Marketing Shock Or Marketing Schlock

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Marketing Shock Or Marketing Schlock

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Author : Leonard M. Lodish
language : en
Publisher:
Release Date : 1985

Marketing Shock Or Marketing Schlock written by Leonard M. Lodish and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with categories.

Shock Marketing

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Author : Joe Marconi
language : en
Publisher:
Release Date : 1997

Shock Marketing written by Joe Marconi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Advertising categories.

This book looks seriously at both scientific market research and trends of "shock marketing", and, while offered as a guide for business, it presents the color, humor, and drama of advertising today in a highly readable, useful, and entertaining format.

Marketing The Retro Revolution

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Author : Stephen Brown
language : en
Publisher: SAGE
Release Date : 2001-06-07

Marketing The Retro Revolution written by Stephen Brown and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-06-07 with Business & Economics categories.

`the finest writer in our field today′ - Journal of Marketing `the great heretic′ - Retrospectives in Marketing `the most devastating critic of the academic discipline of marketing ever likely to be encountered′ - Service Industries Journal `a jewel in the crown of the academic marketing establishment′ - Marketing Intelligence and Planning `remarkably entertaining′ - Public Library Journal `dazzling erudition′ - European Journal of Marketing `instant classic′ - Journal of Marketing Management · Has marketing moved from `new and improved′ to `as good as always′? · Is old the new `new′? Retro-marketing is all around us, whether it be retro-products like the neo-Beetle, retro-scapes, such as Niketown, or retro-advertising campaigns, which make the most of the advertiser′s glorious heritage. The rise of retro has led many to conclude that it represents the end of marketing, that it is indicative of inertia, ossification and the waning of creativity. Marketing - The Retro Revolution explains why the opposite is the case, demonstrating that retro-orientation is a harbinger of change and a revolution in marketing thinking. In his engaging and lively style, Stephen Brown shows that the implications of today′s retro revolution are much more profound than the existing literature suggests. He argues that just as retro-marketing practitioners are looking to the past for inspiration, so students, consultants and academics should seek to do likewise. History reveals that new ideas often come wrapped in old packaging. Marketing - the Retro Revolution unwraps this retro-package and, in doing so, offers radically new ideas for the future of the field.

Market And Plan Under Socialism

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Author : Jan S. Prybyla
language : en
Publisher: Hoover Press
Release Date : 2019-11-07

Market And Plan Under Socialism written by Jan S. Prybyla and has been published by Hoover Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-07 with Business & Economics categories.

In this volume the author provides an analysis of the centrally planned, socialist state economies and their common percentage in the Stalinist Plan introduced in the Soviet Union in the late 1920s. Prybyla first explores the "neoclassical" plan in two variants (conservative and liberal), the "radical" plan (Maoplan), and the Yugoslav experiment (neomarket Yugoplan). He then examines specific countries as their governments search for alternative solutions to the economic problems that plague them. His dynamic presentation of the economic models clearly shows the transformation of the original Stalinist model, reveals the obstacles to reform created by the structural problems that exist within these economies, and demonstrates that inherent deficiencies within the systems must, in time, affect growth and balance.

Schlock Bi Monthly Issue 7

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Author : Horrified Press
language : en
Publisher: Lulu.com
Release Date :

Schlock Bi Monthly Issue 7 written by Horrified Press and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.

Business Marketing

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Author :
language : en
Publisher:
Release Date : 1991

Business Marketing written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Advertising categories.

The Shock Doctrine

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Author : Naomi Klein
language : en
Publisher: Penguin UK
Release Date : 2014-10-02

The Shock Doctrine written by Naomi Klein and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-02 with Business & Economics categories.

'Impassioned, hugely informative, wonderfully controversial, and scary as hell' John le Carré Around the world in Britain, the United States, Asia and the Middle East, there are people with power who are cashing in on chaos; exploiting bloodshed and catastrophe to brutally remake our world in their image. They are the shock doctors. Exposing these global profiteers, Naomi Klein discovered information and connections that shocked even her about how comprehensively the shock doctors' beliefs now dominate our world - and how this domination has been achieved. Raking in billions out of the tsunami, plundering Russia, exploiting Iraq - this is the chilling tale of how a few are making a killing while more are getting killed. 'Packed with thinking dynamite ... a book to be read everywhere' John Berger 'If you only read one non-fiction book this year, make it this one' Metro Books of the Year 'There are a few books that really help us understand the present. The Shock Doctrine is one of those books' John Gray, Guardian 'A brilliant book written with a perfectly distilled anger, channelled through hard fact. She has indeed surpassed No Logo' Independent

Film Review

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Author :
language : en
Publisher:
Release Date : 1996

Film Review written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Motion pictures categories.

2001 Novel And Short Story Writer S Market

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Author : Anne Bowling
language : en
Publisher: Writer's Digest Books
Release Date : 2001

2001 Novel And Short Story Writer S Market written by Anne Bowling and has been published by Writer's Digest Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Language Arts & Disciplines categories.

Listing markets, agents, publishers, and more, this comprehensive guide is an author's best reference. "One of the best guides to fiction writer's markets available".--"American Reference Book Annual".

Novel And Short Story Writer S Market 1990

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Author : Robin Gee
language : en
Publisher: Writer's Digest Books
Release Date : 1990-02

Novel And Short Story Writer S Market 1990 written by Robin Gee and has been published by Writer's Digest Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990-02 with Language Arts & Disciplines categories.

1900 listings of fiction publishing opportunities, including commercial periodicals, book publishers, small presses, literary, and small circulation magazines.