Mastering Technical Sales The Sales Engineer S Handbook Third Edition
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Mastering Technical Sales The Sales Engineer S Handbook Third Edition
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Author : John Care
language : en
Publisher: Artech House
Release Date : 2014-07-01
Mastering Technical Sales The Sales Engineer S Handbook Third Edition written by John Care and has been published by Artech House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-01 with Business & Economics categories.
Every high-tech sales team today has technical pros on board to “explain how things work,” and this success-tested training resource is written just for them. This newly revised and expanded third edition of an Artech House bestseller offers invaluable insights and tips for every stage of the selling process. This third edition features a wealth of new material, including new chapters on business-driven discovery, white boarding, trusted advisors, and calculating ROI. This invaluable book equips new sales engineers with powerful sales and presentation techniques that capitalize on their technical background—all spelled out step-by-step by a pair of technical sales experts with decades of eye-popping, industry-giant success under their belt.
Mastering Technical Sales
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Author : John Care
language : en
Publisher: Artech House
Release Date : 2008
Mastering Technical Sales written by John Care and has been published by Artech House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
This indispensable sales tool shows you the ropes of lead qualification, the RFP process, and needs analysis and discovery, and explains how your technical know-how can add invaluable leverage to sales efforts at every step. You learn how to plan and present the perfect pitch, demonstrate products effectively, build customer relationship skills, handle objections and competitors, negotiate prices and contracts, close the sale, and so much more.
Mastering Technical Sales The Sales Engineer S Handbook
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Author : John Care
language : en
Publisher:
Release Date : 2014
Mastering Technical Sales The Sales Engineer S Handbook written by John Care and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with categories.
Mastering Technical Sales The Sales Engineer S Handbook Fourth Edition
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Author : John Care
language : en
Publisher: Artech House
Release Date : 2022-04-30
Mastering Technical Sales The Sales Engineer S Handbook Fourth Edition written by John Care and has been published by Artech House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-30 with Business & Economics categories.
This bestselling book -- now in its Fourth Edition – has become the gold standard for Sales Engineers, who engage on the technical side of the sales and buying process and are the people who know how everything works. It helps you navigate a complex and ever-changing technical sales environment and become an effective bridge-builder between the business/commercial interests and the technical details that support the sale. Written by one of the foremost experts in this field, the handbook presents everything you need to improve your skills and increase your value to the sales team. Chapters are written in a modular fashion so that you can choose topics most relevant to you at the moment – or follow them in order as they build upon each other and give you the complete A to Z on your role. Each chapter is short enough so that you can read through it in 10-15 minutes and apply the learning the next day. You’ll find actionable hints, case studies, and anecdotes illustrating the topics with lessons learned, both positive and negative. The book helps you: understand the unique role of the Sales Engineer, from the broad picture to the nuances of the job; develop skills needed to become a valuable consultant to your team and the customer team; utilize best practices for creating and completing winning RFPs; effectively integrate global practices into your day-to-day activities; increase your ability think on a more strategic level; become a trusted advisor to executive customers. With this completely updated and expanded edition of Mastering Technical Sales in hand, you will achieve a better win rate, experience higher customer satisfaction, hit revenue targets, and feel greater job satisfaction. Newly added and revised chapters guide you through today’s challenges, including the impact of the cloud and everything-as-a-service, new sales models (monthly vs. annual revenue commits), and the virtualization and automation that is now part of the Sales Engineer’s world. This book is a must-have resource for both new and seasoned Sales Engineers within tech software, hardware, mechanical, and civil engineering vendors, along with management and leadership in those organizations, and anyone who must present, demonstrate or sell hi-tech items for a living.
The Sales Engineer Manager S Handbook
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Author : Chris Daly
language : en
Publisher:
Release Date : 2020-04-21
The Sales Engineer Manager S Handbook written by Chris Daly and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-21 with categories.
John Care and Chris Daly lay out the 3+1 rules of SE Leadership. A simple framework designed for everyone - from SEs thinking about moving into management to the newest of new SE Managers to a Global SE Vice President. This is a fascinating blend of tactical and strategic advice based on 30+ years of experience and many years of running SE specific workshops. All designed to allow you to follow the 3+1 Rules: Develop And Serve Your People, Run Pre-Sales As A Business, and Serve Your Customers all matched up with Rule #0 Manage Yourself. It's a common and often repeated story. You take a rock star Sales Engineer who is highly valued for their sales and business skills - and make them a manager because they are a great SE. With no regard for their possible leadership skills whatsoever. Perhaps they are pointed at a few online HR resources and take a mandatory "Managing Within The Law" session. Then they are released into the wild, and asked to manage, lead and motivate a team of Sales Engineers - each of whom performs the job differently than the newly minted manager used to do.
