Legacy In The Making Building A Long Term Brand To Stand Out In A Short Term World

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Legacy In The Making Building A Long Term Brand To Stand Out In A Short Term World
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Author : Mark Miller
language : en
Publisher: McGraw Hill Professional
Release Date : 2018-02-23
Legacy In The Making Building A Long Term Brand To Stand Out In A Short Term World written by Mark Miller and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-23 with Business & Economics categories.
Named one of Forbes' Top Ten Business Books American Marketing Association Berry Book Award Winner International Book Award Winner American Business Awards Silver Medalist Business Book Awards Finalist for International Book of the Year A book for a different breed of business leader, one who looks beyond the moment to create a life of significance. Most of us are familiar with the traditional way of looking at legacy—something preserved in the past. Traditional legacy is all around us, evidenced by the steady churn of autobiographies, bequests, commemorations, and dedications we are forever leaving in our collective cultural wake. This is not the legacy you will find in this book. Legacy in the Making celebrates an active, dynamic form of “modern legacy,” seen through the eyes of a select group of extraordinary men and women who are pursuing their enduring ambitions in the age of now. More than caretakers of the past, these modern legacy builders are also the authors of a vital today and tomorrow. Rather than leaving their legacies behind them, they are looking ahead to harness their long-term ambitions and inspire others to help carry them forward. These are not static, traditional legacies. These are legacies in the making.
The Founder Effect
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Author : Lawrence Lam
language : en
Publisher: John Wiley & Sons
Release Date : 2025-03-03
The Founder Effect written by Lawrence Lam and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-03-03 with Business & Economics categories.
Explore a framework to build and invest in profitable companies that consistently outperform the rest How do great organisations go from paper to profit? What are the secrets to sound, lucrative decision-making? And how can you analyse executive and company performance for smarter investing — as a leader or a shareholder? In The Founder Effect: Three Pillars of Success in Founder-Led Companies, investment funds manager Lawrence Lam identifies the intangible elements that drive the success behind outstanding global companies. Backed by behavioural psychology, case studies and examples from some of the world's most iconic brands, The Founder Effect shows you how to uncover a business's potential for profit. This handbook presents a compelling three-pillar framework, giving you the tools you need to evaluate track record, assess motivation, and go beyond marketing spin to uncover actual progress. Understand the magic formula that generates success within executive management teams Uncover how intelligent organisational design supports a company, from people to productivity Review leadership judgement and uncover cognitive biases that influence decision-making Discover what motivates an executive team, from psychological ownership to incentive structures Ensure that an organisation's leadership truly reflects its core values and culture Perfect for investors, founders, executive management, board members and other business leaders, The Founder Effect is a can't-miss resource for measuring what takes a company from good to great. 'Lawrence Lam provides a clear framework for evaluating management teams by highlighting the traits that make great founders successful. The Founder Effect is a must-read for anyone looking to understand what sets top leadership apart.' — Chip Wilson, Founder of Lululemon 'The Founder Effect breaks away from conventional business theory, offering a deep dive into the out-of-the-box entrepreneurial mindset. It explores the innovative strategies that have been key to Chemist Warehouse’s enduring success and growth.' — Jack Gance, Chairman and Co-founder, Chemist Warehouse 'The Founder Effect isn’t just another business book. It’s a powerhouse of insight that unveils the secrets to how we operate — capturing the essence of a founder’s mindset and how we have forged success and growth at Flight Centre.' — Graham Turner, Global Managing Director, CEO, and Co-founder of Flight Centre Travel Group
Make Your Business Stand Out Fast The Secrets Of Instant Brand Recognition
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Author : Ahmed Musa
language : en
Publisher: Recorded Books
Release Date : 2025-03-11
Make Your Business Stand Out Fast The Secrets Of Instant Brand Recognition written by Ahmed Musa and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-03-11 with Business & Economics categories.
