Imagineering Innovation In The Experience Economy
DOWNLOAD
Download Imagineering Innovation In The Experience Economy PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Imagineering Innovation In The Experience Economy book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Imagineering Innovation In The Experience Economy
DOWNLOAD
Author : Gabrielle Kuiper
language : en
Publisher: CABI
Release Date : 2014-08-15
Imagineering Innovation In The Experience Economy written by Gabrielle Kuiper and has been published by CABI this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-08-15 with Business & Economics categories.
To survive in today’s complex economies, it is imperative for companies to understand their consumers in terms of how and why they like to use their products. Distinction based on quality no longer provides competitive advantage. Imagineers use design methods to create meaningful experiences that connect consumers to brands, employees to companies and consumers to consumers. This book explains the background of the need for experiences and then focusses on how to design them. Bringing theory into practice for students of tourism marketing, event planning and business, it provides a window into the creative world of Imagineering.
Imagineering
DOWNLOAD
Author : G. Kuiper
language : en
Publisher:
Release Date : 2014
Imagineering written by G. Kuiper and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with categories.
To survive in today's complex economies, it is imperative for companies to understand their consumers in terms of how and why they like to use their products. Distinction based on quality no longer provides competitive advantage. Imagineers use design methods to create meaningful experiences that connect consumers to brands, employees to companies and consumers to consumers. This book explains the background of the need for experiences and then focusses on how to design them. Bringing theory into practice for students of tourism marketing, event planning and business, it provides a window into.
The Fundamentals Of Event Design
DOWNLOAD
Author : Vladimir Antchak
language : en
Publisher: Routledge
Release Date : 2019-12-05
The Fundamentals Of Event Design written by Vladimir Antchak and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-05 with Business & Economics categories.
The Fundamentals of Event Design aims to rethink current approaches to event design and production. The textbook explores the relationship between event design and multiple visitor experiences, as well as interactivity, motivation, sensory stimuli and co-creative participation. Structured around the key phases of event design, the book covers all the critical dimensions of event concepting, atmospherics, the application of interactive technologies, project management, team leadership, creative marketing and sustainable production. The concepts of authenticity, creativity, co-creation, imagineering and storytelling are discussed throughout, and practical step-by-step guidance is provided on how to create and deliver unique and memorable events. The chapters include industry voices offering real-life insight from leading international event practitioners and individual and/or team assignments to stimulate learners’ creativity, visualisation and problem solving. This is the first textbook in event design that integrates areas of anthropology, social psychology, management, marketing, graphic design and interactivity. Focusing on bringing theory into practice, this is essential reading for all Events Management students.
Creating And Managing Experiences In Cultural Tourism
DOWNLOAD
Author : Daniela Angelina Jelincic
language : en
Publisher: World Scientific
Release Date : 2019-06-17
Creating And Managing Experiences In Cultural Tourism written by Daniela Angelina Jelincic and has been published by World Scientific this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-17 with Business & Economics categories.
A key tool in creating a destination experience is the experience economy. This is even more true for cultural tourism experiences since culture's intrinsic values are inherently linked to experiences.The book Creating and Managing Experiences in Cultural Tourism aims to provide theoretical and practical background on the experience economy applied in sustainable cultural tourism. This entails a wide range of subjects addressing cultural heritage, creative industries and contemporary culture. Theoretical approaches to experience creation are presented to offer the 'rules' of designing the cultural tourism experiences. With inspirational and innovative examples, it provides an insight into the field of cultural tourism from prominent editors, authors and contributors in their respective fields.
Advanced Imagineering
DOWNLOAD
Author : Diane Nijs
language : en
Publisher: Edward Elgar Publishing
Release Date : 2019
Advanced Imagineering written by Diane Nijs and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Creative ability categories.
Articulating and illustrating how experience design can unlock experience innovation, this book offers a fresh perspective on effectuating corporate, public, social and whole system innovation by design. The book makes several contributions to the fields of innovation and design thinking by taking complexity science as its scientific point of reference. As such this is a highly provocative book for scholars, practitioners and students in the field of change and innovation.
Essentials Of Tourism
DOWNLOAD
Author : Chris Cooper
language : en
Publisher: SAGE
Release Date : 2022-08-27
Essentials Of Tourism written by Chris Cooper and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-27 with Business & Economics categories.
