Impact Beyond The Game
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Impact Beyond The Game
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Author : Malcolm Lemmons
language : en
Publisher: Prolific Publishing
Release Date : 2020-06-22
Impact Beyond The Game written by Malcolm Lemmons and has been published by Prolific Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-22 with categories.
In today's world, any athlete can grow a sizable following on social media, which sets them up to have a strong personal brand. However, this is only the first step. To develop a fully formed brand that allows you to monetize your following, create additional career opportunities, and prepare for life after sports, you need a 360-degree view of the opportunity you have and expert advice on how to seize it. It was late in the game when Malcolm Lemmons learned how to build his personal brand and leverage his influence as an athlete. Now, he wants to help his fellow athletes develop their brand while they're still playing. Impact Beyond the Game explains why you need a personal brand, helps you lay the foundation for your own, and teaches strategies and tactics you can use online and offline to build and monetize your brand. From landing sponsorship deals and speaking opportunities, to learning how to weigh in on social issues appropriately, Malcolm prepares you for your second career and helps you build a legacy that will endure.
Life Beyond The Game
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Author : Detra Johnson
language : en
Publisher:
Release Date : 2020-10-24
Life Beyond The Game written by Detra Johnson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-24 with categories.
It is a blueprint for athletes to learn how to use their platform to make a social impact and build a personal brand. Provide them techniques on how to prepare for the future once they are no longer playing in the league.
Beyond The Game Athletes Events Spectators And Venues In Sports Marketing
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Author : Göker GÜLAY
language : en
Publisher: Turkuaz Kongre Organizasyonu Fuarcılık Yayıncılık Eğitim Turizm ve Ticaret Limited Şirketi
Release Date :
Beyond The Game Athletes Events Spectators And Venues In Sports Marketing written by Göker GÜLAY and has been published by Turkuaz Kongre Organizasyonu Fuarcılık Yayıncılık Eğitim Turizm ve Ticaret Limited Şirketi this book supported file pdf, txt, epub, kindle and other format this book has been release on with Language Arts & Disciplines categories.
Welcome to the world of sports marketing, where the intersection of athleticism, business acumen, and digital innovation unfolds. In this book, we embark on an intellectual journey that dissects the intricate domain of sports marketing, navigating through essential basics, exploring the strategic use of social media, and delving into the fascinating realm of advertising in and through sports. Chapter 1 sets the stage by offering the foundational knowledge required to grasp the multifaceted nature of sports marketing. From understanding the institutional view of sport and its demand to distinguishing between marketing in sport and marketing through sport, this section lays the groundwork for our exploration. We examine the relationship between advertising and sports, conceptualize sport as a product in marketing, and delve into the role of athletes as key figures in sports marketing. Along the way, we uncover the power of sports celebrities in marketing communication and explore the intricate world of sports consumers. This section takes a dive into sports venues as advertising media, shedding light on their impact and effectiveness. It also discusses how sport events can be used to connect with target audiences, increase brand awareness and boost sales, as sport events present a significant marketing opportunity for businesses and organizations. It discusses a range of strategies and practices for marketing sport events within the framework of event planning and marketing communications. Advertising in and through sport is another important area of sports marketing since sport offers a powerful platform for advertising. Sport events, athletes and sports teams can be an effective way to reach a wide audience. In this context, the book discusses the basics of advertising in and through sport. Chapter 2 turns our attention to the dynamic realm of social media in sports marketing. In an era where digital connectivity reigns supreme, the strategic use of social media is a game-changer. We scrutinize the risks involved in leveraging social media in sports marketing and delve into strategic approaches. This includes an exploration of academic studies on strategic social media use, the concept of relationship marketing in sports, and the art of sports relationship marketing through social media. Social media is becoming an increasingly important tool for sports marketing. It offers a powerful platform that businesses and organizations can use to connect with their target audiences, increase brand awareness and drive sales. This book aims to provide a comprehensive guide on how social media can be used for sports marketing, covering topics such as developing a social media strategy, content creation and social media analytics. This book is designed to cater to a diverse audience. Scholars in the field of communication and media will find rich insights into the evolving dynamics of sports marketing. Professional marketers will discover practical strategies for harnessing the power of social media in their campaigns, while students passionate about sports marketing and advertising will find a comprehensive foundation for their future endeavors. May this book serve as a beacon of knowledge and inspiration as you navigate the dynamic and thrilling world of sports marketing.
