Management De L Innovation
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Producing New Knowledge On Innovation Management
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Author : Bernard Chapelet
language : en
Publisher: PUG
Release Date : 2012
Producing New Knowledge On Innovation Management written by Bernard Chapelet and has been published by PUG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with categories.
This book disseminates the best research contributions on Innovation Manage-ment of the Doctors of the internationally recognized DBA program of Grenoble École de Management. This volume is edited by Bernard Chapelet, Professor Emeritus at Grenoble École de Management, and Michel Le Berre, Professor Emeritus at Université Pierre-Mendès-France of Grenoble. It aims at providing researchers and students in Management Sciences with "state-of-the-art" theoretical and practical issues in Innovation Management. It also concerns managers who want to stay up-to-date on the most recent research in the domain in order to enrich their day-to-day management practices.
Marketing And Innovation Management
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Author : Elie Ofek
language : en
Publisher: Now Publishers Inc
Release Date : 2010
Marketing And Innovation Management written by Elie Ofek and has been published by Now Publishers Inc this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
It would be difficult to find a CEO today that would not rank "innovation" as one of the top means by which a firm can sustain growth and survive a harsh competitive environment. However, it is unlikely that many CEOs would place "Marketing" as one of the top functions in charge of formulating innovation strategy or ensuring the success of an innovation initiative. Marketing and Innovation Management discusses why marketing has been perceived as being less relevant for innovation strategy and explains how this can be remedied. Recent work by marketing scholars holds the promise of an increased marketing impact on innovation decision-making. Marketing and Innovation Management reviews the role marketing plays at the early phases of innovation management when decisions are being made on new products and services. Marketing's role in innovation management can be reinforced by shifting marketing input to innovation and by moving the focus away from quantifying consumer input through surveys and toward uncovering qualitative insights by engaging and observing consumers. This monograph addresses the topic of understanding customer adoption and the diffusion of innovations. The authors review recent developments and demonstrate how marketing concepts and frameworks fit with and enrich those proposed in other disciplines. Finally, Marketing and Innovation Management examines the launch of innovation into the marketplace and how recent trends are changing how marketers approach this critical task. Marketing and Innovation Management provides an understanding of what marketing can bring to the table when it comes to setting innovation strategy and proposes a way to approach research in this domain so that it has the intended effect of helping firms integrate the customer perspective.
Innovation Research In Technology And Engineering Management
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Author : Marc J. de Vries
language : en
Publisher: Taylor & Francis
Release Date : 2021-03-02
Innovation Research In Technology And Engineering Management written by Marc J. de Vries and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-02 with Business & Economics categories.
Philosophy may not seem to be an obvious source to discover methods for successful product innovation management. However, this book shows that systematic reflection on the nature of product innovation management, supported by insights from the philosophy of technology, can illuminate the innovation process in technology and engineering. Presenting methodological guidelines and philosophical reflections, this book guides readers through each phase of product innovation. At each step, ideas from the philosophy of technology are translated into practical guidelines for managing these processes. The book works through the philosophical perspectives on innovation, methods in innovation design and research, and the value and ethical implications of innovation. Bridging the gap between philosophical context and practical methodologies, this book will be highly valuable for postgraduate students and academics researching and teaching innovation and philosophy of technology.
Managing Global Innovation
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Author : Yves L. Doz
language : en
Publisher: Harvard Business Press
Release Date : 2012
Managing Global Innovation written by Yves L. Doz and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.
The key to bridging your global innovation gap In today's global economy, it would be short-sighted to rely solely on local resources for new-product innovations. Instead, knowledge and activity critical to innovation most likely lie outside your company's home territories--sometimes far outside. And this distance makes it harder than ever to obtain and integrate these resources, eating away at your competitive edge. How to tackle this challenge? In Managing Global Innovation, INSEAD's Yves L. Doz and Keeley Wilson show you how to build and leverage a global innovation network. Drawing on extensive research and real-life company examples, they walk you through a set of practical frameworks for acquiring and integrating innovation-critical knowledge from multiple sources. You'll learn to optimize your innovation footprint, improve communication and receptivity, and enhance collaboration in order to succeed on a global scale. Based on in-depth research within more than three dozen corporations--including Citibank, Essilor, GE, GlaxoSmithKline, HP Labs, HP Singapore, Nokia, Novartis, Shiseido, Siemens, Snecma, Synopsys, and Xerox--this book bridges theory and practice. Managing Global Innovation gives you the tools to harness critical expertise from around the globe--and channel it into your innovation programs.
Total Innovative Management Excellence Time
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Author : H. James Harrington
language : en
Publisher: CRC Press
Release Date : 2020-04-13
Total Innovative Management Excellence Time written by H. James Harrington and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-13 with Business & Economics categories.
