive content and personalized experience makes interactive marketing the new normal in the business world. This handbook contains the most comprehensive and cutting-edge knowledge in the interactive marketing field. The 41 chapters that are divided into eight sections cover all aspects of contemporary interactive marketing realm, including social media and influencer marketing, big data and machine learning in predictive analytics, mobile marketing and proximity marketing, interactive digital marketing and Omnichannel marketing, AI, VR and AR in business applications. With a focal point on interactive marketing, this handbook takes a multidiscipline perspective, from new technology innovations, social media and platform application, economic and cultural impacts, social and psychological analysis, and management and information system. This book provides a timely and comprehensive textbook companion and/or course project resource for college educators and students used for variety of graduate and undergraduate marketing courses, such as Digital Marketing, Internet Marketing, Social Media Marketing, New Media Communication, Marketing Analytics and Marketing Management, etc. It offers valuable references for academic researchers who are interesting conducting and publishing in interactive marketing research. The state-of-art review and emerging new trends presented in the book are particularly useful for research idea generation and conceptual development. The book also putts forward insightful guidelines and practical tools for business management in the application of new interactive marketing strategies and applications in the real world practices. Chapter 41 “Ethical Considerations in Gamified Interactive Marketing Praxis” is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Current Trends In Web Engineering
DOWNLOAD
Author : Quan Z. Sheng
language : en
Publisher: Springer
Release Date : 2013-12-23
Current Trends In Web Engineering written by Quan Z. Sheng and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-23 with Computers categories.
This book constitutes the thoroughly refereed post-proceedings of the seven workshops and the PhD Symposium that were co-located with the 13th International Conference on Web Engineering, ICWE 2013, held in Aalborg, Denmark, in July 2013. The papers cover research in topics such as social data management; cloud service engineering; agile web development and quality management in web engineering.
Net Works
DOWNLOAD
Author : Xtine Burrough
language : en
Publisher: Routledge
Release Date : 2012
Net Works written by Xtine Burrough and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Art categories.
Offers an inside look into the process of successfully developing thoughtful, innovative digital media. Using websites as case studies, each chapter introduces a different style of web project--from formalist play to social activisim to data visualization--and then includes the artists or entrepreneurs' reflections on the particular challenges and outcomes of developing that web project. Combining practical skills for web authoring with critical perspectives on the web, this book is ideal for courses in new media design, art, communication, critical studies, media and technology, or popular digital/internet culture.
Digital Technologies And Learning In The Early Years
DOWNLOAD
Author : Lorna Arnott
language : en
Publisher: SAGE
Release Date : 2017-04-10
Digital Technologies And Learning In The Early Years written by Lorna Arnott and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-10 with Education categories.
iPads, mobile phones, tablets and many other digital devices feature in the lives of children from the moment they are born, but what is the place of these technologies in children’s early years and learning experiences? In the age of the ‘Techno-Tot’ this edited collection focuses on exploring the potential of what children can do with technologies, rather than what technologies can do for children. With chapters written by a range of international authors, this book: offers an evidence-based discussion of children’s experiences with technologies in early years education broadens our understanding of technologies in early years, beyond the typical focus on screen-based media details the child’s ‘story’ with technology offers a range of case studies from the UK, USA, Australia and Europe. Lorna Arnott will be discussing key ideas from Digital Technologies and Learning in the Early Years in the SAGE Early Years Masterclass, a free professional development experience hosted by Kathy Brodie.
Smartparticipation
DOWNLOAD
Author : Luis Fernando Terán Tamayo
language : en
Publisher: Springer
Release Date : 2014-06-11
Smartparticipation written by Luis Fernando Terán Tamayo and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-11 with Business & Economics categories.
In this book a fuzzy-based recommender system architecture for stimulating political participation and collaboration is proposed. It showcases the "Smart Participation" project, which uses the database of "smart vote", a well-known voting advice application (VAA) for local, cantonal and national elections in Switzerland. Additionally, an evaluation framework for e Participation is presented, which allows to analyze different projects and their development towards the enhancement of citizen's participation and empowerment. The book demonstrates the potential for building political communities and the stimulation of civic participation.
Web 2 0 And Cloud Technologies For Implementing Connected Government
DOWNLOAD
Author : Mahmood, Zaigham
language : en
Publisher: IGI Global
Release Date : 2020-08-21
Web 2 0 And Cloud Technologies For Implementing Connected Government written by Mahmood, Zaigham and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-21 with Political Science categories.
The emergence of cloud computing, internet of things, mobile technologies, and social networking have created better-connected members of the public who are digitally linked with each other in real time. Establishing this two-way interaction between citizens and governments has thus become attractive and an expected feature of governments worldwide. Previously, federal and local governments relied on first-generation technologies to provide basic levels of automation and digitization. Now, because of their desire to become more open, transparent, accountable, and connected, newer technologies including cloud computing, mobile networking, big data analytics, Web 2.0, and social media must be developed and utilized. Web 2.0 and Cloud Technologies for Implementing Connected Government is an essential reference source that presents various dimensions of connected government and connected e-governance visions as well as the latest emerging technologies. Offering development methodologies, practical examples, best practices, case studies, and the latest research, this book covers new strategies for implementing better-connected government models and the technologies that serve to establish these frameworks, including in-depth examinations of mobile technologies, automation, business intelligence, etc. as well as the various ethical and security issues surrounding the use and protection of data. This book is essential for federal, state, and local government officials; policymakers; civil servants; IT specialists; security analysts; academicians; researchers; and students.