An introduction to the elements of tourism covering topics such as changing government policy, VR tourism and the metaverse, climate change, sustainable tourism and the Sustainable Development Goals (SDGs). This fourth edition has been updated to include the impact of Covid-19 on the tourism industry.
Citizenship And Sustainability In Organizations
DOWNLOAD
Author : David Murphy
language : en
Publisher: Routledge
Release Date : 2020-12-29
Citizenship And Sustainability In Organizations written by David Murphy and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-29 with Business & Economics categories.
Citizenship and Sustainability in Organizations: Exploring and Spanning the Boundaries is the introductory book in the series of the same name and draws upon new conceptual thinking from some of the leading contributors to The Journal of Corporate Citizenship on topics of social responsibility, organizational citizenship, influencing and leading change for sustainability and individual agency. Chapter authors are influential thinkers, pushing the boundaries of conventional thinking about corporate citizenship and sustainability to generate innovative ideas, models and practices. The book’s core message is that the contexts within which organizations and individuals act are undergoing significant change and disruption. Existing corporate social responsibility (CSR), corporate citizenship and business sustainability models and frameworks need to be adapted, abandoned or transformed. This book represents a starting point for dialogue about these challenges and presents commentaries, debates, essays and insights that aim to be provocative and engaging, raise some of the important issues of the day and provide observations on what may be too new yet to be the subject of detailed empirical and theoretical studies. The book is aimed at researchers, students and practitioners in the fields of corporate citizenship, sustainability, CSR, business ethics, corporate governance and critical management and leadership studies.
Planning For Tourism
DOWNLOAD
Author : Nigel D Morpeth
language : en
Publisher: CABI
Release Date : 2015-05-01
Planning For Tourism written by Nigel D Morpeth and has been published by CABI this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-01 with Business & Economics categories.
This text provides an innovative approach to the pedagogy of contemporary planning processes within different cultural contexts globally. It adopts an innovative multi-disciplinary social science approach and through the inclusion of international case studies, considers the extent to which intelligent design has enabled the needs of disabled residents and visitors to have universal access to social spaces and facilities. In incorporating the consideration into the fabric of the book it will encourage the mainstreaming of universal design and accessible tourism, as keystones of planning processes within the C21st.
The Cultural Side Of Innovation
DOWNLOAD
Author : Dany Jacobs
language : en
Publisher: Routledge
Release Date : 2013-11-12
The Cultural Side Of Innovation written by Dany Jacobs and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-12 with Business & Economics categories.
In most discussions about the knowledge-based economy, innovation is associated or even equated with technology, while culture’s influence is ignored. Innovation is however embedded in cultural and social contexts, and neglecting these crucial contexts may impede an innovation’s diffusion—and eventual success. This book places culture at the center of discussions on innovation, beginning with a comprehensive introduction to innovation’s various forms, including the history, sociology, and economics of innovation. Insights from marketing and psychology are integrated into a complexity theory framework, which are then utilized to evaluate case studies of organizations experiencing repeated innovation successes. The sometimes fraught relationship of firms to creativity is discussed, and a new model for to calculating the creativity of an economy is presented.
Surfing Spaces
DOWNLOAD
Author : Jon Anderson
language : en
Publisher: Taylor & Francis
Release Date : 2022-08-04
Surfing Spaces written by Jon Anderson and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-04 with Science categories.
The act of surfing involves highly-skilled humans gliding, sliding, or otherwise riding waves of energy as they pass through water. As this book argues, however, this act of surfing does not exist in isolation. It is defined by the cultures and geographies that synergize with it – by the places, ideas, images, and other representations which at once reflect, create, and commodify this spatial practice. This book innovatively explores the spaces of surf and surf-riding, informed specifically by the perspective of human geography. Based on a range of critical turns within the social sciences, the book explores the locations, relational sensibilities, and transformative nature of surfing spaces, and examines how the spatial practice has been scripted by dominant surfing cultures. The book details how prescriptive (b)orders of access, entitlement, and marginalization have been created, and how, with the advent of new craft, media, and ideals, they are being actively challenged to redefine surfing spaces in the twenty-first century.