In a world full of noise, standing out can seem impossible—but it’s not. Make Your Business Stand Out Fast reveals the secrets to building instant brand recognition that cuts through the clutter and attracts attention. This book provides actionable strategies for developing a unique visual identity, creating unforgettable messaging, and crafting a brand experience that people will remember. You’ll learn how to leverage social media, advertising, and PR to make an immediate impact, ensuring that your brand is top of mind for your target audience. Whether you’re launching a new product or rebranding an existing business, this book will show you how to make a big splash in your industry and ensure your brand gets noticed.
Create A Legacy Of Leadership And Lasting Impact How To Build A Brand That Inspires Generations
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Author : Silas Mary
language : en
Publisher: Recorded Books
Release Date : 2025-02-11
Create A Legacy Of Leadership And Lasting Impact How To Build A Brand That Inspires Generations written by Silas Mary and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-02-11 with Business & Economics categories.
True leadership isn’t just about success—it’s about leaving a legacy. This book teaches you how to build a lasting impact by developing leadership skills, inspiring others, and creating a brand that stands the test of time. Learn how to lead with purpose, empower others, and create something bigger than yourself. By following these principles, you’ll not only achieve personal success but also influence generations to come. Whether you’re an entrepreneur, executive, or someone striving to make a difference, this book provides the blueprint to creating a legacy that lasts.
Build A Legacy That Pays Forever Timeless Offers Systems And Impact
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Author : Sybex Books
language : en
Publisher: Recorded Books
Release Date : 2025-06-22
Build A Legacy That Pays Forever Timeless Offers Systems And Impact written by Sybex Books and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-22 with Business & Economics categories.
It’s time to stop launching things that fizzle and start creating value that lives on. Build A Legacy That Pays Forever is your step-by-step guide to building offers and systems that don’t just generate income—but continue to pay you in impact, reputation, and revenue long after the initial sale. This book is for entrepreneurs and creators who are done with chasing quick wins. You’ll learn how to craft timeless products, design evergreen systems, and structure your business around long-term outcomes—not short-term adrenaline. Inside, you’ll discover how to identify your legacy offer—the one solution that defines your authority and stands the test of time. You’ll map out how to automate delivery, streamline sales, and create scalable back-end systems that generate revenue with less effort and more integrity. You’ll also explore how to align your purpose with your profitability, ensuring your work doesn’t just build income—but leaves a mark. Because legacy isn’t just about what you leave behind. It’s about what continues working for you—while you rest, travel, heal, grow, or create something new. Whether you’re building for your family, your future, or your freedom, this book shows you how to create once and profit forever. It’s time to stop hustling endlessly for every sale. It’s time to build the business that outlives your to-do list—and outlasts your burnout.
Build A Business That Outlasts The Market Long Term Strategy For Serious Entrepreneurs
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Author : Simon Schroth
language : en
Publisher: Recorded Books
Release Date : 2025-04-08
Build A Business That Outlasts The Market Long Term Strategy For Serious Entrepreneurs written by Simon Schroth and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-04-08 with Business & Economics categories.
The business landscape is full of fleeting trends and rapid changes. To succeed in the long run, entrepreneurs must think beyond short-term profits and focus on building a business that stands the test of time. Build a Business That Outlasts the Market provides a comprehensive blueprint for creating a lasting business that can thrive, no matter what the future holds. This book explores the importance of creating a sustainable business model that can adapt to changing markets and economies. It covers the essentials of long-term business planning, such as understanding market trends, investing in resilient business structures, and developing strategies that promote consistent growth. The focus is on creating a legacy-driven business that provides value to customers and communities, creating a lasting impact. You’ll learn how to build a strong brand foundation, cultivate customer loyalty, and create systems that allow your business to weather any storm. The book also provides insights into diversification, how to develop a risk management plan, and how to position your company for growth in any market environment. Build a Business That Outlasts the Market is essential for any entrepreneur who wants to build something meaningful and enduring in an ever-evolving business world.
Build A Legacy Not Just A Business How To Create An Impact That Lasts Forever
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Author : Silas mary
language : en
Publisher: Recorded Books
Release Date : 2025-02-24
Build A Legacy Not Just A Business How To Create An Impact That Lasts Forever written by Silas mary and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-02-24 with Business & Economics categories.