Sports Law In Switzerland
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Author : Lucien W. Valloni
language : en
Publisher: Kluwer Law International B.V.
Release Date : 2022-01-21
Sports Law In Switzerland written by Lucien W. Valloni and has been published by Kluwer Law International B.V. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-21 with Law categories.
Derived from the renowned multi-volume International Encyclopaedia of Laws, this practical analysis of sports law in Switzerland deals with the regulation of sports activity by both public authorities and private sports organizations. The growing internationalization of sports inevitably increases the weight of global regulation, yet each country maintains its own distinct regime of sports law and its own national and local sports organizations. Sports law at a national or organizational level thus gains a growing relevance in comparative law. The book describes and discusses both state-created rules and autonomous self-regulation regarding the variety of economic, social, commercial, cultural, and political aspects of sports activities. Self- regulation manifests itself in the form of by-laws, and encompasses organizational provisions, disciplinary rules, and rules of play. However, the trend towards more professionalism in sports and the growing economic, social and cultural relevance of sports have prompted an increasing reliance on legal rules adopted by public authorities. This form of regulation appears in a variety of legal areas, including criminal law, labour law, commercial law, tax law, competition law, and tort law, and may vary following a particular type or sector of sport. It is in this dual and overlapping context that such much-publicized aspects as doping, sponsoring and media, and responsibility for injuries are legally measured. This monograph fills a gap in the legal literature by giving academics, practitioners, sports organizations, and policy makers access to sports law at this specific level. Lawyers representing parties with interests in Switzerland will welcome this very useful guide, and academics and researchers will appreciate its value in the study of comparative sports law.
Beyond The Game
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Author : Keith Cote
language : en
Publisher: B&H Publishing Group
Release Date : 2005
Beyond The Game written by Keith Cote and has been published by B&H Publishing Group this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Athletes categories.
Cote has compiled real stories from student athletes who are striving for excellence not only on the field but also--and more importantly--in their relationship with Jesus. (Youth Interests)
The Open Mobile Alliance
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Author : Michael Brenner
language : en
Publisher: John Wiley & Sons
Release Date : 2008-02-28
The Open Mobile Alliance written by Michael Brenner and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-02-28 with Computers categories.
A practical overview of OMA specifications and how they enable mobile multimedia services & much more ...! The Open Mobile Alliance (OMA) is an industry forum, which develops open specifications to help in the creation of applications and services to be deployed over converged networks. The alliance is the leading industry forum for generating market-driven specifications for interoperable mobile service enablers that facilitate global user adoptions of mobile multimedia services. Members include traditional wireless industry segments, such as mobile operators mobile operators (e.g. AT&T, China Mobile, Orange, Sprint Nextel, T-Mobile, Telefonica, Vodafone), equipment and mobile systems manufacturers (e.g. Alcatel-Lucent, Ericsson, Motorola, Nokia, Philips, Samsung, Siemens, Sony-Ericsson), and Information Technology vendors (e.g. BEA Systems, IBM, Microsoft, Oracle Corporation, Sun Microsystems and NEC). Since its formation in 2002, the OMA has made significant progress in areas such as push-to-talk over cellular, device management, presence and group management, and messaging. The Open Mobile Alliance: Provides a comprehensive overview of the service enablers published by the OMA, tying together all the different piece parts developed by the individual working groups Offers a thorough introduction to the OMA Service Environments (OSE) and the specification process for enabling technologies. Discusses enablers for services such as gaming, IMS, Parlay, mobile broadcast and web services. Contains contributions from all stakeholders in the mobile application value chain. The Open Mobile Alliance Alliance is an invaluable resource for OMA members, product managers, network architects and planners, standards managers, standards engineers and IT professionals. Advanced Students and lecturers on mobile application development and standardization courses will also find this book of interest."The success of OMA is due to its individual members' contributions, and this book is testament to their hard work. The individual members' efforts and the authors of this book are to be congratulated on their magnificent achievements." Mark Cataldo, Senior Advisor, Orange SA, OMA Technical Plenary Chairman
Stephen Curry
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Author : Robert J Cromwell
language : en
Publisher: Independently Published
Release Date : 2024-03-13
Stephen Curry written by Robert J Cromwell and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-13 with Biography & Autobiography categories.
