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Impacts Of Ai Generated Content On Brand Reputation


Impacts Of Ai Generated Content On Brand Reputation
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Impacts Of Ai Generated Content On Brand Reputation


Impacts Of Ai Generated Content On Brand Reputation
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Author : Hussain, Zahid
language : en
Publisher: IGI Global
Release Date : 2025-06-13

Impacts Of Ai Generated Content On Brand Reputation written by Hussain, Zahid and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-13 with Computers categories.


As AI becomes more sophisticated, the use of AI-generated content is rapidly growing across marketing, customer service, and public relations. While this technology offers great advantages of efficiency, it also introduces new risks to brand reputation. Biased and impersonal AI-generated messages can erode consumer trust and lead to public backlash. At the same time, brands that skillfully integrate AI can enhance personalization and engagement. Understanding the potential impacts both positive and negative of AI-generated content is crucial for organizations seeking to maintain authenticity and protect their reputations in an increasingly automated digital landscape. Impacts of AI-Generated Content on Brand Reputation explores how generative AI has redefined global marketing and caused some unforeseen circumstances. The book explores how generative AI can sometimes create more impersonal ads and marketing trends that do not connect with consumers. This book tackles concerns pertaining to the relationship between generative AI and global marketing. Covering topics such as AI, consumer behavior, and marketing, this book is an excellent resource for marketers, companies, researchers, academicians, business leaders, and more.



Transformative Impacts Of Ai In Management


Transformative Impacts Of Ai In Management
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Author : Farooq, Muhammad
language : en
Publisher: IGI Global
Release Date : 2024-10-11

Transformative Impacts Of Ai In Management written by Farooq, Muhammad and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-10-11 with Computers categories.


The transformative impacts of artificial intelligence (AI) in management are reshaping organizational dynamics and redefining traditional leadership roles. By harnessing AI technologies, companies are achieving higher levels of efficiency, insight, and strategic agility. AI-powered tools facilitate data-driven decision-making, automate routine tasks, and enhance predictive analytics, enabling managers to focus on high-value activities and strategic innovation. From optimizing supply chains and personalizing customer interactions to streamlining human resources and financial planning, AI is driving changes across all aspects of management. As businesses embrace these advancements, further research is necessary to improve operational performance and position businesses for long-term success. Transformative Impacts of AI in Management delves into the transformative impact of AI across management science, education, business, marketing, and agriculture. Through a structured synthesis of literature, the publication provides a detailed analysis of applications, challenges, and opportunities in each domain. This book covers topics such as management science, artificial intelligence, and marketing, and is a useful resource for academicians, policymakers, business owners, computer engineers, agriculturalists, educators, scientists, and researchers.



Ai Impacts On Branded Entertainment And Advertising


Ai Impacts On Branded Entertainment And Advertising
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Author : Miguélez-Juan, Blanca
language : en
Publisher: IGI Global
Release Date : 2025-05-01

Ai Impacts On Branded Entertainment And Advertising written by Miguélez-Juan, Blanca and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-05-01 with Business & Economics categories.


Connecting with the public, especially the younger generations, is challenging for brands and agencies unless they leverage new communication technologies to create engagement and foster more critical and active audiences. Consumers, often overwhelmed by messages and products, no longer need to avoid intrusive advertising. Instead, in this new advertising paradigm, they seek out brands and their advertisements to form a positive emotional connection. This intimate bond benefits both the brand and the consumer, acting as a loudspeaker for the brand's values and message. In this context, creativity and professional creatives are reaffirmed as the key differentiators for modern advertising agencies. These agencies need well-trained professionals who are not afraid to use new communication methods, including entertainment and emerging technologies like AI, which, despite being unregulated, are here to stay. AI Impacts on Branded Entertainment and Advertising explores the scientific foundations on the use of AI and branded content, understanding it as an essential tandem for the understanding of the advertising (and social) reality. Covering topics such as non-conventional media, influencer marketing, and avatar, this book is an excellent resource for marketing directors, brand creators, communication professionals, computer developers, corporate professionals, researchers, scholars, professionals, academicians, and more.



The Future Of Intellectual Property Rights In The Age Of Artificial Intelligence


The Future Of Intellectual Property Rights In The Age Of Artificial Intelligence
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Author : Dr. Ahmed Adel
language : en
Publisher: The Writer Operation
Release Date :

The Future Of Intellectual Property Rights In The Age Of Artificial Intelligence written by Dr. Ahmed Adel and has been published by The Writer Operation this book supported file pdf, txt, epub, kindle and other format this book has been release on with Antiques & Collectibles categories.


