Localization Strategies For Global E Business
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Localization Strategies For Global E Business
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Author : Nitish Singh
language : en
Publisher: Cambridge University Press
Release Date : 2012
Localization Strategies For Global E Business written by Nitish Singh and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.
The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest ways to achieve effective international expansion is by leveraging the web. This book provides a comprehensive, non-technical guide to leveraging website localization strategies for global e-commerce success.
Global E Commerce Strategies For Small Businesses
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Author : Eduardo Da Costa
language : en
Publisher: MIT Press
Release Date : 2003-02-28
Global E Commerce Strategies For Small Businesses written by Eduardo Da Costa and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-02-28 with Business & Economics categories.
How small businesses can use the Internet and e-commerce to succeed in the global marketplace. Small companies account for a surprising one-third of U.S. exports, and their market share is growing. The Internet has played a major role in helping these companies develop an increasingly powerful international presence. Global E-Commerce Strategies for Small Businesses describes the export opportunities e-commerce holds for small-to-medium size enterprises (SMEs) all over the world. The book is organized in two parts. The first uses examples and case studies of small exporting companies from six countries to show how SMEs and new entrepreneurs are not only successful but also often responsible for job creation, innovation, and economic growth in their regions. It also examines common obstacles to exports such as local and international laws, cultural differences, trade barriers, taxation, and transport infrastructure. The second part covers the steps in setting up a global business: researching business opportunities, identifying and reaching out to customers, building and keeping an online image, closing the deal, and maintaining customer support. Written in a casual, accessible style, the book offers an overview of the tools and services available to help smaller companies flourish in the global marketplace.
E Commerce For The Global Markets
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Author : Patrick Loh
language : en
Publisher: Knowledgeworks Consultants
Release Date : 2006
E Commerce For The Global Markets written by Patrick Loh and has been published by Knowledgeworks Consultants this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Electronic commerce categories.
Hci In Business
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Author : Fiona Fui-Hoon Nah
language : en
Publisher: Springer
Release Date : 2015-07-20
Hci In Business written by Fiona Fui-Hoon Nah and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-20 with Computers categories.
This volume constitutes the refereed proceedings of the Second International Conference on HCI in Business, HCIB 2015, held as part of the 17th International Conference on Human-Computer Interaction, HCII 2015, which took place in Los Angeles, CA, USA, in August 2015. HCII 2015 received a total of 4843 submissions, of which 1462 papers and 246 posters were accepted for publication after a careful reviewing process. The papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. They thoroughly cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The 72 papers presented in this volume address the following topics: social media for business, enterprise systems, business and gamification, analytics, visualization and decision- making, industry, academia, innovation, and market.
Emerging Markets From A Multidisciplinary Perspective
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Author : Yogesh K. Dwivedi
language : en
Publisher: Springer
Release Date : 2018-04-11
Emerging Markets From A Multidisciplinary Perspective written by Yogesh K. Dwivedi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-11 with Business & Economics categories.
This book examines prominent issues in the Emerging Markets (EM) from a variety of disciplines in order to make useful societal contributions through knowledge exchange. EMs offer enormous opportunities, but realizing them is both challenging and risky due to inherent uncertainties of such markets. EM’s also have unique characteristics that makes them different from developed countries. This causes implications for both theory and practice. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. This book investigates problems specific to emerging markets, and identifies new theoretical constructs, hypotheses (re)development, and emphasizes institutional contexts. The chapters in this book establish new conceptual and theoretical paradigms from multidisciplinary perspectives concentrated in the areas of information systems, electronic government, and digital and social media matters. The book focuses on topics in these areas such as digital enterprises, sustainability, telemedicine, and Information Communication Technology (ICT) and surveys the potential challenges and opportunities that may arise. These concepts and topics covered in this book are vital for making the global economy more equitable and sustainable.
International Business
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Author : V.K.Bhalla
language : en
Publisher: S. Chand Publishing
Release Date : 2013
International Business written by V.K.Bhalla and has been published by S. Chand Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Business & Economics categories.
International Business
The Digital Multinational
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Author : Satish Nambisan
language : en
Publisher: MIT Press
Release Date : 2022-02-15
The Digital Multinational written by Satish Nambisan and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-15 with Business & Economics categories.