Communicative English For Engineers And Professionals
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Author : Bhatnagar Nitin
language : en
Publisher: Pearson Education India
Release Date : 2010-09
Communicative English For Engineers And Professionals written by Bhatnagar Nitin and has been published by Pearson Education India this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-09 with English language categories.
The Six Habits Of Highly Effective Sales Engineers
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Author : Chris White
language : en
Publisher:
Release Date : 2019-06-15
The Six Habits Of Highly Effective Sales Engineers written by Chris White and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-15 with categories.
TECHNICAL SALES ENGINEERS / TECHNICAL PRESALES SUPPORT: In today's digital economy, software is eating the world, and the companies with the best sales demonstrations are winning the game. Is a convincing demonstration the only thing that's standing between you and your next customer? Are you ready to make your next demo the best demo of the year? Do you feel that you can do better but don't know how? NEVER AGAIN LOSE A DEAL YOU SHOULD HAVE WON! Walk into ever demo feeling confident and prepared Include the one critical moment that must be in every demo Hit that home run and know how to set it up Master the art of answering difficult questions Leverage the power of saying NO with ease A BOOK WRITTEN SPECIFICALLY FOR YOU! Avoid late nights and long sales cycles Accelerate pipeline velocity and close more deals Learn and apply the best practices in the business Know exactly what to say and do before, during and after a demo Achieve the technical win alarming, predictable consistency This book addresses the root causes of the most common mistakes made by sales engineers. Add it to your cart NOW to permanently improve your software demos and sales results.
High Availability
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Author : Floyd Piedad
language : en
Publisher: Prentice Hall Professional
Release Date : 2001
High Availability written by Floyd Piedad and has been published by Prentice Hall Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
A best practices guide tothe people and process issues associated with maximizing application availability. Focus is on how enterprises can design systems that are easier to maintain.
Software Defined Radio For Engineers
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Author : Alexander M. Wyglinski
language : en
Publisher: Artech House
Release Date : 2018-04-30
Software Defined Radio For Engineers written by Alexander M. Wyglinski and has been published by Artech House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-30 with Technology & Engineering categories.
Based on the popular Artech House classic, Digital Communication Systems Engineering with Software-Defined Radio, this book provides a practical approach to quickly learning the software-defined radio (SDR) concepts needed for work in the field. This up-to-date volume guides readers on how to quickly prototype wireless designs using SDR for real-world testing and experimentation. This book explores advanced wireless communication techniques such as OFDM, LTE, WLA, and hardware targeting. Readers will gain an understanding of the core concepts behind wireless hardware, such as the radio frequency front-end, analog-to-digital and digital-to-analog converters, as well as various processing technologies. Moreover, this volume includes chapters on timing estimation, matched filtering, frame synchronization message decoding, and source coding. The orthogonal frequency division multiplexing is explained and details about HDL code generation and deployment are provided. The book concludes with coverage of the WLAN toolbox with OFDM beacon reception and the LTE toolbox with downlink reception. Multiple case studies are provided throughout the book. Both MATLAB and Simulink source code are included to assist readers with their projects in the field.
Practical Project Management For Engineers
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Author : Nehal Patel
language : en
Publisher: Artech House
Release Date : 2019-05-31
Practical Project Management For Engineers written by Nehal Patel and has been published by Artech House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-31 with Technology & Engineering categories.
This exciting new resource guides readers through a step-by-step process on how to deliver quality, robust products and services while strengthening teams and customer relationships. Drawing on the author’s extensive knowledge in aerospace and defense contracting, Practical Project Management for Engineers shares real world examples to recover schedule, cost and performance, explaining the tools, techniques, and methodologies to ensure success. It compares NASA, Department of Defense (DoD), and Project Management Institute (PMI) processes and provides best practices that work in the real world to deliver quality products on time and on budget. This book applies the Pareto Principle, which focuses on the 20% of the material that contributes to the majority (80%) of success to help engineering managers to move a project from contract award to delivery while increasing productivity tenfold. This book is a “how-to” manual for those struggling to get their projects under control as well as for new project managers looking who need a holistic view of project management.