AI technologies have the potential to revolutionize various industries, including healthcare, finance, transportation, and entertainment. They can automate repetitive tasks, enhance decision-making processes, improve efficiency, and enable the development of innovative products and services. However, the rapid advancement of AI also raises significant challenges and implications for intellectual property rights". "AI systems generate valuable outputs, such as creative works, inventions, and data-driven insights. These outputs can be subject to intellectual property protection, which grants exclusive rights to the creators or owners of the intellectual assets. Intellectual property rights encompass various legal mechanisms, including copyright, patents, trademarks, and trade secrets, which are designed to incentivize innovation and creativity"-"As artificial intelligence continues to advance, the challenge lies in striking a balance between fostering innovation and protecting intellectual property. The future will require a nuanced approach that encourages creativity while addressing the ethical and legal implications of AI-driven inventions" "In the era of artificial intelligence, intellectual property rights will be at the forefront of the innovation landscape. The evolving nature of AI raises crucial questions about ownership, accountability, and the need for adaptive legal frameworks to safeguard the rights of creators and innovators in this rapidly changing landscape"



The Generative Ai Impact


The Generative Ai Impact
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Author : Antonio Crupi
language : en
Publisher: Emerald Group Publishing
Release Date : 2025-07-17

The Generative Ai Impact written by Antonio Crupi and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-07-17 with Business & Economics categories.


The book shows how Society 5.0 aims to create a human-centric society where technological development is accessible to all. Industry 4.0 technologies play an active role in daily life, industry, healthcare, and other areas, promoting progress, technological advancement, and individual wellbeing.



Impact Of Ai And Tech Driven Solutions In Hospitality And Tourism


Impact Of Ai And Tech Driven Solutions In Hospitality And Tourism
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Author : Talukder, Mohammad Badruddoza
language : en
Publisher: IGI Global
Release Date : 2024-08-14

Impact Of Ai And Tech Driven Solutions In Hospitality And Tourism written by Talukder, Mohammad Badruddoza and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-08-14 with Business & Economics categories.


With today’s rapidly evolving digital landscape, businesses in the hospitality and tourism industries face the challenge of harnessing the power of emerging technologies to stay competitive and meet the evolving needs of travelers. From personalized guest experiences to efficient operations and sustainable practices, there is a growing demand for innovative solutions that leverage artificial intelligence (AI) and cutting-edge technology. However, navigating this technological landscape can be daunting, with businesses often grappling with questions of implementation, integration, and ethical considerations. Impact of AI and Tech-Driven Solutions in Hospitality and Tourism emerges to provide insight and guidance in addressing these challenges. By delving into the transformative potential of AI and technology, this book offers a comprehensive exploration of how these innovations are reshaping the hospitality and tourism sectors. Through in-depth analyses, case studies, and practical examples, readers gain valuable insights into the myriad ways in which AI-driven solutions can enhance guest experiences, streamline operations, and drive sustainable practices within the industry.



Strategic Brand Management In The Age Of Ai And Disruption


Strategic Brand Management In The Age Of Ai And Disruption
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Author : Hussain, Zahid
language : en
Publisher: IGI Global
Release Date : 2025-02-11

Strategic Brand Management In The Age Of Ai And Disruption written by Hussain, Zahid and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-02-11 with Business & Economics categories.


In a world where market disruptions are frequent and rapid, understanding how to harness AI for brand management is crucial. AI can be used to analyze consumer behavior, optimize marketing campaigns, and anticipate market trends. Furthermore, integrating AI tools may enhance customer engagement, personalize experiences, and improve decision-making processes, leading to reshaped brand strategies. Leveraging these advancements may result in achieving business success. Strategic Brand Management in the Age of AI and Disruption emphasizes the significance of staying ahead of technological trends and maintaining brand resilience during periods of change. By offering a strategic approach to AI and disruption, it empowers the ability to make informed decisions and drive brands forward in an increasingly digital and competitive landscape. Covering topics such as predictive analysis, recommender systems, and green marketing, this book is an excellent resource for brand managers, marketers, business leaders, professionals, scholars, academicians, researchers, and more.



The Future Impact Of Chatgpt On Several Business Sectors


The Future Impact Of Chatgpt On Several Business Sectors
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Author : Dimple Patil
language : en
Publisher: Deep Science Publishing
Release Date : 2024-10-28

The Future Impact Of Chatgpt On Several Business Sectors written by Dimple Patil and has been published by Deep Science Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-10-28 with Computers categories.


