Introducing Persuasion
DOWNLOAD
Download Introducing Persuasion PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Introducing Persuasion book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Introducing Persuasion
DOWNLOAD
Author : Anthony McLean
language : en
Publisher: Introducing
Release Date : 2015-04-07
Introducing Persuasion written by Anthony McLean and has been published by Introducing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-07 with Self-Help categories.
A Practical Guide that will show you how to improve your persuasive technique.
Persuading People
DOWNLOAD
Author : Robert Cockcroft
language : en
Publisher: Bloomsbury Publishing
Release Date : 2013-12-01
Persuading People written by Robert Cockcroft and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-01 with Language Arts & Disciplines categories.
This fascinating and practical book explores persuasive techniques in the English language, and is the ideal introduction for students and others with a professional interest in persuasion. Using a wide range of lively and accessible illustrative material, Robert Cockcroft and Susan Cockcroft unpick the complexities of persuasive language - both written and spoken - and enable readers to develop and enhance their rhetorical skills. Now thoroughly revised and expanded, the second edition of this successful text includes: - Developed application of cognitive linguistic theory, which sheds new light on the emotional and logical powers of persuasion - Extended and updated examples of rhetoric in action - Clear pointers for further study to allow readers to continue their exploration into rhetorical theory and practice - A new final chapter which invites readers to practice their skills using updated versions of traditional rhetorical exercises
Influence Belief And Argument
DOWNLOAD
Author : Douglas Ehninger
language : en
Publisher: Pearson Scott Foresman
Release Date : 1974
Influence Belief And Argument written by Douglas Ehninger and has been published by Pearson Scott Foresman this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with Language Arts & Disciplines categories.
Persuasive Communication Skills
DOWNLOAD
Author : S. Steinberg
language : en
Publisher: Juta and Company Ltd
Release Date : 1999-10-31
Persuasive Communication Skills written by S. Steinberg and has been published by Juta and Company Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-10-31 with Business & Economics categories.
This series covers topics in interpersonal, small-group, organizational and mass communication. Each chapter offers an overview, a list of key terms and learning objectives while activities reinforce and expand learning through self-evaluation.
Persuading People
DOWNLOAD
Author : Robert Cockcroft
language : en
Publisher: Palgrave MacMillan
Release Date : 2005
Persuading People written by Robert Cockcroft and has been published by Palgrave MacMillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with English language categories.
This user-friendly introduction to rhetoric applies Aristotle's principles of persuasion to a range of spoken and written modern texts, and offers an expanded treatment and application of the 'New Rhetoric' derived from contemporary language theory.
The Ancient Art Of Persuasion Across Genres And Topics
DOWNLOAD
Author :
language : en
Publisher: BRILL
Release Date : 2019-11-04
The Ancient Art Of Persuasion Across Genres And Topics written by and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-04 with Literary Criticism categories.
This is an original collection of essays that contribute to a developing appreciation of persuasion across ancient genres (mainly oratory, historiography, poetry) and a wide diversity of interdisciplinary topics (performance, language, style, emotions, gender, argumentation and narrative, politics).
The Dynamics Of Persuasion
DOWNLOAD
Author : Richard M. Perloff
language : en
Publisher:
Release Date : 2010
The Dynamics Of Persuasion written by Richard M. Perloff and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Language Arts & Disciplines categories.
The Dynamics of Persuasion provides a comprehensive and up-to-date introduction to persuasive communication and attitude change. Offering a thorough discussion of classic and contemporary theories of persuasion, this text explores the structure and functions of attitudes, consistency between attitude and behavior, and issues in attitude measurement. Examining persuasion through media, interpersonal, and psychological lenses, author Richard M. Perloff systematically investigates the impact of persuasive communication on attitudes toward a variety of topics, including health, politics, and racial prejudice. In addition to presenting persuasion theory and research, he provides numerous examples of persuasion in action, demonstrating the role of persuasion research in everyday life. Written in a highly accessible and clear style, The Dynamics of Persuasion serves to: introduce the social science perspective on persuasion enhance understanding of persuasion theories and research highlight the major issues discussed in the field of persuasion research explore the complexities and subtleties in the dynamics of everyday persuasion raise awareness about the ethics of contemporary persuasion. New to this edition are: 2008 election examples interspersed througout the text focused discussions on compliance-gaining and negative advertising examples of strong attitude, such as the pros and cons of using animals in research. Complimented by a Companion Website (www.routledge.com/textbooks/dynamicsofpersuasion4e) with resources for students and instructors, The Dynamics of Persuasion is an engaging text appropriate for advanced courses on persuasion in communication, psychology, marketing, and sociology. In its exploration of the dynamics of persuasive communication, it illuminates the powerful effects persuasion has in contemporary society and enhances understanding of this ubiquitous communicative strategy.
