How To Jump Start Your Sponsorship Strategy In Tough Times


How To Jump Start Your Sponsorship Strategy In Tough Times
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How To Jump Start Your Sponsorship Strategy In Tough Times


How To Jump Start Your Sponsorship Strategy In Tough Times
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Author : Bower & Company Consulting LLC
language : en
Publisher:
Release Date : 2009-07

How To Jump Start Your Sponsorship Strategy In Tough Times written by Bower & Company Consulting LLC and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-07 with Corporate sponsorship categories.




Arts And Business


Arts And Business
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Author : Elena Raviola
language : en
Publisher: Taylor & Francis
Release Date : 2016-10-04

Arts And Business written by Elena Raviola and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-10-04 with Business & Economics categories.


Arts and Business aims at bringing arts and business scholars together in a dialogue about a number of key topics that today form different understandings in the two disciplines. Arts and business are, many times, positioned as opposites. Where one is providing symbolic and aesthetic immersion, the other is creating goods for a market and markets for a good. They often deal and struggle with the same issues, framing it differently and finding different solutions. This book has the potential of offering both critical theoretical and empirical understanding of these subjects and guiding further exploration and research into this field. Although this dichotomy has a well-documented existence, it is reconstructed through the writing-out of business in art and vice versa. This edited volume distinguishes itself from other writings aimed at closing the gap between art and business, as it does not have a firm standpoint in one of these fields, but treating them as symmetrical and equal. The belief that by giving art and business an equal weight, the editors also create the opportunity to communicate to a wider audience and construct a path forward for art and business to coexist.



Global Business


Global Business
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Author : Michael R. Czinkota
language : en
Publisher: Routledge
Release Date : 2010-10-04

Global Business written by Michael R. Czinkota and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10-04 with Business & Economics categories.


Authors Czinkota and Ronkainen bring readers quickly up to speed on the essentials of international marketing that will make for smoother sailing overseas.



Spin Selling


Spin Selling
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Author : Neil Rackham
language : en
Publisher: Taylor & Francis
Release Date : 2020-04-28

Spin Selling written by Neil Rackham and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-28 with Business & Economics categories.


True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.



Expect To Win


Expect To Win
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Author : Carla Harris
language : en
Publisher: Hachette UK
Release Date : 2022-09-01

Expect To Win written by Carla Harris and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-01 with Business & Economics categories.


Carla Harris is one of the world's most senior Black women in global finance. Highly successful and respected, in her first book Expect to Win she shares advice, tips, and strategies for surviving in any workplace environment. While climbing the corporate ladder, Harris had her own missteps and celebrated numerous victories. She vowed that when she reached senior management, and people came to her for advice, she would provide them with the tools and strategies honed by her experience. "Carla's Pearls" have become the centerpiece for her many speeches and television appearances. Now, Carla shares these valuable lessons, including: · Authenticity: The Power is You · The Ninety-Day Rule · Perception is the Copilot to Reality · The Mentor, the Sponsor, the Adviser: Having Them All · Leverage Your Voice · Balance is a Necessity: Use Your Passions to Achieve It · Expect to Win: Show Up with Your Best Self Every Day Expect to Win is an inspirational must-read for anyone seeking battle-tested tools for fulfilling their true potential.



The Advocate


The Advocate
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Author :
language : en
Publisher:
Release Date : 2004-01-20

The Advocate written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-01-20 with categories.


The Advocate is a lesbian, gay, bisexual, transgender (LGBT) monthly newsmagazine. Established in 1967, it is the oldest continuing LGBT publication in the United States.



Backpacker


Backpacker
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Author :
language : en
Publisher:
Release Date : 2001-03

Backpacker written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-03 with categories.


Backpacker brings the outdoors straight to the reader's doorstep, inspiring and enabling them to go more places and enjoy nature more often. The authority on active adventure, Backpacker is the world's first GPS-enabled magazine, and the only magazine whose editors personally test the hiking trails, camping gear, and survival tips they publish. Backpacker's Editors' Choice Awards, an industry honor recognizing design, feature and product innovation, has become the gold standard against which all other outdoor-industry awards are measured.



Bulletin Of The Atomic Scientists


Bulletin Of The Atomic Scientists
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Author :
language : en
Publisher:
Release Date : 1969-02

Bulletin Of The Atomic Scientists written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1969-02 with categories.


The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.



Ask A Manager


Ask A Manager
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Author : Alison Green
language : en
Publisher: Hachette UK
Release Date : 2018-05-01

Ask A Manager written by Alison Green and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-01 with Business & Economics categories.


'I'm a HUGE fan of Alison Green's "Ask a Manager" column. This book is even better' Robert Sutton, author of The No Asshole Rule and The Asshole Survival Guide 'Ask A Manager is the book I wish I'd had in my desk drawer when I was starting out (or even, let's be honest, fifteen years in)' - Sarah Knight, New York Times bestselling author of The Life-Changing Magic of Not Giving a F*ck A witty, practical guide to navigating 200 difficult professional conversations Ten years as a workplace advice columnist has taught Alison Green that people avoid awkward conversations in the office because they don't know what to say. Thankfully, Alison does. In this incredibly helpful book, she takes on the tough discussions you may need to have during your career. You'll learn what to say when: · colleagues push their work on you - then take credit for it · you accidentally trash-talk someone in an email and hit 'reply all' · you're being micromanaged - or not being managed at all · your boss seems unhappy with your work · you got too drunk at the Christmas party With sharp, sage advice and candid letters from real-life readers, Ask a Manager will help you successfully navigate the stormy seas of office life.



Ux Strategy


Ux Strategy
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Author : Jaime Levy
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2015-05-20

Ux Strategy written by Jaime Levy and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-20 with Business & Economics categories.


User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics