Leadership Brand
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Would You Want To Work For You
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Author : Brenda Bence
language : en
Publisher: Global Insight Communications, LLC
Release Date : 2014-01-02
Would You Want To Work For You written by Brenda Bence and has been published by Global Insight Communications, LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-02 with Branding (Marketing) categories.
Executive coach Brenda Bence shows you simple, practical ways to assess how well you balance key behaviors that can make or break your reputation as a leader of others. By developing your own Executive Leadership Brand -- the Trademarked You -- you can motivate your team to genuinely want to do their best for you and your organization.--Adapted from jacket.
Leadership Brand
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Author : David Magellan Horth
language : en
Publisher: Center for Creative Leadership
Release Date : 2016-12-15
Leadership Brand written by David Magellan Horth and has been published by Center for Creative Leadership this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-15 with Business & Economics categories.
Authentic Personal Brand Coaching
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Author : Hubert K. Rampersad
language : en
Publisher: IAP
Release Date : 2015-06-01
Authentic Personal Brand Coaching written by Hubert K. Rampersad and has been published by IAP this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-01 with Business & Economics categories.
This book offers an advanced breakthrough formula to build, implement, and cultivate an authentic, distinctive, and memorable personal brand, which forms the key to enduring personal success. This new personal branding blueprint entails a systematic and integrated journey towards self-awareness, happiness, and enduring marketing success. If you are branded in this holistic way you will automatically attract success and the people and opportunities that are a perfect fit for you. Dr. Hubert Rampersad has introduced an advanced authentic personal branding model and practical related tools, that provide an excellent framework and roadmap for building a strong authentic personal brand, which is in harmony with your dreams, life purpose, values, genius, passion, and with things what you love doing. This unique authentic personal branding system will help you to unlock your potential and build a trusted image of yourself that you want to project in everything you do. It also opens your view to new ideas, possibilities and opportunities. It is combined with powerful tools to deliver peak performance and to create a stable basis for trustworthiness, credibility, and personal charisma. This innovative methodology is spiritual, measurable, holistic, organic, authentic and sustainable. It taps deeply into self-awareness and helps others to develop innovative ways of doing business with social media and to position themselves strongly in this individual age. It has been proven in practice to produce sustainable results, not only for individuals but also for organizations. It’s neither cosmetic nor cloudy, and therefore clients are experiencing concrete and sustainable results within 2 months.
Leadership Brand Deliver On Your Promise German
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Author : David Magellan Horth
language : de
Publisher: Center for Creative Leadership
Release Date : 2018-04-05
Leadership Brand Deliver On Your Promise German written by David Magellan Horth and has been published by Center for Creative Leadership this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-05 with Business & Economics categories.
Everyone has a reputation. Whether good or bad, your reputation precedes you, and can inhibit or enhance your professional goals. However, how do you actively nurture, develop, and manage how others see you? In this book, we’ll discuss how crafting a brand can give you control of how you’re perceived at work. From proven strategies from CCL experts, to practical advice you can implement immediately, Leadership Brand: Deliver on Your Promise can help you figure out the leader you want to be, and how to build the brand that can get you there.
Leadership Brand
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Author : David Ulrich
language : en
Publisher: Harvard Business Review Press
Release Date : 2007
Leadership Brand written by David Ulrich and has been published by Harvard Business Review Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.
leadership evaluate progress along the way, as a leadership brand is created and implemented."--BOOK JACKET.
The Leader S Edge
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Author : Susan Hodgkinson
language : en
Publisher: iUniverse
Release Date : 2005
The Leader S Edge written by Susan Hodgkinson and has been published by iUniverse this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business & Economics categories.
"The Leader's Edge is a must read for aspiring entrepreneurs and executives. Susan Hodgkinson has done what most management consultants and scholars are unable to do. She has written a book consistent with the best research on impression management, social networks and executive development without the jargon. The Leader's Edge provides keen insights and actionable prescriptions for creating a personal brand. The 5 P's framework is the most useful I have found for analyzing and taking action to maximize how others will value your potential to contribute and be willing to invest in it. "Every aspiring professional of color needs to read this book. Susan Hodgkinson writes with sensitivity to the challenges racial minorities often face in large corporations. Her advice is part and parcel of the tools one needs to be liberated from the self-limiting and defensive approaches minorities often take to being undervalued in their places of work. This book is about power and taking control of one's own destiny." --David Thomas, Professor of Organization Behavior, Harvard Business School, and Author of Breaking Through, The Making of Minority Executives in Corporate America "Sue Hodgkinson is a brilliant executive coach and a vital partner to me in supporting some of my most important clients at Genzyme. Sue brings her successful approach forward in The Leader's Edge. She gets to the heart of the matter in a way that few others do, enabling leaders to envision and embark upon new pathways to personal excellence." --Joan Wood, Senior Vice President, Leadership and Organization Development, Genzyme Corporation "Every leader at every level needs to read this book." --Deborah Merrill-Sands, Former Dean, Simmons School of Management "Progressing to senior leadership requires a concerted series of adjustments in your leadership approach. This book helps you assess all the dimensions of how you lead, as well as the barriers you should anticipate as you ascend, and strategies for overcoming them. The personal brand framework is practical and following Hodgkinson's advice will bring quick, high impact results to your work." --James G. Connolly, Former President, Citizens Financial Group "With the clarity and passion of a true visionary, Sue Hodgkinson delivers a practical and potent approach to the phenomenon of 'personal branding.'" --Donna D'Cruz, Founder and CEO of Rasa Music
New Brand Leadership
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Author : Larry Light
language : en
Publisher: FT Press
Release Date : 2015-05-23
New Brand Leadership written by Larry Light and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-23 with Business & Economics categories.