Many entrepreneurs build businesses, but few build legacies. *Build a Legacy, Not Just a Business* teaches you how to create a company that outlasts you—one that continues to thrive and make an impact long after you’re gone. This book goes beyond profits and short-term success. It explores how great entrepreneurs create businesses that stand the test of time, leaving behind a meaningful contribution to the world. Whether you’re just starting out or already running a successful company, this book will help you think bigger, plan smarter, and lead with a purpose beyond money. What you’ll learn: - The mindset shift from short-term business to long-term legacy. - How to create a vision that attracts customers, employees, and investors. - The role of culture in building a resilient, purpose-driven company. - Strategies for scaling your business while maintaining its core identity. - How to pass down leadership and ensure your business survives for generations. If you want to build something that matters and lasts, this book will show you how.
The Long Game Building Sustainable Growth Over Short Term Wins
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Author : favour emeli
language : en
Publisher: Recorded Books
Release Date : 2025-01-14
The Long Game Building Sustainable Growth Over Short Term Wins written by favour emeli and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-01-14 with Business & Economics categories.
In the pursuit of quick wins, many businesses lose sight of what really matters: sustainable growth. The Long Game is a masterclass in building a business that thrives not just today but for years to come. This book challenges the short-term mentality that dominates modern business thinking. It argues that true success comes from patience, strategic planning, and a commitment to long-term goals. Each chapter dives deep into the principles of sustainability, from financial practices to team development, and offers actionable strategies for achieving lasting success. You’ll learn how to balance short-term needs with long-term aspirations, build customer loyalty, and create a culture of innovation that keeps you ahead of the curve. The book is packed with inspiring stories of businesses that played the long game and emerged stronger, even in challenging markets. By the end of The Long Game, you’ll have a clear roadmap for building a legacy that outlasts fleeting trends and temporary successes. This isn’t just a book—it’s a philosophy for sustainable growth.
Build A Brand That Sells Itself The Secret To Magnetic Marketing
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Author : Ahmed Musa
language : en
Publisher: Recorded Books
Release Date : 2025-03-11
Build A Brand That Sells Itself The Secret To Magnetic Marketing written by Ahmed Musa and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-03-11 with Business & Economics categories.
In today’s crowded market, simply having a great product isn’t enough—you need a brand that stands out. Build a Brand That Sells Itself reveals the secret to creating a magnetic brand that attracts customers without the need for constant sales pitches. This book teaches you how to craft a compelling brand story, develop an authentic voice, and create a strong emotional connection with your audience. By focusing on the core values that resonate with your target market, you’ll learn how to turn your brand into a trusted name that speaks for itself. From visual identity to customer experience, you’ll discover the strategies top brands use to build loyalty, inspire word-of-mouth marketing, and become household names. If you want to build a brand that generates buzz, builds trust, and drives sales effortlessly, this is the guide you need.
The Last Lecture
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Author : Randy Pausch
language : en
Publisher: Hachette UK
Release Date : 2008-04-08
The Last Lecture written by Randy Pausch and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-04-08 with Self-Help categories.
After being diagnosed with terminal cancer, a professor shares the lessons he's learned—about living in the present, building a legacy, and taking full advantage of the time you have—in this life-changing classic. "We cannot change the cards we are dealt, just how we play the hand." —Randy Pausch A lot of professors give talks titled "The Last Lecture." Professors are asked to consider their demise and to ruminate on what matters most to them. And while they speak, audiences can't help but mull over the same question: What wisdom would we impart to the world if we knew it was our last chance? If we had to vanish tomorrow, what would we want as our legacy? When Randy Pausch, a computer science professor at Carnegie Mellon, was asked to give such a lecture, he didn't have to imagine it as his last, since he had recently been diagnosed with terminal cancer. But the lecture he gave—"Really Achieving Your Childhood Dreams"—wasn't about dying. It was about the importance of overcoming obstacles, of enabling the dreams of others, of seizing every moment (because "time is all you have . . . and you may find one day that you have less than you think"). It was a summation of everything Randy had come to believe. It was about living. In this book, Randy Pausch has combined the humor, inspiration and intelligence that made his lecture such a phenomenon and given it an indelible form. It is a book that will be shared for generations to come.