Kodak And The Lens Of Nostalgia
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Kodak And The Lens Of Nostalgia
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Author : Nancy Martha West
language : en
Publisher: University of Virginia Press
Release Date : 2000
Kodak And The Lens Of Nostalgia written by Nancy Martha West and has been published by University of Virginia Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business & Economics categories.
The advertising campaigns launched by Kodak in the early years of snapshot photography stand at the center of a shift in American domestic life that goes deeper than technological innovations in cameras and film. Before the advent of Kodak advertising in 1888, writes Nancy Martha West, Americans were much more willing to allow sorrow into the space of the domestic photograph, as evidenced by the popularity of postmortem photography in the mid-nineteenth century. Through the taking of snapshots, Kodak taught Americans to see their experiences as objects of nostalgia, to arrange their lives in such a way that painful or unpleasant aspects were systematically erased. West looks at a wide assortment of Kodak's most popular inventions and marketing strategies, including the "Kodak Girl," the momentous invention of the Brownie camera in 1900, the "Story Campaign" during World War I, and even the Vanity Kodak Ensemble, a camera introduced in 1926 that came fully equipped with lipstick. At the beginning of its campaign, Kodak advertising primarily sold the fun of taking pictures. Ads from this period celebrate the sheer pleasure of snapshot photography--the delight of handling a diminutive camera, of not worrying about developing and printing, of capturing subjects in candid moments. But after 1900, a crucial shift began to take place in the company's marketing strategy. The preservation of domestic memories became Kodak's most important mission. With the introduction of the Brownie camera at the turn of the century, the importance of home began to replace leisure activity as the subject of ads, and at the end of World War I, Americans seemed desperately to need photographs to confirm familial unity. By 1932, Kodak had become so intoxicated with the power of its own marketing that it came up with the most bizarre idea of all, the "Death Campaign." Initiated but never published, this campaign based on pictures of dead loved ones brought Kodak advertising full circle. Having launched one of the most successful campaigns in advertising history, the company did not seem to notice that selling a painful subject might be more difficult than selling momentary pleasure or nostalgia. Enhanced with over 50 reproductions of the ads themselves, 16 of them in color, Kodak and the Lens of Nostalgia vividly illustrates the fundamental changes in American culture and the function of memory in the formative years of the twentieth century.
Kodak And The Lens Of Nostalgia
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Author : Nancy Martha West
language : en
Publisher: University of Virginia Press
Release Date : 2000
Kodak And The Lens Of Nostalgia written by Nancy Martha West and has been published by University of Virginia Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Photography categories.
The advertising campaigns launched by Kodak in the early years of snapshot photography stand at the center of a shift in American domestic life that goes deeper than technological innovations in cameras and film. Before the advent of Kodak advertising in 1888, writes Nancy Martha West, Americans were much more willing to allow sorrow into the space of the domestic photograph, as evidenced by the popularity of postmortem photography in the mid-nineteenth century. Through the taking of snapshots, Kodak taught Americans to see their experiences as objects of nostalgia, to arrange their lives in such a way that painful or unpleasant aspects were systematically erased. West looks at a wide assortment of Kodak's most popular inventions and marketing strategies, including the "Kodak Girl," the momentous invention of the Brownie camera in 1900, the "Story Campaign" during World War I, and even the Vanity Kodak Ensemble, a camera introduced in 1926 that came fully equipped with lipstick. At the beginning of its campaign, Kodak advertising primarily sold the fun of taking pictures. Ads from this period celebrate the sheer pleasure of snapshot photography--the delight of handling a diminutive camera, of not worrying about developing and printing, of capturing subjects in candid moments. But after 1900, a crucial shift began to take place in the company's marketing strategy. The preservation of domestic memories became Kodak's most important mission. With the introduction of the Brownie camera at the turn of the century, the importance of home began to replace leisure activity as the subject of ads, and at the end of World War I, Americans seemed desperately to need photographs to confirm familial unity. By 1932, Kodak had become so intoxicated with the power of its own marketing that it came up with the most bizarre idea of all, the "Death Campaign." Initiated but never published, this campaign based on pictures of dead loved ones brought Kodak advertising full circle. Having launched one of the most successful campaigns in advertising history, the company did not seem to notice that selling a painful subject might be more difficult than selling momentary pleasure or nostalgia. Enhanced with over 50 reproductions of the ads themselves, 16 of them in color, Kodak and the Lens of Nostalgia vividly illustrates the fundamental changes in American culture and the function of memory in the formative years of the twentieth century.
