Lean Rapid And Profitable New Product Development
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Lean Rapid And Profitable New Product Development
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Author : Robert G. Cooper
language : en
Publisher: Stage-Gate International
Release Date : 2009-03-06
Lean Rapid And Profitable New Product Development written by Robert G. Cooper and has been published by Stage-Gate International this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-06 with Business & Economics categories.
Although many companies have introduced product innovation processes, they are still struggling to achieve the financial results they expected. This book shows how to properly balance the need for speed with the drive for profitability. It demonstrates how to maximize the value of a new product portfolio, how to streamline the product innovation process, and how to achieve growth that is both profitable and sustainable. New product success is not simply about developing new products that sell; it's about getting them to market quickly with the lowest cost and the highest return. Dr. Robert G. Cooper and Dr. Scott J. Edgett use their latest research and draw upon their combined 60 years of experience in the field to show you what the companies that continuously win at new products are doing. Top performers have discovered how to properly balance the need for speed with profitability. With a new process they call NexGen(TM) Stage-Gate(R), Dr. Cooper and Dr. Edgett show precisely how you can ensure that your innovation is not only lean and rapid but profitable as well. For more information, visit: www.stage-gate.com
Winning At New Products
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Author : Robert G. Cooper
language : en
Publisher: Basic Books
Release Date : 2017-09-19
Winning At New Products written by Robert G. Cooper and has been published by Basic Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-19 with Business & Economics categories.
A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." --Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management
The Lean Product Lifecycle
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Author : Tendayi Viki
language : en
Publisher: Pearson UK
Release Date : 2018-11-21
The Lean Product Lifecycle written by Tendayi Viki and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-21 with Business & Economics categories.
The Lean Product Lifecycle is a playbook that provides frameworks, methods and tools to develop innovative new products and business models, while managing your core portfolio. Follow the 6 key phases of a product’s life - idea, explore, validate, grow, sustain and retire – and discover how to develop products according to their life stage and ensure the right investment for each.. For each stage there is a step-by-step guide of product development best practices using examples and case studies from several companies and start-ups. Using the tools and templates in this book, you’ll be able to: Take a new product from idea to scale within a market. Understand the difference between executing on products that are already successful in the market and searching for profitable business models for new products. Use the right tools and methods for validating new products ideas and business models. Understand how to manage mature products and retire old products using lean innovation principles. Discover how lessons from lean start-ups can transform your business. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
The Lean Product Development Guidebook
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Author : Ronald Mascitelli
language : en
Publisher: Technology Perspectives
Release Date : 2007
The Lean Product Development Guidebook written by Ronald Mascitelli and has been published by Technology Perspectives this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Industrial management categories.
A practical guidebook for product development teams that describes proven tools and methods for slashing time-to-market for new products.
The Lean Product Playbook
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Author : Dan Olsen
language : en
Publisher: John Wiley & Sons
Release Date : 2015-06-02
The Lean Product Playbook written by Dan Olsen and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-02 with Business & Economics categories.
The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.
Lean Product And Process Development 2nd Edition
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Author : Allen C. Ward
language : en
Publisher: Lean Enterprise Institute
Release Date : 2014-03-05
Lean Product And Process Development 2nd Edition written by Allen C. Ward and has been published by Lean Enterprise Institute this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-05 with categories.
"The P-51 Mustang—perhaps the finest piston engine fighter ever built—was designed and put into flight in just a few months. Specifications were finalized on March 15, 1940; the airfoil prototype was complete on September 9; and the aircraft made its maiden flight on October 26. Now that is a lean development process!" —Allen Ward and Durward Sobek, commenting on the development of the P-51 Mustang and its exemplary use of trade-off curves. Shingo Research and Professional Publication Award recipient, 2008 Despite attempts to interpret and apply lean product development techniques, companies still struggle with design quality problems, long lead times, and high development costs. To be successful, lean product development must go beyond techniques, technologies, conventional concurrent engineering methods, standardized engineering work, and heavyweight project managers. Allen Ward showed the way. In a truly groundbreaking first edition of Lean Product and Process Development, Ward delivered -- with passion and penetrating insights that cannot be found elsewhere -- a comprehensive view of lean principles for developing and sustaining product and process development. In the second edition, Durward Sobek, professor of Mechanical and Industrial Engineering at Montana State University—and one of Ward’s premier students—edits and reorganizes the original text to make it more accessible and actionable. This new edition builds on the first one by: Adding five in-depth and inspiring case studies. Including insightful new examples and illustrations. Updating concepts and tools based on recent developments in product development. Expanding the discussion around the critical concept of set-based concurrent engineering. Adding a more detailed table of contents and an index to make the book more accessible and user-friendly. The True Purpose of Product Development Ward’s core thesis is that the very aim of the product development process is to create profitable operational value streams, and that the key to doing so predictably, efficiently, and effectively is to create useable knowledge. Creating useable knowledge requires learning, so Ward also creates a basic learning model for development. But Ward not only describes the technical tools needed to make lean product and process development actually work. He also delineates the management system, management behaviors, and mental models needed. In this breakthrough text, Ward: Asks fundamental questions about the purpose and “value added” in product development so you gain a crystal clear understanding of essential issues. Shows you how to find the most common forms of “knowledge waste” that plagues product development. Identifies four “cornerstones” of lean product development gleaned from the practices of successful companies like Toyota and its partners, and explains how they differ from conventional practices. Gives you specific, practical recommendations for establishing your own lean development processes. Melds observations of effective teamwork from his military background, engineering fundamentals from his education and personal experience, design methodology from his research, and theories about management and learning from his study of history and experiences with customers. Changes your thinking forever about product development.
