Il Nuovo Manuale Di Tecniche Pubblicitarie
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Il Nuovo Manuale Di Tecniche Pubblicitarie
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Author : Marco Lombardi
language : it
Publisher:
Release Date : 2005
Il Nuovo Manuale Di Tecniche Pubblicitarie written by Marco Lombardi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business & Economics categories.
Il Nuovo Manuale Di Tecniche Pubblicitarie
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Author : Marco Lombardi
language : it
Publisher: Franco Angeli
Release Date : 2002
Il Nuovo Manuale Di Tecniche Pubblicitarie written by Marco Lombardi and has been published by Franco Angeli this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
Il Nuovo Manuale Di Tecniche Pubblicitarie Il Senso E Il Valore Della Pubblicit
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Author : Marco Lombardi
language : it
Publisher: FrancoAngeli
Release Date : 2008
Il Nuovo Manuale Di Tecniche Pubblicitarie Il Senso E Il Valore Della Pubblicit written by Marco Lombardi and has been published by FrancoAngeli this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
La Strategia In Pubblicit
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Author : Marco Lombardi
language : it
Publisher: FrancoAngeli
Release Date : 2014-10-21T00:00:00+02:00
La Strategia In Pubblicit written by Marco Lombardi and has been published by FrancoAngeli this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-21T00:00:00+02:00 with Business & Economics categories.
639.56
Impresa E Comunicazione Principi E Strumenti Per Il Management
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Author : Alberto Pastore
language : it
Publisher: Apogeo Editore
Release Date : 2008
Impresa E Comunicazione Principi E Strumenti Per Il Management written by Alberto Pastore and has been published by Apogeo Editore this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
La Creativit In Pubblicit Manuale Di Linguaggio Multimediale Dai Mezzi Classici Al Digitale
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Author : Marco Lombardi
language : it
Publisher: FrancoAngeli
Release Date : 2016-06-13T00:00:00+02:00
La Creativit In Pubblicit Manuale Di Linguaggio Multimediale Dai Mezzi Classici Al Digitale written by Marco Lombardi and has been published by FrancoAngeli this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-13T00:00:00+02:00 with Business & Economics categories.
639.57
Manual Of Romance Languages In The Media
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Author : Kristina Bedijs
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2017-09-25
Manual Of Romance Languages In The Media written by Kristina Bedijs and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-25 with Language Arts & Disciplines categories.
This manual provides an extensive overview of the importance and use of Romance languages in the media, both in a diachronic and synchronic perspective. Its chapters discuss language in television and the new media, the language of advertising, or special cases such as translation platforms or subtitling. Separate chapters are dedicated to minority languages and smaller varieties such as Galician and Picard, and to methodological approaches such as linguistic discourse analysis and writing process research.
Public Relations And Communication Management In Europe
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Author : Betteke van Ruler
language : en
Publisher: Walter de Gruyter
Release Date : 2008-08-22
Public Relations And Communication Management In Europe written by Betteke van Ruler and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-08-22 with Language Arts & Disciplines categories.
The book challenges the notion that public relations in Europe is no more than a copy of the Anglo-American approach. It presents a nation-by-nation introduction to historical public relations developments and current topics in European countries, written by noted national experts in public relations research and well-known professionals who are able to oversee the situation in their own countries. The contributions take an "insider" point of view and combine researched facts and figures with qualitative observations and personal reviews. In addition, the book provides conceptual statements that offer an insight into theoretical approaches.
Discourses Of De Legitimization
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Author : Andrew S. Ross
language : en
Publisher: Routledge
Release Date : 2018-10-17
Discourses Of De Legitimization written by Andrew S. Ross and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-17 with Language Arts & Disciplines categories.
This volume provides a comprehensive analysis of the ways in which digital communication facilitate and inform discourses of legitimization and delegitimization in contemporary participatory cultures. The book draws on multiple theoretical traditions from critical discourse analysis to allow for a greater critical engagement of the ways in which values are either justified or criticized on social media platforms across a variety of social milieus, including the personal, political, religious, corporate, and commercial. The volume highlights data from across ten national contexts and a range of online platforms to demonstrate how these discursive practices manifest themselves differently across a range of settings. Taken together, the seventeen chapters in this book offer a more informed understanding of how these discursive spaces help us to interpret the manner in which digital communication can be used to legitimize or delegitimize, making this book an ideal resource for students and scholars in discourse analysis, sociolinguistics, new media, and media production.
Governare La Comunicazione D Impresa Modelli Attori Tecniche Strumenti E Strategie
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Author : Bruno Buzzo
language : it
Publisher: FrancoAngeli
Release Date : 2007
Governare La Comunicazione D Impresa Modelli Attori Tecniche Strumenti E Strategie written by Bruno Buzzo and has been published by FrancoAngeli this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.