A Spectacular Secret
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Author : Jacqueline Goldsby
language : en
Publisher: University of Chicago Press
Release Date : 2020-09-15
A Spectacular Secret written by Jacqueline Goldsby and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-15 with Social Science categories.
This incisive study takes on one of the grimmest secrets in America's national life—the history of lynching and, more generally, the public punishment of African Americans. Jacqueline Goldsby shows that lynching cannot be explained away as a phenomenon peculiar to the South or as the perverse culmination of racist politics. Rather, lynching—a highly visible form of social violence that has historically been shrouded in secrecy—was in fact a fundamental part of the national consciousness whose cultural logic played a pivotal role in the making of American modernity. To pursue this argument, Goldsby traces lynching's history by taking up select mob murders and studying them together with key literary works. She focuses on three prominent authors—Ida B. Wells-Barnett, Stephen Crane, and James Weldon Johnson—and shows how their own encounters with lynching influenced their analyses of it. She also examines a recently assembled archive of evidence—lynching photographs—to show how photography structured the nation's perception of lynching violence before World War I. Finally, Goldsby considers the way lynching persisted into the twentieth century, discussing the lynching of Emmett Till in 1955 and the ballad-elegies of Gwendolyn Brooks to which his murder gave rise. An empathic and perceptive work, A Spectacular Secret will make an important contribution to the study of American history and literature.
Charlotte Mew Poetics Bodies Ecologies
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Author : Francesca Bratton
language : en
Publisher: Springer Nature
Release Date : 2024-09-01
Charlotte Mew Poetics Bodies Ecologies written by Francesca Bratton and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-09-01 with Literary Criticism categories.
This collection of essays explores the life and works of the British poet and author of short stories Charlotte Mew (1869-1928). It represents the first volume dedicated solely to critical engagement with the full range of Mew’s poetry, fiction and essays. Mew moved within a remarkable range of literary and intellectual circles, from The Yellow Book in the 1890s to Bloomsbury’s Poetry Bookshop in the 1910s. As such, her work challenges traditional distinctions between literary periods and sits within the more expansive framework of the long nineteenth century and its legacies. Each chapter contextualises Mew’s oeuvre by examining her experiments with poetic and narrative genres in relation to her wider late Victorian and early modernist intellectual milieu. The volume draws together literary scholars working across the fields of poetry and poetics, decadence, modernism, ecocriticism and queer theory, while illustrating the particular stylistic and thematic complexities of Mew’s writing.
The Qualified Self
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Author : Lee Humphreys
language : en
Publisher: MIT Press
Release Date : 2018-04-13
The Qualified Self written by Lee Humphreys and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-13 with Social Science categories.
How sharing the mundane details of daily life did not start with Facebook, Twitter, and YouTube but with pocket diaries, photo albums, and baby books. Social critiques argue that social media have made us narcissistic, that Facebook, Twitter, Instagram, and YouTube are all vehicles for me-promotion. In The Qualified Self, Lee Humphreys offers a different view. She shows that sharing the mundane details of our lives—what we ate for lunch, where we went on vacation, who dropped in for a visit—didn't begin with mobile devices and social media. People have used media to catalog and share their lives for several centuries. Pocket diaries, photo albums, and baby books are the predigital precursors of today's digital and mobile platforms for posting text and images. The ability to take selfies has not turned us into needy narcissists; it's part of a longer story about how people account for everyday life. Humphreys refers to diaries in which eighteenth-century daily life is documented with the brevity and precision of a tweet, and cites a nineteenth-century travel diary in which a young woman complains that her breakfast didn't agree with her. Diaries, Humphreys explains, were often written to be shared with family and friends. Pocket diaries were as mobile as smartphones, allowing the diarist to record life in real time. Humphreys calls this chronicling, in both digital and nondigital forms, media accounting. The sense of self that emerges from media accounting is not the purely statistics-driven “quantified self,” but the more well-rounded qualified self. We come to understand ourselves in a new way through the representations of ourselves that we create to be consumed.
