How And What Marketing Algorithms Think
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How And What Marketing Algorithms Think
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Author : Roberto Brognara
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2022-10-27
How And What Marketing Algorithms Think written by Roberto Brognara and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-27 with Business & Economics categories.
This book argues that the apparent omnipotence of algorithms today is not what it seems, particularly, in marketing, where they actually offer less than they could. Considering the reasons behind this, it also notes that Big Data has relaunched a kind of data glorification and automated procedures that, culturally, marketing has already recognized and overcome at least once. This first generation of “programmatic marketing”, which the giants of the digital economy launched 15 years ago and consolidated worldwide, can be significantly improved, with corresponding business results as well, but, first, as this book shows, we need to know which strategic and cultural boundaries impact Big Data.
How To Think About Algorithms
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Author : Jeff Edmonds
language : en
Publisher: Cambridge University Press
Release Date : 2008-05-19
How To Think About Algorithms written by Jeff Edmonds and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-05-19 with Computers categories.
This textbook, for second- or third-year students of computer science, presents insights, notations, and analogies to help them describe and think about algorithms like an expert, without grinding through lots of formal proof. Solutions to many problems are provided to let students check their progress, while class-tested PowerPoint slides are on the web for anyone running the course. By looking at both the big picture and easy step-by-step methods for developing algorithms, the author guides students around the common pitfalls. He stresses paradigms such as loop invariants and recursion to unify a huge range of algorithms into a few meta-algorithms. The book fosters a deeper understanding of how and why each algorithm works. These insights are presented in a careful and clear way, helping students to think abstractly and preparing them for creating their own innovative ways to solve problems.
The Feel Of Algorithms
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Author : Minna Ruckenstein
language : en
Publisher: Univ of California Press
Release Date : 2023-05-23
The Feel Of Algorithms written by Minna Ruckenstein and has been published by Univ of California Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-23 with Computers categories.
"This book explores the cultural shift in society that promotes and relies on affectively charged technology relations. Bringing together relatable first-person accounts of what it means to experience algorithms emotionally alongside research developed across anthropology, sociology, media and communication studies, and science and technology studies, The Feel of Algorithms reveals how political-economic processes are felt in the everyday, as we learn about the digital geography of fear and the current lack of collective resources to build algorithmic systems. Minna Ruckenstein builds on the notion that everyday practices are not merely subject to algorithmic logic; rather, people actively respond to and live with data and algorithms, ranging from actual technical operations to their imagined effects. The pleasures, fears, and frustrations come together to produce a blueprint of how such systems should be combined with human aims and efforts. The narrated emotional reactions are not simply individual responses; they tell a more generalizable story of structures of feeling and related attempts to live well with algorithmic systems. The Feel of Algorithms demonstrates that human capacities and aims need active fostering in the algorithmic era. The structures of feeling aid in recognizing troubling practices, but they also call for alternatives that are currently ignored and suppressed"--
Think Like An Algorithm Ai Secrets To Boost Your Decisions Creativity And Productivity
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Author : Dizzy Davidson
language : en
Publisher: Pure Water Books
Release Date : 2025-07-25
Think Like An Algorithm Ai Secrets To Boost Your Decisions Creativity And Productivity written by Dizzy Davidson and has been published by Pure Water Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-07-25 with Computers categories.
If you’ve ever stared at a to-do list and felt paralyzed… Or if your best ideas seem to vanish when you need them most… Or if you wish you could automate the boring stuff and reclaim your time… This book is for you. Think Like an Algorithm unpacks the secret sauce of AI thinking so you can: · Discover how data-driven clarity beats guesswork, turning noise into actionable insight · Learn the pattern-spotting tricks behind every breakthrough—no PhD required · Unlock the reward-based habit loops that keep you motivated and on track · Apply step-by-step guides to automate routine tasks and delegate like a pro · Tap into real-life stories from freelancers, entrepreneurs, and hobbyists who leveled up with AI lessons · Benefit from clear illustrations and diagrams that make complex ideas click instantly · Follow hands-on mini-projects designed for total beginners (no jargon, no math) · Use practical checklists to prune distractions, prioritize high-impact activities, and iterate toward success · Harness creative prompts and brainstorming hacks to conquer writer’s block, design better, and innovate faster · Build your own “personal model card”—a living blueprint of best practices for decisions big and small Packed with tips, tricks, and plain-English analogies, this book shows you how to think like an algorithm in every part of your busy life. You’ll finish each chapter with clear action steps, insightful examples, and the confidence to apply AI-style problem solving from day one. GET YOUR COPY TODAY!
Algorithmic Thinking
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Author : Daniel Zingaro
language : en
Publisher: No Starch Press
Release Date : 2020-12-15
Algorithmic Thinking written by Daniel Zingaro and has been published by No Starch Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-15 with Computers categories.
A hands-on, problem-based introduction to building algorithms and data structures to solve problems with a computer. Algorithmic Thinking will teach you how to solve challenging programming problems and design your own algorithms. Daniel Zingaro, a master teacher, draws his examples from world-class programming competitions like USACO and IOI. You'll learn how to classify problems, choose data structures, and identify appropriate algorithms. You'll also learn how your choice of data structure, whether a hash table, heap, or tree, can affect runtime and speed up your algorithms; and how to adopt powerful strategies like recursion, dynamic programming, and binary search to solve challenging problems. Line-by-line breakdowns of the code will teach you how to use algorithms and data structures like: The breadth-first search algorithm to find the optimal way to play a board game or find the best way to translate a book Dijkstra's algorithm to determine how many mice can exit a maze or the number of fastest routes between two locations The union-find data structure to answer questions about connections in a social network or determine who are friends or enemies The heap data structure to determine the amount of money given away in a promotion The hash-table data structure to determine whether snowflakes are unique or identify compound words in a dictionary NOTE: Each problem in this book is available on a programming-judge website. You'll find the site's URL and problem ID in the description. What's better than a free correctness check?
