Mastering Services Pricing
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Mastering Services Pricing
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Author : Kevin Doolan
language : en
Publisher: Pearson UK
Release Date : 2015-07-15
Mastering Services Pricing written by Kevin Doolan and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-15 with categories.
The definitive guide on how to price services to deliver profit, fund for product development and meet the needs of the customer/client at a price they are happy to pay. As traditional manufacturing companies move to service provision, how should they price their services? What pricing model should they develop and what buyer behaviour model should they nurture? What will happen if you get your services offering right, but your pricing model wrong? Mastering Services Pricing shows you how to create pricing that allows you to deliver maximum profit and high client satisfaction. · Learn that the 'cost plus' model won't work for service provision · Understand how your competitors will use pricing to gain market share, create growth and tie in existing customers · Recognise that Product pricing is coercive, services pricing is collaborative · Understand that services pricing includes lots of 'frees' · Understand market positioning and how this affects your price and how you can communicate this to clients · Discover how to maximise profit and client satisfaction · Be confident in your pricing strategy by having a sound basis for your decision making
Growth
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Author : Joe O'Mahoney
language : en
Publisher: Routledge
Release Date : 2021-12-30
Growth written by Joe O'Mahoney and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-30 with Business & Economics categories.
Nearly half of small consultancies fail within their first five years, but over 250 are sold every month. How do you ensure you are in the right group? How can you successfully grow a consulting firm? How do you maximise the value of your consultancy for an exit or investment? This is the first evidence-based book to tackle these questions. Based upon interviews with 72 founders who grew and sold their firms, two international surveys, and a long career researching and advising consultancies, Professor Joe O’Mahoney provides a detailed, evidence-based approach to successful growth and exit for consultancy leaders. Accessible, evidence-based and written by a leading expert in the field, this book is essential reading for anyone looking to set up, grow or sell their own consultancy business.
High Impact Fee Negotiation And Management For Professionals
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Author : Ori Wiener
language : en
Publisher: Kogan Page Publishers
Release Date : 2017-02-03
High Impact Fee Negotiation And Management For Professionals written by Ori Wiener and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-03 with Business & Economics categories.
The pressure on professional service firms and their professionals has never been higher. If you want to be able to charge the fees you know reflect the value you bring, you need the high impact, practical guidance that High Impact Fee Negotiation and Management for Professionals offers. Learn how to apply a powerful, consistent approach to make sure the 'golden triangle' of setting the price, getting the price and keeping the price works in your favour. Develop a strategy to enhance the profitability of your engagements through pricing, fee structuring, scoping, and negotiating. Understand the key steps management need to take to embed supporting processes and the appropriate culture. Expert negotiator, PSF consultant and trainer Ori Wiener's invaluable guide gives you the skills, tips and techniques that have been proven to deliver results.
Billboard
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Author :
language : en
Publisher:
Release Date : 2000-08-05
Billboard written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-08-05 with categories.
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Billboard
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Author :
language : en
Publisher:
Release Date : 2001-04-21
Billboard written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-04-21 with categories.
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Billboard
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Author :
language : en
Publisher:
Release Date : 2000-05-20
Billboard written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-05-20 with categories.
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Billboard
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Author :
language : en
Publisher:
Release Date : 1998-05-16
Billboard written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-05-16 with categories.
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Billboard
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Author :
language : en
Publisher:
Release Date : 1998-06-20
Billboard written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-06-20 with categories.
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Marketing Mastered Strategies To Dominate Any Market
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Author : Pasquale De Marco
language : en
Publisher: Pasquale De Marco
Release Date : 2025-07-06
Marketing Mastered Strategies To Dominate Any Market written by Pasquale De Marco and has been published by Pasquale De Marco this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-07-06 with Business & Economics categories.
In today's rapidly changing business environment, marketing is more important than ever before. With the rise of digital technologies and the increasing fragmentation of the media landscape, companies need to adopt innovative and customer-centric marketing strategies to succeed. "Marketing Mastered: Strategies to Dominate Any Market" provides a comprehensive guide to help businesses achieve marketing success in the 21st century. This book is packed with practical insights, actionable advice, and real-world examples to help you: * Understand market dynamics and identify customer needs * Develop a strong brand identity and create a compelling value proposition * Harness the power of digital marketing to reach and engage your target audience * Craft effective advertising campaigns that generate results * Build customer loyalty and retention through exceptional customer service and loyalty programs * Set clear marketing objectives and measure your marketing performance * Stay ahead of the competition and adapt to the ever-changing marketing landscape Whether you are a seasoned marketing professional or just starting out, "Marketing Mastered" is an invaluable resource for anyone looking to take their marketing skills to the next level. With its comprehensive coverage of the latest trends and best practices in marketing, this book will help you create a marketing strategy that drives results and achieves lasting success. Learn how to master the art of marketing and dominate any market with "Marketing Mastered: Strategies to Dominate Any Market." This book is your ultimate guide to marketing success in the 21st century. If you like this book, write a review on google books!
Billboard
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Author :
language : en
Publisher:
Release Date : 2001-04-14
Billboard written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-04-14 with categories.
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.