Marketing Your Medical Practice In The Digital Age
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Marketing Your Medical Practice In The Digital Age
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Author : Alexander Welz
language : en
Publisher: G2Apex
Release Date : 2010-05-13
Marketing Your Medical Practice In The Digital Age written by Alexander Welz and has been published by G2Apex this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-13 with Business & Economics categories.
The world is changing. Because of the Internet, we have a society that is more educated than ever before. They are getting their information from a wide variety of sources. If you are not using the variety of Internet resources in your practice you will get left behind. This book includes exclusive interviews with the Internet leaders on not only what Internet resources you should use, but how to effectively use them in your practice.
Marketing Your Clinical Practice
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Author : Neil Baum
language : en
Publisher: Jones & Bartlett Publishers
Release Date : 2010-10-22
Marketing Your Clinical Practice written by Neil Baum and has been published by Jones & Bartlett Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10-22 with Business & Economics categories.
Marketing Your Clinical Practice: Ethically, Effectively, Economically, Fourth Edition is an updated and revised edition of this best selling guide to medical practice marketing including new topics and advanced techniques. This essential resource provides readers with the plans and real examples to market and grow a successful practice. This book is filled with practical marketing tips and strategies based around five components of a successful practice: retaining current patients, attracting new patients, motivating staff, working with managed care and other physicians, and utilizing the Internet and consultants. Marketing Your Clinical Practice: Ethically, Effectively, Economically, Fourth Edition is the perfect resource for any physician in a single or group practice looking to improve their business and medical students learning how to develop a practice. New topics to the Fourth Edition include: Dispensing Drugs, Disaster Preparedness, Office Space Planning, Enhancing Patient Experience with Architectural Guidance, Marketing to the Generations
Aesthetic Clinic Marketing In The Digital Age
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Author : Wendy Lewis
language : en
Publisher: CRC Press
Release Date : 2017-12-14
Aesthetic Clinic Marketing In The Digital Age written by Wendy Lewis and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-14 with Medical categories.
Social media provides a new way for aesthetic practitioners to connect with consumers and to differentiate their clinics. However, to most clinic managers and practitioners, digital media represents a sea of confusion that they cannot even begin to know how to navigate. With over 20 years of experience in medical aesthetics, Lewis offers a unique understanding of the challenges clinics face every day to market their products and services ethically, manage patients and stay profitable. This text serves as an expert user's guide written specifically for healthcare professionals in need of an in-depth introduction and comprehensive actionable program for digital marketing, social media, and aesthetic clinic management. It is a must-read for practitioners.
The Patient Will See You Now Why Visibility Patient Experience And Digital Marketing Are Key To Helping Medical Practices Thrive
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Author : Crawford Ifland
language : en
Publisher: Crawford Ifland
Release Date : 2018-08-15
The Patient Will See You Now Why Visibility Patient Experience And Digital Marketing Are Key To Helping Medical Practices Thrive written by Crawford Ifland and has been published by Crawford Ifland this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-15 with Medical categories.
Patient Experience is the Key to a Thriving Medical Practice. And It All Starts with Your Digital Marketing. We've all heard the phrase "the doctor will see you now." But in our Internet-driven world of endless information and increased patient choice, a more apt phrase might be "the patient will see you now." More now than ever, the ability of a medical practice to thrive is dependent on how visible they are and how they are perceived by their patients. Quality of care still matters - and it always will - but more and more, the experience patients have at a medical practice is dictating how well that practice will do in the future. If you want your practice to thrive in this sea of information, you must stand out and tell a story that is unique and appealing to potential patients. The Patient Will See You Now is here to help. In these pages, you will learn: - How to craft excellent patient experiences from start to finish - Why your practice website is the most important tool you have - How to leverage the power of SEO to attract more patients - How to use patient reviews to your advantage - And much more Ready to take your practice marketing and patient experience to the next level? The Patient Will See You Now is for you.
Doctorpreneur Hack Your Growth With Ai And Digital Marketing
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Author : Dr. Rishi V. Aacharya
language : en
Publisher: Notion Press
Release Date : 2024-05-15
Doctorpreneur Hack Your Growth With Ai And Digital Marketing written by Dr. Rishi V. Aacharya and has been published by Notion Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-15 with Medical categories.
Doctorpreneur: Hack your Growth with AI and Digital Marketing Are you a doctor tired of feeling just like a cog in the healthcare machine? Do you dream of building a thriving practice that reflects your passion and values? This book is your call to action! Stop feeling frustrated and start feeling empowered. This guide, crafted specifically for Indian doctors, equips you with the knowledge and strategies to transform from a doctor to a doctorpreneur using the power of AI & Digital Marketing. Inside, you'll discover: The hidden challenges How to increase patient footfalls in your hospital / clinic Powerful marketing secrets using the power of AI and Digital Marketing Fast Results: Secrets to fuel your marketing journey and get faster results. Examples and Checklists to do self-assessment of your marketing and to know exactly what is to be asked from your digital marketing agency Actionable steps to build a sustainable and fulfilling practice on your own terms. This is more than just a book; it's a roadmap to: Marketing Automation with growth and results. Get the Free time You are always hunting for. ?? The ability to make a scale your healthcare business with 10x speed ?? Don't wait! Start your doctorpreneur journey today and unlock the true potential of your practice and yourself. Buy this book now and: Embrace the future of healthcare marketing. ???? Empower yourself and your marketing team. Become the doctorpreneur you were always meant to be! Remember, the healthcare marketing landscape is changing. Are you ready to change with it?
