Management A Very Short Introduction
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Management A Very Short Introduction
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Author : John Hendry
language : en
Publisher: Oxford University Press
Release Date : 2013-10-24
Management A Very Short Introduction written by John Hendry and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-24 with Business & Economics categories.
In this Very Short Introduction, John Hendry provides a lively introduction to the nature and principles of management. Tracing its development over the past century, Hendry looks not only at the jobs managers do today and their place in the culture of work, but also provides an insight into modern management theory.
Projects
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Author : Andrew Davies
language : en
Publisher: Oxford University Press
Release Date : 2017
Projects written by Andrew Davies and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with Business & Economics categories.
A project is a temporary coalition of people and resources brought together to achieve a one-off objective. Andrew Davies explains how and why the project approach is central to success in creating products and services, constructing major infrastructure, launching entrepreneurial ventures, implementing strategies, even landing a man on the moon.
Branding
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Author : Robert Jones
language : en
Publisher: Oxford University Press
Release Date : 2017
Branding written by Robert Jones and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with Business & Economics categories.
Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be.
Marketing
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Author : Kenneth Le Meunier-FitzHugh
language : en
Publisher:
Release Date : 2021
Marketing written by Kenneth Le Meunier-FitzHugh and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with Business & Economics categories.
This book outlines the nature of contemporary marketing, considering how marketers function as an interface between customers and organisations. As globalisation creates increasing challenges to established marketing practices it shows how marketing efforts need to adapt continuously to allow an organisation to reach its intended market.
Leadership A Very Short Introduction
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Author : Keith Grint
language : en
Publisher: Oxford University Press
Release Date : 2010-07-29
Leadership A Very Short Introduction written by Keith Grint and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-07-29 with Business & Economics categories.
Structured around a series of common, yet fundamental, questions about whatleadership is; includes case studies of leaders to illustrate the main themes.
Education A Very Short Introduction
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Author : Gary Thomas
language : en
Publisher: OUP Oxford
Release Date : 2013-03-28
Education A Very Short Introduction written by Gary Thomas and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-28 with Education categories.
From the schools of ancient times to the present day, Gary Thomas explores how and why education has evolved has it has. Examining education worldwide, he explains the way schools work, noting how curricula are remarkably consistent around the world. Delving into some of the big questions, Thomas explores the history of education in this Very Short Introduction. Considering various styles such as progressive versus formal, he also explores the ideas of some of the big theorists, including Piaget and Vygotsky. Looking at different forms of education and styles of teaching, he considers the ways in which education is being improved by matching styles of learning to teaching, and ensuring that schools are more inclusive and meaningful for a broader range of students. He finishes by considering the ways in which education may develop over the coming century. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Risk A Very Short Introduction
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Author : Baruch Fischhoff
language : en
Publisher: Oxford University Press
Release Date : 2011-05-26
Risk A Very Short Introduction written by Baruch Fischhoff and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-26 with Business & Economics categories.
Risks are everywhere. They come from many sources, including crime, diseases, accidents, terror, climate change, finance, and intimacy. They arise from our own acts and they are imposed on us. In this Very Short Introduction Fischhoff and Kadvany draw on both the sciences and humanities to show what all risks have in common. Do we care about losing money, health, reputation, or peace of mind? How much do we care about things happening now or in the future? To ourselves or to others? All risks require thinking hard about what matters to us before we make decisions about them based on past experience, scientific knowledge, and future uncertainties. Using conceptual frameworks such as decision theory and behavioural decision research, we examine the science and practice of creating measures of risk and look at how scientists apply probability by combining historical records, scientific theories, and expert judgement. Showing what science has learned about how people deal with risks, and applying these to diverse everyday examples, the authors demonstrate how we move from understanding a risk to making a choice in everyday life.
A Very Short Fairly Interesting And Reasonably Cheap Book About Management Theory
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Author : Todd Bridgman
language : en
Publisher: SAGE
Release Date : 2020-11-11
A Very Short Fairly Interesting And Reasonably Cheap Book About Management Theory written by Todd Bridgman and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-11 with Business & Economics categories.
Conceived by Chris Grey, the Very Short, Fairly Interesting and Reasonably Cheap series offers an antidote to conventional textbooks. Each book takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. In Management Theory, Todd Bridgman and Stephen Cummings uncover enduring myths about famous theorists, from Adam Smith and Max Weber to Frederick Taylor, Mary Parker Follett, Abraham Maslow and Kurt Lewin. By exploring how these myths became cast as the foundations of management, this accessible and engaging book generates new ways of thinking about what management could be today and in the future. Students can head to YouTube to watch a selection of specially-curated, bitesize videos - 20 Insights on Management Theory - which explain key topics relating to management theory. Lecturers can visit https://study.sagepub.com/bridgman to access a range of PowerPoint slides that can be used in their teaching.
Australia
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Author : Kenneth Morgan
language : en
Publisher: OUP Oxford
Release Date : 2012-05-31
Australia written by Kenneth Morgan and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-31 with History categories.
In this Very Short Introduction Kenneth Morgan provides a wide-ranging and thematic introduction to modern Australia. He examines the main features of its history, geography, and culture since the beginning of the white settlement in New South Wales in 1788. Drawing attention to the distinctive features of Australian life he places contemporary developments in a historical perspective, highlighting the importance of Australia's indigenous culture and making connections between Australia and the wider word. Balancing the successful growth of Australian institutions and democratic traditions, he considers the struggles that occurred in the making of modern Australia. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Canada
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Author : Donald A. Wright
language : en
Publisher:
Release Date : 2020
Canada written by Donald A. Wright and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with History categories.
A bilingual, multicultural, and multinational nation, Canada borders the United States, reaches into the Arctic, and stretches across six time zones. Drawing on Canadian history, politics, and literature, Donald Wright explores the Canadian story and identity, from the arrival of the first Indigenous peoples to contemporary climate politics.