New Brand Leadership delivers the first complete, proven blueprint for organizing and executing on global brand marketing. It reflects the authors’ 50+ years of combined experience driving global brand leadership and measurable results across a wide range of industries, at companies ranging from Mars to Nissan, IHG to YUM! Brands. Larry Light and Joan Kiddon show how to drive value by successfully managing at the intersection of globalization, localization, and personalization. They introduce Arcature’s proven Collaborative Three Box Model, guiding you step-by-step through creating brand vision, defining brand framework, bringing your brand to life, and then measuring your performance. They offer specific, high-value recommendations regarding cultural change, organizational responsibilities, structure, metrics, and much more. You’ll find proven solutions to tough real-world global branding challenges, including managing tensions between global and local, central and regional, and brand leadership vs. brand management. For wide audiences of C-suite and other current and prospective business leaders; HR officers, marketing executives and agency professionals, top executives, business leaders, prospective business leaders, and MBA/executive MBA students.
The Brand New Leader
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Author : Melva Robertson
language : en
Publisher:
Release Date : 2020-12
The Brand New Leader written by Melva Robertson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12 with Business & Economics categories.
The extensive leadership literature of our day focuses on the what and how of leadership. Numerous definitions, concepts, behaviors, and traits of leadership aim to pinpoint the "magic formula" -from a blanket approach--that makes leadership effective. One vital, yet often overlooked, area lacking in these conversations is the emphasis on the personal connection to leadership. This book takes a deep dive into the notion of leadership as a personal brand. It provides theories, strategies, examples, and tactics along with evidence suggesting that leadership derives from -- and is influenced by -- a more personal context. Chapters draw from the belief that there is no separation between the leader and the person holding the leadership title. The leader's identity has a direct correlation to who the leader is as a person rather than a function. Leadership values stem primarily from personal values, experiences, beliefs, and other influences, and thus, the perceptions of a leader are automatically associated with that person-- the individual. Accordingly, if leadership output is personal and the outcomes are personal to those influenced by the leader, then one who is considered an impactful leader is the result of both their personal attributes and their application of concepts and theories. The way a leader leads originates from a customized selection of leadership styles, strengths, and approaches that are unique to each person and based on their exposures and influences. This book also explores a personal branding approach to leadership development. It explains leadership branding as an acknowledgement of leader's reputation. How one is viewed as a leader becomes personal once those perceptions are used to identify the leader. They comprise the leader's brand-reputation. In recognizing leadership as a personal brand, the book incorporates branding concepts and how these contribute to leadership development, responsibility, and outcomes. The subject of this book is strategic leadership development. Readers will use the customized Leadership BRAND Assessment and explore concepts and theories common to leadership, to understand and develop the knowledge, skills, and abilities needed to effectively lead organizations and teams effectively through change, crisis, uncertainty, and other barriers to achieving a common goal. Topics covered in this book include, leadership responsibility and accountability, ethics, values, effective communication, resilience, vision, foresight and followership.
Authentic Personal Branding
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Author : Hubert K. Rampersad
language : en
Publisher: IAP
Release Date : 2009-05-01
Authentic Personal Branding written by Hubert K. Rampersad and has been published by IAP this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-01 with Business & Economics categories.
This book offers an advanced breakthrough formula to build, implement, maintain, and cultivate an authentic, distinctive, relevant, and memorable Personal and Corporate Brand, which forms the key to enduring personal and business success. The new Personal Branding blueprint entails a systematic and integrated journey towards self-awareness, happiness, and enduring marketing success. If you are branded in this holistic way you will automatically attract success and the people and opportunities that are a perfect fit for you. Hubert Rampersad has introduced an advanced authentic Personal Branding model and practical related tools, that provide an excellent framework and roadmap for building a strong authentic Personal Brand, which is in harmony with your dreams, life purpose, values, genius, passion, and with things what you love doing. This new blueprint has been proven in practice to produce sustainable results, not only for individuals but also for companies. By aligning employee’s Personal Brand with their Corporate Brand you can realize the ‘best fit’ between employee and company, which creates a highly engaged and happy workforce.
Authentic Leadership
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Author : Dr. Ronald Tan Lian Huat
language : en
Publisher: Partridge Publishing Singapore
Release Date : 2017-02-27
Authentic Leadership written by Dr. Ronald Tan Lian Huat and has been published by Partridge Publishing Singapore this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-27 with Education categories.
The dissertation is partly based on my experience as a leader where I have learnt the necessary skills and attributes through various leadership courses I have attended. I was a leader for thirty years, starting my career from a position of production technician to production manager and from a sales executive to sales manager and general manager and, lately, as CEO of a listed company. I have also learned a lot from management gurus like Stephan Covey, Dr. Hubert Rampersad, Dr. Ken Keis, Anthony Robins, John C. Maxwell, Dr. Pat Williams, and others.