How multinational companies can use digital technology to compete in a world where business is driven by the forces of both globalization and deglobalization. Digital technology has put globalization on steroids; multinational companies now account for one-third of world GDP and one-fourth of world employment. And yet complicating this story of unchecked global capitalism are two contradictory forces. Even as advances in digital technology enable borderless markets, a new nationalism has emerged, reviving protectionism and railing against digital colonialism. In The Digital Multinational, management experts Satish Nambisan and Yadong Luo examine how companies can adopt a dual strategy to cope with this new normal: harnessing the power of digital technology while adapting to the geopolitical realities of particular markets. Key to success, Nambisan and Luo explain, is the notion of tight and loose coupling to characterize the relationship of the digital multinational to its global partners and subsidiaries. Identifying the tightness-looseness requirements of global business connectivity leads to successful business strategy. Drawing on real-world examples that include Burberry’s entrance into the Chinese market, Unilever’s AI-powered global talent marketplace, and the Vocal for Local movement in India, they develop a typology of global business contexts; discuss digital strategies for entering new markets, establishing digital platforms, managing globally dispersed activities, and pursuing innovation; and explain how these strategies can be part of a business leader’s toolkit. The Digital Multinational is an essential guide to competing in a business world driven by both globalization and deglobalization.
Engineering Global E Commerce Sites
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Author : James Bean
language : en
Publisher: Elsevier
Release Date : 2003-05-22
Engineering Global E Commerce Sites written by James Bean and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-05-22 with Computers categories.
"This book is a boon to technology professionals who are responsible for global integration projects. Faced with the mind-boggling complexities of standardizing global data, global processes and global e-commerce, even the most experienced professionals are often at a loss. James Bean has created an extraordinary compilation of standards information, and provided his insight on how to resolve complex integration problems. This book will benefit IT community at large, and I would encourage both specialists and novices alike to bring this book into their personal libraries." -- Arka Mukherjee, Ph.D., CEO, Global IDs Inc.A practitioner's guide to developing global e-commerce sites, focusing on the design and engineering of Web forms for global data collection and alignment with widely recognized international standards, XML structures, and XML vocabularies. The author describes the globalization problem, identifies common design errors, provides a representative scenario, and introduces effective solutions and techniques.Structured around a practical, "real-world" theme, this book is written for the hands-on practicioner in any mid- to large-sized company engaging in international ecommerce (B2C, B2B, etc.) * Presents effective techniques for flexible and extensible data capture* Provides techniques for using the most recognized international data standards and describes the synergies, value and importance of XML as a transaction definition medium* Only book on the subject written from a software engineering point of view
E Business Strategy Sourcing And Governance
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Author : Gottschalk, Petter
language : en
Publisher: IGI Global
Release Date : 2005-12-31
E Business Strategy Sourcing And Governance written by Gottschalk, Petter and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-12-31 with Business & Economics categories.
"This book is based on the premise that it is difficult, if not impossible, to manage a modern business or public organization without at least some knowledge of the planning, use, control and benefits of information technology"--Provided by publisher.
Truly Global
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Author : Anna N Schlegel
language : en
Publisher: FriesenPress
Release Date : 2016-08-04
Truly Global written by Anna N Schlegel and has been published by FriesenPress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-08-04 with Business & Economics categories.
TODAY’S ECONOMY IS INCREASINGLY BORDERLESS. Every company that seeks to grow beyond its national boundaries needs a globalization team to help develop, translate, adapt, and promote products to international markets. This team is vital to ensuring that customers receive product information and support in their own language in a personalized and seamless way. From a company’s website, to product interfaces and documentation, to telephone and online support, providing this culturally specific experience is essential to building a brand across international borders with a solid enterprise approach. Ideal for global corporate leaders, board members, employees, and students, Truly Global provides an insider’s look at how large companies move into international markets to successfully deliver their product to customers across different cultures and languages. It covers everything you need to know, to globalize your company from start to finish, including who to recruit as members of a globalization team, how to integrate globalization in each department, and how to use the team’s research to build your brand’s presence in new markets. This book will help your company succeed in an increasingly competitive global economy, and lay the foundation for your growth from national company to international household brand.