ChatGPT and other generative AI models are leading the technological revolution. The Future impact of ChatGPT on several business sectors documents the profound impact ChatGPT and artificial intelligence are having and will continue to have on business. A thorough analysis reveals how these tools change interactions, strategies, and efficiencies across industries.vIn the first chapter, we discuss how ChatGPT and generative AI are changing operations, decision-making, and communication across industries. The second chapter examines how ChatGPT redefines customer engagement, personalization, and satisfaction, reshaping customer loyalty. Chapter Three addresses ChatGPT and AI implementation challenges, as every innovation does. We examine the challenges businesses face, from data security to workforce adaptation. Chapter 4 discusses resilience and how ChatGPT helps organizations adapt, mitigate risks, and maintain continuity in unpredictable environments. Chapter Five analyzes ChatGPT adoption across industries, highlighting the challenge of AI integration acceptance. Chapter Six examines new opportunities and applications where ChatGPT's transformative potential grows. Finally, Chapter Seven forecasts ChatGPT's business sector futures and discusses AI's changing role in industry. This book guides businesses, researchers, and anyone interested in ChatGPT's future impact on business.



Investigating The Impact Of Ai On Ethics And Spirituality


Investigating The Impact Of Ai On Ethics And Spirituality
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Author : Chakraborty, Swati
language : en
Publisher: IGI Global
Release Date : 2023-10-04

Investigating The Impact Of Ai On Ethics And Spirituality written by Chakraborty, Swati and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-04 with Computers categories.


Artificial intelligence (AI) is beginning to appear in everything from writing, social media, and business to wartime or intelligence strategy. With so many applications in our everyday lives and in the systems that run them, many are demanding that ethical implications are considered before any one application of AI goes too far and causes irreparable damage to the personal data or operations of individuals, governments, and organizations. For instance, AI that is fed data sets that are influenced by human data collection method biases may be perpetuating societal biases with implicit bias that can create serious consequences. Applications of AI with implicit bias on recidivism prediction models as well as medical algorithms have shown biases against certain racial or ethnic groups, leading to actual discrimination in treatment by the legal system and the medical systems. Regulatory groups may identify the bias in AI but not the source of the bias, making it difficult to determine who to hold accountable. Lack of dataset and programming transparency can be problematic when AI systems are used to make significant decisions, and as AI systems become more advanced, questions arise regarding responsibility for the results of their implementation and the regulation thereof. Research on how these applications of AI are affecting interpersonal and societal relationships is important for informing much-needed regulatory policies. Investigating the Impact of AI on Ethics and Spirituality focuses on the spiritual implications of AI and its increasing presence in society. As AI technology advances, it raises fundamental questions about our spiritual relationship with technology. This study emphasizes the need to examine the ethical considerations of AI through a spiritual lens and to consider how spiritual principles can inform its development and use. This book covers topics such as data collection, ethical issues, and AI and is ideal for educators, teacher trainees, policymakers, academicians, researchers, curriculum developers, higher-level students, social activists, and government officials.



Advances In Digital Marketing In The Era Of Artificial Intelligence


Advances In Digital Marketing In The Era Of Artificial Intelligence
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Author : Moez Ltifi
language : en
Publisher: CRC Press
Release Date : 2024-07-12

Advances In Digital Marketing In The Era Of Artificial Intelligence written by Moez Ltifi and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-07-12 with Business & Economics categories.


This book highlights the technological advances that are transforming the future of digital marketing and covers important areas of research in this field. The book demonstrates advances in digital marketing as well as tools, techniques, methods and strategies based on artificial intelligence. It also identifies gaps in research into effective digital marketing tools, techniques and methods, and it bridges the interaction between digital marketing strategies and organisations’ business plans, on the one hand, and customer relations, on the other, in the age of artificial intelligence. This book presents the concepts and applications of digital marketing in the age of artificial intelligence to readers in a comprehensive manner. The book highlights the major breakthroughs and technologies in digital marketing for effective interaction, analysis, prediction and design to formulate the best strategy for a business by using artificial intelligence solutions. This enables specialists to apply advances in digital marketing in the age of artificial intelligence in the right way to serve customers and solve business problems in this competitive age. Covering the intersection of marketing and artificial intelligence, this book is a first-rate reference and an indispensable resource for business leaders, academics, salespeople, marketing professionals, managers, business owners, researchers, practitioners, instructors, college and university libraries, students, consultants, businesspeople, computer scientists, and customer-focused institutions.