Investigating Audiences
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Investigating Audiences
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Author : Andy Ruddock
language : en
Publisher: SAGE
Release Date : 2007-08-08
Investigating Audiences written by Andy Ruddock and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-08-08 with Language Arts & Disciplines categories.
Picking up on some of the themes developed in his critically acclaimed book Understanding Audiences (SAGE, 2000), this new book on audience research focuses on qualitative methods and will draw upon students′ own media experience. The book is divided into chapters that deal with audience research in terms of concepts and topics. Regarding concepts, Investigating Audiences is firmly grounded within interpretive approaches to studying viewers, readers and listeners. Further to this, the book looks at the different ways in which media influence can be accessed and the attendant methodological consequences. These issues are then applied to a survey of recent scholarship on a variety of topics such as violence, pornography, video gaming, and children and advertising. Investigating Audiences will be very useful for undergraduates in media studies/mass communications courses containing qualitative research components and dealing with cultural studies themes and approaches to audience studies.
Researching Audiences
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Author : Catherine Murray
language : en
Publisher: Bloomsbury Academic
Release Date : 2003-06-27
Researching Audiences written by Catherine Murray and has been published by Bloomsbury Academic this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-06-27 with Social Science categories.
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Coughing And Clapping Investigating Audience Experience
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Author : Karen Burland
language : en
Publisher: Routledge
Release Date : 2016-05-13
Coughing And Clapping Investigating Audience Experience written by Karen Burland and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-13 with Music categories.
Coughing and Clapping: Investigating Audience Experience explores the processes and experiences of attending live music events from the initial decision to attend through to audience responses and memories of a performance after it has happened. The book brings together international researchers who consider the experience of being an audience member from a range of theoretical and empirical perspectives. Whether enjoying a drink at a jazz gig, tweeting at a pop concert or suppressing a cough at a classical recital, audience experience is affected by motivation, performance quality, social atmosphere and group and personal identity. Drawing on the implications of these experiences and attitudes, the authors consider the question of what makes an audience, and argue convincingly for the practical and academic value of that question.
Researching Audiences
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Author :
language : en
Publisher:
Release Date : 2003
Researching Audiences written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Mass media categories.
"How do young audiences play with the cultural spectacle offered by reality shows like Big Brother? How does interactive media influence learning the process in educational and everyday settings? How can corporate communicators address their ethical commitment more effectively to the general public? And is there a link between television viewing and violent behaviour? Researching Audiences is a practical hands-on guide to the main types of empirical fieldwork that have established themselves in academic, policy and commercial research. It will help you explore what audience members do with the media, how they make sense of the media, and how the media may influence social affairs from the micro to the macro level. The book introduces and discusses four complementary key approaches to empirical research: Media ethnography, reception research, survey research, and experimental research. - a full-scale presentation of a best-practice example of the approach - the key concepts used by its practitioners and an overview of its scholarly history - a comprehensive toolbox that equips students with the methodological prerequisites needed in order to embark on the kind of fieldwork often required in practice-oriented audience courses."--Bloomsbury Publishing.
Investigating Audiences
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Author : Sara Selwood
language : en
Publisher:
Release Date : 1991
Investigating Audiences written by Sara Selwood and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Art exhibition audiences categories.
Coughing And Clapping Investigating Audience Experience
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Author : Dr Karen Burland
language : en
Publisher: Ashgate Publishing, Ltd.
Release Date : 2014-12-28
Coughing And Clapping Investigating Audience Experience written by Dr Karen Burland and has been published by Ashgate Publishing, Ltd. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-28 with Music categories.
This collection explores the processes and experiences of attending live music events from the initial decision to attend through to audience responses and memories of a performance after it has happened. The book brings together international researchers who consider the experience of being an audience member from a range of theoretical and empirical perspectives and the question of what makes an audience, arguing convincingly for the practical and academic value of that question.
Educational Inequalities
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Author : Kalwant Bhopal
language : en
Publisher: Routledge
Release Date : 2013-11-07
Educational Inequalities written by Kalwant Bhopal and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-07 with Education categories.
While there is considerable literature on social inequality and education, there is little recent work which explores notions of difference and diversity in relation to "race," class and gender. This edited text aims to bring together researchers in the field of education located across many international contexts such as the UK, Australia, USA, New Zealand and Europe. Contributors investigate the ways in which dominant perspectives on "difference," intersectionality and institutional structures underpin and reinforce educational inequality in schools and higher education. They emphasize the importance of international perspectives and innovative methodological approaches to examining these areas, and seek to locate the dimensions of difference within recent theoretical discourses, with an emphasis on "race," class and gender as key categories of analysis.
Understanding Audiences
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Author : Andy Ruddock
language : en
Publisher: SAGE
Release Date : 2000-12-05
Understanding Audiences written by Andy Ruddock and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-12-05 with Language Arts & Disciplines categories.
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both. Understanding Audiences: demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research.
Media Studies
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Author : Paul Long
language : en
Publisher: Routledge
Release Date : 2014-07-10
Media Studies written by Paul Long and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-10 with Social Science categories.
Media Studies: Texts, Production, Context, 2nd Edition is a comprehensive introduction to the various approaches in the field. From outlining what media studies is to encouraging active engagement in research and analysis, this book advocates media study as a participatory process and provides a framework and set of skills to help you develop critical thinking. Updated to reflect the changing media environment, Media Studies retains the highly praised approach and style of the first edition. Key Features: Five sections - media texts and meanings; producing media; media audiences; media and social contexts; histography - examine approaches to the field including new and web media, traditional print and broadcast media, popular music, computer games, photography, and film. An international perspective allows you to view media in a global context. Examines media audiences as consumers, listeners, readerships and members of communities. Guidance on analytical tools - language, a range of theories and analytical techniques - to give you the confidence to navigate, research and make sense of the field. New for the second edition: New case studies including Google, My Big Fat Gypsy Wedding, the life of a freelance journalist, phone hacking at News International, and collaborative journalism. 'New Media, New Media Studies' is an additional feature, which brings into focus ways of thinking about new media forms. Media Studies: Texts, Production, Context, 2nd Edition will be essential reading for undergraduate and postgraduate students of media studies, cultural studies, communication studies, film studies, the sociology of the media, popular culture and other related subjects.
Investigation Of Un American Propaganda Activities In The United States
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Author : United States. Congress. House. Special Committee on Un-American Activities (1938-1944)
language : en
Publisher:
Release Date : 1988
Investigation Of Un American Propaganda Activities In The United States written by United States. Congress. House. Special Committee on Un-American Activities (1938-1944) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Communism categories.