Manuale Di Ux Writing
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Manuale Di Ux Writing
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Author : Daniele Lombardo
language : it
Publisher:
Release Date :
Manuale Di Ux Writing written by Daniele Lombardo and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.
L'UX Writing ha il potere di plasmare le esperienze degli utenti nel dominio digitale e oggi gli utenti cercano non solo interfacce visivamente accattivanti, ma anche contenuti chiari, concisi e convincenti. Questa guida è il punto di partenza per capire come scrivere testi efficaci per siti web e applicazioni mobili, assicurando che le vostre creazioni fungano da guida esaustiva in quel viaggio che è la User Experience. Che siate aspiranti creatori di contenuti, designer curiosi o product manager emergenti, questo manuale è il vostro compagno fidato per scoprire le complessità di una UX Writing efficace.
Manuale Di Sopravvivenza Per Ux Designer
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Author : Matteo Di Pascale
language : it
Publisher: HOEPLI EDITORE
Release Date : 2023-03-29T00:00:00+02:00
Manuale Di Sopravvivenza Per Ux Designer written by Matteo Di Pascale and has been published by HOEPLI EDITORE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-29T00:00:00+02:00 with Business & Economics categories.
Dopo aver letto il Manuale di sopravvivenza per UX designer sarete equipaggiati di nozioni, tecniche e atteggiamenti per affrontare a viso aperto un qualsiasi progetto di user experience design nella vita reale. Una guida pensata per professionisti del settore creativo, graphic designer, product designer e art director – ma anche imprenditori, startupper, project manager – che sentono la necessità di comprendere e applicare il processo di UX. Grazie a questo manuale potranno resistere (e combattere!) nel mondo del lavoro vero, fatto di clienti con idee poco chiare e spesso privi di budget adeguati, direttori creativi che alzano la voce e picchiano pugni sui tavoli, e advisor poco qualificati, che usano acronimi a sproposito e portano le startup del tutto fuori strada. È uno strumento concreto e versatile: trasmette metodologie pratiche e racconta situazioni realmente vissute in cui è facile identificarsi, e aprirà tutte le porte della progettazione per l’utente. In questa seconda edizione si approfondisce il tema del business aware design, un approccio olistico che considera anche le dinamiche d’impresa e che offre una visione fondamentale per sviluppare progetti sostenibili e profittevoli.
Ux Writing
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Author : Torrey Podmajersky
language : it
Publisher: Apogeo Editore
Release Date : 2020-01-22T00:00:00+01:00
Ux Writing written by Torrey Podmajersky and has been published by Apogeo Editore this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-22T00:00:00+01:00 with Computers categories.
Per UX writing si intende l'utilizzo delle parole all'interno dell'esperienza utente: titoli, pulsanti, etichette, istruzioni, descrizioni, notifiche, avvisi e comandi che le persone vedono e con cui interagiscono. Quando il successo di un'azienda dipende dalle azioni che gli utenti scelgono di fare o non fare, come acquistare un biglietto per un evento o usare i mezzi pubblici, le parole sono fondamentali. Ma come scegliere le parole e come capire quando funzionano? Questo manuale mostra le strategie di UX writing che aiutano le persone a raggiungere i propri obiettivi e le aziende a coinvolgere e conquistare il pubblico. L'autrice spiega come rendere riconoscibile in ogni contenuto la voce di un brand, applicare modelli che aiutino la scrittura e misurare l'efficacia dei contenuti prodotti. Non mancano approfondimenti sulle tecniche di editing del testo, gli strumenti del mestiere dello UX writer e le fasi per strutturare un piano di lavoro efficace. Una guida agile e pratica per professionisti di marketing e comunicazione, responsabili di prodotto, UX designer e web designer che vogliono imparare a usare testi e contenuti in chiave strategica.
Ux Writing Microcopy
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Author : Kinneret Yifrah
language : de
Publisher:
Release Date : 2019
Ux Writing Microcopy written by Kinneret Yifrah and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with categories.
Ux Strategy
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Author : Jaime Levy
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2015-05-20
Ux Strategy written by Jaime Levy and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-20 with Business & Economics categories.
User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics
The Chicago Manual Of Style
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Author : University of Chicago. Press
language : en
Publisher:
Release Date : 2003
The Chicago Manual Of Style written by University of Chicago. Press and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Authorship categories.
Searchable electronic version of print product with fully hyperlinked cross-references.
Cornelii Schrevelii Lexicon Manuale Gr Co Latinum Et Latino Gr Cum
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Author : Cornelis Schrevel
language : la
Publisher:
Release Date : 1799
Cornelii Schrevelii Lexicon Manuale Gr Co Latinum Et Latino Gr Cum written by Cornelis Schrevel and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1799 with Greek language categories.
Cornelii Schrevelii Lexicon Manuale Graeco Latinum Et Latino Graecum Utrumque Hac Utlima Editione Multo Auctius Locupletius Vide Epistolam Ad Lectorem
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Author : Kornelis Schrevel
language : la
Publisher:
Release Date : 1769
Cornelii Schrevelii Lexicon Manuale Graeco Latinum Et Latino Graecum Utrumque Hac Utlima Editione Multo Auctius Locupletius Vide Epistolam Ad Lectorem written by Kornelis Schrevel and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1769 with categories.
The Copywriter S Handbook
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Author : Robert W. Bly
language : en
Publisher: Holt Paperbacks
Release Date : 2007-04-01
The Copywriter S Handbook written by Robert W. Bly and has been published by Holt Paperbacks this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-04-01 with Business & Economics categories.
The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy
Cornelii Schrevelii Lexicon Manuale Graeco Latinum Et Latino Graecum Utrumque Hac Ultima Editione Multo Auctius Locupletius
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Author : Kornelis Schrevel
language : la
Publisher:
Release Date : 1752
Cornelii Schrevelii Lexicon Manuale Graeco Latinum Et Latino Graecum Utrumque Hac Ultima Editione Multo Auctius Locupletius written by Kornelis Schrevel and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1752 with categories.