Lighting For Product Photography
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Lighting For Product Photography
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Author : Allison Earnest
language : en
Publisher: Amherst Media
Release Date : 2019-06-15
Lighting For Product Photography written by Allison Earnest and has been published by Amherst Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-15 with Photography categories.
In the Internet age, shoppers often don't have the advantage of touching or feeling an item in order to make a logical buying decision regarding. The same is true on menus; we have to decide whether or not to order that fancy drink or dessert based on a photograph of it. This makes the job of photographers more important than ever--without the right photos, even the best product won't sell in today's marketplace! In this book, photographer Allison Earnest shows you how to design images to contain all the information about color, depth, shape, and texture that potential buyers will need to evaluate the product using their eyes alone--and how to entice viewers with scene setups and lighting that set the right mood or match the needs of a specific publication, website, or advertising campaign. Comprehensive text and detailed setup shots make it easy to follow along and master the principles of photographing any product beautifully!
Lighting For Digital Photography
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Author : Syl Arena
language : en
Publisher: Pearson Education
Release Date : 2012-10-07
Lighting For Digital Photography written by Syl Arena and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-07 with Photography categories.
Now that you’ve had your DSLR for a while, are you ready to take a much closer look at what creating a great image is all about? It’s all about light! The ability to see, influence, modify, control, and create light will take your images from snapshots to great shots! In Lighting for Digital Photography: From Snapshots to Great Shots, photographer and bestselling author Syl Arena begins with a primer on light itself—how to see its direction, intensity, color, contrast, and hardness—and quickly moves on to discussions of shooting both indoors and outdoors in the many different conditions of natural or man-made light. Then the book digs in to begin creating light with photographic lights, whether that’s small flash or big strobe, the pop-up flash on your DSLR or continuous lights. Follow along with Syl and you will: Learn the basics (and beyond) of light modifiers that make light bigger and softer, such as umbrellas, softboxes, beauty dishes, and diffusion panels Understand how to control and shape the light itself with flags, grids, snoots, and the zoom function on your flash Appreciate the color temperature of light (whether that’s the sun, a light bulb, or a flash), and how to influence it with white balance settings on your camera and colored gels on your flash Learn how to take great pictures across many different genres, from product and still life images, to simple (and not so simple) portraits and group shots With Lighting for Digital Photography: From Snapshots to Great Shots, you’ll learn not only how light behaves—you’ll learn all you need to know to get started on the journey of creating and controlling light in order to make great shots. And once you’ve got the shot, show it off! Join the book’s Flickr group, share your photos, and discuss how you get great shots at flickr.com/groups/lightingfromsnapshotstogreatshots.
Sculpting With Light
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Author : Allison Earnest
language : en
Publisher: Amherst Media
Release Date : 2008-09-01
Sculpting With Light written by Allison Earnest and has been published by Amherst Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-01 with Photography categories.
Techniques for creating flawless lighting show photographers of all levels how to take full control of their photographic atmosphere in this indispensable guide. Illustrating the physics that govern light; the visual difference between the eye and camera; the qualities of incident and reflected light; and the effects of the size, intensity, direction, contrast, and ratio of light, this manual offers tools for sculpting the face for remarkable portraits. The three desirable positions for the main light are described in detail, as well as how to use those arrangements to accentuate all types of faces—oval, long, angular, heart-shaped, and square—to create portraits with a variety of different effects, from romantic to edgy to high fashion.
Go With Microsoft Excel 2013 Introductory Subscription
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Author : Teri Campbell
language : en
Publisher: New Riders
Release Date : 2012-09-26
Go With Microsoft Excel 2013 Introductory Subscription written by Teri Campbell and has been published by New Riders this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-26 with Photography categories.
Creating mouth-watering food images requires more than just a love of food and access to a kitchen. With the popularity of food blogs and photography how-tos, it’s tempting to think that anyone can photograph food, but it’s another thing entirely to shoot for a tight ad layout with the pressure of your client watching over your shoulder. Commercial food photographer Teri Campbell has been called a “lighting master,” and in this beautifully illustrated book, he not only shares his detailed lighting set-ups and shooting techniques for a wide range of food and drink shots, but also offers candid advice on how to set up a studio, use the right equipment, market your work, find clients, bid on assignments, hire food and prop stylists, and communicate effectively with everyone on the set. Campbell shares his expertise on dozens of commercial assignments–from shooting beignets on location in New Orleans, to creating perfect ice tea pours, to photographing beans on real flames in his studio. Learn how he creates dynamic compositions, uses studio strobes, and arranges light diffusers, reflectors, fill cards, and mirrors, to create the perfect capture. Campbell also discusses his post-processing techniques in Adobe Camera Raw and Adobe Photoshop to create images that are irresistible. This guide for intermediate and advanced users provides the insider details to help you expand your photography skills or turn your passion for food and images into a professional career.
