International Communications
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International Communications Strategy
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Author : Silvia Cambié
language : en
Publisher: Kogan Page Publishers
Release Date : 2009-07-03
International Communications Strategy written by Silvia Cambié and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-07-03 with Business & Economics categories.
International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools, bringing different cultures across the world together instantaneously online. Understanding cross-cultural aspects of PR includes understanding the culture of different societies, online culture itself and cross-border uses of social media. Communication is seen less and less as an operational function. While in the past organizations seemed to need communication practitioners only for colourful brochures and press releases, you are now expected to provide strategic advice and help senior executives to engage effectively with stakeholders in various parts of the world. At the same time, you are required to be knowledgeable about social media and internet cultures and to be able to link on-line and off-line PR work successfully. By providing information on alternative approaches as well as containing cross-cultural case-studies and examples, the book will give you points of reference and ideas that you will be able to use every time you are asked to provide strategic communication guidance to senior management/clients.
International Power And International Communication
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Author : Mark D. Alleyne
language : en
Publisher: Springer
Release Date : 2016-07-27
International Power And International Communication written by Mark D. Alleyne and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-27 with Political Science categories.
Over seven chapters the book shows how international communication has been shaped by the structure of international political power and how these means of global communication have in turn been strategic tools for the exercise of international political power. There are separate chapters on global news flows, the international trade in cultural products (films, books, advertising, recorded music, periodicals and books), and government propaganda activities. The politics of the International Telecommunication Union (ITU), the Universal Postal Union (UPU) and the World Intellectual Property Organisation (WIPO) are analysed.
The Ideology Of International Communications
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Author : Laurien Alexandre
language : en
Publisher:
Release Date : 1992
The Ideology Of International Communications written by Laurien Alexandre and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Communication categories.
Global Communications International Affairs And The Media Since 1945
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Author : Philip Taylor
language : en
Publisher: Routledge
Release Date : 2002-11
Global Communications International Affairs And The Media Since 1945 written by Philip Taylor and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-11 with History categories.
An analysis of the nature, role and impact of communications within the international arena since 1945. Taylor provides an accessible guide to this growing field for students of media, communications studies and international history.
International Communication
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Author : Daya Kishan Thussu
language : en
Publisher: Bloomsbury Publishing
Release Date : 2018-12-27
International Communication written by Daya Kishan Thussu and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-27 with Social Science categories.
The third edition of International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication. Building on the success of previous editions, this book maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and international perspectives. Each chapter contains engaging case studies which exemplify the main concepts and arguments.
Global Information And World Communication
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Author : Hamid Mowlana
language : en
Publisher: SAGE
Release Date : 1997-05-05
Global Information And World Communication written by Hamid Mowlana and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-05-05 with Psychology categories.
The new edition of this major work offers a comprehensive analysis of international communication systems and the global flow of information. Hamid Mowlana places the analysis of global mass media and other forms of communication within a critical overview of international and intercultural relations. Extensively rewritten and revised, Global Information and World Communication deals with the phenomenon of global information flow in all contexts - political, economic, cultural, technological, legal and professional. Mowlana illustrates how different communication strategies and systems have contributed to the creation of powerful interests and have altered the global scene. He takes into account recent events and sho
International Communication
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Author : V.S. Gupta
language : en
Publisher: Concept Publishing Company
Release Date : 2005
International Communication written by V.S. Gupta and has been published by Concept Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Communication categories.
This work discusses issues and trends in Global Information Revolution and includes chapters on globalisation, new information and communication technologies, Internet and its impact on society and intellectual property rights.
Current Issues In International Communication
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Author : Leslie John Martin
language : en
Publisher: Longman Publishing Group
Release Date : 1990
Current Issues In International Communication written by Leslie John Martin and has been published by Longman Publishing Group this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Language Arts & Disciplines categories.
A selection of writings on the theoretical issues of concern in the field of international communication which covers the topics of Western and Eastern bloc and Third World systems as well as the impact of transnational communication.
Internationalizing International Communication
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Author : Chin-Chuan Lee
language : en
Publisher: University of Michigan Press
Release Date : 2015-01-06
Internationalizing International Communication written by Chin-Chuan Lee and has been published by University of Michigan Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-06 with Political Science categories.
A critical intervention in international communications, in which an array of eminent scholars challenge the Western-dominated conceptions of the field
International Communications
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Author : Art Silverblatt
language : en
Publisher: Routledge
Release Date : 2015-04-08
International Communications written by Art Silverblatt and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-08 with Business & Economics categories.
International communication affects the way we think about other countries and their people and sets the agenda of issues that face the global community. This book introduces the functions of international communications.