Winning At New Products
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Author : Robert G. Cooper
language : en
Publisher: Hachette UK
Release Date : 2017-09-19
Winning At New Products written by Robert G. Cooper and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-19 with Business & Economics categories.
For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." -- Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management
The Lean Machine
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Author : Dantar P. Oosterwal
language : en
Publisher: AMACOM
Release Date : 2010-01-13
The Lean Machine written by Dantar P. Oosterwal and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-01-13 with Business & Economics categories.
From near-extinction in the early eighties, Harley-Davidson rose to worldwide recognition and is still today one of the great, iconic American motorcycle brands. In this insider guide, former Harley-Davidson executive Dantar Oosterwal offers an exclusive look at how Harley-Davidson was able to adapt in an ever-changing world to stay on top and stay in existence. In The Lean Machine, readers learn about Harley-Davidson’s secret weapon and go-to formula for outstanding success: Knowledge-Based Product Development. Rooted in Japanese productivity improvement techniques, this method helped Harley realize an unprecedented fourfold increase in throughput in half the time--powering annual growth of more than ten percent. Winner of the 2017 Shingo Prize for Literature, The Lean Machine--which is part business journal, part analysis, and part step-by-step toolkit--takes readers through the day-to-day transformation at Harley and identifies universal change and improvement issues so that companies in any industry can incorporate this game-changing system--with predictably excellent results.
The Mastery Of Innovation
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Author : Katherine Radeka
language : en
Publisher: CRC Press
Release Date : 2012-10-11
The Mastery Of Innovation written by Katherine Radeka and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-11 with Business & Economics categories.
What do Ford Motor Company, Steelcase, Scania, Goodyear, Novo Nordisk, and Philips Electronics have in common? They all need to get their best ideas to market as fast as possible. They need to achieve the mastery of innovation. When these companies needed to accelerate time-to-market, get more new products to customers, and improve their ROI from investments in R&D, they turned to Lean Product Development to help them master the process of innovation. By adapting Lean ideas to their specific product development challenges, they learned how to focus innovation on the problems that would maximize customer and business value, and deliver on their best ideas. Winner of a Shingo Research and Professional Publication Award! The Mastery of Innovation: A Field Guide to Lean Product Development describes the experiences of 19 companies that have achieved significant results from Lean Product Development. Their stories show that Lean Product Development delivers results: Ford Motor Company completely reinvented its Global Product Development System and put decades of knowledge about automotive design at its engineers’ fingertips DJO Global, a medical device company, more than tripled the number of products they released to the market and cut development time by 60% Playworld Systems cut time-to-market in half–twice The diverse set of North American and European case studies in this book range from very small product development organizations (three engineers) to very large (more than 10,000). Some of the industries represented include automotive, medical devices, industrial products, consumer electronics, pharmaceuticals, scientific instruments, and aerospace. These companies have generously shared their knowledge about Lean Product Development to help you get your best ideas to market faster.
Lean Strategies For Product Development
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Author : Clifford Fiore
language : en
Publisher: Quality Press
Release Date : 2003-06-30
Lean Strategies For Product Development written by Clifford Fiore and has been published by Quality Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-06-30 with Business & Economics categories.
Most companies are under a great deal of pressure to reduce expenses and increase profits. And as the competition continues to increase, these companies are all racing to develop new products and bring them to market as quickly and cheaply as possible. Many of these companies have turned to lean strategies in the manufacturing area to help them improve the process by eliminating waste and helping them gain a competitive advantage. Yet few if any have taken these same strategies beyond the manufacturing environment and into the product development area. This is the focus of Lean Strategies for Product Development, which explains how to use these same lean strategies and principles in non-manufacturing areas which will lead to reduced cycle times and increased profits. Lean Strategies for Product Development highlights problems that are common to companies in terms of developing products cheaply and efficiently. The result is a book based on proven strategies and methodologies that will enable a company to significantly reduce the time necessary to develop new products and dramatically reduce product cost. Companies that have implemented the concepts presented in Lean Strategies for Product Development have achieved dramatic results. In some cases, cycle time reduction by as much as 70% has been achieved. The concepts are presented in the context of a story centered on two key characters – a customer and his supplier. Through the dialog shared between the characters, the concepts are presented and a new business opportunity emerges.