Discover the transformative influence of Stephen Curry beyond the confines of the basketball court in A Game-Changer's Legacy: Beyond Basketball - Stephen Curry's Impact on Culture and Society. In this illuminating exploration, we evaluate Curry's profound imprint on society and culture, transcending the boundaries of sports. From his awe-inspiring performances on the hardwood to his trailblazing endeavors off the court, Curry has redefined the role of an athlete in contemporary society. Through insightful analysis and compelling narratives, this book chronicles Curry's journey from a rising star to a global icon, examining how his influence has shaped popular culture, ignited social movements, and inspired millions around the world. Join us as we uncover Curry's enduring legacy, exploring his contributions to philanthropy, advocacy, and community empowerment. From his groundbreaking initiatives to his unwavering commitment to social justice, Curry's impact resonates far beyond the realm of sports, leaving an indelible mark on the fabric of society. Whether you're a basketball aficionado, a cultural enthusiast, or simply curious about the intersection of sports and society, A Game-Changer's Legacy offers a compelling look at the remarkable influence of Stephen Curry and his enduring legacy in shaping culture and society.
The First World War In Computer Games
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Author : C. Kempshall
language : en
Publisher: Springer
Release Date : 2015-05-15
The First World War In Computer Games written by C. Kempshall and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-15 with History categories.
The First World War in Computer Games analyses the depiction of combat, the landscape of the trenches, and concepts of how the war ended through computer games. This book explores how computer games are at the forefront of new representations of the First World War.
Therapeutically Applied Role Playing Games
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Author : Elizabeth D. Kilmer
language : en
Publisher: Taylor & Francis
Release Date : 2023-04-05
Therapeutically Applied Role Playing Games written by Elizabeth D. Kilmer and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-05 with Psychology categories.
Therapeutically Applied Role-Playing Games provides a comprehensive approach to implementing therapeutically applied role-playing game (TA-RPG) groups for mental health practitioners. When facilitated by a trained professional, TA-RPGs are a powerful tool for insight, growth, and change for individuals and communities. The Game to Grow Method of Therapeutically Applied Role-Playing Games is a transdiagnostic, transtheoretical, group intervention developed over a decade of practice using Dungeons & Dragons and other popular tabletop role-playing game systems, as well as leveraging therapeutic factors from acceptance and commitment therapy, marriage and family therapy, drama therapy, and interpersonal process groups. TA-RPGs are conceptualized as a gaming system layered on top of established intervention techniques. They can accommodate a multitude of game systems and align with theoretical mechanisms for change found across therapeutic orientations. This work serves as a comprehensive training manual for TA-RPGs, providing a valuable resource for mental health professionals interested in incorporating TA-RPGs into their practice.
The Routledge Handbook Of Financial Geography
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Author : Janelle Knox-Hayes
language : en
Publisher: Routledge
Release Date : 2020-12-14
The Routledge Handbook Of Financial Geography written by Janelle Knox-Hayes and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-14 with Business & Economics categories.
This handbook is a comprehensive and up to date work of reference that offers a survey of the state of financial geography. With Brexit, a global recession triggered by the COVID-19 pandemic, as well as new financial technology threatening and promising to revolutionize finance, the map of the financial world is in a state of transformation, with major implications for development. With these developments in the background, this handbook builds on this unprecedented momentum and responds to these epochal challenges, offering a comprehensive guide to financial geography. Financial geography is concerned with the study of money and finance in space and time, and their impacts on economy, society and nature. The book consists of 29 chapters organized in six sections: theoretical perspectives on financial geography, financial assets and markets, investors, intermediation, regulation and governance, and finance, development and the environment. Each chapter provides a balanced overview of current knowledge, identifying issues and discussing relevant debates. Written in an analytical and engaging style by authors based on six continents from a wide range of disciplines, the work also offers reflections on where the research agenda is likely to advance in the future. The book’s key audience will primarily be students and researchers in geography, urban studies, global studies and planning, more or less familiar with financial geography, who seek access to a state-of-the art survey of this area. It will also be useful for students and researchers in other disciplines, such as finance and economics, history, sociology, anthropology, politics, business studies, environmental studies and other social sciences, who seek convenient access to financial geography as a new and relatively unfamiliar area. Finally, it will be a valuable resource for practitioners in the public and private sector, including business consultants and policy-makers, who look for alternative approaches to understanding money and finance.