Dr. H. James Harrington and Frank Voehl have gathered together the thoughts and ideas of more than 20 of the most creative innovation thought leaders from business, professional practice, and academia in this compelling book. The thought leaders look at innovation from almost every angle – their statements offer an unparalleled view of innovation and provide a depth of insight that is extraordinary. Harrington and Voehl’s reflection on each chapter, and on the sections within the book, provides useful links between themes and reinforces the relationships between many of the ideas. Anyone interested in innovation (practitioner or researcher) will benefit from this global thought collection. The contributors' multiple perspectives, models, practical examples, and stories provide a sense of innovation that no single writer could ever capture. A company’s future growth will only come through successful innovation. This book is organized around Dr. Harrington's innovation pyramid, which consists of the 16 building blocks required to bring about significant improvements in an organization’s ability to deliver creative products. It highlights the principles and recommendations in ISO's new innovation standard 56002 and provides many new concepts that are not included in the standard. It includes a free, powerful, and valuable online customized innovation maturity analysis. Following three unassailable facts will strike you as soon as you read this book: 1. Innovation is the new mantra; whether you're involved in a not-for-profit, for-profit, service sector, or governmental organization. 2. Understanding that innovation and creative activities penetrate into every part of an organization requiring multiple perspectives that drive a new way of thinking and working that impacts the organization's culture, social operations, and commercial context that impacts the total organization, and not just new products or services. 3. Innovation is an exciting adventure. Total Innovative Management Excellence (TIME): The Future of Innovation (978-0-367-43242-3, 340635) draws on insights from around the globe in order to be competitive in fast-moving technologies.
Innovation And Management
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Author : Nihon Keiei Gakkai
language : en
Publisher: Walter de Gruyter
Release Date : 1988
Innovation And Management written by Nihon Keiei Gakkai and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Business & Economics categories.
Gestion De L Innovation
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Author : Albéric TELLIER
language : fr
Publisher: Éditions EMS
Release Date : 2015-03-26
Gestion De L Innovation written by Albéric TELLIER and has been published by Éditions EMS this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-26 with Business & Economics categories.
La capacité d’innovation est l’une des clés de la compétitivité de l’entreprise. Dans un contexte de plus en plus exigeant, s’est développé un ensemble de concepts, de théories et de démarches visant à mieux comprendre et gérer l’innovation. La gestion de l’innovation se situe à la croisée de la stratégie, du marketing, du droit de la propriété intellectuelle et du management des organisations. Cet ouvrage propose une mise en pratique des concepts et outils fondamentaux du management de l’innovation, à travers 12 cas d’entreprises ancrés dans l’actualité des affaires, et notamment : Danone, Google, Metro/20 Minutes, Peugeot-Citroën, Pixar, SEB, UGC... La grande diversité des entreprises (multinationales, PME, start-up), des cas traités (succès mais aussi échecs) et des secteurs étudiés (traditionnels mais aussi de haute-technologie) permettra au lecteur de saisir les spécificités et les enjeux de l’innovation. Ecrit par des enseignants-chercheurs spécialistes de l’innovation, cet ouvrage fait preuve d’un souci pédagogique tout particulier : - chaque cas est centré sur un thème particulier afin de faciliter la compréhension et la mobilisation des concepts et outils pertinent pour le traiter ; - chaque cas est accompagné d’une note pédagogique comprenant un corrigé détaillé afin de permettre l’évaluation du travail effectué et de revenir sur les points clés. Afin d’aborder les différentes facettes du management de l’innovation, cet ouvrage adopte le même plan que le manuel Gestion de l’innovation (EMS, 2013), dont il est l’indispensable complément. Cet ouvrage s’adresse aux étudiants en gestion/management (3e années de licence et masters universitaires, écoles de commerce, MBA), aux élèves d’écoles d’ingénieurs, aux enseignants et à tous les acteurs concernés par les projets d’innovation : dirigeants d’entreprise, ingénieurs de R&D, chefs de projet, consultants, responsables marketing...
Management De L Innovation
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Author : Séverine Le Loarne-Lemaire
language : fr
Publisher: Pearson Education France
Release Date : 2012-08-31
Management De L Innovation written by Séverine Le Loarne-Lemaire and has been published by Pearson Education France this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-31 with Business & Economics categories.
Nourri de la double expérience pédagogique et professionnelle des auteurs, cet ouvrage se concentre sur les innovations de produits et de services, les innovations incrémentales et de rupture, et l'innovation organisationnelle.
Management Of Research And Innovation
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Author : Burton Victor Dean
language : en
Publisher: North Holland
Release Date : 1980
Management Of Research And Innovation written by Burton Victor Dean and has been published by North Holland this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980 with Business & Economics categories.
Monograph, management of research and development - includes chapter on developing countries.
Knowledge Management In The Innovation Process
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Author : John de la Mothe
language : en
Publisher: Springer Science & Business Media
Release Date : 2001-08-31
Knowledge Management In The Innovation Process written by John de la Mothe and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-08-31 with Business & Economics categories.
It is now widely recognized that many of the central unresolved problems in economic policy, management and research turn on questions of knowledge. Increasingly, complex firms and agencies must ask, and answer, such difficult questions as: What is knowledge? Where is it? Who has it? Does the organization lose or gain competitive advantage or effectiveness by sharing knowledge? Where can we find the knowledge we need? How can we measure knowledge? In a knowledge-based economy, these queries are integral to the pursuits of every policy maker, analyst and strategist. Knowledge Management in The Innovation Process - a joint project between Statistics Canada and Program of Research on Innovation Management and Economy (PRIME) at the University of Ottawa - brings together economic, social, measurement and policy views on these critical issues. This project fits into an ongoing research program at Statistics Canada to develop meaningful indicators for science, technology and innovation in a technology-intensive economy. It also fits into the ongoing program at PRIME to better understand technology policy and innovation strategy. This book tells the story of the dynamic interplay between knowledge and innovation with an eye to developing tools and frameworks for managing knowledge for social and economic benefit.