The Language Of Persuasion In Politics
DOWNLOAD
Author : Alan Partington
language : en
Publisher: Routledge
Release Date : 2017-09-27
The Language Of Persuasion In Politics written by Alan Partington and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-27 with Language Arts & Disciplines categories.
This accessible introductory textbook looks at the modern relationship between politicians, the press and the public through the language they employ, with extensive coverage of key topics including: ‘spin’, ‘spin control’ and ‘image’ politics models of persuasion: authority, contrast, association pseudo-logical and ‘post-truth’ arguments political interviewing: difficult questions, difficult answers metaphors and metonymy rhetorical figures humour, irony and satire Extracts from speeches, soundbites, newspapers and blogs, interviews, press conferences, election slogans, social media and satires are used to provide the reader with the tools to discover the beliefs, character and hidden strategies of the would-be persuader, as well as the counter-strategies of their targets. This book demonstrates how the study of language use can help us appreciate, exploit and protect ourselves from the art of persuasion. With a wide variety of practical examples on both recent issues and historically significant ones, every topic is complemented with guiding tasks, queries and exercises with keys and commentaries at the end of each unit. This is the ideal textbook for all introductory courses on language and politics, media language, rhetoric and persuasion, discourse studies and related areas.
Persuasion
DOWNLOAD
Author : Dave Lakhani
language : en
Publisher: Wiley + ORM
Release Date : 2011-02-23
Persuasion written by Dave Lakhani and has been published by Wiley + ORM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02-23 with Business & Economics categories.
Praise for persuasion the art of getting what you want "Dave has exposed the secrets of the most powerful persuaders in the world. This book is a step-by-step guide to changing minds and deeply influencing people in person, in print, on the air, or anyplace else you need to persuade. This book makes persuasion so easy and predictable that it may be the most dangerous persuasion book ever written . . . especially if it ends up in the hands of your competition." Mike Litman, CEO, Connect To Success, Inc. and coauthor of Conversations with Millionaires "Dave Lakhani tells you everything you've just got to know about persuasion in this book. It is written provocatively, yet clearly. And it is sure to open your mind while enriching your bank account. I highly recommend it. Fasten your seatbelt when you read it. It takes you on a thrilling ride!" Jay Conrad Levinson, "The Father of Guerrilla Marketing" and author of the Guerrilla Marketing series of books "Dave Lakhani understands persuasion like few do and is able to break the process down so anyone can understand and use it. I highly recommend this book to anyone who hopes to improve their ability to sell, market, advertise, or negotiate." Chet Holmes, Fortune 500 superstrategist and author of the Mega Marketing, Business Growth Masters, and Guerrilla Marketing Meets Karate Master sales programs "Man, talk about persuasive. Dave convinced me to read and review his book, and I don't even like the guy." Blaine Parker, author of Million-Dollar Mortgage Radio "Too few books actually put into practice what they promote. Dave Lakhani breaks the mold with this satisfying, powerful read." John Klymshyn, author of Move the Sale Forward
Persuasion In Society
DOWNLOAD
Author : Herbert W. Simons
language : en
Publisher: Taylor & Francis
Release Date : 2011-04-20
Persuasion In Society written by Herbert W. Simons and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-04-20 with Language Arts & Disciplines categories.
Persuasion in Society introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact in their lives. Employing a contemporary approach, authors Herbert W. Simons and Jean G. Jones draw from popular culture, mass media, and social media to help readers become informed creators and consumers of persuasive messages. This introductory persuasion text offers: A broad-based approach to the scope of persuasion, expanding students’ understanding of what persuasion is and how it is effected Insights on the diversity of persuasion in action, through such contexts as advertising, marketing, political campaigns, activism and social movements, and negotiation in social conflicts The inclusion of "sender" and "receiver" perspectives, enhancing understanding of persuasion in practice Extended treatment of the ethics of persuasion, featuring opposing views on handling controversial issues in the college classroom for enhanced instruction. Case studies showing how and why people fall for persuasive messages, demonstrating how persuasion works at a cognitive level Highlights of this second edition include: An extensively revised approach, written with the needs of today’s undergraduate students in mind Contemporary examples, selected for relevance, currency, and appeal Updated discussions of theory and research, including cognitive psychology and neuroscience Current illustrations from advertising, politics, social movements, propaganda, and other sources. To reinforce the topics covered in each chapter, discussion questions, exercises, and key terms are included. Additional resources are available on the Companion Website (www.routledge.com/textbooks/simons), along with materials for instructors, including supplements for lectures and sample exam questions.