The Paper Office For The Digital Age Fifth Edition
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Author : Edward L. Zuckerman
language : en
Publisher: Guilford Publications
Release Date : 2016-11-21
The Paper Office For The Digital Age Fifth Edition written by Edward L. Zuckerman and has been published by Guilford Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-21 with Psychology categories.
Significantly revised and updated to include online and computerized aspects of private practice, this essential manual has given many tens of thousands of clinicians the complete record-keeping and risk-reduction tools that every psychotherapy practice needs. The book provides effective methods for obtaining informed consent, planning treatment and documenting progress, managing HIPAA compliance, maintaining clinical and financial records, communicating with clients and third-party payers, and reducing malpractice risk. Drawing from the professional literature, it features key guidance and easy-to-digest pointers about the ethical, legal, and business aspects of practice. With a large-size format and lay-flat binding for easy photocopying of the 53 reproducible forms and handouts, the book includes a CD-ROM that lets purchasers customize and print the reproducible materials. New to This Edition: *Updated throughout to reflect today's greater use of electronic/digital technologies in practice management. *Chapter on insurance and billing, coping with managed care, and Medicare. *Chapter on private practice marketing, including Internet and social media dos and don'ts. *Expanded topics: HIPAA compliance, ICD-10, responding to subpoenas, and using online technologies for billing, communication, and record keeping. *Information about hundreds of websites dealing with all aspects of operating a practice. See also Clinician's Thesaurus, 7th Edition, and Clinician's Electronic Thesaurus, Version 7.0, by Edward L. Zuckerman, indispensable resources for conducting interviews and writing psychological reports.
Healthcare Marketing In The Digital Times
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Author : Olivia Flaggert
language : en
Publisher:
Release Date : 2018-02-09
Healthcare Marketing In The Digital Times written by Olivia Flaggert and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-09 with categories.
Today, it is essential for healthcare marketing to take place online. Patients are becoming more pro-active in their health and are researching and choosing their doctors online. This means it is essential for providers to have an online presence. This ebook will teach healthcare professionals how to use online marketing tools to grow their business even more. Some of the topics covered include: -Google PPC-Google My Business-Google PPC-SEO-Content Marketing-Social Media Marketing -Facebook Ad Campaigns-Customer Service Includes 30 days of Facebook post ideas!
Little Book Of Healthcare Marketing
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Author : Drew Stevens
language : en
Publisher:
Release Date : 2016-08-25
Little Book Of Healthcare Marketing written by Drew Stevens and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-08-25 with Medical categories.
Medical marketing is something not thought of by physicians. The notion is that referrals will come from insurance companies, so there is no need to worry about patient flow. Yet, our contemporary world with its prevalence of the Internet especially with websites and review sites places too much control in the hands of the patient. With this in mind, patients have choices and no longer use insurance companies for referrals--they use other patients. Your role as a practitioner is changed and so is your staff. The ideology today is that you are all in the relationship business. When you develop more relationships, you allow these new individuals to your "marketing" world. Today's doctors must create a community and a strong one. The larger the community, the stronger the brand. If you want to build or maintain a thriving practice, then this book will provide you the tools and techniques to become a brand, manifest a community, and instantly attract others to you.
10 Ways To Grow Your Medical Practice In The New Age Of Marketing
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Author : Oguz Konar
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2013-09-24
10 Ways To Grow Your Medical Practice In The New Age Of Marketing written by Oguz Konar and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-24 with Business & Economics categories.
Are you tired of wasting your hard earned money on unproven and archaic marketing strategies? Are you looking for a way to leverage your expertise to attract more patients to your practice? Or Do you just want to learn about the latest marketing tactics used by "7 figure practice practitioners" in your industry? Whether you operate multiple practices or just starting out, unless you are utilizing the new technologies of marketing and staying on top of the head spinning speed of online marketing, you are likely to fall behind and wonder why your business is not growing at the speed you were anticipating to. Not only this books provides you with a 10 proven steps to excel your practice and fill your appointment book, it also helps you identify and create your legacy.
Medical Practice Marketing
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Author : eic agency
language : en
Publisher:
Release Date : 2016-03-15
Medical Practice Marketing written by eic agency and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-15 with categories.
Medical Practice Marketing is a treatment program for your ailing practice. It will guide you through the signs and symptoms of a medical practice losing patients to competitors. This easy-to-read book will show you what virtual tools are required for a cure. If you can't diagnose what drives traffic to your site, it's time to look into virtual marketing.Covering blogging, search engine optimization, pay-per-click advertising campaigns and more, Medical Practice Marketing covers the basics of digital marketing. Bounce rates, email marketing, and the importance of being visible on social media, are just a few of the marketing tools explored within its pages.Over 93 percent of online experiences start with a search engine probe, and over 90 percent of potential patients use online reviews and websites to determine whether to trust a particular physician with their health. Medical Practice Marketing covers all the basics that you'll need to increase new patient acquisition.