Studio Lighting For Product Photography
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Author : Eastman Kodak Company
language : en
Publisher: Hassell Street Press
Release Date : 2021-09-09
Studio Lighting For Product Photography written by Eastman Kodak Company and has been published by Hassell Street Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-09 with categories.
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Minimalist Lighting
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Author : Kirk Tuck
language : en
Publisher: Amherst Media
Release Date : 2008-05-01
Minimalist Lighting written by Kirk Tuck and has been published by Amherst Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-05-01 with Photography categories.
Packed with incredible images and step-by-step techniques, this book is a must have for commercial, wedding, and portrait photographers working on location who want to maximize their time behind the camera and minimize their time spent hauling cumbersome lighting equipment. The tips show how to select easily portable and versatile equipment for location shoots, cutting down on the packing and porting of expensive equipment. With techniques and information on the latest technology—including battery-powered flashes and accessories—this reference shows photographers how to work with smaller and lighter-weight lighting equipment without sacrificing quality. Whether shooting portraits, landscapes, or interiors, whether indoors or out, photographers will embrace the portable approach offered in this valuable resource.
The Art And Style Of Product Photography
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Author : J. Dennis Thomas
language : en
Publisher: John Wiley & Sons
Release Date : 2013-12-17
The Art And Style Of Product Photography written by J. Dennis Thomas and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-17 with Photography categories.
High quality images sell products. Here's how you do it. From cereal boxes to billboards to photos on Amazon, product photos have a strong impact on viewers. Now you can master the secrets of effective product photography with this essential guide. Author J. Dennis Thomas guides you through the basics, from selecting the right equipment and practicing different lighting techniques to controlling exposure, using backgrounds and props, and much more. Whether it's jewelry, food, fashion, or other products, learn how to photograph for effective selling, while building the skills and tools you need for a career. Explains how to produce quality photos for product or commercial photography, including fashion, food, jewelry, technology, and more The author is a professional photographer whose work has been published in major U.S. magazines including Rolling Stone, Elle, W Magazine, and US Weekly Covers choosing the right equipment, practicing different lighting techniques, controlling exposure, using backgrounds and props, and more Gives new and even experienced photographers the tools they need to build careers in product photography Take photographs that impress, intrigue, dazzle, and sell with The Art and Style of Product Photography.
Creative Lighting
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Author : Harold Davis
language : en
Publisher: John Wiley & Sons
Release Date : 2011-09-14
Creative Lighting written by Harold Davis and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09-14 with Photography categories.
How to make digital photography lighting more creative—and less challenging! How do you master the art of lighting your photographs? Go beyond the basics, go beyond the "rules," and get creative with the help of renowned photographer Harold Davis. In this book, Harold shows you how to break the boundaries of conventional wisdom and create unique, lively, and beautifully lit photographs. Packed with tips and tricks as well as stunning examples of the author’s creativity, this book will both inform and inspire you to create your own lighting style. Teaches you when and how to control the light in your photographs Reviews the basic “rules” of digital photography lighting and shows you how to break the rules to create your own uniquely lit images Helps you start building a lighting style of your own Includes stunning examples of the author’s photography and lighting techniques Whether you're a beginner or a seasoned digital photographer, you'll find ideas and techniques to spark your creativity.
Lighting Essentials
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Author : Don Giannatti
language : en
Publisher: Amherst Media
Release Date : 2011-10-01
Lighting Essentials written by Don Giannatti and has been published by Amherst Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10-01 with Photography categories.
Encouraging photographers to take a subject-oriented approach to lighting, this manual shows it is possible to make better decisions about both the technical and artistic aspects of lighting. It teaches how to identify qualities the subject possesses that the light will react with and how to use this knowledge to create perfect photographs. Through a variety of amply illustrated shoots, the book explains how to approach each image from the perspective of controlling the subjectÕs appearance to match the photographerÕs vision for the picture. This comprehensive guide covers such topics as the benefits and drawbacks of various lighting tools, the effect of light placement, and controlling lighting ratios. Designed for intermediate-to-advanced photographers, it illustrates techniques for using light as a tool to capture the subject in the best possible manner.
Softbox Lighting Techniques
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Author : Stephen A. Dantzig
language : en
Publisher: Amherst Media, Inc
Release Date : 2007
Softbox Lighting Techniques written by Stephen A. Dantzig and has been published by Amherst Media, Inc this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Photography categories.
Softboxes—specialized photographic lighting devices that produce a flattering and soft, low-contrast look—are the main focus of this resource for photographers. Professional and amateur photographers alike will be able to apply the thorough explanations on the simple, yet highly effective, light- and shadow-altering methodologies found in this guidebook to any subject matter in portrait, fashion, and editorial images. Additional chapters cover the use of softboxes in partnership with other light sources, including sunlight and various types of studio lighting treatments.