Teaching Critical Thinking In The Context Of Political Rhetoric
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Author : Joseph Sanacore
language : en
Publisher: Routledge
Release Date : 2021-11-15
Teaching Critical Thinking In The Context Of Political Rhetoric written by Joseph Sanacore and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-15 with Education categories.
During the past several decades, there has been a blitz of information, sometimes referred to as the knowledge explosion, and students have struggled in their attempts to distinguish true, fake, and terribly biased information, especially regarding political issues. This book highlights the value of critical thinking as a way to navigate this difficult and frustrating terrain, so that students grow and develop as knowledgeable, independent thinkers. To promote this growth, the book offers thoughtful, evidence-based advice for teachers to support students’ deep thinking as it relates to real-world contexts. Strategies presented include student reflection based on experience, moving from narrow to broader perspectives, and using graphic organizers to build and activate knowledge before, during, and after instructional activities. With the instructional guidance and activities presented in this short, easy-to-apply volume, teachers can give students the tools they need to negotiate the often-murky waters of political communication.
Automate This
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Author : Christopher Steiner
language : en
Publisher: Penguin
Release Date : 2012-08-30
Automate This written by Christopher Steiner and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-30 with Business & Economics categories.
The rousing story of the last gasp of human agency and how today’s best and brightest minds are endeavoring to put an end to it. It used to be that to diagnose an illness, interpret legal documents, analyze foreign policy, or write a newspaper article you needed a human being with specific skills—and maybe an advanced degree or two. These days, high-level tasks are increasingly being handled by algorithms that can do precise work not only with speed but also with nuance. These “bots” started with human programming and logic, but now their reach extends beyond what their creators ever expected. In this fascinating, frightening book, Christopher Steiner tells the story of how algorithms took over—and shows why the “bot revolution” is about to spill into every aspect of our lives, often silently, without our knowledge. The May 2010 “Flash Crash” exposed Wall Street’s reliance on trading bots to the tune of a 998-point market drop and $1 trillion in vanished market value. But that was just the beginning. In Automate This, we meet bots that are driving cars, penning haiku, and writing music mistaken for Bach’s. They listen in on our customer service calls and figure out what Iran would do in the event of a nuclear standoff. There are algorithms that can pick out the most cohesive crew of astronauts for a space mission or identify the next Jeremy Lin. Some can even ingest statistics from baseball games and spit out pitch-perfect sports journalism indistinguishable from that produced by humans. The interaction of man and machine can make our lives easier. But what will the world look like when algorithms control our hospitals, our roads, our culture, and our national security? What happens to businesses when we automate judgment and eliminate human instinct? And what role will be left for doctors, lawyers, writers, truck drivers, and many others? Who knows—maybe there’s a bot learning to do your job this minute.
Think Bigger
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Author : Mark Van Rijmenam
language : en
Publisher: AMACOM
Release Date : 2014-04-03
Think Bigger written by Mark Van Rijmenam and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-03 with Business & Economics categories.
Offering real-world insight and explanations, this book provides a roadmap for organizations looking to develop a profitable big data strategy and reveals why it's not something they can leave to the I.T. department. Big data--the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized--is revolutionizing business. Sharing best practices from companies that have implemented a big data strategy including Walmart, InterContinental Hotel Group, Walt Disney, and Shell, this helpful resource covers the most important big data trends affecting organizations, as well as key technologies like Hadoop and MapReduce, and several crucial types of analyses. In Think Bigger, you will find guidance on topics such as: how to ensure security, respecting the privacy rights of consumers, and how big data is impacting specific industries--and where opportunities can be found. Big data is changing the way businesses--and even governments--are operated and managed. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.
Digital And Social Media Marketing
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Author : Nripendra P. Rana
language : en
Publisher: Springer Nature
Release Date : 2019-11-11
Digital And Social Media Marketing written by Nripendra P. Rana and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-11 with Business & Economics categories.
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
How To Start A Coaching Business In 30 Days
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Author : Coachilly Magazine
language : en
Publisher: Coachilly Magazine
Release Date : 2024-05-23
How To Start A Coaching Business In 30 Days written by Coachilly Magazine and has been published by Coachilly Magazine this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-23 with Business & Economics categories.
A step-by-step industry-proven guide on how to start your own coaching business, without having to feel overwhelmed! The third edition of Start A Coaching Business In 30 Days gives you everything you need to start a coaching business of your own - even if you have no business experience - in as little as 30 days. You will get an industry deep dive, learn about industry trends, important organizations, and different education paths and how to choose one that's worth your money. After that, you will be equipped with the essential steps and business tools you need to start a coaching business. The third edition has been restructured so you can follow the content and apply it with included worksheets every week as you walk through the 30-day journey of starting your business. Start A Coaching Business In 30 Days will provide you with an in-depth planning section that includes examples, checklists, and worksheets to make sound decisions for your business to set you up for success! We found it important to make this book practical. There are many great books covering theory in depth, but we saw a lack of books helping someone without a business degree or background in coaching or entrepreneurship to find hands-on advice to follow. This prompted us to publish the print edition in workbook format and embed worksheets and working segments with action prompts throughout the book - now with more worksheets and added segments. The third edition of Starting A Coaching Business in 30 Days is packed with even more information, tips, resources and strategies to help you start your coaching business all the better! We have also added additional segments on important parts you will need to start a coaching business, such as creating compelling websites and having coaching templates. We have added a ton of resources with links to make starting and building your business as easy as possible. We have also added more of the popular worksheets and kept the print edition in letter format (workbook style) so you can work directly into the book.