Encyclopedia Of Twentieth Century Photography 3 Volume Set
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Author : Lynne Warren
language : en
Publisher: Routledge
Release Date : 2005-11-15
Encyclopedia Of Twentieth Century Photography 3 Volume Set written by Lynne Warren and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-11-15 with Photography categories.
The Encyclopedia of Twentieth-Century Photography explores the vast international scope of twentieth-century photography and explains that history with a wide-ranging, interdisciplinary manner. This unique approach covers the aesthetic history of photography as an evolving art and documentary form, while also recognizing it as a developing technology and cultural force. This Encyclopedia presents the important developments, movements, photographers, photographic institutions, and theoretical aspects of the field along with information about equipment, techniques, and practical applications of photography. To bring this history alive for the reader, the set is illustrated in black and white throughout, and each volume contains a color plate section. A useful glossary of terms is also included.
New Zealand And The Sea
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Author : Frances Steel
language : en
Publisher: Bridget Williams Books
Release Date : 2018
New Zealand And The Sea written by Frances Steel and has been published by Bridget Williams Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with History categories.
As a group of islands in the far south-west Pacific Ocean, New Zealand has a history that is steeped in the sea. Its people have encountered the sea in many different ways: along the coast, in port, on ships, beneath the waves, behind a camera, and in the realm of the imagination. While New Zealanders have continually altered their marine environments, the ocean, too, has influenced their lives. A multi-disciplinary work encompassing history, marine science, archaeology and visual culture, New Zealand and the Sea explores New Zealand’s varied relationship with the sea, challenging the conventional view that history unfolds on land. Leading and emerging scholars highlight the dynamic, ocean-centred history of these islands and their inhabitants, offering fascinating new perspectives on New Zealand’s pasts. ‘The ocean has profoundly shaped culture across this narrow archipelago . . . The meeting of land and sea is central in historical accounts of Polynesian discovery and colonisation; European exploratory voyaging; sealing, whaling and the littoral communities that supported these plural occupations; and the mass migrant passage from Britain.’ – Frances Steel
Anthropology Of Tourism In Central And Eastern Europe
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Author : Sabina Owsianowska
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2018-04-11
Anthropology Of Tourism In Central And Eastern Europe written by Sabina Owsianowska and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-11 with Social Science categories.
In Anthropology of Tourism in Central and Eastern Europe: Bridging Worlds, Sabina Owsianowska and Magdalena Banaszkiewicz examine the limitations of the anthropological study of tourism, which stem from both the domination of researchers representing the Anglophone circle as well as the current state of tourism studies in Central and Eastern Europe. This edited collection contributes to the wider discussion of the geopolitics of knowledge through its focus on the anthropological background of tourism studies and its inclusion of contributors from Austria, Bulgaria, Estonia, and Poland.
Capitalism And The Camera
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Author : Kevin Coleman
language : en
Publisher: Verso Books
Release Date : 2021-05-11
Capitalism And The Camera written by Kevin Coleman and has been published by Verso Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-11 with Photography categories.
Photography was invented between the publication of Adam Smith's The Wealth of Nations and Karl Marx and Frederick Engels's The Communist Manifesto. Taking the intertwined development of capitalism and the camera as their starting point, the essays in Capitalism and the Camera investigate the relationship between capitalist accumulation and the photographic image, and ask whether photography might allow us to refuse capitalism's violence-and if so, how? Drawn together in productive disagreement, the essays in this collection explore the relationship of photography to resource extraction and capital accumulation, from 1492 to the postcolonial; the camera's potential to make visible critical understandings of capitalist production and society, especially economies of class and desire; and propose ways that the camera and the image can be used to build cultural and political counterpublics from which a democratic struggle against capitalism might emerge. With essays by Ariella Asha Azoulay, Siobhan Angus, Kajri Jain, Walter Benn Michaels, T. J. Clark, John Paul Ricco, Blake Stimson, Chris Stolarski, Tong Lam, and Jacob Emery.
Spacetime Of The Imperial
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Author : Holt Meyer
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2016-11-07
Spacetime Of The Imperial written by Holt Meyer and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-07 with History categories.
This volume works through spatio-temporal concepts to be found in imperial practices and their representations in a wide range of media. The individual cases investigated in the volume cover a broad spectrum of historical periods from ancient times up to the present. Well-known international scholars treat special cases of the topic, using cutting-edge theory and approaches stemming from historical, cartographic, religious, literary, media studies, as well as ethnography.